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How to write a speech that your audience remembers

Confident-woman-giving-a-conference-with-a-digital-presentation-how-to-give-a-speech

Whether in a work meeting or at an investor panel, you might give a speech at some point. And no matter how excited you are about the opportunity, the experience can be nerve-wracking . 

But feeling butterflies doesn’t mean you can’t give a great speech. With the proper preparation and a clear outline, apprehensive public speakers and natural wordsmiths alike can write and present a compelling message. Here’s how to write a good speech you’ll be proud to deliver.

What is good speech writing?

Good speech writing is the art of crafting words and ideas into a compelling, coherent, and memorable message that resonates with the audience. Here are some key elements of great speech writing:

  • It begins with clearly understanding the speech's purpose and the audience it seeks to engage. 
  • A well-written speech clearly conveys its central message, ensuring that the audience understands and retains the key points. 
  • It is structured thoughtfully, with a captivating opening, a well-organized body, and a conclusion that reinforces the main message. 
  • Good speech writing embraces the power of engaging content, weaving in stories, examples, and relatable anecdotes to connect with the audience on both intellectual and emotional levels. 

Ultimately, it is the combination of these elements, along with the authenticity and delivery of the speaker , that transforms words on a page into a powerful and impactful spoken narrative.

What makes a good speech?

A great speech includes several key qualities, but three fundamental elements make a speech truly effective:

Clarity and purpose

Remembering the audience, cohesive structure.

While other important factors make a speech a home run, these three elements are essential for writing an effective speech.

The main elements of a good speech

The main elements of a speech typically include:

  • Introduction: The introduction sets the stage for your speech and grabs the audience's attention. It should include a hook or attention-grabbing opening, introduce the topic, and provide an overview of what will be covered.
  • Opening/captivating statement: This is a strong statement that immediately engages the audience and creates curiosity about the speech topics.
  • Thesis statement/central idea: The thesis statement or central idea is a concise statement that summarizes the main point or argument of your speech. It serves as a roadmap for the audience to understand what your speech is about.
  • Body: The body of the speech is where you elaborate on your main points or arguments. Each point is typically supported by evidence, examples, statistics, or anecdotes. The body should be organized logically and coherently, with smooth transitions between the main points.
  • Supporting evidence: This includes facts, data, research findings, expert opinions, or personal stories that support and strengthen your main points. Well-chosen and credible evidence enhances the persuasive power of your speech.
  • Transitions: Transitions are phrases or statements that connect different parts of your speech, guiding the audience from one idea to the next. Effective transitions signal the shifts in topics or ideas and help maintain a smooth flow throughout the speech.
  • Counterarguments and rebuttals (if applicable): If your speech involves addressing opposing viewpoints or counterarguments, you should acknowledge and address them. Presenting counterarguments makes your speech more persuasive and demonstrates critical thinking.
  • Conclusion: The conclusion is the final part of your speech and should bring your message to a satisfying close. Summarize your main points, restate your thesis statement, and leave the audience with a memorable closing thought or call to action.
  • Closing statement: This is the final statement that leaves a lasting impression and reinforces the main message of your speech. It can be a call to action, a thought-provoking question, a powerful quote, or a memorable anecdote.
  • Delivery and presentation: How you deliver your speech is also an essential element to consider. Pay attention to your tone, body language, eye contact , voice modulation, and timing. Practice and rehearse your speech, and try using the 7-38-55 rule to ensure confident and effective delivery.

While the order and emphasis of these elements may vary depending on the type of speech and audience, these elements provide a framework for organizing and delivering a successful speech.

Man-holding-microphone-at-panel-while-talking--how-to-give-a-speech

How to structure a good speech

You know what message you want to transmit, who you’re delivering it to, and even how you want to say it. But you need to know how to start, develop, and close a speech before writing it. 

Think of a speech like an essay. It should have an introduction, conclusion, and body sections in between. This places ideas in a logical order that the audience can better understand and follow them. Learning how to make a speech with an outline gives your storytelling the scaffolding it needs to get its point across.

Here’s a general speech structure to guide your writing process:

  • Explanation 1
  • Explanation 2
  • Explanation 3

How to write a compelling speech opener

Some research shows that engaged audiences pay attention for only 15 to 20 minutes at a time. Other estimates are even lower, citing that people stop listening intently in fewer than 10 minutes . If you make a good first impression at the beginning of your speech, you have a better chance of interesting your audience through the middle when attention spans fade. 

Implementing the INTRO model can help grab and keep your audience’s attention as soon as you start speaking. This acronym stands for interest, need, timing, roadmap, and objectives, and it represents the key points you should hit in an opening. 

Here’s what to include for each of these points: 

  • Interest : Introduce yourself or your topic concisely and speak with confidence . Write a compelling opening statement using relevant data or an anecdote that the audience can relate to.
  • Needs : The audience is listening to you because they have something to learn. If you’re pitching a new app idea to a panel of investors, those potential partners want to discover more about your product and what they can earn from it. Read the room and gently remind them of the purpose of your speech. 
  • Timing : When appropriate, let your audience know how long you’ll speak. This lets listeners set expectations and keep tabs on their own attention span. If a weary audience member knows you’ll talk for 40 minutes, they can better manage their energy as that time goes on. 
  • Routemap : Give a brief overview of the three main points you’ll cover in your speech. If an audience member’s attention starts to drop off and they miss a few sentences, they can more easily get their bearings if they know the general outline of the presentation.
  • Objectives : Tell the audience what you hope to achieve, encouraging them to listen to the end for the payout. 

Writing the middle of a speech

The body of your speech is the most information-dense section. Facts, visual aids, PowerPoints — all this information meets an audience with a waning attention span. Sticking to the speech structure gives your message focus and keeps you from going off track, making everything you say as useful as possible.

Limit the middle of your speech to three points, and support them with no more than three explanations. Following this model organizes your thoughts and prevents you from offering more information than the audience can retain. 

Using this section of the speech to make your presentation interactive can add interest and engage your audience. Try including a video or demonstration to break the monotony. A quick poll or survey also keeps the audience on their toes. 

Wrapping the speech up

To you, restating your points at the end can feel repetitive and dull. You’ve practiced countless times and heard it all before. But repetition aids memory and learning , helping your audience retain what you’ve told them. Use your speech’s conclusion to summarize the main points with a few short sentences.

Try to end on a memorable note, like posing a motivational quote or a thoughtful question the audience can contemplate once they leave. In proposal or pitch-style speeches, consider landing on a call to action (CTA) that invites your audience to take the next step.

People-clapping-after-coworker-gave-a-speech-how-to-give-a-speech

How to write a good speech

If public speaking gives you the jitters, you’re not alone. Roughly 80% of the population feels nervous before giving a speech, and another 10% percent experiences intense anxiety and sometimes even panic. 

The fear of failure can cause procrastination and can cause you to put off your speechwriting process until the last minute. Finding the right words takes time and preparation, and if you’re already feeling nervous, starting from a blank page might seem even harder.

But putting in the effort despite your stress is worth it. Presenting a speech you worked hard on fosters authenticity and connects you to the subject matter, which can help your audience understand your points better. Human connection is all about honesty and vulnerability, and if you want to connect to the people you’re speaking to, they should see that in you.

1. Identify your objectives and target audience

Before diving into the writing process, find healthy coping strategies to help you stop worrying . Then you can define your speech’s purpose, think about your target audience, and start identifying your objectives. Here are some questions to ask yourself and ground your thinking : 

  • What purpose do I want my speech to achieve? 
  • What would it mean to me if I achieved the speech’s purpose?
  • What audience am I writing for? 
  • What do I know about my audience? 
  • What values do I want to transmit? 
  • If the audience remembers one take-home message, what should it be? 
  • What do I want my audience to feel, think, or do after I finish speaking? 
  • What parts of my message could be confusing and require further explanation?

2. Know your audience

Understanding your audience is crucial for tailoring your speech effectively. Consider the demographics of your audience, their interests, and their expectations. For instance, if you're addressing a group of healthcare professionals, you'll want to use medical terminology and data that resonate with them. Conversely, if your audience is a group of young students, you'd adjust your content to be more relatable to their experiences and interests. 

3. Choose a clear message

Your message should be the central idea that you want your audience to take away from your speech. Let's say you're giving a speech on climate change. Your clear message might be something like, "Individual actions can make a significant impact on mitigating climate change." Throughout your speech, all your points and examples should support this central message, reinforcing it for your audience.

4. Structure your speech

Organizing your speech properly keeps your audience engaged and helps them follow your ideas. The introduction should grab your audience's attention and introduce the topic. For example, if you're discussing space exploration, you could start with a fascinating fact about a recent space mission. In the body, you'd present your main points logically, such as the history of space exploration, its scientific significance, and future prospects. Finally, in the conclusion, you'd summarize your key points and reiterate the importance of space exploration in advancing human knowledge.

5. Use engaging content for clarity

Engaging content includes stories, anecdotes, statistics, and examples that illustrate your main points. For instance, if you're giving a speech about the importance of reading, you might share a personal story about how a particular book changed your perspective. You could also include statistics on the benefits of reading, such as improved cognitive abilities and empathy.

6. Maintain clarity and simplicity

It's essential to communicate your ideas clearly. Avoid using overly technical jargon or complex language that might confuse your audience. For example, if you're discussing a medical breakthrough with a non-medical audience, explain complex terms in simple, understandable language.

7. Practice and rehearse

Practice is key to delivering a great speech. Rehearse multiple times to refine your delivery, timing, and tone. Consider using a mirror or recording yourself to observe your body language and gestures. For instance, if you're giving a motivational speech, practice your gestures and expressions to convey enthusiasm and confidence.

8. Consider nonverbal communication

Your body language, tone of voice, and gestures should align with your message . If you're delivering a speech on leadership, maintain strong eye contact to convey authority and connection with your audience. A steady pace and varied tone can also enhance your speech's impact.

9. Engage your audience

Engaging your audience keeps them interested and attentive. Encourage interaction by asking thought-provoking questions or sharing relatable anecdotes. If you're giving a speech on teamwork, ask the audience to recall a time when teamwork led to a successful outcome, fostering engagement and connection.

10. Prepare for Q&A

Anticipate potential questions or objections your audience might have and prepare concise, well-informed responses. If you're delivering a speech on a controversial topic, such as healthcare reform, be ready to address common concerns, like the impact on healthcare costs or access to services, during the Q&A session.

By following these steps and incorporating examples that align with your specific speech topic and purpose, you can craft and deliver a compelling and impactful speech that resonates with your audience.

Woman-at-home-doing-research-in-her-laptop-how-to-give-a-speech

Tools for writing a great speech

There are several helpful tools available for speechwriting, both technological and communication-related. Here are a few examples:

  • Word processing software: Tools like Microsoft Word, Google Docs, or other word processors provide a user-friendly environment for writing and editing speeches. They offer features like spell-checking, grammar correction, formatting options, and easy revision tracking.
  • Presentation software: Software such as Microsoft PowerPoint or Google Slides is useful when creating visual aids to accompany your speech. These tools allow you to create engaging slideshows with text, images, charts, and videos to enhance your presentation.
  • Speechwriting Templates: Online platforms or software offer pre-designed templates specifically for speechwriting. These templates provide guidance on structuring your speech and may include prompts for different sections like introductions, main points, and conclusions.
  • Rhetorical devices and figures of speech: Rhetorical tools such as metaphors, similes, alliteration, and parallelism can add impact and persuasion to your speech. Resources like books, websites, or academic papers detailing various rhetorical devices can help you incorporate them effectively.
  • Speechwriting apps: Mobile apps designed specifically for speechwriting can be helpful in organizing your thoughts, creating outlines, and composing a speech. These apps often provide features like voice recording, note-taking, and virtual prompts to keep you on track.
  • Grammar and style checkers: Online tools or plugins like Grammarly or Hemingway Editor help improve the clarity and readability of your speech by checking for grammar, spelling, and style errors. They provide suggestions for sentence structure, word choice, and overall tone.
  • Thesaurus and dictionary: Online or offline resources such as thesauruses and dictionaries help expand your vocabulary and find alternative words or phrases to express your ideas more effectively. They can also clarify meanings or provide context for unfamiliar terms.
  • Online speechwriting communities: Joining online forums or communities focused on speechwriting can be beneficial for getting feedback, sharing ideas, and learning from experienced speechwriters. It's an opportunity to connect with like-minded individuals and improve your public speaking skills through collaboration.

Remember, while these tools can assist in the speechwriting process, it's essential to use them thoughtfully and adapt them to your specific needs and style. The most important aspect of speechwriting remains the creativity, authenticity, and connection with your audience that you bring to your speech.

Man-holding-microphone-while-speaking-in-public-how-to-give-a-speech

5 tips for writing a speech

Behind every great speech is an excellent idea and a speaker who refined it. But a successful speech is about more than the initial words on the page, and there are a few more things you can do to help it land.

Here are five more tips for writing and practicing your speech:

1. Structure first, write second

If you start the writing process before organizing your thoughts, you may have to re-order, cut, and scrap the sentences you worked hard on. Save yourself some time by using a speech structure, like the one above, to order your talking points first. This can also help you identify unclear points or moments that disrupt your flow.

2. Do your homework

Data strengthens your argument with a scientific edge. Research your topic with an eye for attention-grabbing statistics, or look for findings you can use to support each point. If you’re pitching a product or service, pull information from company metrics that demonstrate past or potential successes. 

Audience members will likely have questions, so learn all talking points inside and out. If you tell investors that your product will provide 12% returns, for example, come prepared with projections that support that statement.

3. Sound like yourself

Memorable speakers have distinct voices. Think of Martin Luther King Jr’s urgent, inspiring timbre or Oprah’s empathetic, personal tone . Establish your voice — one that aligns with your personality and values — and stick with it. If you’re a motivational speaker, keep your tone upbeat to inspire your audience . If you’re the CEO of a startup, try sounding assured but approachable. 

4. Practice

As you practice a speech, you become more confident , gain a better handle on the material, and learn the outline so well that unexpected questions are less likely to trip you up. Practice in front of a colleague or friend for honest feedback about what you could change, and speak in front of the mirror to tweak your nonverbal communication and body language .

5. Remember to breathe

When you’re stressed, you breathe more rapidly . It can be challenging to talk normally when you can’t regulate your breath. Before your presentation, try some mindful breathing exercises so that when the day comes, you already have strategies that will calm you down and remain present . This can also help you control your voice and avoid speaking too quickly.

How to ghostwrite a great speech for someone else

Ghostwriting a speech requires a unique set of skills, as you're essentially writing a piece that will be delivered by someone else. Here are some tips on how to effectively ghostwrite a speech:

  • Understand the speaker's voice and style : Begin by thoroughly understanding the speaker's personality, speaking style, and preferences. This includes their tone, humor, and any personal anecdotes they may want to include.
  • Interview the speaker : Have a detailed conversation with the speaker to gather information about their speech's purpose, target audience, key messages, and any specific points they want to emphasize. Ask for personal stories or examples they may want to include.
  • Research thoroughly : Research the topic to ensure you have a strong foundation of knowledge. This helps you craft a well-informed and credible speech.
  • Create an outline : Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval.
  • Write in the speaker's voice : While crafting the speech, maintain the speaker's voice and style. Use language and phrasing that feel natural to them. If they have a particular way of expressing ideas, incorporate that into the speech.
  • Craft a captivating opening : Begin the speech with a compelling opening that grabs the audience's attention. This could be a relevant quote, an interesting fact, a personal anecdote, or a thought-provoking question.
  • Organize content logically : Ensure the speech flows logically, with each point building on the previous one. Use transitions to guide the audience from one idea to the next smoothly.
  • Incorporate engaging stories and examples : Include anecdotes, stories, and real-life examples that illustrate key points and make the speech relatable and memorable.
  • Edit and revise : Edit the speech carefully for clarity, grammar, and coherence. Ensure the speech is the right length and aligns with the speaker's time constraints.
  • Seek feedback : Share drafts of the speech with the speaker for their feedback and revisions. They may have specific changes or additions they'd like to make.
  • Practice delivery : If possible, work with the speaker on their delivery. Practice the speech together, allowing the speaker to become familiar with the content and your writing style.
  • Maintain confidentiality : As a ghostwriter, it's essential to respect the confidentiality and anonymity of the work. Do not disclose that you wrote the speech unless you have the speaker's permission to do so.
  • Be flexible : Be open to making changes and revisions as per the speaker's preferences. Your goal is to make them look good and effectively convey their message.
  • Meet deadlines : Stick to agreed-upon deadlines for drafts and revisions. Punctuality and reliability are essential in ghostwriting.
  • Provide support : Support the speaker during their preparation and rehearsal process. This can include helping with cue cards, speech notes, or any other materials they need.

Remember that successful ghostwriting is about capturing the essence of the speaker while delivering a well-structured and engaging speech. Collaboration, communication, and adaptability are key to achieving this.

Give your best speech yet

Learn how to make a speech that’ll hold an audience’s attention by structuring your thoughts and practicing frequently. Put the effort into writing and preparing your content, and aim to improve your breathing, eye contact , and body language as you practice. The more you work on your speech, the more confident you’ll become.

The energy you invest in writing an effective speech will help your audience remember and connect to every concept. Remember: some life-changing philosophies have come from good speeches, so give your words a chance to resonate with others. You might even change their thinking.

