Cyber Cafe Business Plan Template & Guidebook

A successful cafe business plan is essential for aspiring entrepreneurs who want to turn their vision into a reality. Finding the right template and guidebook can be challenging and time-consuming. Luckily, the #1 Cyber Cafe Business Plan Template & Guidebook offers an all-in-one solution for those looking to start a profitable cafe business. This comprehensive template provides expert advice, analysis, and actionable steps to create a successful business plan that is tailored to your unique needs. Whether you're planning to open an internet cafe or a coffee shop, this guidebook has everything you need to make your dreams a reality.

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  • How to Start a Profitable Cyber Cafe Business [11 Steps]
  • 10+ Best & Profitable Cyber Cafe Business Ideas [2023]
  • List of the Best Marketing Ideas For Your Cyber Cafe Business:

How to Write a Cyber Cafe Business Plan in 7 Steps:

1. describe the purpose of your cyber cafe business..

The first step to writing your business plan is to describe the purpose of your cyber cafe business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a cyber cafe business:

Our mission at the Cyber Cafe is to provide our customers with an enjoyable atmosphere where they can take advantage of the latest technology and connect with each other through their shared interests. We strive to create a safe, secure and welcoming environment that encourages creativity, collaboration and innovation. We will also promote responsible use of technology by offering educational services and activities that highlight the potential of the computer age.

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2. Products & Services Offered by Your Cyber Cafe Business.

The next step is to outline your products and services for your cyber cafe business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

  • What is my business?
  • What are the products and/or services that I offer?
  • Why am I offering these particular products and/or services?
  • How do I differentiate myself from competitors with similar offerings?
  • How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

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3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your cyber cafe business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your cyber cafe business includes the following elements:

Target market

  • Who is your target market?
  • What do these customers have in common?
  • How many of them are there?
  • How can you best reach them with your message or product?

Customer base 

  • Who are your current customers? 
  • Where did they come from (i.e., referrals)?
  • How can their experience with your cyber cafe business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

  • How does it work, what features does it have, and what are its benefits?
  • Can anyone use this product or service regardless of age or gender?
  • Can anyone visually see themselves using this product or service?
  • How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

  • Which companies are competing with yours today (and why)? 
  • Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
  • What specific advantages does each competitor offer over yours currently?

Marketing channels

  • Which marketing channel do you intend to leverage to attract new customers?
  • What is your estimated marketing budget needed?
  • What is the projected cost to acquire a new customer?
  • How many of your customers do you instead will return?

Form an LLC in your state!

how do i start a cyber cafe business plan

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

  • The equipment and facilities needed
  • Who will be involved in the business (employees, contractors)
  • Financial requirements for each step
  • Milestones & KPIs
  • Location of your business
  • Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a cyber cafe business?

The equipment, supplies, and permits needed to run a Cyber Cafe business include:

  • Computer systems
  • Internet connection
  • Networking equipment
  • Furniture (tables, chairs, etc.)
  • Beverage and snack items
  • Business license from local government authority
  • Permit to sell alcoholic beverages (if applicable)
  • Fire safety compliance certificate

5. Management & Organization of Your Cyber Cafe Business.

The second part of your cyber cafe business plan is to develop a management and organization section.

This section will cover all of the following:

  • How many employees you need in order to run your cyber cafe business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
  • The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
  • How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Cyber Cafe Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a cyber cafe business varies based on many different variables, but below are a few different types of startup costs for a cyber cafe business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your cyber cafe business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your cyber cafe business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your cyber cafe business plan:

  • Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
  • Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
  • Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
  • Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
  • Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
  • Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

how do i start a cyber cafe business plan

Frequently Asked Questions About Cyber Cafe Business Plans:

Why do you need a business plan for a cyber cafe business.

A business plan is an essential tool for a cyber cafe business. It provides structure and guidance to help the business focus on its objectives, set growth strategies, define tactics to achieve them, and measure progress towards the goals. A good business plan helps entrepreneurs to identify potential risks and develop a plan to mitigate these risks. It also serves as an important communication tool for prospective lenders, investors and partners.

Who should you ask for help with your cyber cafe business plan?

You should ask for help from a business consultant or a small business advisor. They can help you create a comprehensive plan that takes into account potential risks, costs, goals and objectives. They can also provide important guidance on how to market your business, secure funding and handle legal issues.

Can you write a cyber cafe business plan yourself?

Yes, it is possible to write a cyber cafe business plan yourself. Writing a business plan requires careful research, planning and analysis. You should consider the purpose of your cafe, potential customers, the business model, your legal structure and financial needs in order to create an effective business plan. Additionally, you will need to identify any competitors you may have, consider pricing strategy and develop a marketing plan. It is important that you review the relevant laws and regulations in your area for setting up a cyber cafe. Once you have done your research you can begin writing your plan. Ultimately, the goal of your business plan should be to provide a clear outline for the future of your business.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

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Internet Cafe

Back to All Business Ideas

How to Start an Internet Cafe

Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on September 8, 2023 Updated on March 13, 2024

How to Start an Internet Cafe

Investment range

$13,300 - $28,300

Revenue potential

$187,200 - $374,400 p.a.

Time to build

0 – 3 months

Profit potential

$37,440 - $74,880 p.a.

Industry trend

It’s hard to believe, but internet cafes are still a thing. They’re more common internationally, but they still exist in the U.S. They are usually in lower income neighborhoods where people are less likely to have computers and internet access.

In a nutshell, internet cafes provide computers with internet access, and in today’s world, they usually also offer snacks and beverages. That means that starting an internet café can bring in multiple streams of revenue. 

If you like the idea of providing internet access to people who don’t otherwise have it, starting an internet café might be for you.

But first, you need some business savvy. Luckily, this step-by-step guide is full of all the business insights you need to start a successful internet café.

Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.

Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .

Step 1: Decide if the Business Is Right for You

Pros and cons.

  • Help people gain internet access
  • Multiple revenue streams
  • Simple business model
  • Demand is fairly low
  • Investment required

How much does it cost to start an internet cafe business?

Startup costs for an internet café range from $13,000 to $28,000. Costs include the space rental and computers.

You’ll need a handful of items to successfully launch your internet cafe business, including: 

  • High speed internet connection

How much can you earn from an internet cafe business?

You can typically charge about $10 per hour for access to a computer and internet connection, plus you can also bring in revenue from selling snacks and beverages. These calculations will assume that the average customer will spend about $20 per hour. Your profit margin should be about 20%. 

In your first year or two, you might have 30 customers a day six days a week, bringing in $187,200 in revenue. This would mean $37,440 in profit, assuming that 20% margin. 

As you gain traction, you might double your numbers and have 60 customers a day. With annual revenue of $374,400, you’d make a tidy profit of $74,880.

Internet Cafe earning forecast

What barriers to entry are there?

The only barrier to entry for an internet café is funding the startup costs.

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Step 2: hone your idea.

Now that you know what’s involved in starting an internet cafe, it’s a good idea to hone your concept in preparation to enter a competitive market. 

Market research could give you the upper hand even if you’ve got the perfect product. Conducting robust market research is crucial, as it will help you better understand your customers, your competitors, and the broader business landscape.

Analyze your competitors 

Research internet cafes in your area to examine their products and services, price points, and customer reviews.

  • Make a list of businesses that offer similar products or services. 
  • Review your competitors’ products – their features, pricing, and quality – and marketing strategies.
  • Check out their online reviews and ratings on Google, Yelp, and Facebook to get an idea of what their customers like and dislike.
  • Identify your competitors’ strengths and weaknesses. 

This should identify areas where you can strengthen your business and gain a competitive edge to make better business decisions.

Why? Identify an opportunity

You’re looking for a market gap to fill. For instance, maybe the local market is missing an internet café that offers fresh baked snacks. 

how do i start a cyber cafe business plan

You might consider targeting a niche, such as an internet café that’s also a coffee shop.

This could jumpstart your word-of-mouth marketing and attract clients right away. 

What? Determine your products and services

In addition to computer and internet access, you should offer food and beverages. Get creative with what you offer to attract more customers.

How much should you charge for internet café access?

Your prices should be based on market prices in your area, but also on your operating costs.. 

Once you know your costs, use this Step By Step profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.

Who? Identify your target market

Your target market is going to be lower income people who are unlikely to be on social media. You’ll need to rely on more traditional marketing methods to reach them.

Where? Choose an internet caffe location

You’ll need to rent out a space for your internet cafe. You can find commercial space to rent in your area on sites such as Craigslist , Crexi , and Instant Offices .

When choosing a commercial space for your internet cafe, you may want to follow these suggestions:

  • High Foot Traffic: Opt for locations with lots of pedestrian activity, as this increases visibility and potential patronage.
  • Near Educational Institutions: Proximity to schools, colleges, or universities can ensure a steady flow of students needing internet services.
  • Proximity to Complementary Businesses: Being near restaurants, bookstores, or other entertainment venues can lead to mutual customer referrals.
  • Size and Layout: Ensure the space is large enough for all your equipment, seating, and other amenities while maintaining a comfortable environment.
  • Infrastructure: Check for stable electricity, good internet connectivity, and adequate ventilation in the location.
  • Ease of Delivery: If you’re considering offering food or drinks, ensure suppliers can easily access and deliver to your location.
  • Cultural and Social Alignment: Ensure the café’s theme and offerings align with the values and preferences of the local community.

Internet Cafe business idea rating

Step 3: Brainstorm an Internet Cafe Name

Your business name is your business identity, so choose one that encapsulates your objectives, services, and mission in just a few words. You probably want a name that’s short and easy to remember, since much of your business, and your initial business in particular, will come from word-of-mouth referrals.

Here are some ideas for brainstorming your business name:

  • Short, unique, and catchy names tend to stand out
  • Names that are easy to say and spell tend to do better 
  • Name should be relevant to your product or service offerings
  • Ask around — family, friends, colleagues, social media — for suggestions
  • Including keywords, such as “internet cafe” or “cybercafe”, boosts SEO
  • Name should allow for expansion, for ex: “Connect Sphere Café” or “Net Nest” over “Code Brew Café” or “Gamer Grid Hub”
  • Avoid location-based names that might hinder future expansion
  • Use online tools like the Step by Step Business Name Generator . Just type in a few keywords and hit “generate” and you’ll have dozens of suggestions at your fingertips.

Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these. 

Find a Domain

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Finally, make your choice among the names that pass this screening and go ahead and reserve your business name with your state, start the trademark registration process, and complete your domain registration and social media account creation. 

Your business name is one of the key differentiators that sets your business apart. Once you pick a name, reserve it and start with the branding, it’s hard to switch to a new name. So be sure to carefully consider your choice before moving forward. 

Step 4: Create an Internet Cafe Business Plan

Every business needs a plan. This will function as a guidebook to take your startup through the launch process and maintain focus on your key goals. A business plan also enables potential partners and investors to better understand your company and its vision:

  • Executive Summary: Provide a brief summary of your internet cafe business plan, highlighting your business concept and key financial projections.
  • Business Overview: Describe your internet cafe, including its location, size, and the range of services you’ll offer, such as internet access, computer rentals, and refreshments.
  • Product and Services: Detail the specific services and amenities your internet cafe will provide, including types of computers, internet speed, and any additional services like printing or scanning.
  • Market Analysis: Analyze the local market for internet cafes, considering factors like demand for internet services, customer demographics, and potential growth opportunities.
  • Competitive Analysis: Identify competitors in the area and explain how your internet cafe will differentiate itself, whether through pricing, quality of service, or unique offerings.
  • Sales and Marketing: Outline your marketing strategies, including online and offline advertising, promotions, and partnerships to attract customers.
  • Management Team: Introduce yourself and any key team members involved in running the internet cafe, emphasizing relevant experience in the technology or hospitality industry.
  • Operations Plan: Detail the day-to-day operations of your internet cafe, covering aspects like staff management, equipment maintenance, and customer support.
  • Financial Plan: Present financial projections, including startup costs, revenue forecasts based on expected usage, and profitability estimates.
  • Appendix: Include any supplementary materials, such as floor plans, equipment specifications, and marketing materials, to support your business plan.

what to include in a business plan

If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.

Step 5: Register Your Business

Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.

Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business! 

Choose where to register your company

Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you are planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to internet cafes. 

If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state. 

Choose your business structure

Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your internet cafe will shape your taxes, personal liability, and business registration requirements, so choose wisely. 

Here are the main options:

  • Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
  • General Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
  • Limited Liability Company ( LLC ) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts.  Here’s how to form an LLC .
  • C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends, which is sometimes referred to as double taxation.  Read how to start a corporation here .
  • S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just need to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.

types of business structures

We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your  articles of organization , and answer any questions you might have. 

Form Your LLC

Choose Your State

We recommend ZenBusiness as the Best LLC Service for 2024

how do i start a cyber cafe business plan

Step 6: Register for Taxes

The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN. 

Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.

how do i start a cyber cafe business plan

The IRS website also offers a tax-payers checklist , and taxes can be filed online.

It is important to consult an accountant or other professional to help you with your taxes to ensure you are completing them correctly.

Step 7: Fund your Business

Securing financing is your next step and there are plenty of ways to raise capital:

  • Bank loans: This is the most common method but getting approved requires a rock-solid business plan and strong credit history.
  • SBA-guaranteed loans: The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
  • Government grants: A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
  • Friends and Family: Reach out to friends and family to provide a business loan or investment in your concept. It’s a good idea to have legal advice when doing so because SEC regulations apply.
  • Crowdfunding: Websites like  Kickstarter  and  Indiegogo  offer an increasingly popular low-risk option, in which donors fund your vision. Entrepreneurial crowdfunding sites like  Fundable  and  WeFunder  enable multiple investors to fund your business.
  • Personal: Self-fund your business via your savings or the sale of property or other assets.

Bank and SBA loans are probably the best option, other than friends and family, for funding an internet cafe business. You might also try crowdfunding if you have an innovative concept.  

types of business financing

Step 8: Apply for Business Licenses and Permits

Starting an internet cafe business requires obtaining a number of licenses and permits from local, state, and federal governments.

Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits. 

You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more. 

You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.

This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.

If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.

Step 9: Open a Business Bank Account

Before you start making money, you’ll need a place to keep it, and that requires opening a bank account .

Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your internet café business as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.

Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account. 

Step 10: Get Business Insurance

Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.

Here are some types of insurance to consider:

  • General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
  • Business Property: Provides coverage for your equipment and supplies.
  • Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
  • Worker’s compensation: Provides compensation to employees injured on the job.
  • Property: Covers your physical space, whether it is a cart, storefront, or office.
  • Commercial auto: Protection for your company-owned vehicle.
  • Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
  • Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of the above insurance types.

types of business insurance

Step 11: Prepare to Launch

As opening day nears, prepare for launch by reviewing and improving some key elements of your business. 

Essential software and tools

Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks.  

  • Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero . 
  • If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial.

Create a website

Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism. You can create your own website using services like WordPress, Wix, or Squarespace . This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.

Your customers are unlikely to find your website, however, unless you follow Search Engine Optimization (SEO) practices. SEO will help your website appear closer to the top in relevant search results, a crucial element for increasing sales. 

Make sure that you optimize calls to action on your website. Experiment with text, color, size, and position of calls to action such as “Book Now”. This can sharply increase purchases. 

Here are some powerful marketing strategies for your future business:

  • Membership Programs: Implement loyalty programs or membership cards offering discounts, free hours, or other perks to encourage repeat business and build customer loyalty.
  • Social Media Engagement: Leverage social media platforms to engage with your local community, share promotions, and create a digital presence that resonates with your target audience.
  • Partnerships with Local Businesses: Establish partnerships with nearby businesses, such as schools, libraries, or offices, to offer exclusive discounts or joint promotions, expanding your reach through cross-promotion.
  • Theme Nights and Events: Host themed nights or events, like gaming tournaments or study sessions, to create a sense of community and attract diverse customer segments.
  • Student Discounts: Offer special discounts for students to attract the student demographic, a key market for Internet cafes, by partnering with educational institutions or advertising in student-centric areas.
  • Referral Programs: Create a referral program where existing customers receive incentives for bringing in new patrons, encouraging word-of-mouth marketing and expanding your customer base.
  • Flexible Pricing Packages: Introduce flexible pricing packages, such as hourly rates, day passes, or monthly subscriptions, to cater to different customer needs and budgets.
  • In-House Promotions: Display in-house promotions prominently within the cafe, showcasing discounts, bundle deals, or limited-time offers to stimulate impulse purchases.
  • Community Involvement: Engage in community events or sponsor local activities to foster a positive image and strengthen your ties with the neighborhood.
  • User Reviews and Testimonials: Encourage satisfied customers to leave positive reviews on online platforms, showcasing the positive experiences others have had at your Internet cafe.

Focus on USPs

Unique selling propositions, or USPs, are the characteristics of a product or service that sets it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your internet cafe meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire. 

Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your internet cafe business could be: 

  • Experience high-speed browsing in a modern and comfortable atmosphere.
  • Connect, collaborate, and create in our state-of-the-art internet cafe.
  • Unleash your productivity with premium Wi-Fi and cutting-edge technology.

You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running an internet cafe business, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in internet cafes for years and can offer invaluable insight and industry connections. 

The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in internet cafes. You’ll probably generate new customers or find companies with which you could establish a partnership. 

