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The 108 Most Persuasive Words In The English Language
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THE 108 MOST PERSUASIVE WORDS IN THE ENGLISH LANGUAGE
It’s a long known fact that the secret to persuasive writing isn’t in the adjectives, it’s in the verbs.
Copywriters know power verbs sell and convince.
Internally, we have a list of 108 verbs that we’ve been using for a good decade, and we recently thought we should share it with proper credit to the original author.
We found that although the list is being recirculated (and in many cases claimed as original by several different authors!), the original author is, in fact, nowhere to be found.
So, if anyone knows who wrote this, we’d love to know!
With or without the original author, it’s still a great list…here it is!
![words to use for a persuasive speech](https://www.thewritersforhire.com/wp-content/uploads/2017/11/verbs1-1024x297.jpg)
According to legendary advertising man, Leo Burnet, âDull and exaggerated ad copy is due to the excess use of adjectives.â
To prove it, he asked his staff to compare the number of adjectives in 62 ads that failed to the number of adjectives in Lincolnâs Gettysburg Address, and other age-old classics.
Hereâs what he discovered:
Of the 12,758 words in the 62 failed ads, 24.1% were adjectives.
By direct comparison, Lincolnâs Gettysburg Address contains only 35 adjectives out of 268 immortal words â only 13.1% adjective-to-total-word ratio.
Winston Churchillâs famous âBlood, Sweat and Tearsâ speech rates even lower and has a 12.1% adjective ratio (81 adjectives from 667 words).
Burnett found that similar ratios applied to great works such as The Lordâs Prayer, the Ten Commandments, and the Preamble to the U.S. Constitution. Conclusion: Use more verbs, not adjectives.
Verbs increase the pulling-power and believability of ad copy.
Thatâs why it makes sense to keep this 108-VERB âCHEAT-SHEET” close-by whenever you begin to draft your next space ad, sales letter, Website, or email campaign.
![words to use for a persuasive speech](https://www.thewritersforhire.com/wp-content/uploads/2017/11/verb-cheat-sheet-1.png)
Still unsure how to incorporate these verbs into your marketing campaign? Or, perhaps, you just don’t have the time?
Then consider hiring a team of professional copywriters to do it for you! Talented advertising and marketing writers can take mediocre content and use power verbs to turn it into engaging copy that meets goals and produces results.
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3 thoughts on “ The 108 Most Persuasive Words In The English Language ”
It is remarkable, very amusing piece
Hi there, love your website. I am a teacher and my kids love using your amazing verbs you have provided us with in their writing. Email me and I could send you some drafts of their writing – you’ll be blown away!
Catch up soon đ
Thanks, Hope Brown
Hi Hope! We are so happy to hear that our blog has helped you and your students. We would love to see some of their writing!
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Persuasive Speech: How to Write an Effective Persuasive Speech
![words to use for a persuasive speech Persuasive Speech How to Write a Persuasive Speech](https://www.fearlesspresentations.com/wp-content/uploads/2019/07/Persuasive-Speech-How-to-Write-a-Persuasive-Speech.jpg)
Most often, it actually causes the other person to want to play “Devil’s advocate” and argue with you. In this article, we are going to show you a simple way to win people to your way of thinking without raising resentment. If you use this technique, your audience will actually WANT to agree with you! The process starts with putting yourself in the shoes of your listener and looking at things from their point of view.
Background About How to Write a Persuasive Speech. Facts Aren’t Very Persuasive.
![words to use for a persuasive speech In a Persuasive Presentation Facts Aren't Very Persuasive](https://www.fearlesspresentations.com/wp-content/uploads/2019/07/In-a-Persuasive-Presentation-Facts-Arent-Very-Persuasive.jpg)
Most people think that a single fact is good, additional facts are better, and too many facts are just right. So, the more facts you can use to prove your point, the better chance you have of convincing the other person that you are right. The HUGE error in this logic, though, is that if you prove that you are right, you are also proving that the other person is wrong. People don’t like it when someone proves that they are wrong. So, we prove our point, the other person is likely to feel resentment. When resentment builds, it leads to anger. Once anger enters the equation, logic goes right out the window.