Boost your speech skills

Enhance your public speaking with personalized coaching tailored to your needs

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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How to Write a Speech: Top Tips

Ashleigh Ferguson headshot

Ashleigh Ferguson

how to write a speech

Table of Contents

9 engaging speech writing tips, what are the different speech types , how to find help writing a speech.

A great speech is impactful and engaging. It should eloquently and clearly express your ideas.

Whatever the topic, a good speech should showcase your authority on a topic and demonstrate excellent communication and leadership skills.

Many people don't know how to write a speech, so the process seems daunting. But there are a few best practices and tips that can make the writing process easier.

In this article, we’ll discuss some best practices to help you write an effective speech that engages and captures your audience.

Public speaking can be nerve-racking. However, having a well-written speech can decrease some of that anxiety.

Even if you’ve never written a speech before, there are still best practices you can follow. 

An engaging speech should be clear, to the point, and follow a logical order. But how do you ensure your speech follows these criteria? Follow these nine engaging speech writing tips.

speech writing tips

Know Your Audience

Analyze your target audience to improve the effectiveness of your speech because different audiences will have different expectations. 

Consider your audience’s age, level of understanding, attitudes, and what they expect to take away from your speech, then tailor your message accordingly. 

For example, if your audience members are teenagers, it’s unlikely that references to the ’70s will be effective.

Start With a Clear Purpose

Decide on the main point of your speech, and make sure all your content supports that point. Choose a topic that fits the following criteria:

A topic that is relevant to your audience

A topic you’re excited about

A topic you have reasonable knowledge about

Organize Your Ideas 

Use a speech outline to organize your thoughts and ideas logically. 

Identify the introduction, body, and conclusion of your speech to help you stay focused and make your speech easier to follow.

Use Strong, Clear Language

Choose your words carefully, and use simple language that is easy to understand. Avoid jargon or technical terms that your audience may not be familiar with. 

Again, your word choice will depend on your audience. For example, you’ll want to steer clear of slang when speaking to an older, conservative crowd.

Use Transitions

Speech transitions are words and phrases that allow you to move smoothly from one point to another. Use transitional words and phrases like “besides” to help your audience follow your thought process and understand how your points are connected.

Add Variety to Speech

A speech that is monotonous or lacks variety may cause your audience to lose interest. 

Including a variety of elements in your speech, such as anecdotes, examples, and visual aids, can help keep your audience engaged and interested. 

Practice, Practice, Practice

Practice your speech out loud to ensure it flows well and you’re comfortable with the material. Read your speech in front of the mirror or before someone you trust to give you critical feedback. Note the points for improvement, and incorporate them into how you deliver your speech.

End With a Strong Conclusion

How would you like to leave your audience members: inspired, informed, or mesmerized? Aim to end your speech on a high note. Summarize your main points, and leave your audience with a memorable takeaway.

Edit and Revise

Proofread and revise your speech to ensure it’s well written and error free. Use a grammar checker, such as ProWritingAid, to correct any grammar issues. You’ll also get suggestions on how to improve your sentence structures and transitions.

How to Write a Good Speech Introduction

speech introduction tips

The introduction can make or break your speech. It’s where you grab your audience’s attention to keep them engaged and state the purpose of your speech. 

An introduction also gives you the opportunity to establish your credibility. You should aim to give your audience a reason to listen to the rest of the speech rather than tuning out.

Here are some tips on how to create a positive first impression.

Start With a Hook

Begin your introduction with a hook that will grab your audience’s attention and make them want to listen. There are several options for a hook:

A statistic

A personal anecdote

Reference to a current or historical event

When thinking of an attention grabber, consider how appropriate and relevant it is to your audience and the purpose of the speech. For example, if you’re giving a speech to an older audience, you can make a historical reference that they can easily relate to.

speech hook ideas

Provide Context

Provide context by giving your audience some background information about the topic of your speech. This will help them understand the importance of what you are talking about and why they should care.

State Your Thesis

Clearly and concisely state the main point or purpose of your speech. Your thesis should be easy to follow and clearly outline the main argument and your stance. This will give your audience a clear understanding of what they can expect to learn from your presentation.

Preview Your Main Points

Give your audience a sense of the structure of your speech by briefly outlining the key points or arguments you will be making. They’ll know what to expect, and your speech will be easier to follow. 

Keep It Short

Your introduction should be concise and to the point, so don’t spend too much time on it. It’s important to keep your speech brief, and avoid including unnecessary or unrelated information. 

The goal is to engage and interest your audience, not bore them, so aim for a few well-chosen words rather than a lengthy introduction. Aim for your introduction to be about 10-15% of the total length of your speech.

4 types of speeches

A speech is just like any other piece of writing. You’ll need to identify your purpose, audience, and intention and then write accordingly. There are many types of speeches, and each type has its own expectations.

Let’s look at some of the most popular speeches and how to write them.

How to Write a Short Speech

Short speeches may be the most tedious to write because of how condensed and concise the information has to be. However, if you ever have to give a farewell, birthday tribute, or just a quick welcome, there are still some tips available to make your speech great.

Start by identifying your topic, title, and the purpose of your speech, which will set the foundation of your outline. Then, determine the main points of your speech; keep it short with two to three points. Remember, a short speech is typically less than ten minutes long, so keep your points concise and to the point.

Since you have limited time to make the most impact, incorporate powerful words or other engaging elements. For example, you could throw out a thought-provoking question or anecdote, which will grab your audience’s attention and keep them engaged.

Finally, once you’ve written your speech, review it for brevity and clarity. 

how do we write the speech

Be confident about grammar

Check every email, essay, or story for grammar mistakes. Fix them before you press send.

How to Write a Presentation Speech

A presentation speech is used to inform, persuade, explain, or demonstrate a particular topic.

Presentation speeches are well structured and follow a logical flow. They have an introduction, body, and conclusion. Use transition words and phrases to help your speech flow smoothly and prevent it from appearing disjointed.

You can use ProWritingAid to organize your speech and make it even clearer. ProWritingAid’s transition report will show you whether you’re using transitions effectively in your speech.

How to Write a Debate Speech

A debate is a formal argument on a particular topic. Debate speeches are persuasive since the aim is to convince the audience to agree with a stance.

Like most other speeches, a debate speech also follows the introduction, body, conclusion outline. This format helps the audience follow the speaker’s point in a linear and logical way.

When writing your introduction, clarify your stance so it’s clear to the audience. Anyone reading or listening to your speech shouldn’t have any doubt about your position on the topic. Take some time to prepare a solid opener, which can be an interesting fact, a personal story, or even a powerful quote.

The introduction also gives you the opportunity to explain terms your audience will need to understand throughout the speech. You should also provide an overview of your main points, but don’t spend long divulging too much.

Each body paragraph should cover a main point, whether that’s a key idea or a main claim, and each paragraph should begin with a topic sentence. The topic sentence is an initial sentence that summarizes the idea being presented. 

Your conclusion should be a simple and clear reiteration of the points you made in the thesis statement and body paragraphs. Add an attention-grabbing element to leave a lasting impression on your audience.

Remember to use strong and emotive language throughout your speech, which makes it more likely for your audience to feel emotionally connected to your stance.

Always use transition words and phrases to maintain a logical flow between your arguments. Finally, edit and proofread your work for any potential grammar, punctuation, or spelling mistakes.

How to Write an Elevator Speech

An elevator speech is a brief speech that’s used to pitch a product, service, expertise, or credentials.

You have 30–60 seconds to persuade someone to act how you’d like: the same time as a quick elevator ride.

An effective elevator speech should contain an introduction, a clear value proposition, and a strong conclusion. 

elevator speech definition

Your introduction should be polite and clear. Briefly explain who you are, what you do, and what you are offering. For example, if you’re pitching your expertise, condense your background into two sentences. Include things that will make your audience remember you.

End your speech with what you want to achieve. What are you trying to accomplish with this speech? Perhaps it’s a job opportunity, a follow-up meeting, or an internship.

Once you’ve written your speech, be sure to revise it for brevity. Then practice and record yourself to ensure you don’t go over the time limit.

Writing a good speech takes time, but these tips are a good start to improving your speech-writing process. If you encounter writer’s block, look up popular speeches for inspiration. Ask someone you trust to give you feedback once you’ve written your speech.

Finally, while ProWritingAid can’t write your speech for you, it can help you write in a cohesive and logical manner. It highlights any grammar, spelling, and punctuation issues. It also shows you suggestions on how to improve your sentence structure, transition, pacing, and readability, so your next speech can be impactful and memorable.

Ashleigh Ferguson is a Copywriter on the ProWritingAid Team. With an affinity for learning new things, you can always count on her to know some random fact. She’s a self-proclaimed ‘Fix-it Felix’ and a newly minted ‘candle lady’.

Get started with ProWritingAid

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how do we write the speech

How to write a speech

  • James Haynes
  • October 6, 2022

Table of Contents

Introduction.

So you want to learn how to write a speech. Maybe it’s for a speech for work, or maybe it’s for a school project. You know that professional speakers don’t just make stuff up. They don’t write a few thoughts on a notecard and then shoot from the hip for an entire presentation. They take the time to write and carefully craft their material. And you’re ready to do that! You have an idea of what you want to speak about, but how do you actually create your talk? How do you give a speech? And what makes a talk “good”?

In this post, you can read answers to all of those questions. You’ll learn tips to go through the process to create a great speech from idea to completion. And you’ll learn how to write and give an inspiring speech. Ready to learn more? Read on!

Before you start to write your speech

A speech is simply a talk meant to get your audience to learn, understand or do something. 

The best speakers on the planet only have one or two talks they do and those talks are insanely good. Start by developing just one, really amazing talk that resonates deeply with your intended audience. The best marketing for your speaking business is a great talk, so it is worth it to put in the hours for this part. Yes, even if your first speaking gig is a free talk at a community center.

Keep in mind: Your audience is always going to be asking two questions: “so what?” and “now what?” So what means, what does this have to do with me? Now what is what you want the audience to do as a result of your talk. Give them action steps to implement what you taught them. If they hear you speak but literally don’t do anything differently, what’s the point?

Giving a speech is almost like mapping for a road trip. If you are going to go on a road trip, it’s easier to have a paper map or Google Maps to tell you where you’re going. But if you just get in the car and you start driving, and people are in the car asking you where we’re going, you’re in trouble! But by organizing and structuring your talk, you can lead the audience to your conclusions. And you can effectively answer those two questions: “so what?” and “now what?”

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Want to learn how to write a speech? Read on for 3 steps to make it unforgettable:

1. Begin with the end in mind and tell a story

Have you ever been left at the end of a speech wondering, “What was the point of this talk?” Don’t do that to your audience. When creating your talk, determine the destination that you want to take them to. Once you pick a point, then you can work backwards and reverse engineer how to get your audience to that place.

The best way to do the point of your talk is to find where your audience’s needs converge with your passions. Think about what problems you like to solve and what topics you want to talk about and look out into the world. Who is asking for solutions to those problems? Become the expert on that audience and commit yourself to meeting their needs. (for more on finding your big idea, check out this episode of The Speaker Lab podcast)

Okay, so now you have your topic, the idea you want to communicate. Now what? One of the best ways to create a memorable, relatable talk is by integrating first-person stories . You don’t have to have lost a limb or scaled Mount Everest. Keep an eye out in your everyday life for little moments that can contribute to your message. Write them down and integrate them into your talk. As you get more speaking gigs, you will very quickly learn which stories are a hit and which are total flops…which is all part of the process!

Humans relate to stories. We connect to stories. Funny stories. Sad stories. Inspirational stories. We love stories. So tell them. Lots of them. Stories will keep your audience engaged and are also easier for you to memorize. Telling stories that you lived and experienced generally makes the story better for you and the audience. For the audience, they can often times find themselves in your story. For you as the speaker, it’s much easier (and more powerful) to tell a story that you lived versus one you read in a book.

2. Write out your speech from beginning to end

As Grant Baldwin discusses in this video on preparing your talk , you want to write out your talk to have a basic structure: beginning, middle, and end.

In the beginning, you’re going to want to introduce the problem that your talk is going to solve and ultimately start to capture the audience’s attention. One thing that’s important to remember is there’s a difference between an audience that wants to be there and an audience that has to be there. When you get on stage, you want to be able to answer for the audience: Who are you? Why should I pay attention? Why does this matter? What am I supposed to do with this information? Can I trust you? You want to give the audience a reason to engage with you and where you’re going with the speech.

The next part of the process is the main body. This is where you will provide the solution to the problem or elaborate on the idea you’ve presented, and then share the action items that transform the audience. These action items should be specific, tangible, actionable, and realistic. You want to give something that the audience can leave with knowing exactly what to do now. So you want to make it specific, tangible, actionable, and realistic – not something that’s just vague or squishy, but something that they can actually understand.

The last part of the process is the closing. The purpose of the closing is to transition the audience to your main call to action. Remember, your audience is always asking themselves two questions: “So what?” and “Now what?” And this is where your closing comes in. Your closing is so important because the audience will remember what they learned and heard from you in the final minutes of your talk.

3. Structure your speech

Types of structures for writing your speech.

Another step Baldwin recommended on our podcast on creating your talk is to break your talk into sections beyond the beginning, middle, and end.  As you internalize your talk’s message, you can break the talk into sections that you either deliver in order or out of order.

But regardless of how you break it up, you should determine what the point of each section is. It may be to tell a story to illustrate some key thoughts. Practicing that section could include practicing telling the story aloud, delivering the punchline, and transitioning out of that story into the next point that you’re trying to make. This will make it easier to memorize your speech.

Each section should stack on to what you’ve already learned. So once you learn paragraph one, then you can practice paragraph two. Then you can go back and practice one and two together – again, everyone has their own technique, but oftentimes out loud is best! (Another tactic here is to record yourself and listen back to help you to not only learn the material, but to also help decide if the material works.)

Sequential structures

One method Grant Baldwin discusses in our podcast on how to write your speech is to use different types of structures. For example, a sequential structure for memorizing your talk can take the main themes you want to speak about and put them in a sequential form, so that it’s easier to remember the order. Grant gives the example of a talk he gave for college audiences called “Life is a Highway,” where he talked about an imaginary road trip. 

As Baldwin said, the way the talk was structured was to talk in the beginning about the past, and where the audience has been, then talk about the future, where they’re going, and to end by talking about where they are, right now. “It needs to almost happen in this certain sequence,” Baldwin said, “which also makes it easier for you to memorize because they need to go in this specific order.”

When you use this structure, you can deliver your speech in any order, Unlike a singer, whose audience may know all the lyrics to the song she sings, if a speaker goes out of order, it may be impossible for the audience to notice – after all, they don’t have a script!

Modular structures

Another type of structure you can use to write your speech is a modular structure. This allows you to go in order, but it also allows you to jump around. This could be especially helpful if you’ve got a couple of main thoughts or ideas and they don’t necessarily have to go in a certain order. You can kind of mix and match them around, similar to how a band at a concert can switch songs around in their setlist.

Baldwin gives the example of topics he covered in a book talk for high school students, answering questions such as, should I go to college? how do I pay for college? What classes do I take? What do I major in? Job interviews, resumes, internships, credit cards, budgets, taxes, etc.

Similar to the sequential structure, it may be helpful for you to think of the content as telling a story, so that you don’t leave anything out. If you have five key themes, for example, that you’d like to cover, they could be five elements of a story you would like to tell. Remember: stories will keep your audience engaged and also make it easier for you to write your speech.

By following these steps, you can set yourself up for success. Many external variables help make a speech go well. Beyond working these steps before giving a speech, you should try to put as many of those variables in your favor as possible. Don’t stay up late the night before at a reception. Don’t eat a massive pasta bowl before you go on stage. Try to avoid speaking during a slot when most of the audience will be distracted. If all the variables are stacked against you but you crush your talk, it can still come across as “meh” to the audience.

Keep in mind: Speaking is like playing jazz – you don’t have to give a talk the same way every time. You can improvise and mix it up sometimes, and you don’t need to plan out every hand gesture or movement or exact line you’ll use. Some of that is fine, but also be present enough with the audience that you can play jazz when the moment calls for it.

If you have a dream to inspire others with your message, you’ve probably considered taking your passion to the stage. Becoming a speaker might sound like a charmed life in many ways. And while it does take hard work, it totally is. 

Free Download: 6 Proven Steps to Book More Paid Speaking Gigs in 2024​

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In the meantime, here are a few rapid fire FAQs about speeches. Happy speaking!

How much money can you make as a professional speaker?

The runway to a successful business is often slow. But many professional speakers make 6+ figures a year within a couple years of starting their speaking business!

What degree you need to become a professional speaker?

It does not matter! You can have no degree or a PhD in whatever field you like and still be a great speaker.

Can anyone become a professional speaker?

Absolutely.

How long does it take to become a professional speaker?

This may vary quite a bit, primarily based on your state in life.

  • Last Updated: February 29, 2024

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  • Presentations
  • Public Speaking

The Best Source for PowerPoint Templates (With Unlimited Use)

Before we dive into how to make a speech, let's look at a powerful tool that can help you design your presentation.

Envato Elements is a great place to find PowerPoint templates to use with your speech. These presentation templates are professionally designed to impress.

Envato Elements PowerPoint Templates for Unlimited Use

Envato Elements is an excellent value because you get unlimited access to digital elements once you become a subscriber. Envato Elements has more than just presentation templates . You get:

  • stock images
  • and much more

To become a subscriber, just sign up and pay a low monthly fee.

Envato Elements has hundreds of premium PowerPoint templates.