Step 12: Build Your Team

If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for an internet café business include:

  • Café attendants – Greet customers, take payments
  • General manager – scheduling, accounting

At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need. 

Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent. 

Step 13: Run an Internet Cafe – Start Making Money!

Internet cafés provide a valuable service in communities in need. You’re unlikely to become a millionaire by starting an internet café, but the rewards of helping people can be much more satisfying. Giving people access to the internet can help them gain access to information and to find jobs.

Now that you know what’s involved, you’re ready to be on your way to internet café success!

  • Internet Cafe Business FAQs

The profitability of an internet café depends on various factors such as location, pricing, services offered, competition, and customer demand. While the demand for internet cafes has decreased with the widespread availability of affordable home internet connections and mobile devices, there are opportunities for profitability by offering unique experiences, services, or catering to specific customer needs.

During a typical day at an internet café:

  • Customers use computers to browse the internet, check emails, social media, or work on projects.
  • Some cafes offer gaming stations for multiplayer online games.
  • Customers may use the café as a meeting place or workspace.
  • Printing, scanning, and photocopying services may be offered.
  • Cafes that serve beverages and snacks can also provide a social setting for patrons.

The growth potential is somewhat limited due to the availability of home internet and mobile devices. However, focusing on specialized services like gaming, offering high-speed internet for professionals, or creating a comfortable work environment can attract customers.

An internet café is a service-based business that provides customers with access to the internet and computer services. It often falls within the broader category of hospitality or technology-related businesses.

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  • Decide if the Business Is Right for You
  • Hone Your Idea
  • Brainstorm an Internet Cafe Name
  • Create an Internet Cafe Business Plan
  • Register Your Business
  • Register for Taxes
  • Fund your Business
  • Apply for Business Licenses and Permits
  • Open a Business Bank Account
  • Get Business Insurance
  • Prepare to Launch
  • Build Your Team
  • Run an Internet Cafe - Start Making Money!

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how do i start a cyber cafe business plan

Step-by-Step Guide: How to Start an Internet Cafe Successfully

By Nikita Nielsen · 6. March 2024

Looking to navigate the world of internet cafes📡?

Starting your own can be a fulfilling venture with the right guidance.

This guide gets straight to the point, outlining hands-on advice on how to start an internet cafe – evaluating its viability, selecting the perfect location, fulfilling legal requirements, and optimising day-to-day operations.

Ready to turn your vision into a vibrant community space?

Table of Contents

Key Takeaways

  • Market research is key: It’s important to understand the local demand, the demographics of your target audience, and the potential profitability to ensure your internet cafe is set up for success.
  • Location matters, so does compliance: Choose a location that has good foot traffic, like near schools or tourist spots, and take care of the necessary legal work. Licences and permits are essential for operating legitimately.
  • Create a welcoming space with added value: Invest in comfortable furniture and reliable internet service. Offering additional services, such as printing and snacks, can provide extra convenience and keep customers coming back.

Evaluating the Potential of an Internet Cafe Business

internet cafe

Ever heard the phrase “Look before you leap”? In the world of business, this equates to market research.

It’s necessary to gauge the market demand, scrutinise the target audience, and appraise the profitability before plunging into the internet cafe business. But how does one go about this?

To begin with, it’s important to understand the needs of customers within your local area.

Simply put, if there aren’t enough potential customers, your internet cafe business plan could end up being a castle in the air.

Next, while the internet café business can be profitable, it requires a distinctive blend of services and products to maintain profit margins of 20-30%.

Therefore, it’s crucial to develop effective business plans for your internet cafe business!

Market Demand and Trends

The digital world is ever-evolving, and so is the market for internet cafes. Gone are the days when internet cafes were just about providing internet access.

Today, they cater to niche groups like gamers and remote workers looking for shared workspaces.

Cities bustling with students or tourists present favourable opportunities for internet cafés.

Imagine a student needing a quiet place for a group study or a tourist in need of a quick internet connection to upload their travel pictures; your existing internet café could be their go-to spot among existing internet cafes, offering top-notch internet café services!

The local demographic significantly influences the internet cafe demand.

Therefore, identifying the target demographic and the best location is important when determining the market demand for an internet cafe.

Target Audience Analysis

Understanding your potential customer segments and their particular needs is crucial for the success of your internet café.

This knowledge allows you to customise the offerings of your internet café to better cater to customer preferences and enhance satisfaction.

Potential customer segments for internet cafes are as diverse as a rainbow. They could be:

  • Professionals

Quite a mix, isn’t it? Now, imagine offering them services like photocopying or photo printing along with their favourite cup of coffee.

Wouldn’t that increase the chance of them choosing your café over others? And this is exactly why an effective marketing plan for an internet café must consider factors such as age, interests, online behaviour, and location.

After all, understanding your ideal customers can contribute significantly to your internet café’s success.

Profitability Assessment

Money makes the world go round, and in the world of business, it’s all about revenue and cost.

But how does an internet café generate revenue, and what are the key cost considerations?

Revenue in an internet café primarily comes from customers paying by the hour for internet access and making additional purchases like food and drink.

Various factors influence the overall revenue, including the number of computers available, service charges, the number of seats, operational hours, and average customer spending.

On the other hand, key cost considerations encompass expenses related to equipment, utilities, and staffing.

Strategic planning, driven by data and market research, is indispensable for making profitable decisions and grasping market trends that influence the internet café business .

Essential Steps in Setting Up an Internet Cafe

internet cafe setup

Having evaluated the potential of an internet café business, we can now delve into the details of establishing it.

After all, a dream doesn’t become reality through magic; it takes determination and hard work.

Setting up an internet café involves a series of essential steps including location selection, acquiring licences and permits, and purchasing equipment and infrastructure.

Let’s proceed to dissect the essential steps in constructing your dream internet café!

Location Selection

When it comes to setting up an internet café, location is key🔑. But what makes a location ideal?

A high foot traffic area near:

  • small shops
  • prominent hotels

can leverage existing foot traffic and accessibility, thus drawing more potential customers to your café.

In addition to this, understanding the average income of the local area and assessing the presence of competitors is crucial for selecting a profitable location.

Your internet café needs to be situated where it can flourish on its own merits.

Acquiring Necessary Licences and Permits

Your internet café will need proper documentation to operate legally.

Licences and permits are essential for ensuring that your business complies with local regulations and standards.

For starters, adhering to legal and tax issues is fundamental to any business, including internet cafes.

This involves choosing a legal structure for the business, registering the business name with the state, and acquiring a business permit or cyber café licence.

Remember, it’s more cost-effective to pay the upfront licence and permit fees than to address costlier issues later.

Purchasing Equipment and Infrastructure

Setting up an internet café isn’t just about buying computers and offering internet access. It’s about providing a seamless and enjoyable experience to your customers.

And that begins with purchasing the right equipment and infrastructure, as well as ensuring reliable computer services.

Cost-effective hardware like Chrome devices, Pine64, or Raspberry Pi can provide a casual internet browsing experience.

A high-speed internet connection is essential, along with reliable Wi-Fi📶 equipment that can operate continuously.

Furthermore, a secure network is essential to offer a safe and efficient internet experience for customers.

But the list doesn’t end here. Essential networking hardware, licensed software, printers, visual timers, and negotiations with internet service providers are all part of setting up a reliable network infrastructure.

Designing an Appealing and Functional Space

internet cafe set up

Once the internet café is set up, the subsequent step involves making it visually appealing and functional.

But how does one strike a balance between aesthetics and functionality?

Creating a comfortable environment, ensuring accessibility, and offering complementary services are some of the key aspects to consider.

It’s about creating a space that is not only visually appealing but also caters to the needs of your customers.

Creating a Comfortable Environment

A comfortable environment in an internet café is as essential as internet access itself. But what does a comfortable environment look like?

Comfortable seating encourages longer stays and increased customer satisfaction, leading to more usage and higher revenue.

In addition, proper lighting can reduce eye strain for customers, particularly for those using computer screens for extended times.

Temperature control systems that can be adjusted for different areas of the café can cater to individual preferences, providing a tailored environment that can improve customer experiences.

We shouldn’t overlook the significance of furniture that supports prolonged use.

After all, the longer customers stay, the more they may spend on services offered.

Ensuring Accessibility and Functionality

We’ve all experienced the frustration of a slow internet connection or a difficult-to-use device. In an internet café, guaranteeing accessibility and functionality is of utmost importance.

But how does one achieve this?

Stable internet connectivity📶 is a fundamental requirement for any internet café. Here are some key considerations to ensure accessibility and functionality:

  • Have a backup internet provider to ensure continuous service in case the primary ISP fails.
  • Set up separate Wi-Fi networks for different operational needs to ensure a secure network.
  • Provide alternative input devices and implement software accessibility features to make computers more usable for customers with visual impairments or other disabilities.

In a nutshell, reliability and user-friendly equipment are the keys to ensuring accessibility and functionality.

Offering Complementary Services

While internet access is the main service, offering complementary services can significantly boost your internet café’s appeal.

But what kind of complementary services can an internet café offer? Here are some possibilities:

  • Printing and photocopying
  • Selling stationery items
  • Adding a small snack corner
  • Collaborating with local artists and creatives to display their work
  • Including a small library or reading area with books and magazines

In essence, diversifying your offerings not only caters to various customer needs but also diversifies your income streams.

Developing an Effective Marketing Strategy

internet cafe sign

Once your internet café is established and designed, the subsequent step involves drawing in customers. And that’s where an effective marketing strategy comes into play.

But how does one develop an effective marketing strategy for an internet café?

A potent marketing strategy intertwines online tactics, such as social media advertising and SEO, with offline initiatives like local community outreach.

Promotional strategies can encompass flyers, posters, word-of-mouth and special offers.

After all, marketing is all about reaching out to potential customers and convincing them to choose your café over others.

Online and Social Media Promotion

In today’s digital age, online and social media promotion is as crucial as offering high-speed internet access in your café.

But why is online promotion so important?

Cultivating a social media presence aid in keeping customer engagement through frequent updates on novel services and promotions.

Monitoring website traffic, social media engagement, and implementing influencer partnerships are vital practices for evaluating the impact of online promotional activities.

Offline Advertising and Partnerships

While online promotion is vital, offline advertising and partnerships share an equally significant role in marketing an internet café.

But how does one go about this?

Forming partnerships with nearby educational institutions or local businesses can amplify your café’s reach within the community.

Engaging the local community through hosting events and workshops is another effective way to increase foot traffic and engage potential customers.

After all, your café isn’t just a business; it’s a part of the community.

Special Offers and Membership Programs

Special offers🔖 and membership programs serve as the icing on the cake of your marketing strategy.

But why are they so important?

Special offers like reduced fees for members or free drinks can attract customers during quiet periods and build a regular clientele.

Implementing a loyalty program that rewards frequent visits with a well-balanced point-to-reward ratio can fortify customer loyalty and retention.

After all, retaining existing customers is significantly more cost-effective than acquiring new ones.

Managing Daily Operations and Staffing

With your internet café established and marketing strategy in place, the subsequent step involves managing daily operations and staffing.

But how does one efficiently manage daily operations and staffing in an internet café?

Establishing operating hours and procedures, hiring and training staff, and implementing security measures are some of the essential aspects of managing daily operations.

Establishing Operating Hours and Procedures

Establishing operating hours and procedures is essential for the smooth functioning of your internet café.

It ensures that the café operates efficiently, aligning with customer needs and staff availability.

Regular assessments of these procedures help in maintaining a high standard of customer service and operational effectiveness.

A well-defined work schedule ensures operational efficiency and customer satisfaction.

Identifying the financial and staffing resources available is crucial before creating employee schedules.

Regularly reviewing past employee schedules can provide insights for creating more effective future schedules.

Implementing Security Measures

In an internet café, customer safety and privacy are of utmost importance. Implementing security measures ensures that your customers can enjoy their time without any worries.

But what kind of security measures should an internet café implement?

Content filtering, traffic logging, and browser restrictions are key cybersecurity measures to maintain customer safety and privacy.

Protection against keyloggers and spyware is crucial to secure sensitive customer information like passwords.

Surveillance cameras and software that take frequent screenshots help monitor and maintain the security of the internet café environment.

In a nutshell, security🛡️ is not an option but a necessity in running an internet café.

Ensuring accessibility and functionality, creating a comfortable environment, and offering complimentary services are key🔑 to designing an appealing and functional space.

An effective marketing strategy combines online tactics like social media advertising and SEO with offline initiatives such as local community outreach.

Establishing operating hours and procedures, training staff, and implementing security measures are some of the essential aspects of managing daily operations.

Frequently Asked Questions

Is an internet cafe profitable.

Internet cafes can be profitable, but it varies based on factors like location, target market, operating costs, and competition. So, it’s important to consider these factors before jumping in.

What do you need to start an internet cafe?

To start an internet cafe, you will need a good location, a business plan, necessary licences, comfortable furniture, computers and equipment, a reliable internet service provider, a pricing strategy, and a business website.

How do Internet cafes work?

Internet cafes work by providing access to computers with high-speed internet for a fee, often in a cosy cafe setting with the option to purchase food and drinks. You can enjoy browsing or working online while sipping a refreshing beverage.

What are the key aspects of setting up an internet café?

Choose a prime location, obtain necessary licences, invest in equipment, create a cosy space, craft a smart marketing plan, and handle day-to-day operations for a successful internet café.

What is the importance of market demand and trends in setting up an internet café?

Understanding market demand and trends is crucial in setting up an internet café as it allows you to tailor your services to niche groups and identify lucrative opportunities in specific locations.

how do i start a cyber cafe business plan

Nikita Nielsen

ZenBusinessPlans

Home » Sample Business Plans » Technology

How to Write an Internet Café Business Plan [Sample Template]

Are you about starting an internet cafe ? If YES, here is a complete sample internet cafe business plan template & feasibility report you can use for FREE . Since the advent of the internet, a lot of other big things have happened to information technology. You too can begin to look at ways to tap into the vast opportunity that exists in this industry. One of the hurdles that is readily needed to be scaled when you are looking to start an internet cafe business is research.

To a very large extent, you will need to carry out some extensive research. This is so that you know what is required of you in the venture that you plan to embark on. Yet another thing that you will need to look at is the business plan aspect. Here below is a sample internet café business plan;

A Sample Internet Café Business Plan Template

1. industry overview.

The internet café line of business is one business that irrespective of the change in trends, is still managing to survive especially when the business is well positioned in a location like airports, campus, public facilities or hotels et al. Simply put, an Internet café, which is also known as a cybercafé, is a place which provides Internet access to the public, usually for a fee.

Most internet cafés usually provide snacks and drinks, hence the café in the name. In an internet café, the fee for using a computer that is connected to an internet facility is usually charged as a time-based rate. The internet café or cyber cafe phenomenon in the united states was started in July 1991 by Wayne Gregori in San Francisco when he began SFnet Coffeehouse Network.

Gregori designed, built and installed 25 coin operated computer terminals in coffeehouses throughout the San Francisco Bay Area. The café terminals dialed into a 32 line Bulletin Board System that offered an array of electronic services including FIDOnet mail and, in 1992, Internet mail.

But the first public, commercial American Internet café was conceived and launched by Jeff Anderson in August 1994, at Infomart in Dallas, Texas and was named The High Tech Cafe. After then, three other internet cafés subsequently opened in the East Village neighborhood of New York City: Internet Cafe opened by Arthur Perley, the @ Cafe, and the Heroic Sandwich.

So also in 1996, the Internet café Surf City opened in downtown Anchorage, Alaska. The Internet Café / Cyber Cafe industry is indeed a large industry and there is hardly any airport (international) that you won’t find an internet café that you can either connect your gadget through their Wi-Fi or log on to their computer to surf the net while you wait for your flight.

Though for some players in this industry would prefer to build their call centers in places where they can maximize profits; countries like India, China and The Philippines readily comes to mind

One good thing about starting an internet café business is that, aside from the fact that people will come in to browse the internet and carry out their jobs; you can also generate enough income by engaging in the sale of coffee and snacks.

So all you need to do if you want to maximize your internet café business is to strategically position the business and you will be amazed at the rate people troop to your internet café, not only those that want to browse the internet, but also those who may just want to hang out with friends over a cup of coffee and snacks.

2. Executive Summary

Planet One Cyber Café®, LLC is a one stop, standard and licensed internet café and coffee shop that is fully equipped with the latest technology in the cyber café industry. Our cyber café will be located in the heart of Inglewood, Los Angeles – California, U.S and we are positioned in a location with the right demographic compositions of people who are regular users of public cyber café.

Planet One Cyber Café®, LLC will operate as a standard cyber café where clients are expected to surf the internet at the speed of light, make internet phone calls, conduct teleconference, and scan and send documents online. We also engage in the sale of snacks and coffee, operating a full fledge business center and the sale of data bundle and call cards for various telecommunication providers.

Our business goal is to work towards becoming one of the leading cyber café brands in the whole of Los Angeles and in the nearest future compete with the leaders in the industry not only in the United States but also in the global stage.

We are not ignorant of the fact that building a standard and world class internet café from the scratch requires huge capital base especially for the purchase of world – class and up – to date internet equipment (server, and computers) and software applications et al, which is why we have perfect plans for steady flow of cash.