In addition, when people use a “fact” or “Statistic” to prove a point, the audience has a natural reaction to take a contrary side of the argument. For instance, if I started a statement with, “I can prove to you beyond a doubt that…” before I even finish the statement, there is a good chance that you are already trying to think of a single instance where the statement is NOT true. This is a natural response. As a result, the thing that we need to realize about being persuasive is that the best way to persuade another person is to make the person want to agree with us. We do this by showing the audience how they can get what they want if they do what we want.
You may also like How to Design and Deliver a Memorable Speech .
A Simple 3-Step Process to Create a Persuasive Presentation
![words to use for a persuasive speech Persuasion Comes from both Logic and Emotion](https://www.fearlesspresentations.com/wp-content/uploads/2019/07/Persuasion-Comes-from-both-Logic-and-Emotion.jpg)
The process below is a good way to do both.
Step One: Start Your Persuasive Speech with an Example or Story
When you write an effective persuasive speech, stories are vital. Stories and examples have a powerful way to capture an audience’s attention and set them at ease. They get the audience interested in the presentation. Stories also help your audience see the concepts you are trying to explain in a visual way and make an emotional connection. The more details that you put into your story, the more vivid the images being created in the minds of your audience members.
This concept isn’t mystical or anything. It is science. When we communicate effectively with another person, the purpose is to help the listener picture a concept in his/her mind that is similar to the concept in the speaker’s mind. The old adage is that a “picture is worth 1000 words.” Well, an example or a story is a series of moving pictures. So, a well-told story is worth thousands of words (facts).
By the way, there are a few additional benefits of telling a story. Stories help you reduce nervousness, make better eye contact, and make for a strong opening. For additional details, see Storytelling in Speeches .
I’ll give you an example.
Factual Argument: Seatbelts Save Lives
![words to use for a persuasive speech Factual Arguments Leave Out the Emotion](https://www.fearlesspresentations.com/wp-content/uploads/2019/07/Factual-Arguments-Leave-Out-the-Emotion.jpg)
- 53% of all motor vehicle fatalities from last years were people who weren’t wearing seatbelts.
- People not wearing seatbelts are 30 times more likely to be ejected from the vehicle.
- In a single year, crash deaths and injuries cost us over $70 billion dollars.
These are actual statistics. However, when you read each bullet point, you are likely to be a little skeptical. For instance, when you see the 53% statistic, you might have had the same reaction that I did. You might be thinking something like, “Isn’t that right at half? Doesn’t that mean that the other half WERE wearing seatbelts?” When you see the “30 times more likely” statistic, you might be thinking, “That sounds a little exaggerated. What are the actual numbers?” Looking at the last statistic, we’d likely want to know exactly how the reporter came to that conclusion.
As you can see, if you are a believer that seatbelts save lives, you will likely take the numbers at face value. If you don’t like seatbelts, you will likely nitpick the finer points of each statistic. The facts will not likely persuade you.
Example Argument: Seatbelts Save Lives
![words to use for a persuasive speech A Story or Example is More Persuasive Because It Offers Facts and Emotion](https://www.fearlesspresentations.com/wp-content/uploads/2019/07/A-Story-or-Example-is-More-Persuasive-Because-It-Offers-Facts-and-Emotion.jpg)
When I came to, I tried to open my door. The accident sealed it shut. The windshield was gone. So I took my seatbelt off and scrambled out the hole. The driver of the truck was a bloody mess. His leg was pinned under the steering wheel.
The firefighters came a few minutes later, and it took them over 30 minutes to cut the metal from around his body to free him.
A Sheriff’s Deputy saw a cut on my face and asked if I had been in the accident. I pointed to my truck. His eyes became like saucers. “You were in that vehicle?”
I nodded. He rushed me to an ambulance. I had actually ruptured my colon, and I had to have surgery. I was down for a month or so, but I survived. In fact, I survived with very few long-term challenges from the accident.
The guy who hit me wasn’t so lucky. He wasn’t wearing a seatbelt. The initial impact of the accident was his head on the steering wheel and then the windshield. He had to have a number of facial surgeries. The only reason he remained in the truck was his pinned leg. For me, the accident was a temporary trauma. For him, it was a life-long tragedy.