Sample Public Speaking Scenario

Here's a possible public speaking scenario:

You've just opened a small web design business in your town, and you join the town Chamber of Commerce. As a result, you're invited to give a short, five-minute presentation at the next Chamber of Commerce meeting.

Coming up with a public speaking speech for the scenario described above could be a challenge if you've never written or given a public speech before. Fortunately, there are some speech-writing steps that you can use that'll make speech writing easier.

Let's use this example and walk through the steps for writing a speech.

7 Steps for Writing a Speech

The steps for writing a speech for public speaking are like the steps for writing a presentation in general. But at each stage of the writing process, you need to keep your audience in mind:

1. Research Your Audience

Whenever you do any type of writing you need to consider who you're trying to reach with your writing. Speech writing is no different. The more you know about your target audience, the more effective your writing will be.

In the example above, you know that your audience is going to be the other members of the Chamber of Commerce. They're likely to be small business owners just like you are.

Knowing your audience is important in great speech writing.

What to Do After You Research Your Audience:

Once you've defined your audience, you can gear your speech towards them. To do this, ask yourself questions like:

  • What does this audience need?
  • What problem can I solve for them?
  • Is there anything else I need to consider about my listeners?

In the example we're using for this tutorial, most small businesses in your town fit one of the following three situations:

  • They've got a website that works well.
  • They've got a website, but the design is outdated or doesn't work well.
  • They don't have a website.

2. Select a Topic

In this example your topic is already given. You've been invited to introduce your business. But you also know that the speech is going to be fairly short--only five minutes long.

While it's always a good idea to keep a speech focused, this is especially important for a short speech.

If I were writing the public speaking speech for the scenario we're working with, I'd narrow the topic down like this:

  • Create a list of the strengths of my business.
  • Compare the list of business strengths to the problems I observed with the other members' websites in the previous step.
  • Focus my presentation on the areas where my business strengths meet weaknesses (needs) of other Chamber of Commerce members.

Let's say that I noticed that quite a few members of the chamber have websites that use outdated fonts, and the sites aren't mobile-friendly. Instead of listing everything my web design business could possibly do, I'd focus my short speech on those areas where I observed a need.

You can use a similar process to narrow the topic down any time you need to write a speech.

Avoid the temptation of trying to cover too much information. Most people are so overwhelmed by the sheer amount of new data they receive each day that they can't keep up with it all. Your listeners are more likely to remember your public speaking speech if it's tightly focused on one or two points.

3. Research Your Topic

Research Your Topic

In the example we've been going over, you probably don't need to do a lot of research. And you've already narrowed your topic down.

But some public speaking situations may require that that you cover a topic that you're less familiar with. For more detailed speech writing tips on how to study your subject (and other public speaking tips), review the tutorial:

how do we write the speech

4. Write Your Speech

Once you've completed the steps above, you're ready to write your speech. Here are some basic speech writing tips:

  • Begin with an outline . To create a speech your audience will remember, you've got to be organized. An outline is one of the best ways to organize your thoughts.
  • Use a conversational tone . Write your speech the way you would normally talk. Work in some small talk or humor, if appropriate.
  • Use the speaker notes . Typically, speaker notes aren't seen by the audience. So, this is a good place to put reminders to yourself.
  • Be specific . It's better to give examples or statistics to support a point than it is to make a vague statement.
  • Use short sentences . It's likely you're not going to give your speech word for word anyway. Shorter sentences are easier to remember.

In this example scenario for the short speech we're preparing for the Chamber of Commerce, your outline could look something like this:

  • Introduction . Give your name and the name of your business. (Show title slide of website home page with URL)
  • Type of Business . Describe what you do in a sentence or two. (Show slide with bulleted list)
  • Give example of a recent web design project . Emphasize areas that you know the other businesses need. (Show slides with examples)
  • Conclusion.  Let the audience know that you'd be happy to help with their web design needs. Offer to talk to anyone who's interested after the meeting. (Show closing slide that includes contact information)
  • Give out handouts . Many presentation software packages allow you to print out your speech as a handout. For a networking-type presentation like the one in our example, this can be a good idea since it gives your listeners something to take with them that's got your contact information on it.

That simple speech format should be enough for the short speech in our example. If you find it's too short when you practice, you can always add more slides with examples.

If you've been asked to give a short speech, you can change the speech format above to fit your needs. If you're giving a longer speech, be sure to plan for audience breaks and question and answer sessions as you write.

5. Select a Presentation Tool

For most presentations, you'll want to use a professional presentation tool such as PowerPoint, Google Slides, or a similar package. A presentation tool allows you to add visual interest to your public speaking speech. Many of them allow you to add video or audio to further engage your audience.

If you don't already have a presentation tool, these tutorials can help you find the right one for your needs:

how do we write the speech

Once you've chosen a presentation tool, you're ready to choose a template for your presentation.

6. Select a Template and Finish

A presentation template controls the look and feel of your presentation. A good template design can make the difference between a memorable public speech with eye-catching graphics and a dull, forgettable talk.

You could design your own presentation template from scratch. But, if you've never designed a presentation template before, the result might look less than professional. And it could take a long time to get a good template. Plus, hiring a designer to create an original presentation template can be pricey.

Select a template that works for your presentation.

A smart shortcut for most small business owners is to invest in a professional presentation template. They can customize it to fit with their branding and marketing materials. If you choose this option, you'll save time and money. Plus, with a professional presentation template you get a proven result.

You can find some great-looking presentation templates at  Envato Elements  or  GraphicRiver . To browse through some example templates, look at these articles:

how do we write the speech

Even a short speech like the one we've been using as an example in this tutorial could benefit from a good tutorial. If you've never used a template before, these PowerPoint tutorials can help:

how do we write the speech

7. How to Make a Public Speech

How to Make a Speech

Now that you've completed all the steps above, you're ready to give your speech. Before you give your speech publicly, though, there are a few things you should remember:

  • Don't read your speech . If you can, memorize your speech. If you can't, it's okay to use note cards or even your outline--but don't read those either. Just refer to them if you get stuck.
  • Practice . Practice helps you get more comfortable with your speech. It'll also help you determine how your speech fits into the time slot you've been allotted.
  • Do use visual aids . Of course, your presentation template adds a visual element to your public speech. But if other visual aids work with your presentation, they can be helpful as well.
  • Dress comfortably, but professionally . The key is to fit in. If you're not sure how others at your meeting will be dressed, contact the organizer and ask.
  • Speak and stand naturally . It's normal to be a little nervous but try to act as naturally as you can. Even if you make a mistake, keep going. Your audience probably won't even notice.
  • Be enthusiastic . Excitement is contagious. If you're excited about your topic, your audience will likely be excited too.

In the example we're using in this tutorial (and with many public speaking opportunities), it's important not to disappear at the end of the meeting. Stick around and be prepared to interact individually with members of the audience. Have answers to questions anyone might have about your speech. And be sure to bring a stack of business cards to pass out.

5 Quick Tips to Make a Good Speech Great (& More Memorable)

After reading about the basics, here are some more tips on how to write a great speech really stand out:

1. Have a Strong Opening

A strong presentation opening will make your presentation more memorable.

Start your speech with a strong opening by presenting surprising facts or statistics. You could even start with a funny story or grand idea.

Another way to start your speech is to open with a question to spark your audience’s curiosity. If you engage your audience early in your speech, they're more likely to pay attention throughout your speech.

2. Connect With Your Audience

You want a speech that'll be memorable. One way to make your speech memorable is to connect with your audience. Using metaphors and analogies help your audience to connect and remember. For example, people use one writing tool to put the speech's theme in a 15-20 word short poem or memorable paragraph, then build your speech around it.

3. Have a Clear Structure

When your speech has a clear structure to it your speech becomes more memorable.

When writing your speech, have a clear path and a destination. Otherwise, you could have a disorganized speech. Messy speeches are unprofessional and forgettable. While writing your speech, leave out unnecessary information. Too many unnecessary details can cause people to lose focus.

4. Repeat Important Information

A key to writing memorable speeches is to repeat key phrases, words, and themes. When writing your speech, always bring your points back to your main point or theme. Repetition helps people remember your speech and drives home the topic of your speech.

5. Have a Strong Closing

Create a strong closing to your speech to make it more memorable.

Since the last thing that your audience listened to what your closing, they'll remember your closing the most. So, if your closing is forgettable, it can make your speech forgettable. So, recap your speech and repeat essential facts that you want the audience to remember in your closing.

Five PowerPoint Presentation Templates (From Envato Elements - For 2022)

If you’re writing a speech for a presentation, save time by using a premium presentation template:

1. Toetiec PowerPoint Presentation

Toetiec PowerPoint Presentation

Toetic PowerPoint Presentation has 90 unique slides and 1800 total slides that you can easily add your information onto. There are ten light and dark versions that come with this template. Also included in this template are vector icons, elements, and maps.

2. Suflen Multipurpose Presentation

Suflen Multipurpose Presntation

Suflen Multipurpose Presentation template has a professional design that can work for any presentation topic. This template comes with over 450 total slides. With this template, you've got five color themes to choose from. Also, this template comes with illustrations, graphics, and picture placeholders.

3. Virtually PowerPoint

Virtually PowerPoint

Virtually PowerPoint template is a modern and minimal style presentation template. This template comes with over 50 slides. You can use this template for any presentation theme.

4. Amarish PowerPoint Template

how do we write the speech

Amarish PowerPoint Template comes with five color themes that allow you to choose the color you want. This template is another multipurpose template that can work for any purpose. Also, this template comes with over 150 total slides and infographics, illustrations, and graphics.

5. Qubica PowerPoint Template

Qubica PowerPoint Template

Qubica PowerPoint Template comes with over 150 total slides and five premade color themes. Easily add images into your presentation template by dragging the image of your choice into the picture placeholder. Everything in this template is entirely editable.

Learn More About How to Write a Great Speech

Here are some other tutorials that provide more information on giving a speech:

how do we write the speech

Learn More About Making Great Presentations

Presentation Ebook

Download The Complete Guide to Making Great Presentations eBook now for FREE with a subscription to the Tuts+ Business Newsletter. Get your ideas formed into a powerful presentation that'll move your audience!

Make Your Next Speech Your Best Ever!

You've just learned how to write a good public speaking speech. You've been given a sample speech format and plenty of other speech writing tips and resources on how to write a good speech. You've seen some templates that'll really make a PowerPoint stand out.

Now, it's up to you to write the best speech for your needs. Good luck!

Editorial Note: This post has been updated with contributions from Sarah Joy . Sarah is a freelance instructor for Envato Tuts+.

Laura Spencer

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How to Write a Speech to Engage your Audience

February 19, 2021 - Dom Barnard

In order to write a speech, you need to think about your audience, the required length, and the purpose or topic. This is true whether you are writing a wedding speech, conference presentation, investor pitch, or any other type of speech.

Being a great speech writer can help you get a promotion, motivate people, sell a business idea, persuade others and much more – it’s an essential skill in the modern world. In this article, we cover key tips for writing a speech.

Initial planning – Why? Who? What?

You should invest time strategically considering the speech. This will help you decide on the key message and content about your topic. Here are some points to consider.

  • What do I want to achieve?
  • When I achieve this, what will that do for me?
  • Why am I speaking?
  • What is the purpose of this speech?
  • Who are the audience and who do they represent?
  • Who do I represent?
  • What do I know about them? (culture, language, level of expertise)
  • How much influence do they have?
  • What is the main message and key points?
  • What specific action is implied?
  • What level of information should I include?
  • What is important to them?

Popular speech structure

You need to catch the audience attention early, very early (see section below). Deliver a memorable beginning, a clear middle and structured ending.

Popular speech structure:

  • Explanation 1
  • Explanation 2
  • Explanation 3

Secondary Point (Optional: supports main)

Tertiary Point (Optional: supports secondary and main)

Attention span of your audience

Research shows that attention span is greatest at the beginning of a speech, reduces considerably during the middle of your speech and picks up again towards the end when your audience know you about to finish.

Don’t try to put too many ideas into your speech. Research shows that people remember very little from speeches, so just give them one or two ideas to hang onto.

Attention span graph of audience in a conference or speech

These two articles explain audience attention span in more detail, and how to write a speech to extend it:

  • How many minutes is the audience’s attention span?
  • What to do when you’re losing your audience

Speech introduction

Make sure your opening few seconds are memorable as this is when your audience will make up their minds about you. Use a bold sentence to grab their attention, works best with numbers reinforcing your point.

An example sentence might be – “After this speech, I’m confident 50% of you will go out and buy a VR headset.” Follow these tips on how to write a speech intro:

Remember the INTRO model

This is more focused on presentations but sections can be applied broadly to other general speeches.

1. Interest

You: Introduce yourself confidently and clearly Audience: Why should I listen to you?

You: Remind the audience the reasons for this speech Audience: What’s in it for me?

You: State length of speech at beginning, “Over the next 15 minutes” Audience: How long until I can get a coffee?

4. Routemap

You: State the main points, “Today I’m going to cover 4 main points” Audience: Which sections of the speech are important to me?

5. Objectives

You: Clearly state the objective, “By the end of this speech, I would like to…” Audience: So that’s what you want from me today…

Example: Great speech opening

This speech opening is by Jamie Oliver, giving a TED talk on teaching every child about food.

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat. My name’s Jamie Oliver. I’m 34 years old. I’m from Essex in England and for the last seven years I’ve worked fairly tirelessly to save lives in my own way. I’m not a doctor; I’m a chef, I don’t have expensive equipment or medicine. I use information, education. I profoundly believe that the power of food has a primal place in our homes that binds us to the best bits of life. We have an awful, awful reality right now. America, you’re at the top of your game. This is one of the most unhealthy countries in the world.

Jamie Oliver TED talk

How not to open your speech

Avoid the following opening comments:

  • “ Apologies, I’m a little nervous about speaking ” – no need to make the audience aware of this, it will make them focus on how nervous you are instead of what you are saying
  • “ I’ve got the graveyard shift ” – you are telling people not to expect much
  • “ I’m what stands between you and lunch ” – even if people weren’t thinking it, after this comment, all they are thinking of is when will you finish so they can eat
  • “ We are running late, so I’ll do my best to explain… ” – instead of this, state how long your speech will take so that people know when they will be leaving

Middle of the speech

The body of your speech is where the majority of the information is. The audience has been introduced to the subject and reasons for the speech. Now you need to present your arguments and examples, data, illustrations backing up your key message.

How to write a speech body can be difficult, the best way to build this section is to write down three points you are trying to convey in your speech, your main, secondary and tertiary points. Then write down three descriptions clarifying each of these points. The descriptions should be simple, memorable and meaningful.

The middle of your speech is where the audience start losing attention. Keep this in mind and ensure your message is clear. Use images, jokes and rhetoric questions to keep the audience engaged.

Don’t overwhelm your audience with many points. It is much more valuable to make a small number of points well, than to have too many points which aren’t made satisfactorily.

Obama speech

Obama and his speeches

Obama’s speeches are well prepared with a focus on powerful words “A change is brought about because ordinary people do extraordinary things“. His speeches use simple language and quotes from famous speeches his listeners can relate to.

For additional trademark Obama techniques, check out  How Barack Obama prepares his speeches.

How to end a speech

Similar to the opening, your closing statements should be impactful, re-stating the key message of your speech. We advise learning your ending few lines word for word. The ending is an opportunity to:

  • Leave the audience with a lasting impression of your speech
  • Summarise the main points
  • Provide further ideas and discussion points for the audience to take away with them
  • Thank the audience for taking the time to listen

Methods to end your speech

Quotation Close  – use a famous quote to get the audience’s attention and create a link to your speech.

Bookend Close  – refer back to an opening statement and repeat it or add a few extra words to elaborate on it.

Open Question  – ask the audience a provocative question or a call to action to perform some task on the back of your speech.

For additional tips on how to write a speech, in particular how to close your speech, read:

  • 5 great ways to end a speech
  • 10 ways to end your speech with a bang
  • Presentations: language expert – signposting

Ideas for ending a speech

  • Key message
  • Refer to opening impact statement
  • Objectives met
  • Call to action
  • End on an Up

Step-by-step process for writing a speech

Here’s how to write your speech from concept to completion.

  • Outline your speech’s structure. What are the main ideas for each section?
  • Write out the main ideas in your outline. Don’t worry about making it perfect – just write as much of it down as you can
  • Edit and polish what you’ve written until you have a good first draft of your speech
  • Now you need to practice and  memorize your speech . The more you practice, the more you’ll figure out which sections need changing. You’ll also get an idea of length and if you need to extend / shorten it.
  • Update your speech, practice some more, and revise your speech until it has a great flow and you feel comfortable with it.

Classic speech transcripts

One of the best ways for learning how to write a speech is reading other well written ones. Here are a list of famous speeches to read and learn from:

  • Bill Gates TED Talk Transcript from 2015: Warns of Pandemics, Epidemics
  • Facebook COO Sheryl Sandberg Commencement Speech at Harvard 2014
  • Ronald Reagan Memorial Day Speech Transcript 1984
  • I Have Been to the Mountaintop Speech Transcript – Martin Luther King Jr.

The Writing Center • University of North Carolina at Chapel Hill

What this handout is about

This handout will help you create an effective speech by establishing the purpose of your speech and making it easily understandable. It will also help you to analyze your audience and keep the audience interested.

What’s different about a speech?