We can confidently say that we have a robust financial standing and we are ready to take on any challenge that we encounter in the industry. We are well – staffed and well – equipped to run a 24 hours a day and 7 days a week cyber café with a well – planned shift system.

We will ensure that all our employees are selected from a pool of qualified and customer centric people in and around Los Angeles – California and also from any part of the United States. We will make sure that we take all the members of our workforce through the required trainings that will position them to meet the expectation of the company and to compete with other players in the United States and throughout the globe.

At Planet One Cyber Café®, LLC, our client’s best interest will always come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients.

Planet One Cyber Café®, LLC is owned by Garry Boston and his wife Geraldine Boston. Geraldine Boston is a certified cyber café administrator; she has over 15 years of experience in the internet café / cyber cafe industry. Her husband Garry Boston will be the administrative head of the business. He has an MBA from University of California and he has occupied senior managerial roles before joining his wife to start Planet One Cyber Café®, LLC.

3. Our Products and Services

Planet One Cyber Café®, LLC is going to offer varieties of services within the scope of the internet café / cyber café industry in the United States of America. Our intention of starting our internet café in Inglewood – Los Angele is to make profits from the internet café / cyber café industry and we will do all that is permitted by the law in the US to achieve our aim and business goals.

Our business offering are listed below;

  • Providing fast and secured internet browsing services
  • Providing cheap and secured international internet calls
  • Providing fast and secured teleconference services
  • Providing document scanning and photocopy services
  • Sale of soft drinks, coffee and snacks
  • Sale of call cards, and internet bundles from various telecom service providers
  • Providing related internet café advisory and consultancy services

4. Our Mission and Vision Statement

  • Our vision is to become the number one public cyber cafe in the whole of Los Angeles, California within the first five years of starting the business.
  • Our mission is to build a world class and well equipped public cyber café brand that will become the preferred choice for a wide range of client ranging from individual client to corporate organizations in the Los Angeles – California.

Our Business Structure

The success of any business is to a larger extent dependent on the business structure of the organization and the people who occupy the available role. Planet One Cyber Café®, LLC will build a solid business structure that can support the growth of our internet café business. We will ensure that we hire competent hands to help us build the business of our dream.

The fact that we want to become one of the leading cyber café brand in the industry in the whole of the United States of America makes it highly necessary for our organization to deliberately build a well – structured business from the onset.

We will work hard to ensure that we only attract people with the right mindset to help us achieve our business goals and objectives in record time. Below is the business structure that we will build Planet One Cyber Café®, LLC;

  • Chief Executive Officer

Cyber Café Manager / Cyber Café Supervisor

Admin and HR Manager

  • Marketing and Sales Executive
  • Customer Care Officer / Front Desk Officer

5. Job Roles and Responsibilities

Chief Executive Office:

  • Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
  • Responsible for providing direction for the business
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization
  • Responsible for managing the daily running of the cyber café, including sourcing equipment, effective resource planning and implementing cyber café strategies and operations;
  • Carries out needs assessments, performance reviews and cost/benefit analyses;
  • Responsible for setting and meeting performance targets for speed, efficiency, sales and quality;
  • Ensures all relevant communications, records and data are updated and recorded;
  • Advises clients on products and services available;
  • Liaises with supervisors, team leaders, operatives and third parties to gather information and resolve issues;
  • Maintains up-to-date knowledge of industry developments and involvement in networks;
  • Coordinates staff recruitment, including writing vacancy advertisements and liaising with HR staff;
  • Reviews the performance of staff, identifying training needs and planning training sessions;
  • Records statistics, user rates and the performance levels of the cyber café and preparing reports;
  • Handles the most complex customer complaints or enquiries;
  • Responsible for organizing staffing, including shift patterns and the number of staff required to meet demand;
  • Responsible for coaching, motivating and retaining staff and coordinating bonus, reward and incentive schemes;
  • Responsible for forecasting and analyzing data against budget figures on a weekly and/or monthly basis.

Information Technologist

  • Manages the organization website and serve room
  • Responsible for continuous update of our online security platform
  • Ensures that our payment platform is secured 24 / 7
  • Responsible for installing and maintenance of “Private Automated Business Exchanges” (PABX), telephones, computer software and hardware for the organization
  • Manages logistics, Web servers and POS (point of sale) systems
  • Responsible for continuous upgrade and maintenance of IT systems
  • Responsible for generating tickets for the cyber café
  • Handles any other technological and IT related duties.
  • Responsible for overseeing the smooth running of HR and administrative tasks for the organization
  • Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
  • Ensures operation of studio equipment by completing preventive maintenance requirements; calling for repairs.
  • Defining job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team members
  • Responsible for training, evaluation and assessment of employees
  • Responsible for arranging travel, meetings and appointments
  • Designs job descriptions with KPI to drive performance management for clients
  • Regularly hold meetings with key stakeholders to review the effectiveness of HR Policies, Procedures and Processes
  • Facilitates and coordinates strategic sessions.
  • Works directly with clients in a non-advising capacity, such as answering questions, scheduling appointments and making sure all training concerns are properly taken care off
  • Oversees the smooth running of the daily office activities.

Marketing and Sales Executive (Business Developer)

  • Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
  • Identifies business opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of music projects.
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients and music artists
  • Develops, executes and evaluates new plans for expanding increase sales
  • Documents all customer contact and information
  • Represents the company in strategic meetings
  • Help to increase sales and growth for the company
  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting for one or more properties.
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensuring compliance with taxation legislation
  • Handles all financial transactions for the company
  • Serves as internal auditor for the company

Client Service Executives / Front Desk Officer

  • Ensures that all contacts with clients (e-mail, walk-In centre, SMS or phone) provides the client with a personalized customer service experience of the highest level
  • Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
  • Manages administrative duties assigned by the manager in an effective and timely manner
  • Consistently stays abreast of any new information on the company’s products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries
  • Distributes mails in the organization
  • Handles any other duties as assigned my the line manager

6. SWOT Analysis

We very much know the importance of knowing the areas we are good at and the areas that we struggle with.  That is the reason why Planet One Cyber Café®, LLC employed the services of a core professional in the area of cyber café consulting and business structuring to assist the organization in building a standard cyber café that can favorably compete with other leading cyber café brands in the United States of America and the world at large.

Part of what the business consultant did was to work with the management of the company in conducting a SWOT analysis for Planet One Cyber Café®, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Planet One Cyber Café®, LLC;

Our core strength lies in our service offerings, the power of our team and the state of the art cyber café equipment and software applications that we have – fast, secured and reliable internet. We have a team that can go all the way to give our clients value for their money.

We are well positioned in the heart of Inglewood, Los Angeles and we know we will attract loads of clients from the first day we open our cyber café for business.

As a new cyber café in Los Angeles, it might take some time for our organization to break into the market and attract some well – established corporate clients; that is perhaps our major weakness. Another weakness is that we may not have the required cash to pump into the promotion of our business the way we would want to.

  • Opportunities:

The opportunities in the cyber café / internet café industry are massive especially in Los Angeles, and we are ready to take advantage of any opportunity that comes our way.

The truth is that with the advancement of technology and cheaper internet data bundles, it is now easier for organizations to conduct their teleconference from their office and for individuals to purchase internet bundle and browse on their mobile gadgets (smart phones, tablets and pads).

So also, just like any other business, one of the major threats that we are likely going to face is economic downturn. It is a fact that economic downturn affects purchasing / spending power. Another threat that may likely confront us is the arrival of a new cyber café in same location where our target market exist and who may want to adopt same Business model like us.

7. MARKET ANALYSIS

  • Market Trends

It is known fact that cyber cafés are a natural evolution of the traditional café. As a matter of fact, cafés started as places for information exchange, and have always been used as places to read the paper, send postcards home, play traditional or electronic games, chat to friends, find out local information.

As Internet access is in increasing in demand, many pubs, bars and cafés have terminals, so the distinction between the cyber café and the traditional café is eroded. For instance, in some, countries in Europe, the number of pure cyber cafés is decreasing since more and more normal cafés offer the same services.

However, there are European countries where the total number of publicly accessible terminals is also decreasing. Germany is one good example of such countries where publicly accessible terminal is on the decrease. The reason for this trend is a combination of complicated regulation, relatively high Internet penetration rates, the widespread use of notebooks and PDAs and the relatively high number of wireless internet hotspots.

Lastly, while most cyber cafés are privately own businesses, many have been set up to Help Bridge the ‘digital divide’, providing computer access and training to those without home access. For example, the uk government has supported the setting up of 6000 telecentres.

8. Our Target Market

One of the things that make businesses breakeven is the number of clients that command per time. This is one of the reasons why we will leave no stone unturned in seeing that we get the right words out there to people about what we are doing.

The target market for the cyber café / internet industry is all encompassing because of their service offerings. In view of that, we have created strategies that will enable us reach out to various corporate organizations and individual who we know will need our services.

We have conducted our market research and survey and we will ensure that our cyber café attracts the kind of clients we would love to work with. Below is a list of the people and organizations that we have specifically market our services to;

  • Corporate organizations (basically for teleconference and similar web meetings)
  • All adults in the locations where our internet café is located
  • Students who would need internet facility to fill forms online and to make photocopies and scan documents
  • Job applicants who would need to fill online applications and to forward their CVs and documents
  • All coffee lovers in Inglewood – Los Angeles, California
  • All online gamers in Inglewood – Los Angeles, California
  • People with smart phones, tabs and pads who would want to purchase internet bundles and call cards.

Our Competitive Advantage

We are mindful of the fact that there will always be stiff competition in the cyber café / internet café industry in the United States of America; hence we have been able to hire some of the best business developer to handle our sales and marketing.

Planet One Cyber Café®, LLC might be a new entrant into the cyber café / internet café industry in the United States of America, but we are coming into the industry with core professionals and of course a standard world – class cyber café with the latest equipment and software applications  in the industry. We are well – positioned in Inglewood Los Angeles – California.

Our complimentary services – fully functional business center and coffee and snacks bar will enable us attract loads of customers per time in our cyber café.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category ( startups cyber café businesses ) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

It is the duty of anyone going into business to identify how he/she intends to generate startup funds. It is for this reason that  Planet One Cyber Café®, LLC is established with the aim of maximizing profits in the internet café / cyber café industry and we are going to go all the way to ensure that we do all it takes to attract our target market.

Planet One Cyber Café®, LLC will generate income by offering the following services;

10. Sales Forecast

One thing is certain when it comes to cyber café services; it is always cheaper and reliable for small businesses and start – ups to carry out teleconference or web meetings. This goes to show that any cyber café that is well – equipped and well positioned will always attract corporate clients and that will sure translate to increase in revenue generation for the business.

We are well positioned to take on the available market in Inglewood – Los Angeles, California and beyond and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the business and our clientele base beyond Inglewood to the whole of Los Angeles – California.

We have been able to critically examine the cyber café market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projection is based on information gathered on the field and some assumptions that are peculiar to startups in Los Angeles – CA.

Below is the sales projection for Planet One Cyber Café®, LLC, it is based on the location of our business and other factors as it relates to cyber café start – ups in the United States;

  • First Fiscal Year-: $75,000
  • Second Fiscal Year-: $150,000
  • Third Fiscal Year-: $350,000

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same internet café services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

  • Marketing Strategy and Sales Strategy

We will work really hard to see that we attract the type of sales and leads that will make us break even at all times. Cyber café business is not a business that you have to go out there to retail products which is why we must do all we can to maximize any opportunity that comes our way to attract people to patronize of cyber café and coffee bar.

Our sales and marketing team will be recruited based on their vast experience in the cyber café / internet café industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the organization.

We will also ensure that our excellent service delivery (fast, reliable and secured internet access) speaks for us in the market place; we want to build a standard and well equipped cyber café that will leverage on word of mouth advertisement from satisfied clients.

Our business goal is to build our cyber café business to become the number one choice in the whole of Los Angeles – California which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in the Inglewood, Los Angeles, but throughout California as well.

Planet One Cyber Café®, LLC is set to make use of the following marketing and sales strategies to attract clients;

  • Introduce our cyber café by sending introductory letters alongside our brochure to, residence, organizations and key stake holders in Los Angeles and other parts of the U.S.
  • Advertise our business in relevant magazines, newspapers, TV stations, and radio station.
  • List our business on yellow pages ads (local directories)
  • Attend relevant international and local internet café relevant expos, seminars, and fairs et al
  • Create different packages for different category of clients in order to work with their budgets and still deliver top notch services (for teleconference and web meetings)
  • Leverage on the internet to promote our business
  • Engage in direct marketing approach
  • Encourage word of mouth marketing from our loyal and satisfied clients

11. Publicity and Advertising Strategy

We have been able to work with brand and publicity specialist to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market. We are set to take the cyber café / internet café industry by storm which is why we have made provisions for effective publicity and advertisement of our cyber café.

Below are the platforms we intend to leverage on to promote and advertise Planet One Cyber Café®, LLC;

  • Place adverts on both print and electronic media platforms
  • Sponsor relevant TV shows and radio programs
  • Maximize our official website to promote our business
  • Leverage on the internet and social media platforms like; YouTube, Instagram, Facebook ,Twitter, LinkedIn, Snapchat,  Badoo, Google+  and other platforms (music online forums) to promote our business.
  • Offer Pro Bono services to Non – profits Organizations as part of our community social responsibility
  • Ensure that our we position our banners and billboards in strategic positions all around Los Angeles – CA
  • Distribute our fliers and handbills in target areas
  • Contact corporate organizations, schools, Non – Profits Organizations and start – ups by calling them up and informing them of Planet One Cyber Café®, LLC and the services we offer
  • Advertise our cyber café business in our official website and employ strategies that will help us pull traffic to the site
  • Brand all our official cars / buses and ensure that all our staff members and management staff wears our branded shirt or cap at regular intervals.

12. Our Pricing Strategy

We do not want to overprice ours services, and that is why we will go around and sample the price system of other businesses like our internet cafe business. The nature of internet café services makes it easier for operators in this industry to charge her clients fees based on the number of hours / time spent; usually this fee is charged based on the discretion of the cyber café.

At Planet One Cyber Café®, LLC we will keep our fees below the average market rate for all of our clients by keeping our overhead low and by collecting payment in advance. In addition, we will also offer special discounted rates to start – ups, nonprofits, cooperatives, and small social enterprises who engage our services to help them organize teleconference or web meetings / webcast et.

  • Payment Options

At Planet One Cyber Café®, LLC, our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

  • Payment by via bank transfer
  • Payment via online bank transfer
  • Payment via check
  • Payment via bank draft
  • Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business.

The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked. As for the detailed cost analysis for starting a cyber café business; it might differ in other countries due to the value of their money.

The bulk of the money that is expected to be spent when setting up a cyber café is in the purchase of equipment and of course leasing / renting a standard facility. However, this is what it would cost us to start Cosmos Call Center Agency, LLC in the United of America;

  • The Total Fee for incorporating the Business in Los Angeles, California – $750.
  • The budget for Liability insurance, permits and license – $2,500
  • The Amount needed to acquire a suitable Office facility with enough space for standard cyber café in a business district 6 months (Re – Construction of the facility inclusive) – $120,000.
  • The Cost for equipping the cyber café (telephone boxes, headsets, server room, computers, software applications, “Private Automated Business Exchanges” (PABX),printers, fax machines, furniture, telephones, filing cabins, safety gadgets and electronics et al) – $70,000
  • The Cost of Launching our official Website – $600
  • Budget for paying  at least 3 employees for 3 months and utility bills – $80,000
  • Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) – $2,500
  • Miscellaneous – $1,000

Going by the report from the research and feasibility studies conducted, we will need about $350,000 to set up a medium scale but standard call center in the United States of America.

Generating Funding / Startup Planet One Cyber Café®, LLC

Planet One Cyber Café®, LLC is going to start as a family business that will be solely owned and managed by Garry Boston and his wife Geraldine Boston. Both of them will be the financial of the business, but may likely welcome other partners later, which is why they have decided to restrict the sourcing of his start – up capital to 3 major sources.

These are the areas we intend generating our start – up capital;

  • Generate part of the start – up capital from personal savings
  • Source for soft loans from family members and friends
  • Apply for loan from my Bank

N.B: We have been able to generate about $100,000 (Personal savings $80,000 and soft loan from family members $20,000) and we are at the final stages of obtaining a loan facility of $250,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Planet One Cyber Café®, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running. We know that one of the ways of gaining approval and winning customers over is to equip our cyber café facility with state of the equipment, technology and software applications.

Planet One Cyber Café®, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

  • Business Name Availability Check:>Completed
  • Business Incorporation: Completed
  • Renting of Office cum Call Facility: Completed
  • Setting Up Of The Cyber Café Facility: In Progress
  • Intellectual Property Protection and Trademark: Completed
  • Opening of Corporate Bank Accounts various banks in the United States: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit: Completed
  • Purchase of All form of Insurance for the Business: Completed
  • Conducting Feasibility Studies: Completed
  • Generating part of the start – up capital from the founder: Completed
  • Applications for Loan from our Bankers: In Progress
  • Writing of Business Plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
  • Recruitment of employees: In Progress
  • Purchase of the Needed call center equipment, software applications, furniture, office equipment, electronic appliances and facility facelift: In progress
  • Creating Official Website for the Company: In Progress
  • Creating Awareness for the business (Business PR): In Progress
  • Health and Safety and Fire Safety Arrangement: In Progress
  • Establishing business relationship with key players in the industry: In Progress

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Internet Cafe Business Plan Template

Written by Dave Lavinsky

internet cafe business plan

Internet Cafe Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their internet cafe companies.