The Emotional Difference is the Key
As you can see, there are major differences between the two techniques. The story gives lots of memorable details along with an emotion that captures the audience. If you read both examples, let me ask you a couple of questions. Without looking back up higher on the page, how long did it take the firefighters to cut the other driver from the car? How many CDs did I have? There is a good chance that these two pieces of data came to you really quickly. You likely remembered this data, even though, the data wasn’t exactly important to the story.
However, if I asked you how much money was lost last year as a result of traffic accidents, you might struggle to remember that statistic. The CDs and the firefighters were a part of a compelling story that made you pay attention. The money lost to accidents was just a statistic thrown at you to try to prove that a point was true.
The main benefit of using a story, though, is that when we give statistics (without a story to back them up,) the audience becomes argumentative. However, when we tell a story, the audience can’t argue with us. The audience can’t come to me after I told that story and say, “It didn’t take 30 minutes to cut the guy out of the car. He didn’t have to have a bunch of reconstructive surgeries. The Deputy didn’t say those things to you! The audience can’t argue with the details of the story, because they weren’t there.
Step 2: After the Story, Now, Give Your Advice
When most people write a persuasive presentation, they start with their opinion. Again, this makes the listener want to play Devil’s advocate. By starting with the example, we give the listener a simple way to agree with us. They can agree that the story that we told was true. So, now, finish the story with your point or your opinion. “So, in my opinion, if you wear a seatbelt, you’re more likely to avoid serious injury in a severe crash.”
By the way, this technique is not new. It has been around for thousands of years. Aesop was a Greek slave over 500 years before Christ. His stories were passed down verbally for hundreds of years before anyone ever wrote them down in a collection. Today, when you read an Aesop fable, you will get 30 seconds to two minutes of the story first. Then, at the conclusion, almost as a post-script, you will get the advice. Most often, this advice comes in the form of, “The moral of the story is…” You want to do the same in your persuasive presentations. Spend most of the time on the details of the story. Then, spend just a few seconds in the end with your morale.
Step 3: End with the Benefit to the Audience
![words to use for a persuasive speech 3 Step Process to Write an Effective Persuasive Speech](https://www.fearlesspresentations.com/wp-content/uploads/2019/07/3-Step-Process-to-Write-an-Effective-Persuasive-Speech.jpg)
So, the moral of the story is to wear your seatbelt. If you do that, you will avoid being cut out of your car and endless reconstructive surgeries .
Now, instead of leaving your audience wanting to argue with you, they are more likely to be thinking, “Man, I don’t want to be cut out of my car or have a bunch of facial surgeries.”
The process is very simple. However, it is also very powerful.
How to Write a Successful Persuasive Speech Using the “Breadcrumb” Approach
Once you understand the concept above, you can create very powerful persuasive speeches by linking a series of these persuasive stories together. I call this the breadcrumb strategy. Basically, you use each story as a way to move the audience closer to the ultimate conclusion that you want them to draw. Each story gains a little more agreement.
So, first, just give a simple story about an easy to agree with concept. You will gain agreement fairly easily and begin to also create an emotional appeal. Next, use an additional story to gain additional agreement. If you use this process three to five times, you are more likely to get the audience to agree with your final conclusion. If this is a formal presentation, just make your main points into the persuasive statements and use stories to reinforce the points.
Here are a few persuasive speech examples using this approach.