Writing for public speaking isn’t so different from other types of writing. You want to engage your audience’s attention, convey your ideas in a logical manner and use reliable evidence to support your point. But the conditions for public speaking favor some writing qualities over others. When you write a speech, your audience is made up of listeners. They have only one chance to comprehend the information as you read it, so your speech must be well-organized and easily understood. In addition, the content of the speech and your delivery must fit the audience.

What’s your purpose?

People have gathered to hear you speak on a specific issue, and they expect to get something out of it immediately. And you, the speaker, hope to have an immediate effect on your audience. The purpose of your speech is to get the response you want. Most speeches invite audiences to react in one of three ways: feeling, thinking, or acting. For example, eulogies encourage emotional response from the audience; college lectures stimulate listeners to think about a topic from a different perspective; protest speeches in the Pit recommend actions the audience can take.

As you establish your purpose, ask yourself these questions:

  • What do you want the audience to learn or do?
  • If you are making an argument, why do you want them to agree with you?
  • If they already agree with you, why are you giving the speech?
  • How can your audience benefit from what you have to say?

Audience analysis

If your purpose is to get a certain response from your audience, you must consider who they are (or who you’re pretending they are). If you can identify ways to connect with your listeners, you can make your speech interesting and useful.

As you think of ways to appeal to your audience, ask yourself:

  • What do they have in common? Age? Interests? Ethnicity? Gender?
  • Do they know as much about your topic as you, or will you be introducing them to new ideas?
  • Why are these people listening to you? What are they looking for?
  • What level of detail will be effective for them?
  • What tone will be most effective in conveying your message?
  • What might offend or alienate them?

For more help, see our handout on audience .

Creating an effective introduction

Get their attention, otherwise known as “the hook”.

Think about how you can relate to these listeners and get them to relate to you or your topic. Appealing to your audience on a personal level captures their attention and concern, increasing the chances of a successful speech. Speakers often begin with anecdotes to hook their audience’s attention. Other methods include presenting shocking statistics, asking direct questions of the audience, or enlisting audience participation.

Establish context and/or motive

Explain why your topic is important. Consider your purpose and how you came to speak to this audience. You may also want to connect the material to related or larger issues as well, especially those that may be important to your audience.

Get to the point

Tell your listeners your thesis right away and explain how you will support it. Don’t spend as much time developing your introductory paragraph and leading up to the thesis statement as you would in a research paper for a course. Moving from the intro into the body of the speech quickly will help keep your audience interested. You may be tempted to create suspense by keeping the audience guessing about your thesis until the end, then springing the implications of your discussion on them. But if you do so, they will most likely become bored or confused.

For more help, see our handout on introductions .

Making your speech easy to understand

Repeat crucial points and buzzwords.

Especially in longer speeches, it’s a good idea to keep reminding your audience of the main points you’ve made. For example, you could link an earlier main point or key term as you transition into or wrap up a new point. You could also address the relationship between earlier points and new points through discussion within a body paragraph. Using buzzwords or key terms throughout your paper is also a good idea. If your thesis says you’re going to expose unethical behavior of medical insurance companies, make sure the use of “ethics” recurs instead of switching to “immoral” or simply “wrong.” Repetition of key terms makes it easier for your audience to take in and connect information.

Incorporate previews and summaries into the speech

For example:

“I’m here today to talk to you about three issues that threaten our educational system: First, … Second, … Third,”

“I’ve talked to you today about such and such.”

These kinds of verbal cues permit the people in the audience to put together the pieces of your speech without thinking too hard, so they can spend more time paying attention to its content.

Use especially strong transitions

This will help your listeners see how new information relates to what they’ve heard so far. If you set up a counterargument in one paragraph so you can demolish it in the next, begin the demolition by saying something like,

“But this argument makes no sense when you consider that . . . .”

If you’re providing additional information to support your main point, you could say,

“Another fact that supports my main point is . . . .”

Helping your audience listen

Rely on shorter, simpler sentence structures.

Don’t get too complicated when you’re asking an audience to remember everything you say. Avoid using too many subordinate clauses, and place subjects and verbs close together.

Too complicated:

The product, which was invented in 1908 by Orville Z. McGillicuddy in Des Moines, Iowa, and which was on store shelves approximately one year later, still sells well.

Easier to understand:

Orville Z. McGillicuddy invented the product in 1908 and introduced it into stores shortly afterward. Almost a century later, the product still sells well.

Limit pronoun use

Listeners may have a hard time remembering or figuring out what “it,” “they,” or “this” refers to. Be specific by using a key noun instead of unclear pronouns.

Pronoun problem:

The U.S. government has failed to protect us from the scourge of so-called reality television, which exploits sex, violence, and petty conflict, and calls it human nature. This cannot continue.

Why the last sentence is unclear: “This” what? The government’s failure? Reality TV? Human nature?

More specific:

The U.S. government has failed to protect us from the scourge of so-called reality television, which exploits sex, violence, and petty conflict, and calls it human nature. This failure cannot continue.

Keeping audience interest

Incorporate the rhetorical strategies of ethos, pathos, and logos.

When arguing a point, using ethos, pathos, and logos can help convince your audience to believe you and make your argument stronger. Ethos refers to an appeal to your audience by establishing your authenticity and trustworthiness as a speaker. If you employ pathos, you appeal to your audience’s emotions. Using logos includes the support of hard facts, statistics, and logical argumentation. The most effective speeches usually present a combination these rhetorical strategies.

Use statistics and quotations sparingly

Include only the most striking factual material to support your perspective, things that would likely stick in the listeners’ minds long after you’ve finished speaking. Otherwise, you run the risk of overwhelming your listeners with too much information.

Watch your tone

Be careful not to talk over the heads of your audience. On the other hand, don’t be condescending either. And as for grabbing their attention, yelling, cursing, using inappropriate humor, or brandishing a potentially offensive prop (say, autopsy photos) will only make the audience tune you out.

Creating an effective conclusion

Restate your main points, but don’t repeat them.

“I asked earlier why we should care about the rain forest. Now I hope it’s clear that . . .” “Remember how Mrs. Smith couldn’t afford her prescriptions? Under our plan, . . .”

Call to action

Speeches often close with an appeal to the audience to take action based on their new knowledge or understanding. If you do this, be sure the action you recommend is specific and realistic. For example, although your audience may not be able to affect foreign policy directly, they can vote or work for candidates whose foreign policy views they support. Relating the purpose of your speech to their lives not only creates a connection with your audience, but also reiterates the importance of your topic to them in particular or “the bigger picture.”

Practicing for effective presentation

Once you’ve completed a draft, read your speech to a friend or in front of a mirror. When you’ve finished reading, ask the following questions:

  • Which pieces of information are clearest?
  • Where did I connect with the audience?
  • Where might listeners lose the thread of my argument or description?
  • Where might listeners become bored?
  • Where did I have trouble speaking clearly and/or emphatically?
  • Did I stay within my time limit?

Other resources

  • Toastmasters International is a nonprofit group that provides communication and leadership training.
  • Allyn & Bacon Publishing’s Essence of Public Speaking Series is an extensive treatment of speech writing and delivery, including books on using humor, motivating your audience, word choice and presentation.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Boone, Louis E., David L. Kurtz, and Judy R. Block. 1997. Contemporary Business Communication . Upper Saddle River, NJ: Prentice Hall.

Ehrlich, Henry. 1994. Writing Effective Speeches . New York: Marlowe.

Lamb, Sandra E. 1998. How to Write It: A Complete Guide to Everything You’ll Ever Write . Berkeley: Ten Speed Press.

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

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How To Write A Speech That Inspires You Audience: 13 Steps

Learn how to write a speech that will effectively reach your audience .

A good speech is a powerful tool. Effective speeches make people powerful, whether in the hands of a world leader trying to get people to believe their ideology or in the mouth of a teacher trying to inspire students. A well-written speech can lift the hearts of a nation in times of war, inspire people to action when complacency is commonplace, honor someone who has died, and even change a nation’s mind on a particular topic , which, in turn, can change history.

Excellent speech writing is a skill that you must learn. While public speaking may come naturally to some people , the sentence structure and nuances of a powerful speech are something you must learn if you are going to gain the audience’s attention.

So how can you learn how to write a speech? The writing process is a little different than the process you’d use to write a paper or essay, so here is a guide that can help.

Materials Needed

Step 1: define your purpose, step 2: determine your audience, step 3: start your research, step 4: choose the right length, step 5: create an outline, step 6: craft the introduction, step 7: write the body, step 8: use transitions, step 9: conclude your speech, step 10: add some spice, step 11. implement spoken language, step 12: edit your speech, step 13: read it out.

  • Research materials
  • Audience demographic information

Before you can write a speech , you must know the purpose of your speech . You can deliver many types of speeches, and the purpose will determine which one you are giving. While there may be more than these, here are some common types of speeches:

  • Informative speech: An informative speech strives to educate the audience on a topic or message. This is the type of speech a teacher gives when delivering a lecture. “ First World Problems ” by Sarah Kwon is an excellent example of an informative speech.
  • Entertaining speech: This speech strives to amuse the audience. These are typically short speeches with funny, personal stories woven in. A wedding guest giving a speech at a wedding may be an example of this type of speech.
  • Demonstrative speech: This speech demonstrates how to do something to the audience. A company showing how to use a product is delivering this type of speech.
  • Persuasive speech: This speech aims to persuade the audience of your particular opinion. Political speeches are commonly persuasive. Martin Luther King, Jr.’s famous “ I Have a Dream ” speech is an example of a persuasive speech, as it called the government to make changes that protected civil and economic rights.
  • Oratorical speech: An oratory is a formal speech at an event like a funeral or graduation. The goal is to express an opinion and inspire the audience, but not necessarily to persuade.
  • Motivational speech: These speeches inspire people to take action, such as to improve themselves or to feel better and happier. For example, a coach may deliver this kind of speech to his players during halftime to inspire them to win the game. Steve Jobs’ 2005 Stanford Commencement Address is an excellent example of a motivational speech.
  • Eulogy: A Eulogy is a funeral speech. This speech is given to the mourners at someone’s funeral and talks about the excellent character rates of the person who died. “ Eulogy for Rosa Parks ” is a famous example of this type of speech given by Oprah Winfrey in 2015.
  • Explanatory speech: This final speech type describes a situation or item. These speeches often have step-by-step instructions on how to do a particular thing.

Your audience members are an essential part of the speech writing process. Consider taking notes about your audience before you start writing your speech . You can even make a fake audience member you are writing toward as you prepare your speech . Even though they do not directly impact what you talk about, they should impact how you talk about it. Therefore, you must write your speech to reach that particular audience .

For example, if you are writing a speech for an audience that does not agree with you, you will need to bring more facts and figures to persuade them of your opinion. On the other hand, if you are writing a speech for an audience already on your side, you must encourage them to hold the line. To get to know your audience , consider factors like:

  • Income level
  • Pain points
  • Questions they might ask

Before you outline or write your speech , you must know some facts about the big idea or speech topic . So perform some research, and take notes. See if you can find any new or surprising information in your research. If it was new and surprising, it also might be to your audience members. You can use this research to make the essential points of your piece.

Finally, know the required length of your speech . Speeches usually have time limits, not word count limits. You will need to know the desired length before you can start writing the speech , or you will end up with a speech that is too long or too short. The length of your speech will vary depending on where you are giving it and who your audience is.

Generally, a 20-minute speech is standard when delivering a speech to adults in a professional or academic setting. However, if you are a student who is preparing a speech for a classroom, you may be limited to three to five minutes. Sometimes speakers will get booked to take on a 60-minute session, but if you talk for 60 minutes, you will lose the attention of some of your audience members.

Remember, some of the most famous speeches in history are very short. President Abraham Lincoln’s “ Gettysburg Address ” was less than 300 words long and took less than two minutes to deliver. President Franklin Roosevelt’s “ Day of Infamy ” speech lasted less than 10 minutes. However, knowing your speech’s length can be challenging after you prepare it. Generally, a double-spaced page of writing will take about 90 seconds to speak. Thus, a 20-minute speech will take about 13 typed, double-spaced pages if you type out your entire speech .

Consider using a words-to-minutes calculator to determine how long your speech likely is. Remember that the average English speaker speaks 140 words a minute. You may get up to 170 words a minute if you speak fast. If your speech is slow, it may be as little as 110 words a minute.

How to write a speech: Create an outline

Now you are ready to start writing. Before you write a speech , you must create an outline. Some public speakers will speak from an outline alone, while others will write their speech word-for-word. Both strategies can lead to a successful speech , but both also start with an outline. Your speech’s outline will follow this template:

  • Introduction: Introduces your main idea and hooks the reader’s attention.
  • Body: Covers two to three main points with transitions.
  • Conclusion: Summarizes the speech’s points and drive home your main message.

As you fill in these areas, answer these questions: Who? What? Why? and How? This will ensure you cover all the essential elements your listeners need to hear to understand your topic . Next, make your outline as detailed as you can. Organize your research into points and subpoints. The more detail on your outline, the easier it will be to write the speech and deliver it confidently.

As you prepare your speech , your introduction is where you should spend the most time and think. You only have moments to capture your audience’s attention or see them zone out in front of you. However, if you do it right, you will cause them to turn to you for more information on the topic . In other words, the introduction to a speech may be the most memorable part, so it deserves your attention. Therefore, you must have three main parts:

  • Hook: The hook is a rhetorical question, funny story, personal anecdote, or shocking statistic that grabs the listener’s attention and shows them why your speech is worth listening to.
  • Thesis: This is your main idea or clear point.
  • Road map: You will want to preview your speech outline in the introduction.

Here is an example of a good introduction for a persuasive speech from Jamie Oliver’s TED Talk about children and food:

“Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat.”

This shocking statistic gets the audience’s attention immediately. In his speech , Oliver details why America’s food choices are so poor, how it affects them, and how we can teach children to do better.

Here is an example of an informative speech about pollution and what can be done about it. This introduction follows the template perfectly.

“I want you to close your eyes for a minute and picture a beautiful oceanfront. The sound of the waves crashing on the sand while seagulls fly overhead. Do you have it? Now I am going to say one word that will destroy that image: Pollution. What changed in your mental picture? Do you now see sea turtles with bottles on their head or piles of debris washing on shore? Marine pollution is a massive problem because plastic does not decompose. Not only does it use up many resources to create, but it rarely gets disposed of properly. We must protect our natural areas, like that beautiful beach. Today I am going to show you how destructive the effects of plastic can be, how it is managing our natural resources, and what steps we can take to improve the situation.”

Now you are ready to write the body of your speech . Draw from your research and flesh out the points stated in your introduction. As you create your body, use short sentences. People can’t listen as long as they can read, so short and sweet sentences are most effective. Continuing the theme of the marine pollution speech , consider this body paragraph.

“You might be thinking plastic isn’t a big deal. Let’s think for a minute that you’re at the beach drinking bottled water. According to “The Problem with Plastic,” an article by Hannah Elisbury, one out of every six plastic water bottles ends up in recycling. The rest become landfill fodder. Worse, many get dropped in nature. Perhaps you are packing up at the end of your beach trip and forget to grab your bottle. Maybe your kid is buried in the sand. Now it’s adding pollutants to the water. That water becomes part of the drinking water supply. It also becomes part of the fish you eat at your favorite seafood restaurant. Just one bottle has big consequences.”

As you write the body, don’t stress making every word perfect. You will revise it later. The main goal is to get your ideas on paper or screen. This body paragraph is effective for two reasons. First, the audience members likely use water bottles, which resonates with them. Second, she uses a resource and names it, which gives your work authority.

It would be best to use transitions to move from each speech section. This keeps the audience engaged and interested. In addition, the transitions should naturally merge into the next section of the speech without abruptness. To transition between points or ideas, use transition words. Some examples include:

  • Coupled with
  • Following this
  • Additionally
  • Comparatively
  • Correspondingly
  • Identically
  • In contrast
  • For example

You can also use sequence words, like first, second, third, etc., to give the idea of transition from one thought to the next. Make sure your speech has several transition words to drive it through to completion and to keep the audience engaged.

In his speech “ Their Finest Hour ,” Winston Churchill uses transitions well. Here is an excerpt from his conclusion:

“ But if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new Dark Age made more sinister, perhaps more protracted, by the lights of perverted science. Therefore, let us brace ourselves to our duties and bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say, “This was their finest hour.”

Notice that he uses “therefore,” “so,” and “but.” Each of these transition words effectively moves the speech along.

Your conclusion needs to restate your thesis but differently. It should personalize the speech to the audience , restate your main points and state any key takeaways. Finally, it should leave the audience with a thought to ponder.

Here are some practical ways to end a speech :

  • Use a story
  • Read a poem
  • State an inspirational quote
  • Summarize the main points
  • Deliver a call to action

Here are some examples of fantastic conclusions:

  • Here is an excellent example of a concluding statement for an inspirational graduation speech: “As you graduate, you will face great challenges, but you will also have great opportunities. By embracing all that you have learned here, you will meet them head-on. The best is yet to come!”
  • A CEO that is trying to inspire his workforce might conclude a speech like this: “While the past year had challenges and difficulties, I saw you work through them and come out ahead. As we move into the next year, I am confident we will continue to excel. Let’s join hands, and together this can be the best year in company history!”
  • In “T he Speech to Go to the Moon, ” President Kennedy concluded this way: “ Many years ago the great British explorer George Mallory, who was to die on Mount Everest, was asked why did he want to climb it. He said, “Because it is there. Well, space is there, and we’re going to climb it, and the moon and the planets are there, and new hopes for knowledge and peace are there. And, therefore, as we set sail we ask God’s blessing on the most hazardous and dangerous and greatest adventure on which man has ever embarked.” Many speechwriters say something like “in conclusion” or “that’s all I have for you today.” This is not necessary. Saying “in conclusion” could cause your audience to stop listening as they anticipate the end of the speech, and stating that you have said all you need to say is just unnecessary.