If you’re unfamiliar with creating an internet cafe business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write an internet cafe business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is an Internet Cafe Business Plan?

A business plan provides a snapshot of your internet cafe business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for an Internet Cafe

If you’re looking to start an internet cafe business or grow your existing internet cafe company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your internet cafe business to improve your chances of success. Your internet cafe business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Internet Cafe Businesses

With regards to funding, the main sources of funding for an internet cafe business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for internet cafe companies.

Finish Your Business Plan Today!

How to write a business plan for an internet cafe business.

If you want to start an internet cafe business or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your internet cafe business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of internet cafe business you are running and the status. For example, are you a startup, do you have an internet cafe business that you would like to grow, or are you operating a chain of internet cafe businesses?

Next, provide an overview of each of the subsequent sections of your plan.

  • Give a brief overview of the internet cafe industry.
  • Discuss the type of internet cafe business you are operating.
  • Detail your direct competitors. Give an overview of your target customers.
  • Provide a snapshot of your marketing strategy. Identify the key members of your team.
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of internet cafe business you are operating.

For example, you might specialize in one of the following types of internet cafe businesses:

  • Internet kiosks : In this type of internet cafe business, small kiosks are built and positioned to be temporary internet cafes, as customers who visit the kiosks search the internet for directions, locations and other information.
  • Cyber cafe: A cyber cafe is similar to an internet cafe, although the usage of the internet may be mixed with gaming and internet searches.
  • Gaming cafe: Popular with teens, a gaming cafe offers computers and gaming accessories connected to very high bandwidth, which allows for specialized gaming.
  • Commercial cafe: These internet cafes exist to serve commercial establishments with a need for high bandwidth and dedicated spaces.

In addition to explaining the type of internet cafe business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of customers served, the number of commercial contracts on file, or reaching X number of return gamers served, etc.
  • Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the internet cafe industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the internet cafe industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your internet cafe business plan:

  • How big is the internet cafe industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your internet cafe business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your internet cafe business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, gamer groups, and corporations.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of internet cafe business you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other internet cafe businesses.

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes private homes with high bandwidth internet services, video game lounges, and gaming casinos. You need to mention direct competition, as well.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

  • What types of customers do they serve?
  • What type of internet cafe business are they?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide options for multiple rounds of gaming play?
  • Will you offer internet services that your competition doesn’t?
  • Will you provide snacks and other amenities?
  • Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a internet cafe business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of internet cafe company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide an internet cafe that serves light snacks and meals, along with a gaming lounge area?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the products and/or services you offer and their prices.

Place : Place refers to the site of your internet cafe company. Document where your company is situated and mention how the site will impact your success. For example, is your internet cafe business located in a busy retail district, a neighborhood strip mall, or a standalone building near a college? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your internet cafe marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertise on radio stations and/or gaming magazines
  • Reach out to websites
  • Distribute flyers to card collector and game stores
  • Engage in email marketing
  • Advertise on social media platforms
  • Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your internet cafe business, including setting up game play for groups, planning and providing internet sessions, billing customers, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth gaming session, or when you hope to reach $X in revenue. It could also be when you expect to expand your internet cafe business to a new city.

Management Team

To demonstrate your internet cafe business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing internet cafe businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing an internet cafe business or successfully running a card and game store.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you see 30 internet customers per day, and/or offer group gaming sessions? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your internet cafe business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a internet cafe business:

  • Cost of equipment and accessories
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, internet bandwidth, office supplies

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your multi-year contract for internet services or your location lease.

Writing a business plan for your internet cafe business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the internet cafe industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful internet cafe business.

Internet Cafe Business Plan FAQs

What is the easiest way to complete my internet cafe business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your internet cafe business plan.

How Do You Start an Internet Cafe Business?

Starting an Internet Cafe business is easy with these 14 steps:

  • Choose the Name for Your Internet Cafe Business
  • Create Your Internet Cafe Business Plan
  • Choose the Legal Structure for Your Internet Cafe Business
  • Secure Startup Funding for Your Internet Cafe Business (If Needed)
  • Secure a Location for Your Business
  • Register Your Internet Cafe Business with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your Internet Cafe Business
  • Buy or Lease the Right Internet Cafe Business Equipment
  • Develop Your Internet Cafe Business Marketing Materials
  • Purchase and Setup the Software Needed to Run Your Internet Cafe Business
  • Open for Business

Where Can I Download a Free Business Plan Template PDF?

Click here to download the pdf version of our basic business plan template.

Our free business plan template pdf allows you to see the key sections to complete in your plan and the key questions that each must answer. The business plan pdf will definitely get you started in the right direction.

We do offer a premium version of our business plan template. Click here to learn more about it. The premium version includes numerous features allowing you to quickly and easily create a professional business plan. Its most touted feature is its financial projections template which allows you to simply enter your estimated sales and growth rates, and it automatically calculates your complete five-year financial projections including income statements, balance sheets, and cash flow statements. Here’s the link to our Ultimate Business Plan Template.

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OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how Growthink’s business plan services can give you a winning business plan.

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How to write the business plan for an internet cafe

business plan for an internet cafe

Are you looking to start an internet cafe? Or maybe you already have one and want to grow, raise financing or improve your profitability. Either way, a well-written business plan is crucial to your business' success!

This in-depth guide will detail why writing a business plan for an internet cafe is important, what information you need, what it should contain and look like, as well as the tools available to help you write your plan.

By the end of this guide, you will be ready to create a comprehensive and professional business plan for your internet cafe. Let’s get started!

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Why write a business plan for an internet cafe?

Information needed to create a business plan for an internet cafe, how do i build a financial forecast for an internet cafe, the written part of an internet cafe business plan, what tool should i use to write my internet cafe business plan.

There are several reasons to write an internet cafe business plan. Below, we cover some of the most important ones!

To set objectives and a clear roadmap

Creating a business plan for an internet cafe is a great way to improve your chances of success as an entrepreneur.

Not only will it help you set objectives for the next 3 to 5 years, but it also forces you to take a step back and research all aspects of your proposed business thoroughly.

In essence, it helps startups realise whether or not their business idea is viable and existing internet cafes can evaluate their growth prospects based on the current economic climate, thereby giving a clear roadmap.

To compare financial forecasts and performance

Having a business plan with an up to date financial forecast allows you to regularly compare your actual performance against what was planned to recalibrate your internet cafe's financial forecasts accordingly.

This gives you visibility on your future cash flows and ensures your business remains agile and able to respond quickly when market conditions change or unexpected events arise.

To raise financing from investors and banks

Whether you are a startup or an existing business, writing an internet cafe business plan is a necessary step when looking for financing from a bank. The bank will use the plan to make sure that you can repay your loan.

A well-crafted business plan also helps equity investors and business angels understand what type of return on investment (ROI) they can expect if they invest in your internet cafe.

Having an understanding of why it is important to write a business plan for an internet cafe is the first step in creating one. Now, let's look at what information is needed to create a successful one.

Create your internet cafe business plan online!

Think your internet cafe business could be profitable? Find out how with a business plan!

internet cafe business plan online

Writing an internet cafe business plan requires research so that you can project sales, investments and cost accurately in your financial forecast.

In this section, we cover three key pieces of information you should gather before drafting your plan!

Carrying out market research for an internet cafe

Conducting market research is essential for any business venture, and this is especially true when writing a business plan for an internet cafe.

Market research allows you to accurately forecast your potential revenues and gain insights into the needs of target customers.

It also helps to identify key competitors in the area, enabling you to develop strategies that will give your business an edge over existing cafes.

In addition, it provides valuable information about trends in consumer demand and helps businesses understand what products or services they should focus on offering.

Furthermore, market research can help you determine the best location for your cafe and ensure that you are able to reach out to as many potential customers as possible.

Developing the marketing plan for an internet cafe

When developing a marketing plan for an internet cafe, it is important to include a precise budget for marketing activties in your financial forecast.

This budget should be detailed and address both customer service initiatives aimed at retaining existing customers, and promotional activities aimed at acquiring new ones.

The staffing and equipment needs of an internet cafe

It is also important to consider the recruitments and investments required before you start writing your internet cafe business plan, as this will also be needed when creating your financial forecast.

You will need to identify all the investments required such as the computers and software licences, your point of sales system, etc.

Additionally, thinking about recruitment plan will ensure you have the right staff members to run the business and a clear idea of the costs involved (salary, cost of recruitment and training, etc.).

Once you have gathered all the information needed to create a business plan for an internet cafe, it is time to move on to creating a detailed financial forecast. Let's see what this involves.

An internet cafe financial forecast includes four key components:

  • The profit and loss statement, which shows how much money you made or lost
  • The balance sheet, which shows what you own and owe
  • The cash flow statement, which shows money coming in and out of your business
  • The sources and uses table, which explains where your money is coming from

Let's have a look at these in more detail.

The projected P&L statement

The projected P&L statement shows the expected profitability of your internet cafe for the next 3 or 5 years.

This also helps investors decide whether it is worth investing in your business or not. They can calculate ratios based on this data.

example of projected profit and loss statement in an internet cafe business plan

The projected balance sheet of your internet cafe 

An internet cafe balance sheet shows what the cafe has (assets) and what it owes (liabilities) and how much value has been created for the owners and shareholders (equity).

This is important because lenders, investors, and especially business owners such as yourself can use this information to see if the cafe is adequately capitalised.

Your balance sheet will reveal how much short term and long term debt you cafe has and how much cash is available to honour them.

example of projected balance sheet in an internet cafe business plan

The projected cash flow statement

The cash flow statement for an internet cafe shows how much money is coming in and going out of the business.

It is useful to have one because it helps you know how much money your cafe will make over time and if any changes need to be made to keep the business afloat.

This statement also helps you plan by showing you what outgoings will come up in the future, so you can budget accordingly. This saves you from having to panic and arrange expensive overdrafts or loans at the last minute.

example of projected cash flow statement in an internet cafe business plan

The initial financing plan

The initial financing plan also called the sources and uses table, is an important form of planning when starting an internet cafe.

It helps you figure out how much money you need to start the cafe by listing initial expenses (uses) and where that funding will arise from (sources).

Initial expenses for an internet cafe could include assets such as computers, desks and tables.

example of sources and uses of funds in an internet cafe business plan

Now that we have reviewed the financial forecast for your internet cafe business plan, let's move on to discuss the written part of your plan, which is equally important as it provides the context needed to understand your numbers.

The written part of an internet cafe business plan usually consists of 7 comprehensive sections.

From crafting an executive summary to presenting your financials, let's have a look at each of the key sections that compose a business plan.

1. The executive summary

When writing the executive summary section it is important to provide an overview of the business, the market, and key financials.

Start with a brief introduction of the business, its name and location, how long it has been in operation, and what makes your business unique. Mention any services or products you plan to offer that separate you from the competition (for example you might offer coffee and pastries on top of the basic internet access).

Outline the size of the market for internet cafes in your local area, any current trends, and potential growth opportunities. Analyze how your business can take advantage of those opportunities to increase sales and profits.

You should also include a summary of your key financial figures such as anticipated revenues, projected profits, funding needs, and cash flows. Explain why these financial factors make financing your business a sound decision for banks or investors.

Finally, you should state the amount of funding that your business requires.

2. The presentation of the company

Outline the legal structure used for your internet cafe (limited liability company, sole trader or partnership for example). Also, mention what percentage of the business each partner owns.

Location is another important factor to consider when creating an internet cafe plan. Make sure to include information about potential customers in the area, local accessibility, and how many people will be served by the cafe.

Additionally, it is beneficial to list any potential restrictions or regulations that may impact the operation of the cafe.

Similarly, you should also include information about the management team in your presentation. Provide a brief overview of each member's responsibilities and qualifications, as well as why they are uniquely qualified to lead the company and how they met.

3. The products and services section

The products and services section of an internet cafe business plan is one of the most important components for any potential investor or lender.

This section should provide a detailed overview of the specific types of goods and services that will be offered at your internet cafe.

A clear description can help convince investors that your business has what it takes to succeed in this competitive industry.

In addition, this section should explain how these products and services will meet the needs of customers in your area.

For example, if you are planning to offer a variety of speciality coffee then you should include information about why these drinks are unique compared to other internet cafes or businesses.

If you plan on providing food items such as sandwiches or pastries, then you must detail how they will be prepared and served to give customers an enjoyable experience as this might be difficult to do in front of multiple computer screens.

internet cafe business plan products and services: customers browsing the web on their computers

4. The market analysis

Knowing the size and demographic of the potential customer base, who your competitors are and what advantages you might have over them, what legal considerations must be taken into account, and so on will all be key elements in ensuring that an internet cafe business is a success.

Also, be sure to outline any special features or amenities that may set your cafe apart from others in the area. This could include nearby parking spaces and excellent transport links.

This data should be presented clearly and concisely to give readers the confidence that they need to proceed with any potential investment. Using charts and graphs will improve the quality of this section.

5. The strategy section

When writing the strategy section of your internet cafe business plan, you should explain your competitive edge, pricing strategy, marketing plan, milestones and risks and mitigants.

It is important to provide the reader of the business plan with clear insight into how your cafe will be able to gain an advantage over competitors in terms of service quality or price point.

Additionally, a well-defined pricing structure must be outlined so that potential investors understand where profits will come from as well as any discounts or promotions that may be offered.

For example, you could offer a free coffee to anyone using your internet cafe for two hours or more.

Furthermore, it is essential for success to develop a comprehensive marketing plan which outlines how customers will become aware of the internet cafe (flyers, search engines, email marketing, etc.).

Including specific milestones can help demonstrate the progress made so far and the goals you set for the coming years.

The strategy section should also address any foreseeable risks to the success of the business, as well as strategies for mitigating those risks.

6. The operations section

The operations section of an internet cafe business plan should include detailed information about your staffing team, their roles and responsibilities, and a recruitment plan.

It is important to include the roles that will be fulfilled by each staff member, as well as what qualifications they should possess to be suitable for the role. The recruitment plan should include details of how the staff will be sourced and trained.

The opening hours of the internet cafe should also be included in the business plan. Ensure that there are enough operational hours to cover customer demand, whilst making sure that the cafe remains profitable.

The business plan should also include details about any key assets or intellectual property that the cafe needs to operate. This might include hardware such as computers, printers and routers, software licensing agreements, and any other digital or physical property that the internet cafe needs to function.

Finally, it is important to include details about the suppliers that your business plans to work with. It should cover who they are, what services or products they provide, and the cost of their goods or services.

7. The presentation of the financial plan

This is where you will present the financial forecast that we talked about earlier in this guide.

Now that you have a good understanding of the content required for an internet cafe business plan, let's look at some of the tools available to help create it.

These tools can make the process easier and more efficient, allowing time to focus on other aspects of your business.

You have three main solutions to write an internet cafe business plan:

Create your internet cafe plan using Word or Excel

Hire a consultant to write your internet cafe business plan, use an online business plan software for your internet cafe plan.

Using Excel and Word to create an internet cafe business plan can be a potential solution.

The main benefit of using Excel and Word to create a business plan is that it is cost-effective because both applications are widely available.

However, it can be hard for a business owner to create an accurate financial forecast without making mistakes unless they have extensive accounting and financial modelling experience. This could lead to potential investors not believing the figures of the financial forecast.

Furthermore, it can be a very long and tedious process to create a financial forecast in Excel and hard to keep the forecast up to date. Word also presents its challenges, as the document must be formatted manually once written.

Outsourcing the internet cafe business plan to a consultant or accountant can be an attractive option for entrepreneurs who lack the time and expertise to craft their plans.

Consultants are accustomed to writing business plans and have the experience needed to create financial forecasts without errors.

Furthermore, they may be able to provide advice on how best to structure the business plan to appeal to investors and banks.

On the other hand, outsourcing a business plan is expensive (budget at least £1,500 or $2,000), especially if changes are needed during the process.

Additionally, most consultants aren't experts in internet cafe business planning and this can lead to issues with the actual content of the business plan.

Another alternative is to use online business plan software. There are several advantages to doing so.

  • You are guided through the writing process by detailed instructions and examples for each part of the plan 
  • You can be inspired by already-written business plan templates and examples
  • You can easily make your financial forecast by letting the software take care of the financial calculations for you
  • You get a professional document, formatted and ready to be sent to your bank or investors
  • You can easily compare your forecast against your accounting data to make sure you are on track to deliver your plan, or make adjustments if needed

If you're interested in using this type of solution, you can try our software for free bysigning up here .

We hope that this article has helped you to better understand how to write the business plan for your internet cafe. Do not hesitate to contact us if you still have questions!