An Example of a Persuasive Public Speaking Using Breadcrumbs
Marijuana Legalization is Causing Huge Problems in Our Biggest Cities Homelessness is Out of Control in First States to Legalize Marijuana Last year, my family and I took a mini-vacation to Colorado Springs. I had spent a summer in Colorado when I was in college, so I wanted my family to experience the great time that I had had there as a youth. We were only there for four days, but we noticed something dramatic had happened. There were homeless people everywhere. Keep in mind, this wasn’t Denver, this was Colorado City. The picturesque landscape was clouded by ripped sleeping bags on street corners, and trash spread everywhere. We were downtown, and my wife and daughter wanted to do some shopping. My son and I found a comic book store across the street to browse in. As we came out, we almost bumped into a dirty man in torn close. He smiled at us, walked a few feet away from the door, and lit up a joint. He sat on the corner smoking it. As my son and I walked the 1/4 mile back to the store where we left my wife and daughter, we stepped over and walked around over a dozen homeless people camped out right in the middle of the town. This was not the Colorado that I remembered. From what I’ve heard, it has gotten even worse in the last year. So, if you don’t want to dramatically increase your homelessness population, don’t make marijuana legal in your state. DUI Instances and Traffic Accidents Have Increased in Marijuana States I was at the airport waiting for a flight last week, and the guy next to me offered me his newspaper. I haven’t read a newspaper in years, but he seemed so nice that I accepted. It was a copy of the USA Today, and it was open to an article about the rise in unintended consequences from legalizing marijuana. Safety officials and police in Colorado, Nevada, Washington, and Oregon, the first four state to legalize recreational marijuana, have reported a 6% increase in traffic accidents in the last few years. Although the increase (6%) doesn’t seem very dramatic, it was notable because the rate of accidents had been decreasing in each of the states for decades prior to the law change. Assuming that only one of the two parties involved in these new accidents was under the influence, that means that people who aren’t smoking marijuana are being negatively affected by the legalization. So, if you don’t want to increase your chances of being involved in a DUI incident, don’t legalize marijuana. (Notice how I just used an article as my evidence, but to make it more memorable, I told the story about how I came across the article. It is also easier to deliver this type of data because you are just relating what you remember about the data, not trying to be an expert on the data itself.) Marijuana is Still Largely Unregulated Just before my dad went into hospice care, he was in a lot of pain. He would take a prescription painkiller before bed to sleep. One night, my mom called frantically. Dad was in a catatonic state and wasnât responsive. I rushed over. The hospital found that Dad had an unusually high amount of painkillers in his bloodstream. His regular doctor had been on vacation, and the fill-in doctor had prescribed a much higher dosage of the painkiller by accident. His original prescription was 2.5 mg, and the new prescription was 10 mg. Since dad was in a lot of pain most nights, he almost always took two tablets. He was also on dialysis, so his kidneys werenât filtering out the excess narcotic each day. He had actually taken 20 MG (instead of 5 MG) on Friday night and another 20 mg on Saturday. Ordinarily, he would have had, at max, 15 mg of the narcotic in his system. Because of the mistake, though, he had 60 MGs. My point is that the narcotics that my dad was prescribed were highly regulated medicines under a doctorâs care, and a mistake was still made that almost killed him. With marijuana, there is really no way of knowing how much narcotic is in each dosage. So, mistakes like this are much more likely. So, in conclusion, legalizing marijuana can increase homelessness, increase the number of impaired drivers, and cause accidental overdoses.
If you use this breadcrumb approach, you are more likely to get at least some agreement. Even if the person disagrees with your conclusion, they are still likely to at least see your side. So, the person may say something like, I still disagree with you, but I totally see your point. That is still a step in the right direction.
For Real-World Practice in How to Design Persuasive Presentations Join Us for a Class
Our instructors are experts at helping presenters design persuasive speeches. We offer the Fearless Presentations Âź classes in cities all over the world about every three to four months. In addition to helping you reduce nervousness, your instructor will also show you secrets to creating a great speech. For details about any of the classes, go to our Presentation Skills Class web page.
For additional details, see Persuasive Speech Outline Example .
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Persuasive Speeches â Types, Topics, and Examples
What is a persuasive speech.
In a persuasive speech, the speaker aims to convince the audience to accept a particular perspective on a person, place, object, idea, etc. The speaker strives to cause the audience to accept the point of view presented in the speech.
The success of a persuasive speech often relies on the speakerâs use of ethos, pathos, and logos.
![Success of a persuasive speech Success of a persuasive speech](https://static.tutors.com/assets/images/content/tutors-persuasive-speech-success.jpg)
Ethos is the speakerâs credibility. Audiences are more likely to accept an argument if they find the speaker trustworthy. To establish credibility during a persuasive speech, speakers can do the following:
Use familiar language.