Now that you have the basic structure, you’re ready to add some spice to your speech . Remember, you aren’t reading a research essay. Instead, you are making an exciting and engaging spoken presentation. Here are some ideas:

  • Consider giving your speech some rhythm. For example, change the wording, so it has a pace and cadence.
  • Work to remove a passive voice from your sentences where possible. Active speaking is more powerful than passive.
  • Use rhetorical questions throughout because they make the listener stop and think for a moment about what you are saying.
  • Weave some quotes into your speech. Pulling famous words from other people will make your speech more interesting.
  • Where possible, use personal stories. This helps your audience engage with you as the speaker while keeping the speech interesting.

You may not use all of these ideas in your speech , but find some that will work for the type of speech you plan to give. They will make it more exciting and help keep listeners engaged in what you are saying.

Writing a speech is not like writing a paper. While you want to sound educated with proper grammar , you need to write in the way you speak. For many people , this is much different from the way they write. Not only will you use short sentences, but you will also use:

  • Familiar vocabulary: This is not the time to start adding scientific terminology to the mix or jargon for your industry that the audience won’t understand. Use familiar vocabulary.
  • Transitions: Already discussed, but spoken language uses many transition words. Your speech should, too.
  • Personal pronouns: “You” and “I” are acceptable in a speech but not in academic writing.
  • Colloquialisms: Colloquialisms are perfectly acceptable in a speech, provided the audience would readily understand them.
  • Contractions: We use contractions when we speak, so we also use them in speeches, while some writing platforms and assignments do not allow them.
  • Repetition: Repeating words and phrases makes them memorable. This helps emphasize the main ideas and works well in speeches.

Now you are ready to edit your speech . Remember, spoken language is acceptable, but grammar errors may not be ideal. As you edit, pay attention to the length of sentences. Shorten any long ones. Also, watch for those transition words. Add them in if you need to. Remember, a well-written speech takes time. Put in the effort to revise and improve it, and you will be rewarded with an effective speech that is easy to deliver. If you still need help, our guide to grammar and syntax explains more.

Now that you have written your speech , you are ready to read it. Read it out loud at your average speaking speed, and time yourself. This will tell you if you are within your allotted time limit. However, reading it has another benefit. When you read the piece, you can determine if it flows smoothly. You may catch grammar issues or poor transitions that you can change. Look for places where the speech may be hard to speak and adjust those sentences to make them more accessible.

After you update the speech , practice it again. Reading it, revising it, rereading it, and repeating it will help you create a speech that flows well. This process will also help you become familiar with the speech so you can deliver it confidently when your speaking engagement comes.

Looking for inspiration? Read our round-up of argumentative essays !

  • Speech Topics For Kids
  • How To Write A Speech

How to Write a Speech: A Guide to Enhance Your Writing Skills

Speech is a medium to convey a message to the world. It is a way of expressing your views on a topic or a way to showcase your strong opposition to a particular idea. To deliver an effective speech, you need a strong and commanding voice, but more important than that is what you say. Spending time in preparing a speech is as vital as presenting it well to your audience.

Read the article to learn what all you need to include in a speech and how to structure it.

Table of Contents

  • Self-Introduction

The Opening Statement

Structuring the speech, choice of words, authenticity, writing in 1st person, tips to write a speech, frequently asked questions on speech, how to write a speech.

Writing a speech on any particular topic requires a lot of research. It also has to be structured well in order to properly get the message across to the target audience. If you have ever listened to famous orators, you would have noticed the kind of details they include when speaking about a particular topic, how they present it and how their speeches motivate and instill courage in people to work towards an individual or shared goal. Learning how to write such effective speeches can be done with a little guidance. So, here are a few points you can keep in mind when writing a speech on your own. Go through each of them carefully and follow them meticulously.

Self Introduction

When you are writing or delivering a speech, the very first thing you need to do is introduce yourself. When you are delivering a speech for a particular occasion, there might be a master of ceremony who might introduce you and invite you to share your thoughts. Whatever be the case, always remember to say one or two sentences about who you are and what you intend to do.

Introductions can change according to the nature of your target audience. It can be either formal or informal based on the audience you are addressing. Here are a few examples.

Addressing Friends/Classmates/Peers

  • Hello everyone! I am ________. I am here to share my views on _________.
  • Good morning friends. I, _________, am here to talk to you about _________.

Addressing Teachers/Higher Authorities

  • Good morning/afternoon/evening. Before I start, I would like to thank _______ for giving me an opportunity to share my thoughts about ________ here today.
  • A good day to all. I, __________, on behalf of _________, am standing here today to voice out my thoughts on _________.

It is said that the first seven seconds is all that a human brain requires to decide whether or not to focus on something. So, it is evident that a catchy opening statement is the factor that will impact your audience. Writing a speech does require a lot of research, and structuring it in an interesting, informative and coherent manner is something that should be done with utmost care.

When given a topic to speak on, the first thing you can do is brainstorm ideas and pen down all that comes to your mind. This will help you understand what aspect of the topic you want to focus on. With that in mind, you can start drafting your speech.

An opening statement can be anything that is relevant to the topic. Use words smartly to create an impression and grab the attention of your audience. A few ideas on framing opening statements are given below. Take a look.

  • Asking an Engaging Question

Starting your speech by asking the audience a question can get their attention. It creates an interest and curiosity in the audience and makes them think about the question. This way, you would have already got their minds ready to listen and think.

  • Fact or a Surprising Statement

Surprising the audience with an interesting fact or a statement can draw the attention of the audience. It can even be a joke; just make sure it is relevant. A good laugh would wake up their minds and they would want to listen to what you are going to say next.

  • Adding a Quote

After you have found your topic to work on, look for a quote that best suits your topic. The quote can be one said by some famous personality or even from stories, movies or series. As long as it suits your topic and is appropriate to the target audience, use them confidently.  Again, finding a quote that is well-known or has scope for deep thought will be your success factor.

To structure your speech easily, it is advisable to break it into three parts or three sections – an introduction, body and conclusion.

  • Introduction: Introduce the topic and your views on the topic briefly.
  • Body: Give a detailed explanation of your topic. Your focus should be to inform and educate your audience on the said topic.
  • Conclusion:  Voice out your thoughts/suggestions. Your intention here should be to make them think/act.

While delivering or writing a speech, it is essential to keep an eye on the language you are using. Choose the right kind of words. The person has the liberty to express their views in support or against the topic; just be sure to provide enough evidence to prove the discussed points. See to it that you use short and precise sentences. Your choice of words and what you emphasise on will decide the effect of the speech on the audience.

When writing a speech, make sure to,

  • Avoid long, confusing sentences.
  • Check the spelling, sentence structure and grammar.
  • Not use contradictory words or statements that might cause any sort of issues.

Anything authentic will appeal to the audience, so including anecdotes, personal experiences and thoughts will help you build a good rapport with your audience. The only thing you need to take care is to not let yourself be carried away in the moment. Speak only what is necessary.

Using the 1st person point of view in a speech is believed to be more effective than a third person point of view. Just be careful not to make it too subjective and sway away from the topic.

  • Understand the purpose of your speech: Before writing the speech, you must understand the topic and the purpose behind it. Reason out and evaluate if the speech has to be inspiring, entertaining or purely informative.
  • Identify your audience: When writing or delivering a speech, your audience play the major role. Unless you know who your target audience is, you will not be able to draft a good and appropriate speech.
  • Decide the length of the speech: Whatever be the topic, make sure you keep it short and to the point. Making a speech longer than it needs to be will only make it monotonous and boring.
  • Revising and practicing the speech: After writing, it is essential to revise and recheck as there might be minor errors which you might have missed. Edit and revise until you are sure you have it right. Practise as much as required so you do not stammer in front of your audience.
  • Mention your takeaways at the end of the speech: Takeaways are the points which have been majorly emphasised on and can bring a change. Be sure to always have a thought or idea that your audience can reflect upon at the end of your speech.

How to write a speech?

Writing a speech is basically about collecting, summarising and structuring your points on a given topic. Do a proper research, prepare multiple drafts, edit and revise until you are sure of the content.

Why is it important to introduce ourselves?

It is essential to introduce yourself while writing a speech, so that your audience or the readers know who the speaker is and understand where you come from. This will, in turn, help them connect with you and your thoughts.

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How to Write the Perfect Speech Every Time

Lara Boyd's TEDx Talk has over 35 million views.

The key to giving a great speech is actually writing a great speech. All the speech-related advice out there focuses on our collective (and completely rational) fear of public speaking . What if I told you that delivering a speech is a whole lot easier when you know that the writing is airtight and kick-ass? Welcome to my TED Talk.

We’ve all sat through some drab commencement speakers, or perhaps your company’s last town hall featured some less-than-rousing monologues. Despite all the speakers who have caused us to nod off in our seats, writing a good speech doesn’t have to be as hard as it looks.

I spoke with speechwriter Chandler Dean , director at West Wing Writers . Whether you’re trying to inspire some graduates, get a promotion, and/or achieve world domination, here’s what you need to know to write the best possible speech for all your persuasion-related needs.

The basics: Good speeches all follow the same formula

Dean shares that the vast majority of persuasive speeches all follow one basic structure: Monroe’s Motivated Sequence . To craft an effective speech, try to follow this five-step structure:

Attention. Hook your audience.

Problem. Present the issue that you’re going to address.

Solution. Offer ways to solve the problem.

Vision. Help your audience visualize your solution (more on that below).

Call to action. Close out your speech by giving the audience action items.

The beauty of Monroe’s Motivated Sequence is that you use it all the time without even realizing it. For instance, Dean pointed out that I used it myself when I messaged him requesting an interview. Even though this flow of persuasion is probably already natural to you, the five steps are a useful checklist to make sure you’re not skipping anything in your speech.

Spell things out for your audience

Dean explains the old adage of telling people your main point three times: “Tell them what you’re about to say, say the thing, and then tell them what you just said.”

Dean explains that although this might make your speech look repetitive on paper, keep in mind that this argument is meant for the ear, not the eye. The reason this is so important is that in a live, oral medium, people can’t go back and re-read the most important bits.You need to be a little redundant in order to help your audience organize and process what you want them to hear.

So, let me reiterate: Hit home your main point not once, not twice, but three times.

Tips and tricks to take your speech to the next level

Dean offers up these final reminders to ensure your speech is as compelling as possible.

Address the elephant in the room. If there’s anything out-of-the-ordinary about the event you’re speaking at, address it up top and your audience will find you more relatable

Write chronologically. Information should be relayed to the audience in the order that it happened, unless you’re deliberately withholding details for effect

Use visual metaphors. Find language that evokes some kind of visual, rather than speaking in abstract or theoretical terms. Dean brings up Conan O’Brien’s speech to the Harvard Class of 2000 as a fun example of using specificity to paint a picture. This not only grabs your audience’s attention, but ensures they remember what you say.

Tailor your speech to your audience. Remember who your audience is, and use details to speak to them specifically. Eric Schnure , author of The Political Speechwriter’s Companion calls these moments “howdahells,” as in “ How the hell did they know that? ” If you can find something specific to address that your specific audience finds relatable, that goes a long way to endearing you to the crowd.

Brevity. Use the fewest words possible to make your point. Done.

Finally: Is your speech running long? Do what my editors do and cut out all the adverbs . Quickly!

If you want to see these tips in action, check out Dean’s own close reading of his eighth grade graduation speech .

Follow Dean on Twitter @chandlerjdean .

   

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How to Write a Speech: My Simple 6-Step Formula

how do we write the speech

Ed Darling 9 min read

What you’ll learn:

  • Why great speechwriting requires a structure.
  • My exact 6-step speech structure you can steal.
  • How to start and end your speech strong.

man learning how to write a speech

How to write a speech, the easiest way possible.

How? By following a simple frame-work that’s powerful and versatile.

Whether you have a work presentation, keynote talk, or best man’s speech – by the end of this article, you’ll know exactly how to write a speech, and in what order.

I’m Ed, a public speaking coach and co-founder of Project Charisma . I help professionals, leaders and business owners to speak in public, and this is the #1 speech framework that I share with all of my clients.

I ’ll walk you through the process of how to write a speech step-by-step , explaining each section as we go. I’ll also give you some examples of how this would look in different types of speech.

The first step is something 99% of people miss.

PS. Check out our specific speech guides on:

Delivering a Business Pitch

Giving a Best Man Speech

Step 1. Find your speech's "Golden Thread"

The first lesson in how to write a speech is setting a clear objective from the get-go — so that what you write doesn’t end up being vague or convoluted.

Afterall, If you don’t know exactly what your speech is about, neither will your audience.

To avoid this, we’re going to begin by defining our “Golden Thread”. 

This is the key idea, insight or message that you want to get across. Like a thread, it will run throughout your speech, linking each section together in a way that’s clear and coherent.

To help you figure out your Golden Thread, try answering these two questions:

  • If you had to summarise your speech into a single sentence, what would that be?
  • If your audience could leave remembering only one thing, what would that be?

Golden Thread examples: A work presentation: “Customer referrals can be our our super-power”

A motivational speech: “Don’t let circumstances define you”

For a wedding/event speech: “Enjoy the journey together”

Speech Writing Tip:

Your Golden Thread isn’t something you share with the audience. You don’t start your speech by saying it out loud. Rather, it’s something we define in the preparation phase to clarify your own thoughts and ensure everything that comes next makes sense. 

That said, your Golden Thread may double-up as the perfect speech title, or memorable catch-phrase. In which case it’s fine to use it within your speech as a way to drive-home the overall message. 

Think of MLKs famous “I have a dream” speech . The Golden Thread would be his dream of a future with equality — a core idea which ran throughout the speech. But the exact phrase “I have a dream” was also spoken and repeated for effect.

Ready to feel confident while speaking in public? Join our next 1-Day Public Speaking Masterclass

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Step 2. Start with your Hook

Now we get into the nitty-gritty of how to write a speech.

The Hook is the first thing you will actually say to the audience – usually within the first 10-30 seconds of your speech.

Most people start a speech by introducing themselves and their topic:

“Hello everyone, I’m John from accounting, today I’ll be talking about our quarterly figures” . 

It’s predictable, it’s unimaginative, it’s starting with a yawn instead of a bang.

Instead, we’re going to open the speech with a hook that gets people sitting up and listening.

A hook can be anything that captures attention, including a:

  • Relevant quote
  • Interesting statistic
  • Intriguing question
  • Funny anecdote
  • Powerful statement

Watch how Apollo Robbins opens his TED talk with a question-hook to engage the audience.

Whichever type of hook you use, it needs to be short, punchy and ideally something that builds intrigue in your audience’s mind. Depending on the type of speech, your hook might be humorous, dramatic, serious or thoughtful. 

For an in-depth guide on how to write a speech with a great hook, I highly recommend our article on 9 Killer Speech Openers.

H ook examples:

A work presentation: “What if I told you we could increase revenue by 35%, without any additional ad-spend?”

A motivational speech: “At the age of 30, my life was turned upside down – I was jobless, directionless, and depressed”

For a wedding/event speech: “Love is a fire. But whether it is going to warm your hearth or burn down your house, you can never tell! – so said Joan Crawford” 

Speech Hook Tip:

Don’t rush into things. Hooks work infinitely better when you pause just before speaking, and again just after.

Step 3. The Speech Introduction

We’ve captured attention and have the whole room interested. The next step is to formally introduce ourselves, our speech, and what the audience can expect to hear. 

Depending on the situation, you can use your introduction as an opportunity to build credibility with your audience. If they don’t know you, it’s worth explaining who you are, and why you’re qualified to be speaking on this topic.

The more credibility you build early on, the more engagement you’ll have throughout the speech. So consider mentioning expertise, credentials and relevant background.

In other situations where people already know you, there may be less need for this credibility-building. In which case, keep it short and sweet.

Intro examples:

A work presentation: “Good morning everyone, I’m Jenny from the Marketing department. For the past few months I’ve been tracking our referrals with a keen-eye. Today, I want to show you the numbers, and explain my plan double our referrals in the next 6 months”

A motivational speech: “Ladies and gentlemen, at the age of 40 I’m a speaker, an author and a teacher – but my life could have turned out very differently. Today, I want to share with you my story of overcoming adversity.”

For a wedding/event speech: “Good afternoon everyone, I’m Luke the Best Man. I can’t promise anything quite as poetic as that quote, but I’d like to say a few words for the Bride and Groom”.

Speech Intro Tip:

 In certain situations, your introduction can also be a time to give thanks – to the event organisers, hosts, audience, etc. But always keep this brief, and keep focused on your message.

Step 4. The Speech Body

The body of the speech is where you share your main stories, ideas or points. The risk for many speakers here is that they start meandering. 

One point leads to another, which segues into a story, then a tangents off to something else, and before we know it, everyone’s confused – definitely not how to write a speech.

Remember, clarity is key.

For this reason, wherever possible you should aim to split the body of your speech into three distinct sections. 

Why three? Because humans tend to process information more effectively when it comes in triads . Making it easier for you to remember, and easier for your audience to follow.

The most obvious example of this is the classic beginning, middle and end structure in storytelling .

You can also use past, present and future as a way to take people on a journey from “where  we used to be, what happens now, and what the vision is going forwards”.