Also on The Business Plan Shop

  • The key steps to start a cat cafe
  • 5 ways to optimize the profitability of a coffee shop
  • How to carry out market research for a coffee shop

Know someone in the internet cafe industry? Share this article with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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INTERNET CAFE BUSINESS PLAN: Best 2023 Practices With Template (Updated)

  • by Kenechukwu Muoghalu
  • August 13, 2023
  • No comments
  • 9 minute read

internet cafe business plan

Table of Contents Hide

What is an internet cafe business plan, the importance of having an internet cafe business plan, #1. executive summary, #2. company overview, #3. market analysis, #4 competitor analysis, #5. sales and marketing strategy, #6. financial plan, is an internet café profitable, how do i start an internet café, how do i make my internet café successful, what is the target market of internet café, what are the disadvantages of internet cafe, what are the benefits of an internet cafe, let us develop a plan for you, final thoughts, is running a cafe hard, what equipment do i need to start an internet cafe, does the uk have internet cafes.

The one big secret that can ensure the success of every business is the ability to own a working business plan, including that internet cafe business you are about to start. Starting a business in the UK might be an overwhelming task to undertake, but when a business plan is involved, it helps you narrow down the elements needed to strategize a startup business. It helps you stay focused till a huge amount of growth is attained. Without further ado, let’s go into details on why a business plan is important and how you can create an internet cafe business plan using our unique template. 

We have also constructed a pre-made Internet cafe business plan to help you avoid the process of creating one yourself. 

One can define an internet cafe business plan as a living document that harbours the multiple business ideas you have for your enterprise and then tells you how to achieve them. Before starting your internet cafe business, you need to take your time to explain your ideas via a business plan. The essence of this function is to help you understand all the aspects of your ideas before setting up your internet cafe business to run like a well-oiled machine. 

Imagine having a road map that clearly outlines your business ideas for proper assimilation of the actions you need to take and when you need to take them. Don’t you think your business will experience a quick boost and have a long lifespan? Having a great idea for your internet cafe investment is just the first step. Owning a business plan is the most practical initial step.

Aside from the obvious reasons that were mentioned above, a business plan has other vast benefits. Having an internet cafe business plan can help you come up with a lot of important information and facts, including a variety of internet cafe business ideas. When you have this data in hand, you can then come up with a solid plan of action that can guide you in the near future. You can also easily spot all errors and issues that might hamper the growth of your business. 

A business plan can also help you achieve that when seeking grants or any form of financial assistance. It will make your business look credible and thus give them more reasons to offer you the help you seek. A business plan can also help you understand the type of market you wish to operate in, coupled with the types of services that are more profitable in your environment. Knowing this information will surely set you on the right foot. Having explained these benefits, let’s now focus on how you can create your internet cafe business plan using our template below. 

How To Write an Internet Cafe Business Plan

Constructing a business plan requires that you follow a particular pattern to be able to achieve your desired result. A business plan needs to be written in sections or bits, and each section should have a specific function or purpose. To help you get started, we have carefully buttressed each of these sections that are to be contained in a business plan. This internet cafe business plan template is very easy to use and interactive, and will easily help you create a plan. Let’s go into details.

Your executive summary is the first section of your business plan that is mostly concerned with the briefing of other sections contained in your internet cafe business plan. It is more like a summary of the whole contents of the plan, including market analysis, operational plan, sales and marketing plan, etc. Most of the time, your reader might not have the luxury of reading through your business plan. They might decide to come to this section to get a quick overview. While writing this section, it is advised to use a pitching tone coupled with clear and concise language that your reader will find easy to access. You can also complete this part of your plan after constructing other components. 

A company overview section is where you get to talk about your internet cafe company and how it all started. This section should be a brief background history of your business, who the owner is, the products and services you offer, your multiple business ideas that will enhance the growth of the company, your pricing method, and a host of other questions. This will help your reader understand your business concepts and what you aim to achieve. Just as the name implies, this section should really describe your company.

Before you even get to write this section down, you need to run an actual market analysis on your business. When you hear the term “ market analysis ,” then you should understand that it has to do with in-depth research on the internet cafe market. And the reason behind the process is to easily identify who your client base is and how best to offer your services to them. From this same course, you can also decipher what the market trends are, the cost of goods, and the volatility of prices to aid you in making a better decision that suits the market. Although in this case, computers might come off as consumer staples, you can still get to put other discoveries into use.

When you have gathered enough information, then you can carefully explain your points to your readers, as this will prove how credible and vast you are when it comes to the market industry. 

The competitor analysis and the market analysis are likely the same. The only difference is that this section focuses more on your competitors. In this section, you will have to research other top internet cafe owners in your locality and write about them. Find out what their services are and how they offer them to potential customers, among others. From your discovery, you will be able to pick some points that can also be applied to your business. In all, you should be able to tell your readers how your company is unique compared to others.

The sales and marketing strategies should cover all you plan to do to ensure that you run a smooth marketing campaign and promotional plans while attracting customers and creating awareness for your business. You should be able to list out all the marketing tools you will be employing. Remember that these promotional plans can either be carried out through an online presence or using manual methods. You should discuss how you will offer and deliver your services when these customers finally reach out to you.

To develop the financial plan section of your internet cafe business plan using this template, you need to read through the lines and take proper action. A financial plan is most important when seeking funding from a bank or an investor. This means you will take extra care to provide information that will cause your lenders to approve your startup capital. You need to identify how much you will need to start your business, how the funds will be allocated, and in what areas they will be invested. You will also need to state how you will make massive profits in the near future.  

Yes, you can make large profits from running an internet cafe business. Internet cafes normally come with a short payback period. In essence, it means that you do not need to wait for ages before you start making reasonable returns. If you take all sectors of your business seriously, you will surely succeed while running an internet cafe business.

The process of starting an internet cafe is not much of a big deal, but if you choose to start on the right path, then follow these steps accordingly. 

  • Find a conducive location to set up your business
  • Create a working business plan
  • Get important licenses and permits
  • Get your computers and other equipment right
  • Perform some marketing strategies and give out promotional offers
  • Get to business. 

It is one thing to open an internet cafe, and it is another to make it successful in a vast market where you are merged with numerous competitors. But you can still be afloat by keeping strictly to some steps. To make your internet cafe successful, you need to:

  • Manage your computers and keep them ready for your next customer
  • Offer discounts for selling more login tickets in your internet cafe
  • Having vast options for special and additional services that you can extra-charge
  • Get a game license
  • Give options for multiplayer games 

As an internet cafe owner, you should focus your attention on individuals that do not have access to a computer, the internet, or those that cannot access some functions on their computers. It should be purely based on people who are in need of the services you offer. So, during your marketing campaign, you will need to focus on that audience. It could be a student or an in-house parent that is in need of a fast connection or a large screen. 

Aside from the multiple advantages that come with owning an internet cafe, there are also some disadvantages you should not ignore. It could be an issue of privacy. You will find out that most internet cafes are not secured. This is because if you fail to clear the recent operations that were done on the computer, a stranger might have access to your private information. Other disadvantages might be staffing, risk of failing, and countless responsibilities, among others. 

There are numerous benefits to running an internet cafe. These benefits include: no equipment hassle, low startup cost, the luxury of working from different locations, ease of setup; and a host of others. If you have been having doubts about opening an internet cafe business, then don’t. You shouldn’t forget that you can easily set it up and manage it effectively till it starts yielding profits. 

Most people won’t tell you this, but creating a business plan can be fun and daunting at the same time, especially when it’s your first time trying. 

But because time waits for no man, you have to take the easier route out, and for this reason, we have created a ready-made internet cafe business plan for your convenience. 

Over the years, businessyield consult has specialised in creating professional business plans and, so far, has helped millions of businesses stand on their feet, and we are happy to help you too. Get started here .

Creating a business plan is not an impossible task to perform. Especially when you have all the right facts about your business. You can easily create one for yourself or still reach out for our pre-made option here . Remember that after creating your internet cafe business plan using our unique template above, you should always refer back to it and make a few edits from time to time. Doing this will help you stay right on track. Rightly employing these actions in your new startup will always enhance growth. 

Running an internet cafe comes with numerous responsibilities, no doubt, including handling bustling workdays, working long hours, and handling other difficult moments. But this is mainly faced by beginners who are still having a change in the new environment. Once you settle into it, you will find it less difficult, so don’t be discouraged.  

To effectively run your internet cafe and set it up in the right manner, you need to make provisions for some necessary equipment you will be needing. You will need software, a good number of PCs or computers, a router, a central internet server, chairs and workstation tables, a location, legal licensing from local authorities and labour. 

The UK has a widespread internet cafe brand, with branches open across the country. ranging from small to big brands that make tremendous profits from the services they offer. Even in some remote areas, you would be able to trace businesses that offer web surfing services. 

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Kenechukwu Muoghalu

Kenny, an accomplished business writer with a decade of experience, excels in translating intricate industry insights into engaging articles. Her passion revolves around distilling the latest trends, offering actionable advice, and nurturing a comprehensive understanding of the business landscape. With a proven track record of delivering insightful content, Kenny is dedicated to empowering her readers with the knowledge needed to thrive in the dynamic and ever-evolving world of business.

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Starting a Cyber Cafe Business – 5 Important Tips

What is a cyber cafe?

It would be safe to say that cyber cafes mean different things in different regions. In Africa, cyber and internet cafes provide access to government services, in Turkey cyber cafes mostly rent out PlayStations and Xbox for gaming, and in the US cybercafes are your regular LAN centers opened for all kinds of video gaming activities.

Reasons behind cyber café popularity in 2022 are in the lack of access to the Internet in various regions, slow household Internet connection, or expensive PC hardware.

how do i start a cyber cafe business plan

Another explanation for cyber cafes to exist is in a newfound sense of community in modern gaming. Seriously, there must be a great motivation for people to use public places to play games that are available on their personal computers at home. And modern cyber cafes provide just that – getting together under one roof to share common interest and excitement of competitions.

Small, big, serving food, broadcasting esports majors, renting out streaming booths, and having tournaments of their own – gaming venues are ready to cater to the likes of the pickiest audience. Luckily, it seems like everybody’s playing games: kids, adults, and even seniors. So don’t worry about the payment capacity of gamers – they’re more than able to spend money.

how do i start a cyber cafe business plan

So it seems that cyber café business is a pretty popular venture with a great deal of demand. But let’s dig a bit deeper into the topic.

Is cyber cafe still a good business?

By good we mean economically viable. In a nutshell – yes, it is. In fact, besides of being profitable, cyber cafes have a short payback period. Depending on location and other factors, a gaming venue can pay off in 9 to 14 months.

Once the idea of starting a cyber cafe hits your mind, the first question that follows is “How much does it cost to open one?” A cyber cafe setup can vary from 10K to over 100K, depending on many factors, starting from its size and hardware specs to the business model that you choose for it (e.g., running your own business concept or buying a franchise). For an internet cafe with a layout of 20 seats, you should plan approximately 50k US dollars.

5 tips to keep in mind starting a cyber café

So, there is a multitude of aspects affecting the success of a cyber cafe. To give you an idea, think of the following considerations:

  • Is it going to be a small cyber cafe or a huge lounge hosting 100 – 200 computers?
  • Are there going to be gaming consoles or not?dt
  • Will it offer extra gaming devices and/or chairs?
  • What other services and products will it offer?

This list can go on further, impacting directly your  cyber cafe business plan . However, we have gathered 5 most essential factors that you must give a thought when elaborating a cyber cafe plan.

Find a good location

No surprise that location is the first and the most important thing you must consider before planning an on-site business. Location can either facilitate the success of your cyber cafe or bring its business concept to an end. When choosing between multiple geo-positions in town look at the following factors:

  • In which district of the city is it situated? Is it safe there (especially, if you plan to work night shifts as well)?
  • Is it considered to be a popular area for your target audience (e.g. student campus, gathering spot for hipsters, etc.)?
  • What are the nearest (non-)commercial objects that are directly/indirectly related to your business (e.g, copy centers, cafes, stores, universities, schools, etc.)? That said, consider both advantages and disadvantages that these institutions can have for your business.
  • Are there any competitors nearby? How far is the nearest competitor? What are their strong and weak points? What can you do differently?

Following the logic of the above-mentioned points, your location must be safe, ideally situated in the city center, with convenient commute options. The surrounding area should look pleasant and be often visited by people, namely your target audience.

It will be advantageous to have schools and other educational institutions, entertainment centers, or youth gathering places near your cyber cafe. Better – no or very few competitive businesses, such as other internet cafes, copy shops, or gaming centers. It is also worth mentioning here the premises of your cyber cafe. The building should be seen in the open, memorable, and well-accessible.

Write a simple business plan

The better you prepare, the more chances you have to achieve your goal. Having at least some business plan improves your results by 30-50%. If you have experience with elaborating business plans, then you need no further explanations here. However, if not, then it’s time to roll up your sleeves and get down to work.

In case you are going to apply for a loan or receive any funds from an institution or an investor, a business plan is a must. Besides, it works good as a benchmark helping to research the market, take into account complex issues, understand the competitive landscape, identify influential factors, estimate the costs and outcomes. As a rule, your business plan will cover legal, organizational, financial, and marketing aspects.

We suggest you take a look at our blog post  Internet Cafe Business Plan  where we discuss the key aspects of this issue.

form blog

Get the required licenses and permits

For a business to exist and function properly, it is necessary to take care of all the legal documents and permissions. Start with checking juridical requirements for cyber cafe setup and find out about procedures of cyber cafe registration.

Business license

At the very first stage of establishing your business you will need to get a business permit (here, a cyber cafe license) from a state, that will allow you to legally operate on the market, employ staff, deal with partners and clients, make payments, get revenue and pay taxes.

State permits

As you will deal with a multitude of hardware, devices, and wires, it is mandatory to plan the premises accordingly to safety norms and obtain permission from the fire service. In this context, it is also recommended to get a business and or company’s property insurance.

In case a cyber cafe plans to serve food or provide snacks, it must comply with the sanitary and hygiene regulations and submit to inspections.

how do i start a cyber cafe business plan

Those venues that aim to sell alcohol or cigarettes will have to obtain additional licenses and permits as well as may restrict entrance to visitors below the legal drinking or smoking age.

Thousands of businesses rely upon SENET

Gaming licenses

Most modern cyber cafes are meant for gaming. Thus, besides playing games, cyber cafes often offer their customers the opportunity to place bets on esports or online gambling. In case of the latter one, cyber cafe might be obliged to obtain a gaming license, as well as display information on gambling addictions within the venue.

Choose the right equipment for your cyber cafe

Having all the legal questions covered, time to clarify the equipment issues. Is it obligatory to set up your venue with state-of-the-art devices? No. Unless, establishing an innovative cyber cafe is envisaged by your business plan.

In a nutshell, not all cyber cafes should have the most powerful and advanced computers of the latest model. First, they are expensive, and second, they wear out quickly. As a result, you’ll have to change hardware every 1-2 years, postponing the pay off.

A better way is to choose something in the middle – good reliable appliances at a reasonable price. As an option, you can hire a specialist who will find used machines of a good quality and will upgrade them according to your needs. You can also track your hardware through the software, like SENET Health Checker.

how do i start a cyber cafe business plan

Keep in mind that the equipment in a cyber cafe should be updated every 2-3 years, while the peripherals (e.g., headphones, mice, pads, etc.) break every month.

Start a promotion

Before your cyber cafe opening, devise a plan of a basic promotion: giving out flyers, placing posters at the gathering spots of your target audience etc. Consider word-of-mouth as a method for boosting awareness about your venue. Enforce it with relevant special offers, such as “Bring a friend and get a bonus”. Introduce a system of incentives, small discounts on purchases of bulk time, for example 3 hours in bulk would cost cheaper than 1 hours purchased three times separately.

how do i start a cyber cafe business plan

Marketing is a combination of economics and psychology, thus, whenever making up an offer, check its economic viability. Here are some tricks that might be of use:

Remember the effects of price bundling on consumer evaluations of offerings. Generally, it is way easier to sell complementary services together with the main purchase, as customers are less negatively affected when prices are bundled together and they only have to pay once. For example, offer them to purchase X hours of gaming time and a snack for free.

how do i start a cyber cafe business plan

When it comes to gains, use the approach of unbundling. Numerous studies show that clients perceive two smaller wins as being greater than one big win. Thus, instead of offering a single 25% discount for a day pass and a premium seat (40€ -> 30€) break it in two 25% reductions: one for the daily pass (30€ -> 22,5€) and one for the premium seat (10€ -> 7,5€).

how do i start a cyber cafe business plan

In fact, marketing and pricing technologies can enormously help you to increase your average check and ultimately raise your cyber cafe earnings. Be inventive, experiment, and try different offers. Only this way you can get to know your customers better and find out what works for them and you as a business owner.

As you could see, cyber cafe like any other kind of business has its peculiarities and requirements. For you as a business owner it is necessary to have a big picture and look at all aspects of your business in general. Pay attention to crucial and strategic issues, especially those that require considerable investments and are not easily changed, like location and expensive equipment. On the other hand, be more creative and flexible when it comes to marketing and pricing.

Your responsibility as a manager is to ensure a smooth and continuous operation of your business unit. Another task of yours is to work constantly on optimization of business processes. In this regard, make use of cyber cafe management software. This will help you to improve workflow, as well as keep track of all the operations and business development.

how do i start a cyber cafe business plan

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Internet Cafe Business Plan Template

Written by Dave Lavinsky

Internet Cafe Business Plan

You’ve come to the right place to create your Internet Cafe business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Internet Cafe businesses.

Below is a template to help you create each section of your Internet Cafe business plan.