Select examples that connect to the specific audience.
Utilize credible and well-known sources.
Logically structure the speech in an audience-friendly way.
Use appropriate eye contact, volume, pacing, and inflection.
Pathos appeals to the audienceâs emotions. Speakers who create an emotional bond with their audience are typically more convincing. Tapping into the audienceâs emotions can be accomplished through the following:
Select evidence that can elicit an emotional response.
Use emotionally-charged words. (The city has a problem ⊠vs. The city has a disease âŠ)
Incorporate analogies and metaphors that connect to a specific emotion to draw a parallel between the reference and topic.
Utilize vivid imagery and sensory words, allowing the audience to visualize the information.
Employ an appropriate tone, inflection, and pace to reflect the emotion.
Logos appeals to the audienceâs logic by offering supporting evidence. Speakers can improve their logical appeal in the following ways:
Use comprehensive evidence the audience can understand.
Confirm the evidence logically supports the argumentâs claims and stems from credible sources.
Ensure that evidence is specific and avoid any vague or questionable information.
Types of persuasive speeches
The three main types of persuasive speeches are factual, value, and policy.
![Types of persuasive speeches Types of persuasive speeches](https://static.tutors.com/assets/images/content/tutors-persuasive-speech-types.jpg)
A factual persuasive speech focuses solely on factual information to prove the existence or absence of something through substantial proof. This is the only type of persuasive speech that exclusively uses objective information rather than subjective. As such, the argument does not rely on the speakerâs interpretation of the information. Essentially, a factual persuasive speech includes historical controversy, a question of current existence, or a prediction:
Historical controversy concerns whether an event happened or whether an object actually existed.
Questions of current existence involve the knowledge that something is currently happening.
Predictions incorporate the analysis of patterns to convince the audience that an event will happen again.
A value persuasive speech concerns the morality of a certain topic. Speakers incorporate facts within these speeches; however, the speakerâs interpretation of those facts creates the argument. These speeches are highly subjective, so the argument cannot be proven to be absolutely true or false.
A policy persuasive speech centers around the speakerâs support or rejection of a public policy, rule, or law. Much like a value speech, speakers provide evidence supporting their viewpoint; however, they provide subjective conclusions based on the facts they provide.
How to write a persuasive speech
Incorporate the following steps when writing a persuasive speech:
Step 1 â Identify the type of persuasive speech (factual, value, or policy) that will help accomplish the goal of the presentation.
Step 2 â Select a good persuasive speech topic to accomplish the goal and choose a position .
![How to write a persuasive speech How to write a persuasive speech](https://static.tutors.com/assets/images/content/tutors-persuasive-speech-how-to.jpg)
Step 3 â Locate credible and reliable sources and identify evidence in support of the topic/position. Revisit Step 2 if there is a lack of relevant resources.
Step 4 â Identify the audience and understand their baseline attitude about the topic.
Step 5 â When constructing an introduction , keep the following questions in mind:
Whatâs the topic of the speech?
Whatâs the occasion?
Whoâs the audience?
Whatâs the purpose of the speech?
Step 6 â Utilize the evidence within the previously identified sources to construct the body of the speech. Keeping the audience in mind, determine which pieces of evidence can best help develop the argument. Discuss each point in detail, allowing the audience to understand how the facts support the perspective.
Step 7 â Addressing counterarguments can help speakers build their credibility, as it highlights their breadth of knowledge.
Step 8 â Conclude the speech with an overview of the central purpose and how the main ideas identified in the body support the overall argument.
![How to write a persuasive speech How to write a persuasive speech](https://static.tutors.com/assets/images/content/tutors-persuasive-speech-how-to-2.jpg)
Persuasive speech outline
One of the best ways to prepare a great persuasive speech is by using an outline. When structuring an outline, include an introduction, body, and conclusion:
Introduction
Attention Grabbers
Ask a question that allows the audience to respond in a non-verbal way; ask a rhetorical question that makes the audience think of the topic without requiring a response.
Incorporate a well-known quote that introduces the topic. Using the words of a celebrated individual gives credibility and authority to the information in the speech.