Or even more simple, break things up into:

  • Three stories
  • Three challenges
  • Three case-studies
  • Three future goals

Of course, It’s not always possible to structure speeches into three sections. Sometimes there’s just more information that you need to cover – such as with a technical presentation or sales pitch.

In this case, I recommend thinking in terms of chapters, and aiming for a maximum of 5-7. Ensure that each “chapter” or section is clearly introduced and explained, before moving on to the next. The more content you cover, the greater the need for clarity.

Body examples:

A work presentation: “We’ve discovered that referrals happen when we get three things right: building the relationship, delighting the customer, and making the ask – let’s look at each of these stages.

A motivational speech: “I don’t believe our past has to dictate our future, but in order to tell my story, let me take you back to the very beginning.” For a wedding/event speech: “Of all the most embarrassing, undignified, and downright outrageous stories I could think of involving the Groom, I’ve whittled it down to three, which I think sum up why this marriage is destined for a long and happy future. It starts back in high-school…”

Speech Body Tip:

I mention “chapters” because when reading a book, there’s a moment to reflect after each chapter as we turn the page. In the same way, when speaking, make sure to give your audience a moment to process what you’ve just said at the end of each section, before moving on to your next point. 

Ready to speak with confidence ? Explore our training options...

Step 5. the conclusion.

Now it’s time to bring everything together, guiding your audience to the key conclusions you want them to take away.

Depending on your speech, this could be an idea, an insight, a moral, or a message. But whatever it is, now is your time to say it in a clear and compelling way.

Watch David Eagleman use a thought-provoking metaphor and rhetorical question to wrap up his TED talk on senses.

This final conclusion should always link back to your Golden Thread, making sense of everything that’s come before it.

Answer the following questions as prompts (you could even say one of these out-loud to lead into your conclusion)

  • What is the message I want to leave you with?
  • What have we learned from all this?
  • What is the key take-away?

Conclusion examples:

A work presentation: “So what have we learned? When we get each of these steps right, our customers are eager to give us referrals, and those referrals usually result in more happy clients.”

A motivational speech: “My journey has had many ups and downs, but if there’s one lesson I’ve learned – it’s that our circumstances don’t dictate our direction, that we can come back from failure, and find a way to win” For a wedding/event speech: “So what can I say about the Bride and Groom? They’re clearly made for each other and if history is anything to go by, their future will be full of many more stories and adventures.”

Speech Conclusion Tip:

Never use your conclusion to apologise for yourself, explain a whole new idea, or be overly thankful to everyone for watching. Keep it professional, and keep it focused on hammering-home the main idea of the speech.

6. The Call To Action, or Call To Thought

You’ve concluded your message and summarised your main points. At this point, most people think the speech is done.

Not so fast — there’s one final key step we need to take, the Call to Action .

If you’ve followed the steps so far on how to write a speech, your audience should have been listening, learning, and hopefully now feel inspired by your words. 

We’ve built up the potential for some kind of action , and now all that’s left is to direct that energy into a clear “next step” they can take.

Imagine your audience are thinking “what should I do with this information”?

Your CTA is the direct answer to that question.

It should be clear, simple and ideally – something they can act on quickly. For instance, you may request the audience to download an app you’ve discussed, connect with you online, sign up for a service, or come and speak with you afterwards.

Not every speech suits a CTA however, which is where the CTT comes in. 

This is a great variation I picked up from Justin Welsh which stands for “ Call to Thought ”. It’s a more nuanced action – typically asking people to reflect on an idea, consider a specific issue, or think differently about something. 

C TA/CTT examples:

A work presentation (CTA): “As an immediate next step to get us started, I’d like everyone to reach out to your current clients this week, and ask them to refer one new customer. We’ll be tracking the results, and rewarding the winning referral rain-maker!”

A motivational speech (CTC): “So ask yourself, where are you allowing circumstances to hold you back, and how could your life change if you took a new direction?”

For a wedding/event speech (CTA): “With that said, I’d like to raise a toast to the Bride and Groom. Now enjoy the day, and get yourself a drink at the bar!”

Speech CTA/CTT Tip:

Once you’ve stated your CTA/CTT, the only thing left to do is thank people and finish. Don’t be tempted to back-track and start repeating any of your points. It’s time to get off stage!

How to write a speech using this framework.

Without a framework to guide you, it’s easy to get lost in analysis-paralysis, or worse, create a speech which gets everyone ELSE lost. 

Now that you’re armed with this foolproof formula and know exactly how to write a speech, you can approach the situation with confidence . 

  • Define your speeches Golden Thread.
  • Hook your audience in the first 10-30 seconds.
  • Introduce yourself while building credibility.
  • Divide your body into three clear sections.
  • Conclude your main points and drive-home the message.
  • Leave them with an inspiring CTA/CTT.

Even as an inexperienced speaker, by following this formula you’ll come across with the clarity and credibility of a professional.

R emember, public speaking is simply a skillset that requires practice . The more you use this speech framework, watch other speakers in action, and gain practical experience, the more your communication skills will naturally develop. 

I hope learning how to write a speech using this frame-work makes the process of writing your next speech a breeze.

Need any further help with how to write a speech? Feel free to reach out.

Head Coach and co-founder at Project Charisma.

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5 Tips on How to Write a Speech Essay

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When figuring out how to write a speech, the essay form can offer a good foundation for the process. Just like essays, all speeches have three main sections: the introduction, the body, and the conclusion.

However, unlike essays, speeches must be written to be heard as opposed to being read. You need to write a speech in a way that keeps the attention of an audience and helps paint a mental image at the same time. This means that your speech should contain some color, drama, or humor . It should have “flair.” Make your speech memorable by using attention-grabbing anecdotes and examples.

Determine the Type of Speech You're Writing

Since there are different types of speeches, your attention-grabbing techniques should fit the speech type.

Informative  and instructional  speeches inform your audience about a topic, event, or area of knowledge. This can be a how-to on podcasting for teens or a historical report on the Underground Railroad. It also can relate to health and beauty, such as "How to Shape Perfect Eyebrows," or hobby-related, such as "Make a Great Bag Out of Old Clothing."​

Persuasive  speeches attempt to convince or  persuade  the audience to join one side of an argument. You might write a speech about a life choice, such as, "Abstinence Can Save Your Life," or getting involved in the community, such as "The Benefits of Volunteering."

Entertaining  speeches entertain your audience, and topics may not practical. Your speech topic could be something like, "Life Is Like a Dirty Dorm," or "Can Potato Peels Predict the Future?"

Special occasion  speeches entertain or inform your audience, like graduation speeches and toasts at celebrations.

Explore the different types of speeches and decide what speech type fits your assignment.

Craft a Creative Speech Introduction

Thoughtco.com / Grace Fleming

The introduction of the informative speech should contain an attention-grabber, followed by a statement about your topic. It should end with a strong transition into your body section.

As an example, consider a template for an informative speech called "African-American Heroines." The length of your speech will depend on the amount of time you have been allotted to speak.

The red section of the speech in the graphic provides the attention-grabber. It makes audience members think about what life would be like without civil rights. The last sentence states directly the purpose of the speech and leads into the speech body, which provides more details.

Determine the Flow of the Body of the Speech

Thoughtco.com / Grace Fleming

The body of your speech can be organized in a number of ways, depending on your topic. Suggested organization patterns include:

  • Chronological: Provides the order of events in time;
  • Spatial: Gives an overview of physical arrangement or design;
  • Topical: Presents information one subject at a time;
  • Causal: Shows cause-and-effect pattern.

The speech pattern illustrated in the image in this slide is topical. The body is divided into sections that address different people (different topics). Speeches typically include three sections (topics) in the body. This speech would continue with a third section about Susie King Taylor.

Writing a Memorable Speech Conclusion

The conclusion of your speech should restate the main points you covered in your speech and end with a memorable statement. In the sample in this graphic, the red section restates the overall message you wanted to convey: that the three women you've mentioned had strength and courage, despite the odds they faced.

The quote is an attention-grabber since it is written in colorful language. The blue section ties the entire speech together with a small twist.

Address These Key Objectives

Whatever type of speech you decide to write, find ways to make your words memorable. Those elements include:

  • Clever quotes
  • Amusing stories   with a purpose
  • Meaningful transitions
  • A good ending

The structure of how to write your speech is just the start. You'll also need to finesse the speech a bit. Start by paying attention to your audience and their interests. Write the words you'll speak with passion and enthusiasm, but you also want your listeners to share that enthusiasm. When writing your attention-grabbing statements, make sure you are writing what will get their attention, not just yours.

Study Famous Speeches

Gain inspiration from others' speeches. Read famous speeches and look at the way they are constructed. Find things that stand out and figure out what makes it interesting. Oftentimes, speechwriters use rhetorical devices to make certain points easy to remember and to emphasize them. 

Get to the Point Quickly

Remember to begin and end your speech with something that will gain and hold the attention of your audience. If you spend too much time getting into your speech, people will zone out or start checking their phones. If you get them interested immediately, they will be more likely to stick with you until the end.

Keep It Conversational

How you deliver the speech is also important. When you  give the speech , think about the tone you should use, and be sure to write the speech in the same flow that you'd use in conversations. A great way to check this flow is to practice reading it out loud. If you stumble while reading or it feels monotone, look for ways to jazz up the words and improve the flow. 

  • Examples of Great Introductory Paragraphs
  • 100 Persuasive Speech Topics for Students
  • 100 Persuasive Essay Topics
  • 50 Great Topics for a Process Analysis Essay
  • How to Write and Structure a Persuasive Speech
  • How to Write a Great Process Essay
  • 6 Steps to Writing the Perfect Personal Essay
  • How To Write an Essay
  • How to Write a Narrative Essay or Speech
  • How to Write a Graduation Speech as Valedictorian
  • Tips on How to Write an Argumentative Essay
  • Write an Attention-Grabbing Opening Sentence for an Essay
  • What Is Expository Writing?
  • How to Write a Persuasive Essay
  • How to Give an Impromptu Speech
  • Understanding Organization in Composition and Speech

Speech And Debate

Speech Writing

Last updated on: Feb 9, 2023

How to Write a Speech - Outline With Example

By: Cordon J.

Reviewed By: Rylee W.

Published on: Sep 8, 2020

How to Write a Speech

Giving a speech for a class, event or work can be nerve-wracking. However, writing an effective speech can boost your confidence level.

A speech is an effective medium to communicate your message and speech writing is a skill that has its advantages even if you are a student or a professional.

With careful planning and paying attention to small details, you can write a speech that will inform, persuade, entertain or motivate the people you are writing for.

If this is your first speech. Take all the time you need.

Like other skills, you can learn speech writing too.

Give yourself enough time to write and practice it several times for the best possible results.

How to Write a Speech

On this Page

You have a message that you want people to hear or you are preparing a speech for a particular situation such as a commemorative speech.

No matter what the case, it is important to ensure that the speech is well structured or else you will fail to deliver your effective message. And you don’t want that, do you?

You can also explore our complete guide to  write a commemorative speech . Make sure to give the article a thorough read.

How to Create a Speech Outline?

Want to write a speech your audience will remember? A speech outline is a thing you should start with.

‘How to write a speech outline?’

A speech outline is very important in helping you sound more authoritative and in control. As you write your speech outline you will have to focus on how you will introduce yourself, your topic, and the points that you will be going to cover.

A speech outline will save a lot of your time and will help you organize your thoughts. It will make sure the speech is following a proper structure and format.

Before you start writing your own speech you need to know:

  • WHO you are writing the speech for
  • WHAT the speech will be going to cover
  • HOW long it needs to be e.g if it is a 5-minute speech (then how many words in a 5-minute speech)

These speech tips will help you get on the right track from the start. Here is an example of how you can craft a speech outline.

Preparation

  • Choose your topic and the main points that your speech will cover. Know your audience and get to know what they are looking for. Pay attention to their needs
  • Define the purpose of the speech and properly organize it

Introduction

  • A strong statement to grab the reader’s attention
  • Refine the thesis statement
  • State something that establishes credibility
  • Provide your main idea and include some supporting statements.
  • Examples and further details (if needed)
  • Summarize the main points of the speech
  • Closing statement
  • Call to action

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How to Write an Effective Speech?

‘How to write a graduation speech?’

‘How to write a speech for school?’

‘How to write a speech about yourself?’

Get your answers in the below sections.

Just like essays, the speech also follows three sections: Introduction, the main body, and conclusion.

However, unlike essays, a speech must be written to be heard as opposed to just being read. It is important to write a speech in a way that can grab the reader’s attention and helps in painting a mental image.

It is the opening statement of a speech. It is important to know how to start a speech that can grab the attention of the audience.

‘How to write a speech introduction?’

It should include a hook-grabber statement about your topic. It should end with a strong transition from a big idea of the introduction to the main body of the essay. Some great ways to begin your speech are, to begin with, a rhetorical question, a quote, or another strong statement.

Make sure the introduction is not more than one paragraph. This will ensure you do not spend much time on the background before getting to the main idea of the topic.

The introduction is a great chance to make sure your opening is memorable as this is the point when your audience will make up their mind about you.

The Main body

The majority of the speech should be spent presenting your thesis statement and supporting ideas in an organized way.

Avoid rambling as it will immediately lose your audience’s attention. No need to share everything, instead pick some points and stick to them throughout your speech.

Organize your points in a logical manner so they support and build on each other. Add as many points as needed to support the overall message of your speech.

State each point clearly and provide all the required information, facts, statistics, and evidence, to clarify each of your points.

It is a good idea to include your personal experiences to make your speech more interesting and memorable.

Another important thing to be kept in mind is the use of transition. The purpose of adding transition words is to improve the overall flow of the information and help the reader to understand the speech structure. Words like next, then, after, before, at that moment, etc. are the most commonly used transition words to make the whole writing less choppy and more interesting.

The conclusion should restate and summarize all the main points of the speech. Because the audience will most likely remember what they have heard last. Beautifully wrap up the whole speech and give something for the audience to think about.

For an extra element, close your speech by restating the introduction statement so it feels like a complete package.

A good approach to conclude your speech is to introduce a call to action. Encourage your audience to participate in the solution to the problem that you are discussing. Give your audience some direction on how they can participate.

Practice and more practice is key to a great speech so it is important that you read your speech and listen to yourself. When writing, take care of the required length also.

Speech Topics - Engaging Topics to Choose From

You feel relief when your teacher says you are free to choose your speech topic. Feel free to write about anything you want. The problem is students still feel stuck in choosing an effective speech topic. If you are one of them, here is a list of the best speech ideas to help you get through the process.

  • What role do cats play in human’s lives
  • How to improve communication disorders
  • World’s fastest-growing country
  • Today’s world pollution rate
  • How to improve interpersonal skills
  • Are paper books better than e-books
  • Should the death penalty be abolished
  • Should prisoners be allowed to vote
  • Should voting be made compulsory
  • Is it better to live together before marriage

These are some of the interesting topics that you can consider. However, if you are still not sure about the topic of your speech, you can explore our article on  informative speech topics  and pick any of your choices.

Tough Essay Due? Hire Tough Writers!

Speech Example

Stressing over on how to write a good speech? Speech examples are sure to be your best friend for effective speech writing and its effortless delivery.

Here is a sample speech example to help you get through your own speech writing process. Explore this example and get the answer on how to give a good speech.

Get Professional Help for Your Speech

If you are good at public speaking but lack writing skills or you do not have enough time to follow the mentioned points and write a speech, don't worry.

You can always contact us at 5StarEssays.com.

We have a highly qualified and amazing team of expert writers who can help you if you want to buy speeches online with high-quality content.

Contact our " write my essay " service with your requirements. Our essay writer will provide you with quality material that your audience will remember for a long time.

Frequently Asked Questions

What is the best introduction for a speech.

The best way to open a speech’s introduction is, to begin with, a story. Tell an inspiring story to your audience and connect it with your personal narrative.

What is the first step of speech writing?

The first step of writing a speech is to choose a topic. Choosing a good topic is important to have an engaging and great speech.

What are the five steps in speech writing?

Here are the five steps involved in writing a speech.

  • Choose a topic.
  • Investigate your audience.
  • Built an outline.
  • Rehearse the speech.
  • Revise and finalize.

What are the types of speech delivery?

Here are the types of speech delivery.

  • Extemporaneous

What are the two P’s required for good speech delivery?

The two P’s required for proper speech delivery are Preparation and Practice.

Cordon J.

Cordon. is a published author and writing specialist. He has worked in the publishing industry for many years, providing writing services and digital content. His own writing career began with a focus on literature and linguistics, which he continues to pursue. Cordon is an engaging and professional individual, always looking to help others achieve their goals.

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How to Write an Amazing Speech for Any Occasion

how do we write the speech

There’s nothing worse than staring at a blank screen and wondering how you’ll begin to write a speech. Oh wait, there is something worse: Staring at a blank screen and wondering how to start your speech—while your deadline is hanging over your head. Add some pressure to a confused mind and a dreaded task and, well, you’re likely to throw something together, throw up your hands, or throw in the towel.

But don’t get mad—get strategic. In my work coaching busy people (from powerful Hollywood movie moguls to nervous maids of honor) to make speeches , I have found that following these three simple steps can quickly take you from ideation to oration.

Step 1: Prepare

While it is deeply satisfying to start putting words on a page, it’s more important to spend a few minutes thinking about what you want this speech or presentation to accomplish. After all, as Yankee great Yogi Berra once remarked, “If you don’t know where you are going, you’ll end up someplace else.”