Executive Summary

Business overview.

Internet Coffee Cafe is a startup internet cafe company located in Tulsa, Oklahoma. The company is founded by Kurt Stands, who has experience managing internet cafes. Now, with the expertise of knowledge and business acumen, he has determined he can confidently start and effectively grow a successful internet cafe company. Kurt believes his experience of strategic growth, marketing skills, financial capabilities, and wide and deep knowledge of internet installation and maintenance practices will provide everything needed for long-term growth and profitability.

Internet Coffee Cafe will provide a comprehensive array of products and services for a wide variety of clients. Internet Coffee Cafe will be the one-stop internet shop, providing services and products for each customer, while supporting the strategic goals of the company. Internet Coffee Cafe will be the ultimate choice in Tulsa for customers, as the Internet Coffee Cafe ensures that not only will high-speed internet be on the menu, but a variety of beverages and light meals will be offered, as well.

Product Offering

The following are the products and services that the Internet Coffee Cafe will provide:

  • High-speed reliable internet services
  • Comfortable environment for customers
  • Social video games for groups
  • High top pub-style tables and comfortable stools
  • Casual and fully-cushioned sofa, chairs and low tables
  • Multiple varieties of cabled internet choices.
  • Electrical outlets at each work area
  • Resource library with current periodicals
  • Discounts for return customers
  • Online reservation system to secure an internet line
  • “Meet & Greet” customer parties
  • Computer and iPad accessories, earbuds, cases and internet-related products for sale

Customer Focus

Internet Coffee Cafe will target all individuals in Tulsa, Oklahoma. They will target individuals who need internet service, such as students, apartment renters, and those in outlying areas of Tulsa, such as on ranches and farms. They will target online social game circles of two or more people. They will target schools and new businesses. They will target those who enjoy a cafe atmosphere while working. They will target individuals seeking a light meal or beverage in a midtown location.

Management Team

The Internet Coffee Cafe will be owned and operated by Kurt Stands. He recruited his former associate, Steve Thoresen, to take the role of manager of the internet cafe. He also recruited his former executive assistant, Carla Manson, to be the back-office operations assistant.

Kurt Stands is a graduate of the University of Oklahoma with a bachelor’s degree in marketing. He has 5 years of experience as a staff member in his first internet cafe position and 5 years of experience in a different internet cafe as the cafe manager. He’s earned a reputation among his customers as being reliable, helpful, and always willing to go the extra mile. Because of this, several customers have already committed to follow him to the new Internet Coffee Cafe.

Steve Thoresen will assume the role of manager of the Internet Coffee Cafe, where he will handle customer requests, assist with internet connections and oversee the food and beverage area of service. Providing an outstanding customer experience will be his main task. Steve has over 6 years of experience as an internet cafe manager and customers frequently compliment the service provided. Steve’s friendly personality and commitment to excellence will serve the Internet Coffee Cafe very well.

Carla Manson, a former work associate with Kurt Stands, will take on the position of back-office operations assistant. This will include overseeing the online social game venues for groups of two or more users, inventory of food, beverage ingredients, kitchen tools and equipment, and all supplies related to the cafe. Her role will also include operation of the internet service, computer systems, and related software and hardware.

Success Factors

Internet Coffee Cafe will be able to achieve success by offering the following competitive advantages:

  • Friendly, knowledgeable, and highly-qualified team of Internet Coffee Cafe
  • Online social games for groups
  • Cafe serving light meals, beverages and snacks
  • Online reservation system
  • Internet Coffee Cafe offers the best pricing in town. Their pricing structure is the most cost effective compared to the competition.

Financial Highlights

Internet Coffee Cafe is seeking $200,000 in debt financing to launch its internet cafe. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:

  • Office space build-out: $20,000
  • Office equipment, supplies, and materials: $10,000
  • Three months of overhead expenses (payroll, rent, utilities): $150,000
  • Marketing costs: $10,000
  • Working capital: $10,000

The following graph outlines the financial projections for Internet Coffee Cafe.

Internet Coffee Cafe Pro Forma Projections

Company Overview

Who is internet coffee cafe.

Internet Coffee Cafe is a newly established, full-service internet cafe in Tulsa, Oklahoma. Internet Coffee Cafe will be the most reliable, cost-effective, and enjoyable choice for any individual who requires internet service in the city and the surrounding communities. Internet Coffee Cafe will provide a comprehensive menu of internet access, in addition to a comfortable environment and an online social game venue. In addition, a cafe that serves light meals, snacks and beverages will be on site. Their full-service approach includes a relaxing and enjoyable environment offering internet service.

  Kurt Stands will oversee Steve Thoresen and Carla Manson in their managerial capacity roles. In addition, he will hire the wait staff for the cafe and other personnel who will assist within the cafe. The team of professionals are highly qualified and experienced in operating internet cafes and the environments that make the experiences highly pleasurable. Internet Coffee Cafe removes all headaches and issues of finding and using the internet, and the cafe will ensure all customers are taken care of expeditiously while delivering the best customer service.

Internet Coffee Cafe History

Internet Coffee Cafe is owned and operated by Kurt Stands, who has an extensive degree of experience in managing internet cafes. He holds a marketing degree from the University of Oklahoma and he has successfully managed internet cafes with online social games and food service in various locales. Kurt’s tenure as a manager has given him the skills and technological knowledge to venture out on his own, starting his own company. He has gained the trust and commitment of several former customers, who are now eagerly awaiting the opening of the Internet Coffee Cafe.

Since incorporation, Internet Coffee Cafe has achieved the following milestones:

  • Registered Internet Coffee Cafe, LLC to transact business in the state of Oklahoma.
  • Has a contract in place for a 10,000 square foot office at one of the midtown buildings
  • Reached out to numerous contacts to include Internet Coffee Cafe as their “home base”.
  • Began recruiting a staff of cafe team members to work at Internet Coffee Cafe

Internet Coffee Cafe Services

The following will be the services Internet Coffee Cafe will provide:

  • Social online game parties for two or more

Industry Analysis

The internet cafe industry is expected to grow over the next five years to over $22 billion. The growth will be driven by online gamers who enjoy the social aspect of gaming together and the competition the games bring. The growth will additionally be driven by the number of consumers who enjoy working out of their own home environment while remote from the office. The growth will also be driven by technology and innovation, as new processes will result and new applications of the internet will be discovered. Growth will be driven by consumers who work in the central portion of the city and will appreciate a midtown cafe that caters to luncheon guests, serving light meals that allow the consumer to briefly take a break and return to the workplace.

Costs will likely be reduced as additional online games and educational uses for high-end computers and high speed internet are innovated using technology and software. With the growing audience and differentiation of the products offered, costs are gradually reduced.

Customer Analysis

Demographic profile of target market, customer segmentation.

Internet Coffee Cafe will primarily target the following customer profiles:

  • Individuals who do not have internet services in their own residence
  • Online game players who play within social circles
  • Schools and private learning centers
  • Individuals seeking a warm cafe environment
  • Individuals seeking a light meal in the midtown area

Competitive Analysis

Direct and indirect competitors.

Internet Coffee Cafe will face competition from other companies with similar business profiles. A description of each competitor company is below.

Goofy’s Gamer Cafe

Goofy’s Gamer Cafe hosts online social games for interactive play. The company is owned and operated by Chad Edwards, a former manager of an internet cafe for seven years. He offered premium customer experience while learning to handle operations, back-office inventory, customer relationships and other strategic aspects of the industry. The company is housed in Tulsa, Oklahoma and caters to those who enjoy competitive online ranching and cowboy video games.

Goofy’s Gamer Cafe caters to a young demographic, ages 15 to 30, and offers beverages and snacks as an additional avenue to gain revenue. The staff consists of a manager, Chad Edwards, three staff hostesses and three beverage and snack servers. The company logo is, “Satisfaction Equals Sales,” which indicates that by keeping their customers satisfied, the customers will purchase additional game play and products.

Tulsa Internet Business Cafe

The Tulsa Internet Business Cafe, located within a few blocks of the Tulsa courthouse and judicial system departments, caters to professionals and business users, such as attorneys and lawmakers. The Tulsa Internet Business Cafe has developed a very high-speed internet service that outshines any government-provided internet connection; therefore, the Tulsa Internet Business Cafe is often packed with professionals who are stretched for time. The Tulsa Internet Business Cafe is owned by Jack Adams who is the previous owner of an internet cafe in a suburb of Tulsa. He sold that internet cafe and brought his concept to the inner core of business areas in Tulsa, where he has provided customers with excellent internet connections and service for over five years. In addition, his business offers document printing, scanning, and small conference rooms.

Mid-City Internet Cafe

The Mid-City Internet Cafe was started by Tracy Harrington in 2019 to meet the needs of small businesses. She innovated the combination of a traditional internet cafe with co-working spaces, which allows patrons to work together as needed, or individually, if preferred. Offering comfortable furnishings and a quiet and serene environment, the Mid-City Internet Cafe includes high-speed internet and other professional amenities in one distinctive workspace. Included are printers, coffee makers, food vending machines in a kitchenette, and desk items such as pens, pencils, and staplers.

The Mid-City Internet Cafe is most popular with freelance professionals who are in downtown Tulsa and need a workspace for a morning or afternoon. Entrepreneurs and remote workers often visit the Mid-City Internet Cafe, as well, due to the quiet and serene atmosphere.

Competitive Advantage

Internet Coffee Cafe will be able to offer the following advantages over their competition:

  • Friendly, knowledgeable, and highly-qualified team at the Internet Coffee Cafe

Marketing Plan

Brand & value proposition.

Internet Coffee Cafe will offer the unique value proposition to its clientele:

  • Highly-qualified team of skilled employees that is able to provide a comprehensive set of services and products designed to fit with the internet usage needs of each customer.
  • Unbeatable pricing to its clients; they will offer the lowest pricing in the city.

Promotions Strategy

The promotions strategy for Internet Coffee Cafe is as follows:

Word of Mouth/Referrals

The staff of the Internet Coffee Cafe has built up an extensive list of contacts over the years by providing exceptional service and expertise to their clients. The contacts and clients will follow them to the new company and help spread the word of Internet Coffee Cafe.

Professional Associations and Networking

Kurt Stands and Steve Thoreson will join the professional associations within Tulsa that will help drive business to the company. In addition, they will offer to take on official roles within those associations to further the name of the Internet Coffee Cafe. They will both network within the national trade groups and during trade shows.

Print Advertising

Print advertising will be focused on individuals who may not currently have high-speed internet in their homes or workplaces. Direct mail pieces will announce the opening of the company and offer discounts to “try out” the Internet Coffee Cafe.

Website/SEO Marketing

The Internet Coffee Cafe will fully utilize their website. The website will be well organized, informative, and list all the services that are offered. In addition, online reservations can be made for a single workspace or an online game group of two or more individuals. The website will also list their contact information and meals and snacks for sale. The website will engage in SEO marketing tactics so that anytime someone types in the Google or Bing search engine “Internet cafe” or “Online gamers near me,” Internet Coffee Cafe will be listed at the top of the search results.

The pricing of Internet Coffee Cafe will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Internet Coffee Cafe. Operation Functions:

  • Kurt Stands will be the owner and president of the company. He will oversee all staff and manage client relations. Kurt has spent the past year recruiting the following staff:
  • Steve Thoreson will become the business manager who will conduct the office administration, client files, and accounts payable.
  • Carla Manson will assume the role of back office operations assistant and oversee inventory, product control, internet connectivity and other areas of note.

Milestones:

Internet Coffee Cafe will have the following milestones completed in the next six months.

  • 5/1/202X – Finalize contract to lease office space
  • 5/15/202X – Finalize personnel and staff employment contracts for the Internet Coffee Cafe
  • 6/1/202X – Finalize contracts for Internet Coffee Cafe vendors
  • 6/15/202X – Begin networking at industry events
  • 6/22/202X – Begin moving into Internet Coffee Cafe
  • 7/1/202X – Internet Coffee Cafe opens its doors for business

Carla Manson, a former work associate with Kurt Stands, will take on the position of back office operations assistant. This will include overseeing the online social game venues for groups of two or more users, inventory of food, beverage ingredients, kitchen tools and equipment, and all supplies related to the cafe. Her role will also include operation of the internet service, computer systems, and related software and hardware.

Financial Plan

Key revenue & costs.

The revenue drivers for Internet Coffee Cafe are the fees they will charge to customers for their services. .

The cost drivers will be the overhead costs required in order to staff Internet Coffee Cafe. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Internet Coffee Cafe is seeking $200,000 in debt financing to launch its internet cafe. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and association memberships. The breakout of the funding is below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

  • Number of Customers Per Month: 350
  • Average Revenue per Month: $16,500
  • Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, internet cafe business plan faqs, what is an internet cafe business plan.

An internet cafe business plan is a plan to start and/or grow your internet cafe business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections. You can easily complete your Internet Cafe business plan using our Internet Cafe Business Plan Template here .

What are the Main Types of Internet Cafe Businesses?

There are a number of different kinds of internet cafe businesses, some examples include: Internet kiosks, Cyber cafe, Gaming cafe, and Commercial cafe.

How Do You Get Funding for Your Internet Cafe Business Plan?

Internet Cafe businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start an Internet Cafe Business?

Starting an internet cafe business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster. 1. Develop An Internet Cafe Business Plan - The first step in starting a business is to create a detailed internet cafe business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your internet cafe business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your internet cafe business is in compliance with local laws. 3. Register Your Internet Cafe Business - Once you have chosen a legal structure, the next step is to register your internet cafe business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 4. Identify Financing Options - It’s likely that you’ll need some capital to start your internet cafe business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 7. Acquire Necessary Internet Cafe Equipment & Supplies - In order to start your internet cafe business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your internet cafe business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.

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how do i start a cyber cafe business plan

Sample Internet Cyber Cafe Business Plan

Internet cafe business plan sample.

Do you want to start an internet cafe business to meet your needs?

If yes, then here’s how. 4 in every 5 homes own a computer whether a smartphone or a laptop or a desktop. This is the extent to which this information age has deeply informed our traditional lifestyles; making almost anything possible within a few clicks, in an atmosphere of good internet.

Some call it elements of a type 2 civilization, but by whatever name it is known, one thing that is certain is that the demand for the internet rises everyday like the vapor from a heated kettle. Most job applications, as well as interviews these days are scheduled online.

By siting an internet café business in the appropriate location, you go a long mile in meeting communication needs, as well as administrative needs for a number of persons.

However, as much as any other business, efforts are expended in the startup of this business, as well as careful analysis and feasibility studies; for instance citing a café in an area where most individuals are high-class, chances are that they all have at least a laptop in their homes, which would mean lesser output for you.

A number of important steps have been enumerated below, that will guide you as you start an internet café business:

Guide to Starting a Cybercafe Business

Step 1: Plan your Café

Always the first step for any business is the task of planning. Financial plans, Café size, location, advertisement plans, operations plan, other services that should be integrated. You must clearly state the amount of the required capital, and how you intend to realize it.

You could make this process easier by meeting with veterans in the business as they might have a few tips purchased by the currency of experience. This should be as concise as possible, and understandable. Preferably document all your plans for your business, as well as analysis.

Step 2: Run Feasibility Check

Very importantly is the factor of environment that one has to be immensely careful. Citing a Café in a village where access to healthy water, good road, and electricity is not really a nutritious business strategy.

It is usually advisable to cite a Café close to hotels where travelers can easily lodge, or at the heart of middle class societies, or even at restaurants.

Also, you must enquire about the startup capital, as well as individual costs of securing all the components that are necessary.

Step 3: Choose a Name and Location

After conducting a proper feasibility study, you must then proceed to choose a name for your business as well as conclude on where to locate it. Location is very important when it comes to siting a business because if not chosen can lead to the failure of the business. You can utilize the services of a real estate agent in securing a location for business .

Regarding location, you can adopt some of the tips presented above; however for the naming, you should pick one that resonates quickly in the minds of anyone that hears it.

Step 4: Acquire Permits and Licenses

You should visit the tax office for a tax permit; and you would also register your business to get the necessary license to operate without any political harassment.

Step 5: Hoisting the Computers and other Hardware

You should have acquired the necessary equipment: Internet Service Provider ( ISP ), Router (so you can share internet amongst a network of computers), computers, printer, photocopying machine, binding machine, lamination machine, portable seats, efficient lights, UPS for every computer, a steady generator (considering electricity issues), and a scanner.

So this important moment is when you set them up. You might need the service of a networker to aid in the set-up, especially when you will be using over 25 computers in the network.

In this set-up phase, you might also need to do some electrical works, software installation, and furniture works.

You can also consider setting up a mini food joint by the side as a strategy to keep your customers locked up in your café round the clock; giving them little reasons to oblige you their absence.

Step 6: Secure your Computers

Using the appropriate firewalls and antivirus software you can do this. You can buy the CDs of the firewall and do the step-by-step installation. This is important because a small bug can crumble the entire system if not quickly detected and attended to.

Then rules and regulations would be set to ensure optimal performance of your machines—rules like prohibiting the insertion of foreign devices into café computers except maybe in critical cases only after a thorough scan has been done on such devices, and eating or drinking on the desk to avoid spilling liquid into the electrical components.