Offer a startling statement or information about the topic, typically done using data or statistics.
Provide a brief anecdote or story that relates to the topic.
Starting a speech with a humorous statement often makes the audience more comfortable with the speaker.
Provide information on how the selected topic may impact the audience .
Include any background information pertinent to the topic that the audience needs to know to understand the speech in its entirety.
Give the thesis statement in connection to the main topic and identify the main ideas that will help accomplish the central purpose.
Identify evidence
Summarize its meaning
Explain how it helps prove the support/main claim
Evidence 3 (Continue as needed)
Support 3 (Continue as needed)
Restate thesis
Review main supports
Concluding statement
Give the audience a call to action to do something specific.
Identify the overall importan ce of the topic and position.
Persuasive speech topics
The following table identifies some common or interesting persuasive speech topics for high school and college students:
Benefits of healthy foods | Animal testing | Affirmative action |
Cell phone use while driving | Arts in education | Credit cards |
Climate change | Capital punishment/death penalty | Fossil fuels |
Extinction of the dinosaurs | Community service | Fracking |
Extraterrestrial life | Fast food & obesity | Global warming |
Gun violence | Human cloning | Gun control |
Increase in poverty | Influence of social media | Mental health/health care |
Moon landing | Paying college athletes | Minimum wage |
Pandemics | Screen time for young children | Renewable energy |
Voting rights | Violent video games | School choice/private vs. public schools vs. homeschooling |
World hunger | Zoos & exotic animals | School uniforms |
Persuasive speech examples
The following list identifies some of historyâs most famous persuasive speeches:
John F. Kennedyâs Inaugural Address: âAsk Not What Your Country Can Do for Youâ
Lyndon B. Johnson: âWe Shall Overcomeâ
Marc Antony: âFriends, Romans, CountrymenâŠâ in William Shakespeareâs Julius Caesar
Ronald Reagan: âTear Down this Wallâ
Sojourner Truth: âAinât I a Woman?â
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Calculate for all schools, your chance of acceptance.
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112 Persuasive Speech Topics That Are Actually Engaging
Whatâs covered:, how to pick an awesome persuasive speech topic, 112 engaging persuasive speech topics, tips for preparing your persuasive speech.
Writing a stellar persuasive speech requires a carefully crafted argument that will resonate with your audience to sway them to your side. This feat can be challenging to accomplish, but an engaging, thought-provoking speech topic is an excellent place to start.
When it comes time to select a topic for your persuasive speech, you may feel overwhelmed by all the options to choose fromâor your brain may be drawing a completely blank slate. If youâre having trouble thinking of the perfect topic, donât worry. Weâre here to help!
In this post, weâre sharing how to choose the perfect persuasive speech topic and tips to prepare for your speech. Plus, youâll find 112 persuasive speech topics that you can take directly from us or use as creative inspiration for your own ideas!
Choose Something Youâre Passionate About
Itâs much easier to write, research, and deliver a speech about a cause you care about. Even if itâs challenging to find a topic that completely sparks your interest, try to choose a topic that aligns with your passions.
However, keep in mind that not everyone has the same interests as you. Try to choose a general topic to grab the attention of the majority of your audience, but one thatâs specific enough to keep them engaged.
For example, suppose youâre giving a persuasive speech about book censorship. In that case, itâs probably too niche to talk about why âTo Kill a Mockingbirdâ shouldnât be censored (even if itâs your favorite book), and itâs too broad to talk about media censorship in general.
Steer Clear of Cliches
Have you already heard a persuasive speech topic presented dozens of times? If so, itâs probably not an excellent choice for your speechâeven if itâs an issue youâre incredibly passionate about.
Although polarizing topics like abortion and climate control are important to discuss, they arenât great persuasive speech topics. Most people have already formed an opinion on these topics, which will either cause them to tune out or have a negative impression of your speech.
Instead, choose topics that are fresh, unique, and new. If your audience has never heard your idea presented before, they will be more open to your argument and engaged in your speech.
Have a Clear Side of Opposition
For a persuasive speech to be engaging, there must be a clear side of opposition. To help determine the arguability of your topic, ask yourself: âIf I presented my viewpoint on this topic to a group of peers, would someone disagree with me?â If the answer is yes, then youâve chosen a great topic!