So, spend a few minutes reflecting on the following:

What kind of speech is this? Common types include informational (aimed at instructing or teaching), persuasive (targeted to change people’s beliefs and behaviors), and evocative (focused on generating an emotional response).

Who is your audience ? What do they already know about this topic? What do they believe that may or may not be true? What do they want? What do they hope for? What do they fear?

What do you want your audience to feel? What do you want them to do? What one to three things do you want them to know (based on what they already know or believe, hope for, want or fear, and what you want them to understand) that will drive them to do the thing you want them to do? Stick to three main points wherever possible. Two sets up an “either-or,” where four tends to overwhelm.

What’s your overarching point of view on the topic?** A neutral speech is a boring speech!

Step 2: Organize

Studies about consumer psychology show that when you offer people too many choices and too much information, they tune out and ultimately buy nothing . As you are asking your audience to buy (or at least buy into) what you’re talking about, you want to keep your ideas as simple and streamlined as possible. Here’s a simple outline to follow that will keep you and your audience focused:

An Attention-Getting Introduction: Use a quotation, a story, a question, or a statistic—something to get the audience paying attention to you as quickly as possible. “Hello, good morning, and thank you for having me” does not count as a captivating opening. Remember, this is your one opportunity to let your listeners know that you’re worth listening to.

A Preview: Let your listeners know what’s coming by saying “Today, we’re going to cover…” That old saying “Tell them what you’re going to tell them, tell them, and then tell them what you told them” is absolutely right. (For a bonus, tell your listeners what benefits they’ll get from your presentation. It will inspire them to pay attention!)

Points 1 Through 3: Make your case. These main points should be based on what you prepared earlier (what you want your audience to know or understand). To make your points resonate, include stories, statistics, examples from the news and popular culture, expert citations, and personal experiences. But don’t use all of these for each point. Pick one or two ways to bring each point to life and then move on.

A Recap: Tell them what you just told them. (Seriously—our memories are short and our attention spans even shorter.)

A Q&A: You might think that you should leave the questions until the end. Think again. When you leave the questions until the end, you let the audience decide the topic and tone you end on. You’ve worked too hard for that! Hold Q&A before you wrap up so that you can deal with anything that comes up from your audience and still plan to conclude on your own terms.

The Closer: It’s almost over—but not quite. The law of recency tells us that the audience will remember most what they heard last. Wrap up any loose items, draw a final inspiring conclusion that will compel people to think and act differently, and then close with a stirring statement that’s memorable. For extra credit, have your closing mirror your opening so that your speech feels like a complete package.

Step 3: Present With Passion

Maya Angelou once remarked, “My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.” Let it be your mission not just to survive your speech, but to deliver it with some compassion, some humor, and some style.

Make eye contact to connect with your listeners, use your arms to generate energy, move around the room (OK, not too much), and have your voice and face come alive to show that you care about your topic and your audience.

Don’t just stand up there—do something. Shift your presentation from “Woe is me” to “Wow!” and from “I can’t believe I have to write a speech” to “I rocked it. Next!”

Photo of pen and paper courtesy of Shutterstock .

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How to write a speech introduction

12 of the best attention getters to start a speech

By:  Susan Dugdale  | Last modified: 01-12-2023

The audience settles in their seats. The lights dim. You walk out to the center of the stage. You pause, take a deep breath, open your mouth and begin.

What you say over the next 30 seconds to introduce your speech or presentation is crucial.

That's how much time you have to make a positive impression on your audience. In it they will decide whether or not you have anything relevant or useful to say. Those first impressions count!

So how do you write an effective speech introduction to grab and hold their attention?

Begin by finding out how to choose the right opener.

What's on this page:

  • how to choose the right opener for your speech

12 of the very best ways to start a speech

3. What if?

5. Key fact

7. Rhetorical

9. Headlines

10. History

11. Challenge

Retro Label: 12 ways to hook an audience.

How to choose the right opener for your speech

The better way to make your choice of opener is after you have carefully considered who you are talking to and why you're talking to them.

One size does not fit all. Different audiences will respond differently. If you are giving the same speech multiple times think about what you may need to change to fit. 

To work well your opening needs to be aligned with:

  • the type of speech you're giving
  • your main purpose for giving it
  • your target audience and,  
  • their interests or needs

Both the hook * to catch their attention and your topic must be relevant to them. Unless they're a captive audience, they've come freely to listen to you and they're expecting something of value from you.

How are you going to let them know they're in the right place? Why should they listen? What are they going to get or gain through listening?

Out of all the different ways to open, what attention getter is absolutely the best way?

The only way I know to work out what is best is to go through each of them, and as you do, consider your audience. Make a short list of those you think might work then try them out before making your final choice.

* hook – an opening statement that immediately captures the audience's attention just like a well baited hook on a fishing line catches a fish.

Return to Top

1. Use imagination to create mind pictures

Ask the audience to use their imagination. Get them to build evocative compelling images in their minds. Make them large. Add vibrant color, sound and movement.

For example:

“Let's take a break. Make yourself comfortable. Now close your eyes for a moment. Take a deep breath, and you're there, in the place where you feel the most at ease, the place where all the tensions, all the demands of your normal everyday life disappear. Look around you. See it. Feel it. It's so good, it's perfect."

“Close your eyes. Take a deep breath and a moment to picture in your mind the people dearest to you, the people you feel you could not live without. Now when did you talk to them, or spend real time with them last?"

2. Use an item to build a connection 

Choose an image or an object related to your speech, for instance a pair of shoes, to trigger interest and build a connection.

For example, if I were giving a speech on the lives of upper-middle class 19th century women I could open by holding up a pair of ornately decorated kid leather pumps.

“What's the name of the young woman who wore these? Listen. Can you hear the rustle of her silk skirts? And hear her heart beat bom-biddy-bom as the beau of the ball stepped her way? Would he, or wouldn't he ask her to dance?”

3. Ask a 'What if...?' rhetorical question

'What if...?' invites an audience to consider the possibilities of something becoming real. They can be positive somethings or negative, trivial or something that would have a significant impact if it came to pass.

The power of a 'what if...?' rhetorical question as an opener lies in the potency of the images and feelings it triggers. A well-chosen 'what if...?' will immediately have an audience wanting to hear the rest of your speech.

  • "What if we don't find a way to successfully manage climate change?"
  • "What if we really did solve the affordable housing crisis?"
  • "What if questions of race and color ceased to matter?"
  • "What if medicines were freely available to everybody who needed them?"
  • "What if the person sitting next to you turned, looked into your eyes and said they loved you? Truly. Madly. Deeply."

4. Try a quotation from someone who's impacted your life in some way

To be effective a quotation doesn't have to be the clever quip or snippet of enduring wisdom: a famous quote from a well known person. It's origin could be personal, something someone important in your life said that's remained with you.

For example, my Mother answered all initial wails of outrage, pain or hurt from any of her five children with a command. "Breathe!" That was repeated, interwoven with encouraging asides, until whoever it was, was able to talk clearly and be understood.  "It's OK.", she'd say. "Breathe. Come on. You can do it. Breathe. That's it. Keep going. Good."

Or I could use this line from one of my high school reports which read, "...with further maturity she should do well." (Thank you Mr Phillips. Your prediction was right on target.) 

Or this from our son aged four as he watched me getting ready for another day of teaching: "When I grow up I'm going to wear pretty dresses and go to school just like you."

5. Use an interesting key fact

Choose an interesting key fact as an attention getting device: one of the most rarely known, or a shocking statistic from the body of your speech to open with.

For example: "Take a guess at what the most powerful and frequently used word is in the English language? 

It's not one of those usually thought of candidates.  Love? No. Money? Nope. Neither is it  any member of your family... Mum, Dad, brother, sister, son, or daughter.

It's a three letter word, so common it's overlooked and taken for granted. 'The'. It's the humble 'the'."

(For more see this BBC article:  Is this the most powerful word in the English language?

Or: "Between 2020/21 and 2021/2022, Americans consumed about 11 million metric tons of sugar, up from about 10 million metric tons in 2009/2010. Can you even begin to imagine the size of that sweet white mountain?"

(For more see: US sugar consumption statistics )

6. Share personal stories

Share a personal story related to your specific topic as the beginning of a speech. Done well, it lets the audience know you understand their situation and helps establish your credibility: your right to talk on the subject.

As an example here's the opening of a speech I gave about the impact of suicide on families and friends:

“One fine Spring day I biked home from school and found a policemen guarding our backdoor. Through it came sounds I'll never forget: my quiet Mother screaming. He said, "You can't go in."

I kicked him in the shins and did. It was the 15th of September, three days before my thirteenth birthday and my father was dead. Killed by his own hand. Suicide.”

(If you want to find out more about the speech and read it, it's here: After they're gone . It's an example persuasive speech using the five steps of Monroe's Motivated Sequence.)

7. Rhetorical questions

These are questions that although they are asked, they're never really intended to be answered by anyone other than the person asking them. * Their principal function is to act as a segue, or lead in, to what the person intends to say next. For instance, the first main point of your introduction.

Examples: "What if I were to say to you that there was no such thing as public speaking fear?"

"What do you think the main benefits of being able to speak up in public are?"

* Although there's bound to be someone in your audience who will. Be ready for them, and move on.

8. An empathetic question, aligning yourself with the audience and eliciting a response

These questions bring speaker and audience together, establishing a common ground, a mutual understanding, which is an effective way to ease into a speech. If your question 'works' you'll see heads nodding in agreement.

  • "Have you ever experienced the butterflies in your stomach turning into a herd of rampaging elephants, just before you step up to give your presentation?"
  • "Have you ever wanted a good day to never end?"
  • "How often have you 'lost' your car in the supermarket car park?"
  • "How often have you ever wanted to shout, NO? You want me to prepare a new presentation by tomorrow? NO. You want me to stay late, again? NO."

9. It's in the news

Take headlines from what's trending in media you know the audience will be familiar with and see.

Using those that relate to your speech topic as the opening of your speech is a good way to grab the attention of the audience. It shows how relevant and up-to-the-minute the topic is.

For example: "'Death toll soars to 76 in Florida after Hurricane Ian demolished entire communities.' 'Noru became a super typhoon in 6 hours. Scientists say powerful storms are becoming harder to forecast.' 'Hurricane Orlene strengthens into Category 4 storm as it heads toward western Mexico.'

Three front page headlines from CNN just today. Climate change. Let's do what we can."

10. This day in history

If you're giving a speech to celebrate a special birthday or an anniversary, consider using several carefully selected events that occurred on the same day as a speech opening. They could be either funny or serious, depending on the specific purpose of your speech. They're a great way to place the person in a much wider context and often with exalted company.

For example: "What do the 1863 National Thanksgiving Day proclamation by President Abraham Lincoln, National Boyfriend Day, and Gwen Stefani have in common with Joe? Yes, the 3rd of October! It's a great date made better by being Joe's birthday. And we say Gwen is truly privileged to have the same one as him."

11. Issue a challenge

Let the audience know first thing, at the beginning of the speech, what action you expect they'll be able to take by the time your presentation is complete. Then when you come to the final points, repeat the call to action, or challenge, as part of your closing statement.

For example: "I've a challenge for you. That's to sign up for our public speaking course. Right now you may not see yourself doing that. Public speaking? Me? I'd rather have a root canal done, without painkillers. However, by the end of the presentation...well, let's see. There's a first time for everything!"

Use a startling statement, a fact, or a series of facts, to jolt the audience into paying attention.

"Covid. We've had 1.06 million of us die in the US, so far. Today there are nearly 60,00 new cases. More mothers, fathers, friends, colleagues, children – people. People ill. People who might die. So why have we stopped wearing masks?"

For more: Google: Covid stats US

Other speech writing resources

  • how to end a speech effectively : explanations with examples showing how to close a speech with impact
  • how to write a speech : a detailed guide with examples covering audience analysis, planning, writing oral language, transitions, how to use an outline... 

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How to Write a Debate Speech

Last Updated: May 10, 2024 Fact Checked

This article was co-authored by Patrick Muñoz . Patrick is an internationally recognized Voice & Speech Coach, focusing on public speaking, vocal power, accent and dialects, accent reduction, voiceover, acting and speech therapy. He has worked with clients such as Penelope Cruz, Eva Longoria, and Roselyn Sanchez. He was voted LA's Favorite Voice and Dialect Coach by BACKSTAGE, is the voice and speech coach for Disney and Turner Classic Movies, and is a member of Voice and Speech Trainers Association. There are 9 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,513,419 times.

So, you've joined debate, and it's time to write a debate speech. There are some tried and true methods to writing an effective debate speech. If you understand them, and the components that make up a standard debate speech, you will increase your chances of success.

Sample Speeches

how do we write the speech

Preparing for the Debate Speech

Step 1 Understand how debates...

  • You may be asked to stand affirmative or negative. In LD (Lincoln-Douglas debate), the first affirmative speech will be at most 7 minutes long, and the first negative speech will be at most 6 minutes. [1] X Research source
  • The speakers then present arguments against the earlier affirmative or negative speech that was just read. Speakers must listen carefully and be able to counter arguments. There are two segments involving cross-examination (CX), in which the debaters are allowed to ask questions and openly debate the topic. This is most often called cross-examination, or cx for short, and occurs after the first affirmative speech, and the first negative speech.
  • The best thing you can do to better understand LD/PF/Policy debate is practice and research.

Step 2 Research...

  • Brainstorm the topic, and research it before you sit down to write. Write out a list of key components for both sides of the issue. If you are on a debate team, do this together. Each member could discuss the key component list, in order to figure out which issues you want to cover in each speech.
  • Spend some time at the library or on the Internet using credible sources to research the key reasons that seem strongest. Use books, scholarly journals, credible newspapers, and the like. Be very cautious about unverified information bandied about on the Internet.
  • You will also want prepare to deal with the strongest arguments your opponent(s) might make. Ignoring the other side’s best arguments can weaken your rhetorical appeal.

Step 3 Write an outline...

  • A basic debate outline should contain six parts: An attention-getter, your stated stance (aff or neg)/ restatement of the resolution, your definitions, your value, criterion, and contentions.
  • You can break each of those six parts into subcategories. It’s often a good idea to write the contentions last, focusing on the value and criterion to hold it up first.

Writing the Debate Speech

Step 1 Write an introduction...

  • You should address the jury or audience with formal salutations. For example, you could say something like, “Good morning, ladies and gentlemen.” Debates are very formal in tone.
  • Making a good first impression with the judges is very important. This leads judges to assume the debater is persuasive. One technique to write a strong introduction is to contextualize the topic, especially in relation to real world events. [6] X Trustworthy Source American Bar Association Leading professional organization of lawyers and law students Go to source
  • Introductions can also focus on prominent examples, quotations, or on a personal anecdote that can help establish a rapport with the audience and judges. Be careful using humor; it involves risks and can lead to awkward silences if not done right. Find a relevant specific that illustrates the underlying point.

Step 2 Outline where you stand very clearly.

  • Don’t muddle your position. It needs to be extremely clear whether you affirm or negate the resolution, so don’t hem and haw and contradict yourself. The audience also should not have to wait until the end to find out. Make your stance very clear, and do it early on
  • For example, you could say, “my partner and I firmly negate (or affirm) the resolution which states that unilateral military force by the United States is justified to prevent nuclear proliferation.” [7] X Research source

Step 3 Make key points to back up your stance.

  • A good rule of thumb is to back up your position with 3-4 strong points of supporting argumentation. You definitely need to have more than 1 or 2 key points to back up the stance you have taken.
  • The body of the speech – the key points and their development – should be, by far, the longest part of the debate speech (perhaps 3 ½ minutes to 30 seconds for an opening and for a conclusion, depending on the rules of the debate you are doing).

Step 4 Develop your key points.

  • Focus on the causes of the problem, the effects of the problem, expert opinion, examples, statistics, and present a solution. Try to use visual images, not just generic terms – show don’t tell, and illustrate a point with details.
  • Appeal to the motives and emotions of the listener with a light touch. Appeal to their sense of fair play, desire to save, to be helpful, to care about community, etc. Ground examples in how people are affected.
  • Try using rhetorical questions, which make your opponents consider the validity of their point; irony, which undermines their point and makes you seem more mature and intelligent; simile, which gives them something to relate to; humor, which gets the audience on your side when done well; and repetition, which reinforces your point.

Step 5 Understand the art...

  • Aristotle believed that speakers were more persuasive if they combined elements of logos (persuasion by reasoning) with pathos (having an element of emotional appeal) and ethos (an appeal based on the character of the speaker) - for example, that they seem intelligent or of good will.
  • There are two ways to use logic – inductive (which makes the case with measurable evidence like statistics or a specific anecdote or example) and deductive (which makes the case by outlining a general principle that is related to the specific topic to infer a conclusion from it - as in, I oppose all wars except those involving imminent self defense; thus, I must oppose this one because it's a war that was not in imminent self defense, and here's why). Or the reverse.
  • You should use pathos sparingly. Emotional appeal on its own can be dangerous. Logos - the appeal to reason - should be at the core. However, logical appeal without any pathos at all can render a speech dry and dull. Consider what you are trying to make your audience feel. Explaining how a topic affects real people is one way to use pathos well.

Concluding the Debate Speech

Step 1 Write a strong...

  • One strong way to conclude a debate speech is to bookend the conclusion with the opening, by referring back to the introduction and tying the conclusion into the same theme.
  • Quotations can be a good way to end a speech. You can also end with a brief summation of the key arguments of the speech to ensure they remain fresh in judges’ minds.