Step 7: Advertisements

Consider using fliers to do your adverts, as well as local newspapers; to create a rippling awareness through your vicinity. You could also use social media to do your publicity. This would go its length in promoting patronage of those around you. Now try as much to pay attention to recommendation, feedbacks, and reviews by customers.

Step 8: Run the Café

In doing this, you should consider staffing. It might not be so efficient to run a café alone. There might be times when you are required to do a photocopy job for a customer and at the same time you have got customers in queue waiting to be logged into your network perhaps.

Under such circumstances, it would pay to have assistants or an employee—the more the hands, the easier the work of running the internet cafe business.

INTERNET CAFE BUSINESS PLAN EXAMPLE

Here is a sample business plan for starting a cybercafe business.

BUSINESS NAME: Slicky cyber café.

  • Executive Summary
  • Our Products and Services

Vision Statement

Mission Statement

Business Structure

  • Market Analysis

Sales and Marketing Strategy

  • Financial Plan

Sales Forecast

  Executive Summary

Slicky Cyber Café is business that has been fully registered and has fulfilled the entire requirements for starting a business in Los Angeles, United State of America. The business will be concerned with providing internet services for its clients.

Slicky Cyber Café will be co-owned by Patrick Nelson and Theodore Francis. They will both be the manager and CEO.

They have both contributed $550,000 toward starting up the business, they have also made plans to secure a loan of $450,000 to complete the startup fund which amount to $1,000,000.

Our Product and Services

Slicky Cyber Café is standard Cyber Café which will be located in Los Angeles, United State. We would be interested in providing stable internet service for client patronising us in our office. Below are some things that highlights our reasonable preparation:

  • Purchase of sets of Computers and Laptop.
  • Purchase of a standby generator for constant powering of our facility.
  • Plans are already in place to install the best Internet Server.
  • Our services would include 24hours internet browsing service.
  • An ever open online registration service for examinations and other important tests.

With this in place we know our services will not be altered and our services will be top notch.

Our vision in the industry is to improve the previous standard set by those ahead of us. We are working to provide browsing services as fast as 10mb/s for our clients. Slicky Cyber Cafe is also looking forward to becoming the major internet café in Los Angeles and with time the entire United States. And before our fifth anniversary we want Slicky Cyber Cafe to become a household name.

Our mission in the industry is to become a very popular and reputable cyber café that will be offering the best internet browsing speed for our clients in Los Angeles, and the whole of United States. We wish to build a stable business that will be beneficial for all.

The business structure of any given business is one of the defining factor of a successful business. This is the reason why we will be paying maximum attention to staffing and our structure. Our recruitment process will be done critically and efficiently. Only those with experience and good recommendation will be considered for recruitment.

Below are the positions that will be filled:

  • Manager (CEO and Owner)
  • Sales and Marketing Executive
  • Accountant / Cashier
  • Cyber Cafe agents
  • Security Officer
  • Customer Service Personnel

Market Analysis Market Trend

It’s been observed that successful cyber café in the industry are those that offer fast and reliable internet browsing speed. This is the only way to stay relevant and always on top of the game.

Target Market

We have identified the following as our target market:

  • Higher institutions
  • Online business industries
  • General public
  • Residential places

Our business will be promoted primarily by our great customer’s services as well as quality delivery. One thing we know is good sales and marketing strategy is the key to a successful business and as such we are trying to create a good sales and marketing strategy that will help our business, below are some of the plans in place for the project:

  • Using introductory letters and fliers we will be introducing our cafe to people in Los Angeles.
  • We will also be using the internet to inform the world about our business. Specifically, Ads targeted to people living in Los Angeles.
  • We would extensively be using the Television and Radio stations to inform the world about our products.
  • Newspaper and Magazines would also be use to market our cafe.
  • We will also locate some important areas in the city and place some billboards there as this will help people to discover us quickly.

Financial Plan Source of Startup Capital

Investing big and reasonably brings more success. We are informed of this and as such both Patrick Nelson and Theodore Francis have contributed $550,000 for the Slicky Cyber Cafe business, and are going to get a loan of $450,000 from the bank to complete the startup capital.

Having received correct and valid information from the industry database, below is the sales forecast for our first three years of operation.

First Fiscal Year $900,000 Second Fiscal Year $1,500,000 Third Fiscal Year $2,200,000

This article contains our sample business plan for our proposed Slicky Cyber Cafe. The business will be carrying out its operations in Los Angeles, United State. It will be owned by Patrick Nelson and Theodore Francis.

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How to Start a Profitable Internet Cafe Business

  • Business Ideas , Business Services
  • July 6, 2023

Do you want to start a cybercafe or internet cafe business? Find here a detailed internet cafe business plan sample checklist for your ready reference.

Nowadays, the internet is one of the most needed things globally. Even a person living in a remote village who doesn’t have a laptop, have got the need of using the internet daily basis. Hence, the demand for internet cafes is huge.

These days, commonly, people use smartphones for accessing the internet easily. However, a smartphone is not an effective alternative for using the internet for work purposes. Therefore, the demand for high-speed internet cafes is always there.

Generally, students, teenagers, youngsters, and tourists are the major consumers of this service. Additionally, a cyber cafe is a great place for gaming. And the demand for this type of cafe is increasing very fast.

12 Steps to Start an Internet Cafe/ Cyber Cafe Business

1. do market research.

Like any other business, it is extremely important to understand the demand and trends related to internet cafe services locally. It is essential to identify your target audience, such as students, professionals, gamers, or tourists.

Conduct market research and find out the gaps that exist in the market, and then prepare a business plan accordingly to explore the opportunity.

2. Select a Location

Location plays an important role in this business. If you already have a retail space is good. Otherwise, you can consider having a space to rent. The area requirement fully depends on the business model and the services you are going to offer.

It is advisable to choose a convenient and easily accessible location with high foot traffic. Also, ensure you have a stable and high-speed internet connection. Set up a comfortable and well-equipped space with sufficient seating, workstations, and charging points.

3. Decide on Services

It is important to offer a wider range of services to your customers apart from internet access.  Some of the services you can provide are  the following from your internet cafe or cyber cafe:

  • Printing, lamination, and Scanning
  • Workstations:
  • Conference Rooms
  • Online Services like ticket booking, online shopping, or online banking.
  • Technical Support or general IT support.
  • Snacks and Beverages
  • Virtual Reality (VR) Experiences
  • Event Hosting

4. Write an Internet Cafe Business Plan

Regardless of the size of your business, you must have a business plan. A business plan consists of so many aspects. Additionally, a well-crafted business plan helps to initiate and operate the business properly. Even, if you need startup capital from the banks or investors, the business plan is an essential tool to convince them.

Plan for how customers will allow sitting. How many computers and devices you will provide? What are the additional services you want to offer? And finally, whether you will offer some food and beverages or not. Determining these aspects clearly will definitely help you in writing an internet cafe business plan properly.

It is advisable that you prepare a feasibility report of your own. You need to study the local market and need to identify the exact demand for an Internet cafe in your area. Finally, you can prepare the plan for yourself or you can take the help of the business plan writing software . And finally, you have to take action according to your plan.

5. Name Your Internet/ Cyber Cafe

It is extremely important to select a catchy and relatable business name for your internet or cyber cafe. A properly chosen business name will not only enhance the overall brand growth but also helps in fetching extra new customers for your cyber cafe. Also, do not forget to check availability and book a website domain name as it becomes difficult to create a website with a domain address similar to the name of the business.

Read:   How to Name Your Business

6. Register your Internet Cafe Business

First of all, selecting the right form of organization is an essential initial step. You must select the business form according to the investment pattern and size of the business. If you are starting a business of your own with a shoestring budget, it is better to start as a proprietorship company or form an LLC if you are from the United States.

7. Procure Required Licenses

Generally, starting an internet cafe business demands licensing and permissions from the Govt. authority. However, it hugely varies on the location. Hence, you must check the local laws and regulations. Additionally, talk to the local tax consultants to have a clear idea of upcoming tax liabilities.

8. Buy Equipment Needed to Start an Internet Cafe Business

Generally, the requirement of equipment hugely depends on the business model. You must obtain the specific items according to your specific requirements. However, you will need to have some of the basic equipment for starting this business. The list includes computers, high-speed internet connection, and other necessary hardware components.

Apart from these basic items, you may have the requirements of a printer, lamination machine, etc. Additionally, you can put a vending machine or instant coffee machine for providing food and beverages to your customers. Also, ice cream is a great choice you can keep in an internet cafe.

It is advisable not to compromise the quality of the products. Additionally, never compromise the internet speed also. Basically, people prefer internet cafes for high-speed internet facilities. However, procuring the equipment is as per your financial budget.

9. Setup The Cafe

The interior of the cafe plays an important role in customer retention and thus the long-term success of the business. You must provide a cool, quiet, and comfortable ambiance to your clients. Additionally, plan for the sitting arrangement carefully so that you can use every inch of the space effectively.

Moreover, you must provide furniture that is comfortable for long periods of time but also easy to clean and maintain. It is advisable to talk with an interior designer for preparing a floor plan prior.

Apart from the sitting areas, your cafe must have a billing counter and waiting area. Provide high-speed internet and sufficient light inside the room. If it is a load-shedding-prone area, then you must have generator support for providing uninterrupted service.

Fix broad signage on the outside of the store. Additionally, prepare the billing system properly. You must provide the bills to your customers. In addition to that, fix the rate chart of your various services.

10. Fix Pricing

Setting a pricing model is extremely important for the success of an Internet cafe. It can be hourly rates, daily passes, or membership plans. Offer flexible pricing options to cater to different customer needs. Moreover, provide additional services like snacks, beverages, and comfortable seating arrangements.

11. Customer Service and Support

You need to train your staff to provide excellent customer service and technical support. Ensure a friendly and welcoming environment for all customers. Furthermore, set up systems to address any issues or complaints promptly to maintain customer satisfaction.

12. Promote Your Cyber Cafe Business

you must promote your internet cafe business both online and offline. Nowadays, Google My Business plays an important role in hyperlocal promotion. Additionally, list your business with the local online classifieds. Having a website for your internet cafe will not only fetch you more customers but also enhance your internet cafe brand.

For long-term, sustainable success, you must pull both new customers and repeat customers both. Hence, you must consider offline promotion too. Additionally, some sales promotion strategies work wonderfully in this business too.

If you want to start an internet-related small retail business, then the internet cafe is the best business to start. Even, it is a great self-employment opportunity for the youths also.

Frequently Asked Questions

How much capital is required to start an internet cafe business.

The capital required depends on various factors. It includes location, size, equipment, and services offered. It is advisable to create a comprehensive business plan and budget to determine your specific financial needs.

How can I ensure the security of customer data in an Internet cafe?

It is essential to implement strict security measures such as firewall protection, antivirus software, and user authentication systems. Also, regularly update your software and educate your staff and customers about safe browsing practices.

Can I offer additional services like gaming or online streaming in my internet cafe?

Yes. In fact, offering gaming stations or hosting gaming tournaments can attract a niche audience. However, ensure that your infrastructure can handle the bandwidth requirements for such services.

What are the peak hours for an Internet cafe business?

Peak hours can vary based on your location and target audience. Generally, evenings and weekends tend to be busier, especially for students and gamers.

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Cyber Cafe Business Plan in Kenya [Free PDF Template]

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Cyber Cafe Business Plan in Kenya [Free PDF Template]

Starting and running a successful cyber cafe business in Kenya can be a reality with the right plan in place. While it’s possible to dive in without a plan, if you aspire to stand out in the competitive cyber cafe industry, a well-structured business plan might be the key.

Creating a cyber cafe business plan from scratch can be a daunting task, especially if you’re a first-time entrepreneur without prior financial or business experience. That’s where this cyber cafe business plan template comes to your aid. This template will serve as your roadmap, making it easier to craft a comprehensive business plan for your cyber cafe venture.

What is a Cyber Cafe Business Plan in Kenya?

A cyber cafe business plan in Kenya is a written document that outlines your objectives and how you intend to achieve them with your cyber cafe business. Think of it as your guiding map that will take your cyber cafe from inception to profitability. This plan encompasses your goals, strategies, marketing approach, and financial forecasts.

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Not sure where to start your business and need a detailed roadmap? Looking to take your business to the next level? Do you need a well-crafted business plan that can guide your growth and set you on the path to success?

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Why is a Cyber Cafe Business Plan Important

Whether you’re planning a small-scale cyber cafe or aiming for a large-scale operation, a business plan will come in handy. Here are some reasons why

  • Clearly Define Your Objectives: Your business plan helps you understand what you want to achieve with your cyber cafe.
  • Goal Setting and Obstacle Identification: It sets clear goals and helps identify potential obstacles early on in your business journey.
  • Strategy Development: Your plan assists in formulating a clear strategy for attracting customers and ensuring profitability.
  • Progress Tracking: You can track and measure your business’s progress, allowing you to make informed decisions.
  • Secure Funding: If you need external funding, a well-prepared business plan enhances your chances of securing it.
  • Team Alignment: It keeps your team focused on common objectives and business goals.
  • Financial Clarity: You’ll gain a clear understanding of the financial requirements for starting and running your cyber cafe.
  • Competitor Analysis: Study your competition and devise strategies to outperform them.
  • Marketing Strategies: Develop effective marketing strategies to position your cyber cafe in front of potential customers.
  • Risk Mitigation: Minimize the likelihood of encountering risks and losing your investment.

Why is This Cyber Cafe Business Plan Template Important?

Creating a cyber cafe business plan from scratch can be challenging, with the risk of getting lost in unnecessary details. This template addresses these challenges by helping you:

  • Expedite the Process: You’ll write your business plan much faster with this template.
  • Eliminate Irrelevant Details: Avoid including unnecessary information that doesn’t pertain to your cyber cafe business.
  • Comprehensive Guidance: Get a clear picture of what should be included in your plan.

Think of this template as your compass, guiding you in writing an effective plan for your cyber cafe business.

Types of Cyber Cafe Business Plans

There are two main types of cyber cafe business plans in Kenya:

  • Traditional cyber cafe business plan
  • Lean cyber cafe business plan

Traditional Cyber Cafe Business Plan

This format is detailed and can span dozens of pages. It is ideal for large-scale cyber cafe businesses or when seeking external funding. A typical traditional business plan includes sections such as:

  • Executive summary
  • Company description
  • Product or service description
  • Market analysis
  • Organization and management team
  • Marketing and sales
  • Financial projections

You can selectively focus on the sections that align with your business goals and funding needs.

Check Our Full Cyber Cafe Business Plan Template:

Business plan template

DOWNLOAD FREE TEMPLATE

Lean Cyber Cafe Business Plan

This streamlined version is a concise, one-page summary of critical business elements. It’s suitable for quickly outlining your cyber cafe business plan for internal use, primarily for you and your team. It is not intended for external stakeholders like investors. A lean business plan covers:

  • Identity: A brief business description
  • Problem: The issue your cyber cafe addresses
  • Solution: Your unique offerings and product/service descriptions
  • Competition: Analysis of competitors’ strengths and weaknesses
  • Expenses : Startup costs
  • Target markets: Customer demographics
  • Marketing activities: Strategies and associated costs
  • Sales channels: Methods for product/service distribution
  • Revenue streams: Income sources
  • P artners and key resources: Collaborators and necessary resources
  • Team: Roles and responsibilities of your team
  • Milestones: Key steps for business initiation and growth

DOWNLOAD FREE LEAN TEMPLATE

You can choose the lean or traditional business plan format based on your cyber cafe’s size and the purpose of creating a business plan (e.g whether you want to show to investors or you simply want to outline your strategy).

When Not to Use this Cyber Cafe Business Plan Template

While templates can expedite business plan completion, there are situations where it may not be suitable. This is particularly relevant when starting a substantial business or seeking detailed reporting for investors. While this template covers many aspects, it may not comprehensively address the needs of larger businesses requiring external funding.

However, if you find this template aligns with your business goals, feel free to download either the lean or traditional cyber cafe business plan template to kickstart your journey toward a successful cyber cafe venture in Kenya.

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L.K. Nathans

I am a personal finance enthusiast and digital marketer. My work here is to help you navigate your financial journey and achieve your main money goals. Through Omoka Digital, I provide practical tips, strategies, and insights on budgeting, saving, investing, and debt management. My aim is to empower you with the knowledge and tools you need to make informed financial decisions and improve your financial well-being.

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How to Start a Cyber Cafe Business in Kenya

how do i start a cyber cafe business plan

Starting a cybercafé business is a profitable venture in Kenya . The demand for information has been on the rise with the rise of technology . This has necessitated the establishment of cyber cafes where people can browse the internet, type, print, and photocopy documents. Cyber cafe services in Kenya are increasingly in demand with the increase in business activities. 

Write a Cyber Cafe Business Plan

You need a business plan to start a cyber cafe business in Kenya. A good cybercafé business plan should include startup costs, sources of business funding, risks and strengths of the venture, market research findings and cash flow projections.