Now that weâve laid the groundwork for what it takes to choose a great persuasive speech topic, here are over one hundred options for you to choose from.
- Should high school athletes get tested for steroids?
- Should schools be required to have physical education courses?
- Should sports grades in school depend on things like athletic ability?
- What sport should be added to or removed from the Olympics?
- Should college athletes be able to make money off of their merchandise?
- Should sports teams be able to recruit young athletes without a college degree?
- Should we consider video gamers as professional athletes?
- Is cheerleading considered a sport?
- Should parents allow their kids to play contact sports?
- Should professional female athletes be paid the same as professional male athletes?
- Should college be free at the undergraduate level?
- Is the traditional college experience obsolete?
- Should you choose a major based on your interests or your potential salary?
- Should high school students have to meet a required number of service hours before graduating?
- Should teachers earn more or less based on how their students perform on standardized tests?
- Are private high schools more effective than public high schools?
- Should there be a minimum number of attendance days required to graduate?
- Are GPAs harmful or helpful?
- Should schools be required to teach about standardized testing?
- Should Greek Life be banned in the United States?
- Should schools offer science classes explicitly about mental health?
- Should students be able to bring their cell phones to school?
- Should all public restrooms be all-gender?
- Should undocumented immigrants have the same employment and education opportunities as citizens?
- Should everyone be paid a living wage regardless of their employment status?
- Should supremacist groups be able to hold public events?
- Should guns be allowed in public places?
- Should the national drinking age be lowered?
- Should prisoners be allowed to vote?
- Should the government raise or lower the retirement age?
- Should the government be able to control the population?
- Is the death penalty ethical?
Environment
- Should stores charge customers for plastic bags?
- Should breeding animals (dogs, cats, etc.) be illegal?
- Is it okay to have exotic animals as pets?
- Should people be fined for not recycling?
- Should compost bins become mandatory for restaurants?
- Should electric vehicles have their own transportation infrastructure?
- Would heavier fining policies reduce corporationsâ emissions?
- Should hunting be encouraged or illegal?
- Should reusable diapers replace disposable diapers?
Science & Technology
- Is paper media more reliable than digital news sources?
- Should automated/self-driving cars be legalized?
- Should schools be required to provide laptops to all students?
- Should software companies be able to have pre-downloaded programs and applications on devices?
- Should drones be allowed in military warfare?
- Should scientists invest more or less money into cancer research?
- Should cloning be illegal?
- Should societies colonize other planets?
- Should there be legal oversight over the development of technology?
Social Media
- Should there be an age limit on social media?
- Should cyberbullying have the same repercussions as in-person bullying?
- Are online relationships as valuable as in-person relationships?
- Does âcancel cultureâ have a positive or negative impact on societies?
- Are social media platforms reliable information or news sources?
- Should social media be censored?
- Does social media create an unrealistic standard of beauty?
- Is regular social media usage damaging to real-life interactions?
- Is social media distorting democracy?
- How many branches of government should there be?
- Who is the best/worst president of all time?
- How long should judges serve in the U.S. Supreme Court?
- Should a more significant portion of the U.S. budget be contributed towards education?
- Should the government invest in rapid transcontinental transportation infrastructure?
- Should airport screening be more or less stringent?
- Should the electoral college be dismantled?
- Should the U.S. have open borders?
- Should the government spend more or less money on space exploration?
- Should students sing Christmas carols, say the pledge of allegiance, or perform other tangentially religious activities?
- Should nuns and priests become genderless roles?
- Should schools and other public buildings have prayer rooms?
- Should animal sacrifice be legal if it occurs in a religious context?
- Should countries be allowed to impose a national religion on their citizens?
- Should the church be separated from the state?
- Does freedom of religion positively or negatively affect societies?
Parenting & Family
- Is it better to have children at a younger or older age?
- Is it better for children to go to daycare or stay home with their parents?
- Does birth order affect personality?
- Should parents or the school system teach their kids about sex?
- Are family traditions important?
- Should parents smoke or drink around young children?