Step 2 Work on your delivery from beginning to end.

  • Use a clear , loud voice, and be careful to watch pacing. You don’t want to speak too loud or too slowly. Remember that confidence goes a long way toward persuasion.

Expert Q&A

Patrick Muñoz

Reader Videos

  • Never add new points in your speech because you still have time, as you might not present it in the best way. When you are nervous, you might even say an argument in favor of the other side and you don't want that. Thanks Helpful 32 Not Helpful 2
  • Never degrade your topic. Thanks Helpful 33 Not Helpful 3
  • Don't use all your points in your debate- in an actual debate, it is sometimes useful to have other information to cite if the argument starts going their way Thanks Helpful 30 Not Helpful 3

Tips from our Readers

  • You can make a sample opening and closing speech beforehand so you can focus more time on developing your arguments during the actual debate.
  • Make sure to include rebuttals in your speech, as they are just as important as your main arguments.
  • Practice as much as possible — it will make you more confident and help you maintain eye contact.
  • Imagine you're just practicing with a friend rather than performing in front of an audience.
  • Take deep breaths before starting to ease nerves.

how do we write the speech

  • Remember, just because you can write a debate speech, it doesn't mean you can say a debate speech effectively. Practice! Thanks Helpful 22 Not Helpful 5

You Might Also Like

Debate

  • ↑ http://www.learndebating.com/english/DEBATING.pdf
  • ↑ https://guides.lib.uw.edu/research/faq/reliable
  • ↑ Patrick Muñoz. Voice & Speech Coach. Expert Interview. 12 November 2019.
  • ↑ https://www.hamilton.edu/academics/centers/oralcommunication/guides/how-to-outline-a-speech
  • ↑ https://www.americanbar.org/groups/litigation/resources/newsletters/trial-evidence/five-tips-engaging-opening-statements/
  • ↑ http://www.oxfordsd.org/Page/5582
  • ↑ https://writingcenter.unc.edu/tips-and-tools/argument/
  • ↑ https://www.comm.pitt.edu/persuasive-speaking
  • ↑ https://www.comm.pitt.edu/speech-anxiety

About This Article

Patrick Muñoz

To write a debate speech, start by researching the topic thoroughly with credible and scholarly sources, and make an outline of your argument including an introduction, thesis argument, key points, and conclusion. Write the thesis argument and develop 3-4 strong points of argumentation. Be sure to clearly state your stance, and utilize expert opinions, statistics, and examples to support your opinion. To finish the speech, write an interesting introduction that incorporates your thesis and a brief conclusion that summarizes your main points. If you want to learn more, such as how to make your debate speech persuasive, keep reading the article! Did this summary help you? Yes No

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How To Write A Speech To Persuade People

how to write speech

Speech writing is not an easy job and even professionals sometimes don’t know how to write a speech. You might be thinking about how to write a graduation speech after your Ph.D. defense or how to write a speech about yourself, maybe even how to write a valedictorian speech, or you have a different topic in mind.

Speeches are meant to be spoken but it is better to get yourself prepared for the speech. The reason is that speeches create an impact, for example, you are a politician and you want to address your nation before upcoming elections. It is better that you prepare a speech before addressing them so that you don’t forget any important point, or might accidentally say something which you didn’t mean. To write it, you need to know how to write a persuasive speech or master political speech writing. In this article, you will learn tips and tricks on how to write a speech.

How To Write A Speech?

The first step for “how to write a good speech” is to make a list. The list will contain all the important elements that you need to mention in your speech. It is a great tool to use so that you don’t forget the points while writing your speech. Now you must be wondering how to write a speech outline or how to write an outline for a speech.

How To Write A Speech Outline? Preparation Basics

Writing a speech outline is easy. All you need to do is to grab a paper and think about what you want to talk about. You need to make points before you start writing a speech. The outline doesn’t end with an introduction, main points, and conclusion. You need to mention other things such as examples, evidence, etc.

TIP: You should always remember that you can refine your outline later. It is better to add all the information that seems legitimate which can make your speech stronger.

Furthermore, you need to brainstorm some juicy facts as well. These facts can boost your speech. In other words, outlining is rough work for your speech.

Carrying Out Research

Once you’ve noted all the important points, facts, and evidence, now you should move to the next step which is researching. You might have a strong command of the subject for which you will write a speech but it is still better if you research out things. Through research, you will find facts, evidence, and examples as well.

You can gather the research materials from books, research papers, and even if you search on the Internet, you will find plenty of materials and proofreading services that will help you to construct an amazing speech.

Writing Process

Let’s just say that you will be giving a speech at a wedding or on a funeral of your loved one, and you don’t know a spoken word. Don’t worry, you just need to follow these points. In the case of a funeral or wedding, people are way busy with their things and if your speech isn’t well-constructed then people will either yawn, weep (because of the funeral), or just laugh out. You need to grab the audience’s attention.

The opening line is the most important part of the speech. It will tell either your speech sounds amazing or it is just another boring speech. Now you don’t need to search for “how to write a wedding speech” or “how to write a funeral speech”.

  • Crafting the Introduction

Now you have started your speech, you should first focus on the introduction. The introduction of your speech neither is too long or too short. Just give a small introduction to your topic and get forward to your main reasons. Remember! The introduction is just like an appetizer, if the listeners didn’t like your introduction then most probably, they will stop listening to you.

Let’s take an example that you are writing a speech on Alzheimer’s research. You should focus on telling your audience how common is Alzheimer’s disease and how it can affect people. You can come up with a combination of an anecdote and statistics as well.

TIP: Make sure that your introduction should be less than 1 paragraph. This will make sure that you don’t spend much time on the background.

  • The Meat of the Speech

Now the main part has begun which is the main meal of the speech. Remember that outline of speech? Here it will help you a lot to remember all the points. Moreover, you need to connect your background with your topic. It is very important because if your topic might not seem as relevant to your audience then they are most likely to leave.

Ensure that all points are clear and offer evidence, statistics, facts, and additional information. They should be in a logical order because reshuffling sometimes might confuse the audience.

  • Bring up new topics and conclude the material that you have already covered

You might have noticed in your outline that some points are pretty much lengthy and not too important. Those points will consume a lot of time. Remember rule no.1 of speech! Don’t waste your and your audience’s time! What you can do is provide a brief 1 to 2 sentences overview and then summarize the material in a few sentences after you are done explaining it.

In case it is important, try to find an alternative way to make it short. When you are giving brief information, make sure that the audience understands it otherwise it will be a waste of your energy.

  • Transitions are the key to success

The transition will make it your readers or listeners easy to understand your speech. It will create a path where all the points will be connected. You might not notice a transition in a speech but without transition, the speech will seem choppy and awkward.

  • End with a smile

Once you think that all points have been delivered now it’s time to end it. By the end, if you wrote an amazing speech then your audience will be excited by your speech and ready to act. You should encourage them to research your topic more and also participate in your act of solution.

Amazing Points to Make Your Speech More Engaging

Following are some speech writing tips.

KISS means Keep It Short and Simple. Instead of using long sentences, break your sentences into small sentences. It is better at reading a hundred sentences rather than a huge sentence. Long sentences can be, sometimes, confusing.

  • Noun Over Pronoun

You can use pronouns a few times because it helps in avoiding repeating. However, multiple uses of pronouns can change the track of what you are talking about. Instead, you can use a noun whenever possible.

  • Repeat Word Or Phrase Few Times

Repetition is a very powerful tool in speech writing format. It can make your speech engaging as well as can make a distraction.

  • Use Of Appropriate Tone

Don’t forget that you are talking to the whole world. Your tone will show how much serious or upbeat, humorous or urgent. Your word choice will be the tone of your speech.

Either you want to know how to write a motivational speech or how to write a commencement speech, now you know all the important points which will help you to construct an amazing speech. All you need to do is practice it a lot. Keep all the speech writing tips in your mind while practicing.

Do you know you can earn from writing speeches as well? You can provide speech writing services as a full-time worker or freelancer! There are many speeches writing jobs available, all you need to do is grab the golden bird and start earning.

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Writing a speech

Topic outline.

The purpose of a speech is often to inform or persuade an audience. 

Speeches are usually written to be spoken directly to an audience and can be used to entertain, influencing the listeners that the viewpoint of the speaker is correct. 

Speeches can also be used to encourage the audience to take action or to change their behaviour in some way; for example, to join a particular school club or society, or to recycle more. 

The ways you use language and vocabulary when writing the words of a speech will depend on the audience and the purpose you are writing for; for example, in a speech to a group of teachers and parents giving your views on a recent proposal, formal language is most appropriate.

  • think about the audience that the speech is for  – are you giving your speech to a group of people you know, or do not know, or a mixture of both? If you know your audience well, you may be able to relax a little, but a speech is still a formal kind of talk and would usually not include slang
  • whether your audience are likely to disagree with what you say – you will need to consider any possible objections and deal with them. Use language carefully to make objections seem less significant; for example, using phrases like ‘A few people may still think, however’
  • the reason you are giving this speech and how you feel about this topic  – try to imagine the words of your speech as you would speak them out loud. Your tone of voice must match your message, so choose words that appeal to the emotions of your listeners. Focus on what you want your audience to know and feel by the end of your speech
  • how to engage your listeners  – f or example, you might use inclusive words or phrases like ‘we’, ‘all of us’ and ‘our’ to make your listeners feel that you are all on the same side.
  • Plan where you want to finish your speech and how you will get there before you start writing – t h e structure of a speech is usually in three parts. For example: 
  • An opening that grabs your audience's attention and makes the overall topic of your speech clear  – for example, pose a question to the audience where you can predict the answer.
  • A well-structured, supported and developed argument –  for example, to support your argument you might use real life examples or anecdotes.
  • A powerful conclusion  –  for example, group your final words or ideas in threes to help make them memorable or end with a thought- provoking question or image and thank your audience for listening.
  • Organise your ideas into paragraphs as appropriate – this will help you to develop and support your points convincingly, to build your argument and/or offer a full explanation of a particular point of view.
  • S how the connectio ns between ideas in sentences and paragraphs  –  where a new point or idea follows on from what you have already said you might use linking words or phrases such as, ‘in addition’, ‘likewise’ or ‘similarly’.
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how do we write the speech

COMMENTS

  1. How to Write a Good Speech: 10 Steps and Tips

    Create an outline: Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval. Write in the speaker's voice: While crafting the speech, maintain the speaker's voice and style.

  2. How to write a good speech [7 easily followed steps]

    Tell them (Body of your speech - the main ideas plus examples) Tell them what you told them (The ending) TEST before presenting. Read aloud several times to check the flow of material, the suitability of language and the timing. Return to top. A step by step guide for writing a great speech.

  3. How to Write a Speech: 6 Tips for a Powerful Address

    Second Part: Describes a possible solution or set of solutions. Third Part: Summarizes how the solutions will solve the problem. 3. Write in the same tone as you speak. One of the most important public speaking tips is to remember that you are writing something that you will be speaking out loud for people to hear.

  4. How to Write a Speech: Top Tips

    Start by identifying your topic, title, and the purpose of your speech, which will set the foundation of your outline. Then, determine the main points of your speech; keep it short with two to three points. Remember, a short speech is typically less than ten minutes long, so keep your points concise and to the point.

  5. How to write a speech

    For you as the speaker, it's much easier (and more powerful) to tell a story that you lived versus one you read in a book. 2. Write out your speech from beginning to end. As Grant Baldwin discusses in this video on preparing your talk, you want to write out your talk to have a basic structure: beginning, middle, and end.

  6. How to Write a Great Speech for Public Speaking in 7 Steps

    For example, people use one writing tool to put the speech's theme in a 15-20 word short poem or memorable paragraph, then build your speech around it. 3. Have a Clear Structure. When your speech has a clear structure to it your speech becomes more memorable. When writing your speech, have a clear path and a destination.

  7. How to Write a Speech to Engage your Audience

    Make sure your opening few seconds are memorable as this is when your audience will make up their minds about you. Use a bold sentence to grab their attention, works best with numbers reinforcing your point. An example sentence might be - "After this speech, I'm confident 50% of you will go out and buy a VR headset.".

  8. Speeches

    Ethos refers to an appeal to your audience by establishing your authenticity and trustworthiness as a speaker. If you employ pathos, you appeal to your audience's emotions. Using logos includes the support of hard facts, statistics, and logical argumentation. The most effective speeches usually present a combination these rhetorical strategies.

  9. How to Write a Structured Speech in 5 Steps

    How to Write a Structured Speech in 5 Steps. Learning how to write a speech requires a keen awareness of how to tailor your rhetoric to a given issue and specific audience. Check out our essential speech-writing guidelines to learn how to craft an effective message that resonates with your audience. Learning how to write a speech requires a ...

  10. 3 Ways to Write a Speech

    8. Conclude your speech with a call-to-action. As you near the end of your speech, your audience should be excited by your topic and ready to act. Encourage your audience to find out more and participate in a solution to the problem you have described by telling them how they can do so.

  11. How To Write A Speech That Inspires You Audience: 13 Steps

    Step 7: Write the Body. Now you are ready to write the body of your speech. Draw from your research and flesh out the points stated in your introduction. As you create your body, use short sentences. People can't listen as long as they can read, so short and sweet sentences are most effective.

  12. How to write a perfect speech

    Cody Keenan, speechwriter to Barack Obama, shares his top tips for how to deliver a speech that will be remembered. He says a great speech is authentic, spea...

  13. How to Write a Speech: A Guide to Enhance Your Writing Skills

    When given a topic to speak on, the first thing you can do is brainstorm ideas and pen down all that comes to your mind. This will help you understand what aspect of the topic you want to focus on. With that in mind, you can start drafting your speech. An opening statement can be anything that is relevant to the topic.

  14. How to Write the Perfect Speech Every Time

    To craft an effective speech, try to follow this five-step structure: Attention. Hook your audience. Problem. Present the issue that you're going to address. Solution. Offer ways to solve the ...

  15. How to Write a Speech: Follow My Simple 6-Step Formula

    Step 5. The Conclusion. Now it's time to bring everything together, guiding your audience to the key conclusions you want them to take away. Depending on your speech, this could be an idea, an insight, a moral, or a message. But whatever it is, now is your time to say it in a clear and compelling way.

  16. The 8 Key Steps to Successful Speech Writing (With Tips)

    5. Use concrete details and visual aids. Use concrete details to support your points. Brief stories, interesting examples, or factual data can help to engage your audience and convey the truth of your purpose. Consider using visual aids to further support your speech. Images can be powerful and engaging.

  17. How to Write a Speech Essay for Any Occasion

    You need to write a speech in a way that keeps the attention of an audience and helps paint a mental image at the same time. This means that your speech should contain some color, drama, or humor. It should have "flair.". Make your speech memorable by using attention-grabbing anecdotes and examples.

  18. How to Write a Speech

    Choose your topic and the main points that your speech will cover. Know your audience and get to know what they are looking for. Pay attention to their needs. Define the purpose of the speech and properly organize it. Introduction. A strong statement to grab the reader's attention. Refine the thesis statement.

  19. How to Write a Speech

    Step 1: Prepare. While it is deeply satisfying to start putting words on a page, it's more important to spend a few minutes thinking about what you want this speech or presentation to accomplish. After all, as Yankee great Yogi Berra once remarked, "If you don't know where you are going, you'll end up someplace else.".

  20. How to Prepare and Give a Speech (with Pictures)

    Ask for a glass of water. If your speech is lengthy, then you will need some water to moisten your throat. 7. Look in a mirror before you go onstage. Check both the front and the back of your outfit and make sure that your hair is neat and that your makeup, if you're wearing any, is not smudged. Part 5.

  21. How to write a speech introduction: 12 of the best ways to start

    8. An empathetic question, aligning yourself with the audience and eliciting a response. These questions bring speaker and audience together, establishing a common ground, a mutual understanding, which is an effective way to ease into a speech. If your question 'works' you'll see heads nodding in agreement. Examples:

  22. How to structure a speech

    Learn how to structure the introduction, body and conclusion of a speech.Want more resources like this? Check out the following link:https://www.teacherspayt...

  23. How to Write a Debate Speech: 10 Steps (with Pictures)

    1. Understand how debates work. You will be given a debate topic - this is called a "resolution." Your team must take a stance either affirmative or negative to the resolution. Sometimes you will be given the stance, and sometimes you will be asked to take a position. You may be asked to stand affirmative or negative.

  24. Step-By-Step Academic Guide On How To Write a Speech

    Writing a speech outline is easy. All you need to do is to grab a paper and think about what you want to talk about. You need to make points before you start writing a speech. The outline doesn't end with an introduction, main points, and conclusion. You need to mention other things such as examples, evidence, etc.

  25. PDF Writing a speech

    The ways you use language and vocabulary when writing the words of a speech will depend on the audience the purposeand you are writing for ; for example, in a speech to a group of teachers and parents giving your views on a recent proposal, formal language is most appropriate. Tips for writing a speech . Language - think about: •

  26. Writing a speech

    The purpose of a speech is often to inform or persuade an audience. Speeches are usually written to be spoken directly to an audience and can be used to entertain, influencing the listeners that the viewpoint of the speaker is correct. Speeches can also be used to encourage the audience to take action or to change their behaviour in some way ...

  27. The Speech that Made Obama President

    In 2004, a one-term senator from Illinois took the stage to deliver the keynote speech at the Democratic National Convention in Boston. By the time Barack Ob...