Equipment Needed to Start a Cyber Cafe in Kenya

The following are some of the requirements for cyber cafe requirements and their respective costs:

  • At least 5 computers - Ksh 75,000
  • Printer and scanner - Ksh 25,000
  • Photocopier - Ksh 60,000
  • Internet - Ksh 3,000
  • Cabling - Ksh 2,000
  • Furniture - Ksh 15,000
  • Business permits - Ksh 15,000 
  • Rent - Ksh 20,000
  • Electricity - Ksh 1,000
  • Staff Salary - Ksh 15,000

Some of the computer brands that are best suited for a cyber cafe include HP and Dell. The best laptop is an HP, since it is durable and has most of the features necessary for a cyber business. The best printer for a cyber cafe is the Epson brand. You can get a three-in-one printer for document printing, scanning and CD printing services. The best printers for internet cafés are Kyocera, Epson and Canon.

You also need cyber cafe software to track internet usage by customers. You can charge clients depending on the time they have spent accessing the internet. Furthermore, you can use Cybercafé Pro free software. Alternatively, you can use the MyCyberCafe software.  

How Much Does It Cost to Start a Cyber Cafe in Kenya?

The size of the business will determine the amount of startup capital you need. However, the best way to go about it is to start small and grow your business over time. The cost of starting a cybercafe in Kenya is around Ksh 250,000. However, cybercafé startup costs will depend on the business's location and size.  

Factors to Consider When Starting an Internet Café Business in Kenya

Before you can set up your business, there are things that you need to consider, to ensure that you get the best results.

1. Location

Make sure to set up your internet and printing business in an area with institutions like schools that require the services you are offering. For instance, you can set up your business near a college, university, hospital or a banking hall. Such institutions will require people to use the internet and print documents.

You also need to realize that cyber cafes work well in towns and not in rural areas. It is because there is a higher demand for information in urban areas due to the presence of many offices and businesses compared to rural areas. Therefore, make sure to set up your cyber business in a busy area.  

2. Licenses and Business Permits

To start an internet cafe in Kenya, you need business permits and licenses from the relevant authorities. It is easy to get cyber cafe business licenses. You can visit your County Council offices and pay for a business permit.

The officials will then visit your premises to inspect your business. Licenses for printing and internet businesses will cost you between Ksh 5,000 and Ksh 10,000 annually. The price varies from one county to the other.

You need a county council single business permit, a county council advertising and signage permit, and a Music Copyright Society of Kenya (MCSK) license to run your cyber cafe business efficiently.

Also read: How to start a bakery business in Kenya.

3. Partition Your Workstation

An excellent internet cafe requires proper partitioning. You will also need some shelves where you can keep photocopy papers, envelopes and other stationery. Partitioning is important and helps you save on space and ensure privacy for the cyber attendant.

You can buy desks that can accommodate four users. You also need a place where the cyber cafe attendant will be sitting and a place for the server computer, printer and photocopier. Make sure your cyber cafe furniture is comfortable for your customers. 

4. Internet Connectivity

You need to do thorough research on the most economical internet service provider you will be using. There are many internet providers in Kenya, like Safaricom, Telcom and Airtel. One of the limitations that cyber cafe businesses face is the lack of reliable internet connectivity. You must choose the best internet service provider with strong connectivity at your business location.

5.  Computers and other Equipment

You must decide whether to buy a new or second-hand photocopier, computer, or printer. If you choose to buy second-hand equipment, make sure that it is in good condition. Avoid buying equipment that will require repairs from time to time. It will make your operation expensive.

Read also: How to start a computer sales business.

6. Hiring Employees

You need to hire someone responsible, trustworthy and knowledgeable about cyber cafe operations. Most cyber cafe business owners face challenges by employing people who steal from them. You need to employ a person who can remit the day-to-day earnings of your business. 

7. Marketing 

Finally, once you have launched your internet cafe business, you need to advertise it. You can use posters, business cards and customer referrals. Soon, you will start attracting many customers to your business. Make sure to expand your business as your customer base grows.  

List of Cyber Services in Kenya

The services you will be offering should be listed in your business plan. Some of the cyber cafe services you can offer include:

  • Typing and printing
  • Photocopying and scanning
  • Browsing the internet
  • Selling stationery like envelopes  
  • Laminating documents
  • Online applications
  • Graphic services

For business consultancy, strategic planning, organizational development, market research, financial management & accounting, risk management and business plan writing at an affordable fee, please reach out to us through a phone call 0728 621 138 , WhatsApp , or email: [email protected]

Is Cyber Cafe Business Profitable in Kenya?  

Starting an internet café business in Kenya is profitable if it is situated in an area with institutions and a large population. Its profitability also depends on the cyber services you are offering.

For instance, if you are offering internet, printing, photocopying and scanning services, you will make more money than someone offering internet services only. If you are providing all those services, you can make Ksh 5,000 on a good day and Ksh 1,500 on a bad day.

It implies that the business's revenue is between Ksh 30,000 and Ksh 60,000 per month. After deducting business expenses, the cybercafé's business profit is over Ksh 15,000. If you know how to start an internet café business, it is a profitable venture. 

To start an internet café business in Kenya, you need to know how to operate computers and have the technical ideas. You can also hire a person to operate one for you, but make sure you are there to collect money for services. With that, I hope you now know how to start a cybercafé business. 

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How to Start a Cyber Cafe Business in Nigeria / Business Plan & Feasibility Study

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How to Start a Cyber Cafe Business in Nigeria

Start a Cyber Cafe Business in Nigeria – We are in an age where using computers and gaining access to the internet is paramount. Studies show that over one billion people are signed up on Facebook globally and over one million messages are sent on the same platform in a minute all over the world. At least five hundred hours of videos are uploaded and watched over the YouTube platform in a minute and one million messages are sent over the whatsapp platform on a per minute basis. These statistics show that internet is the new oil.

Read: Computer Training Center Feasibility Study in Nigeria

how to start a cyber cafe business in nigeria

I can guess that you are beginning to develop some interest in running a cyber cafe business in Nigeria, if you are, then reading this article is just the right choice. I will help break down the several things needed to start up and how to go about running the business.

What is a cyber café?

Before we go further, I will like to define the term cyber café. A cyber cafe or internet café is a place where internet services are offered on a public scale, usually at a fee. Prior to this time, owning a cyber café has been a highly capital intensive business venture to engage in. you will have been required to get heavy broadband, install v-sat and other infrastructure, do computer networking and a lot of other things. At the end of the day, you will probably still be running on epileptic services and running the business at very little profit or even at a loss.

These issues have become things of the past as we have access to several internet service providers (ISP) who provide internet services at very cheap rates and also provide wireless services, meaning you do not need to do networking or install v-sat, or any of those obsolete infrastructure. Below are steps you need to take in running your own cyber café business.

Run a Feasibility Study and Write a Business  Plan – Before you start any business, it is important to carry out a detailed feasibility study to ensure that you understand the turf, how best to run the business as well as how not to run the business. It will also help you understand what others that have gone ahead of you have done, how they run their business, what you need to do to be different and better their services. The feasibility study also helps you know an overall total of how much capital you will need to raise, the best place to site your business and the mechanisms to set in place to ensure maximum service provision as well as maximal profit. Your feasibility study helps you write your business plan which helps you as a guide to running your business. The business plan also serves as a statement of your business to anyone who seeks to invest in your business.

Rent a Shop – The next step is getting a shop that will house your café. It is best to site the shop in a business oriented area as cyber cafés are most needed in business concentrated areas. That does not mean you may not site it in a residential area. Presently, a shop goes for between #2,000 and #4,000 on the average throughout the country; this price could be more depending on the standard of living of the area you pick to site your cyber café.

Furnish Your Shop – After acquiring the shop, the next step is making the shop customer friendly by putting in the necessary furnishings. Some of the items you can get include:

  • Tables and chairs. You can get plastic products which are quite cheaper or for the sake of class and comfortability, go for more classic furniture.
  • Air conditioning units. You might not get new ones if you do not have the capacity to. You can settle for a fairly used unit but make sure the number of units purchased are enough to keep the environment cool enough both for your customers and also your systems.
  • Generating set. Due to epileptic nature of our power supply at times, it is wise to get a generating set that can comfortably carry all the equipment in your shop that will serve as a substitute source of power in the event of an outage.

Source for Client Personal Computers – The client personal computers are the computers your clients will use in gaining access to the internet. For optimal performance, it is best the computers meet up the following requirements:

  • Processors that are either Celeron (this is the least you can use), dual core, quad core, core i3, core i5 or core i7.
  • Hard drives of at least 320 GB.
  • RAM of at least 2 GB. This is important for the speed of the systems. It can be really frustrating to use a computer system that is very slow or that takes seconds to carry out action that is inputted.
  • Working USB drives.
  • A network card of 100Mbps minimum.
  • A monitor of at least 15”. It is best to use flat screen monitors.
  • Standard English keyboard (for user friendliness).

For your café to be standard and offer satisfactory services, it is best you add the following hardware:

  • Multimedia speakers/headphones
  • USB cables.

Source For a Server Computer System – Your server computer system should be equipped with the same or even more hardware than the client computers. It should however be equipped with the following software:

  • Basic operating system, windows 7, 8, 8.1 or 10.
  • Microsoft office packages.
  • Antimalware
  • Internet café management software
  • Browsers such as Mozilla, chrome, uc, etc.
  • Quicktime, etc.

Please note that the client computers should also be loaded with these software as they will make internet browsing blissful for the client. After all, you want your customer to be satisfied and always return.

Get your Internet Service Package – After getting all the above, it is time to get an internet service provider. Presently, there are several mobile services that can be used and the prices are very competitive. From your feasibility study, you should know which provider works best in your area and will satisfy your needs efficiently.

Get the Necessary Auxiliaries – To get more profit as well as provide perfect services for your customers, it is expedient to also have in your café several auxiliaries such as printers, scanners, photocopiers, etc. In fact just run a mini business center on the side. Every system should be connected to the printer for ease of printing documents.

A Few Guidelines in Running your Cyber Cafe business in Nigeria

Proper Maintenance Measures – The consequence of having poor maintenance is having several systems not working in the café. It is important to have backup systems that can be installed if one of the previously installed systems get faulty. The systems should also get enough circulation of air and they should be properly covered when not in use. At least once every three months, the systems should be blown to remove dust settlement. Constant virus checks should be carried out on the systems.

Rules And Regulations – To ensure continual existence of your café and constant patronage, it is imperative to set up regulations for your operations to be met by both employees and customers alike. Some regulations include:

  • No smoking.
  • No loud music.
  • Tampering with system settings is not allowed.
  • Conversations should be in low tone.
  • Shutting down of systems without permission should be prohibited.
  • Criminal business should be banned.

These are just a few, you can add more depending on your immediate environment.

Proper Record Keeping – This is essential for any business to thrive. It is important to keep record of how many customers come in, how much time is paid for by each customer, other transactions carried out, etc. It is also important have records of handymen at ones fingertips in the event of malfunctioning of systems.

Employees – Depending on the size of your cyber café and how much time you are willing to commit to the business, you might need to employ one of two hands to help out on the business.

Profitability of the Cyber Cafe Business in Nigeria

The business is highly profitable as several people flock into cyber cafés daily to carry out several transactions. If you have five systems for example and you charge #100 per hour, you can make about #6,000 a day if you run for twelve hours. If you multiply that by the number of cyber café working days in a month, you should be making about #100,000 after removing service and maintenance charges.

You can get a sample cyber cafe business business plan and feasibility study from us. This business plan can be used to get bank loan, grants, proposal writing, competitions, etc.

To place your order, pay N10,000 to:

BANK NAME: GUARANTY TRUST BANK (GTB)

ACCOUNT NAME:  CHIBUZOR TOCHI ONYEMENAM

ACCOUNT NUMBER: 0044056891

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ACCOUNT NUMBER: 3066880122

After payment, send your name, email address and “cyber cafe business plan” to  07033378184

How to Start a Cyber Cafe Business in Nigeria / Business Plan & Feasibility Study © www.businessplan.com.ng

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This is a very interesting symposium, though i have not fully go in to it

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i have been in it but i want to be sending email to another person

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Hello, please I have interest in managing a cyber cafe business, how do I start ?

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Good post. Thanks for sharing this.

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How much will it cost me to have a cybercafe with 3 systems. I have a shop, printer & photocopier.

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Thank’s so much for upgrading my mind..

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    Traditionally, a marketing plan includes the four P's: Product, Price, Place, and Promotion. For a internet cafe business plan, your marketing strategy should include the following: Product: In the product section, you should reiterate the type of internet cafe company that you documented in your company overview.

  6. Internet Cafe Business Plan: Full Guide

    Low budget needed for start. Compared to other businesses, cyber cafes are generally simple to set up. Main costs for launching an Internet cafe comprise computers, monitors and consoles. An average business with 15-20 computers, will require between $30,000 and $50,000.

  7. How to write the business plan for an internet cafe

    The written part of an internet cafe business plan. The written part of an internet cafe business plan usually consists of 7 comprehensive sections. From crafting an executive summary to presenting your financials, let's have a look at each of the key sections that compose a business plan. 1. The executive summary.

  8. How to Start a Cybercafe Business

    Cyber Business Plan Sample. Last but not least, you need to make an internet cafe business plan. This process might seem daunting, but it's not as difficult as it sounds. A business plan is a ...

  9. How to Write Internet Cafe Business Plan? Guide & Template

    Revenue projections based on your pricing strategy. Break-even analysis. 6. Operations Plan. Outline the day-to-day operations of your internet cafe. This should cover aspects such as opening ...

  10. INTERNET CAFE BUSINESS PLAN: Best 2023 Practices With Template (Updated)

    To help you get started, we have carefully buttressed each of these sections that are to be contained in a business plan. This internet cafe business plan template is very easy to use and interactive, and will easily help you create a plan. Let's go into details. #1. Executive Summary.

  11. How to Start an Internet Cafe Business Guide

    Before your cyber cafe opening, devise a plan of a basic promotion: giving out flyers, placing posters at the gathering spots of your target audience etc. Consider word-of-mouth as a method for boosting awareness about your venue. Enforce it with relevant special offers, such as "Bring a friend and get a bonus".

  12. Internet Cafe Business Plan Template (2024)

    5/1/202X - Finalize contract to lease office space. 5/15/202X - Finalize personnel and staff employment contracts for the Internet Coffee Cafe. 6/1/202X - Finalize contracts for Internet Coffee Cafe vendors. 6/15/202X - Begin networking at industry events. 6/22/202X - Begin moving into Internet Coffee Cafe.

  13. Internet Cafe Business Plan Example

    Cash at End of Period. $103,840. $215,760. $407,985. Download This Plan. Explore a real-world internet cafe business plan example and download a free template with this information to start writing your own business plan.

  14. Free Internet Cafe Business Plan Template + Example

    Follow these tips to quickly develop a working business plan from this sample. 1. Don't worry about finding an exact match. We have over 550 sample business plan templates. So, make sure the plan is a close match, but don't get hung up on the details. Your business is unique and will differ from any example or template you come across.

  15. Sample Internet Cyber Cafe Business Plan

    Slicky Cyber Café will be co-owned by Patrick Nelson and Theodore Francis. They will both be the manager and CEO. They have both contributed $550,000 toward starting up the business, they have also made plans to secure a loan of $450,000 to complete the startup fund which amount to $1,000,000. Our Product and Services.

  16. Cyber-Café Business Plan Template

    N.A. Download planning to start a cyber-café sample in pdf. OGScapital also specializes in writing business plans such as business plan for cafe, business plan of the cat cafe startup, craft brewery business plan, distillery business plan, microbrewery start up business plan, wine bar business plan and many other business plans.

  17. How to Start an Internet Cafe Business in 12 Steps

    Conduct market research and find out the gaps that exist in the market, and then prepare a business plan accordingly to explore the opportunity. 2. Select a Location. Location plays an important role in this business. If you already have a retail space is good. Otherwise, you can consider having a space to rent.

  18. How to Write a Business Plan for Opening a Cafe

    Analyze the target market segments, market size, and marketing plan to attract and retain customers effectively. Tell us what you'll sell and how you'll sell it. Detail the menu offerings, pricing strategy, and creative approaches to maximize customer satisfaction and profitability. Create a marketing plan.

  19. A Step-by-Step Guide to Starting a Profitable Cyber Cafe Business in

    Step 7: Purchase the Necessary Equipment and Furniture. Great! You've planned how your cyber cafe will look. Now, it's time to get the stuff you need to make it happen. Here's a checklist of what you'll need to start a cyber business in Kenya: Computers: Buy enough computers for your cafe.

  20. Cyber Cafe Business Plan in Kenya [Free PDF Template]

    A cyber cafe business plan in Kenya is a written document that outlines your objectives and how you intend to achieve them with your cyber cafe business. Think of it as your guiding map that will take your cyber cafe from inception to profitability. This plan encompasses your goals, strategies, marketing approach, and financial forecasts.

  21. How to Start a Cyber Cafe Business in Kenya

    2. Licenses and Business Permits. To start an internet cafe in Kenya, you need business permits and licenses from the relevant authorities. It is easy to get cyber cafe business licenses. You can visit your County Council offices and pay for a business permit. The officials will then visit your premises to inspect your business.

  22. How to Start a Cyber Cafe Business in Nigeria / Business Plan

    If you multiply that by the number of cyber café working days in a month, you should be making about #100,000 after removing service and maintenance charges. You can get a sample cyber cafe business business plan and feasibility study from us. This business plan can be used to get bank loan, grants, proposal writing, competitions, etc.