- Should âspankingâ children be illegal?
- Should parents use swear words in front of their children?
- Should parents allow their children to play violent video games?
Entertainment
- Should all actors be paid the same regardless of gender or ethnicity?
- Should all award shows be based on popular vote?
- Who should be responsible for paying taxes on prize money, the game show staff or the contestants?
- Should movies and television shows have ethnicity and gender quotas?
- Should newspapers and magazines move to a completely online format?
- Should streaming services like Netflix and Hulu be free for students?
- Is the movie rating system still effective?
- Should celebrities have more privacy rights?
Arts & Humanities
- Are libraries becoming obsolete?
- Should all schools have mandatory art or music courses in their curriculum?
- Should offensive language be censored from classic literary works?
- Is it ethical for museums to keep indigenous artifacts?
- Should digital designs be considered an art form?Â
- Should abstract art be considered an art form?
- Is music therapy effective?
- Should tattoos be regarded as âprofessional dressâ for work?
- Should schools place greater emphasis on the arts programs?
- Should euthanasia be allowed in hospitals and other clinical settings?
- Should the government support and implement universal healthcare?
- Would obesity rates lower if the government intervened to make healthy foods more affordable?
- Should teenagers be given access to birth control pills without parental consent?
- Should food allergies be considered a disease?
- Should health insurance cover homeopathic medicine?
- Is using painkillers healthy?
- Should genetically modified foods be banned?
- Should there be a tax on unhealthy foods?
- Should tobacco products be banned from the country?
- Should the birth control pill be free for everyone?
If you need more help brainstorming topics, especially those that are personalized to your interests, you can use CollegeVineâs free AI tutor, Ivy . Ivy can help you come up with original persuasive speech ideas, and she can also help with the rest of your homework, from math to languages.
Do Your Research
A great persuasive speech is supported with plenty of well-researched facts and evidence. So before you begin the writing process, research both sides of the topic youâre presenting in-depth to gain a well-rounded perspective of the topic.
Understand Your Audience
Itâs critical to understand your audience to deliver a great persuasive speech. After all, you are trying to convince them that your viewpoint is correct. Before writing your speech, consider the facts and information that your audience may already know, and think about the beliefs and concerns they may have about your topic. Then, address these concerns in your speech, and be mindful to include fresh, new information.
Have Someone Read Your Speech
Once you have finished writing your speech, have someone read it to check for areas of strength and improvement. You can use CollegeVineâs free essay review tool to get feedback on your speech from a peer!
Practice Makes Perfect
After completing your final draft, the key to success is to practice. Present your speech out loud in front of a mirror, your family, friends, and basically, anyone who will listen. Not only will the feedback of others help you to make your speech better, but youâll become more confident in your presentation skills and may even be able to commit your speech to memory.
Hopefully, these ideas have inspired you to write a powerful, unique persuasive speech. With the perfect topic, plenty of practice, and a boost of self-confidence, we know youâll impress your audience with a remarkable speech!
Related CollegeVine Blog Posts
![words to use for a persuasive speech words to use for a persuasive speech](https://blog.collegevine.com/wp-content/uploads/2022/09/pexels-thisisengineering-3861958-150x150.jpg)
Words, Phrases, and Arguments to Use in Persuasive Writing
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- Writing Research Papers
- Writing Essays
- English Grammar
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Persuasive writing is tough for kids to get used to, especially if theyâre not argumentative by nature. A few tools and shortcuts can help your child learn how to write well enough to convince someone (even you!) to change their mind about an issue that really matters to them. Ahead, we share persuasive language examples and how your child can best use them in their writing.
Persuasive Strategies and Devices
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There are common persuasion techniques sometimes referred to as persuasive devices that can be used to back up an argument in writing . Knowing the names of the strategies and how they work can make it easier to remember them when itâs time to write. The five common persuasive strategies are:
- Pathos: Pathos involves using emotional language that is designed to draw the reader in and make them feel for you. For example: "If my allowance isnât increased, I wonât be able to go out with my friends and do everything they do."
- Big Names: The big names strategy involves using the names of experts or well-known people who support your position. For example: "Dad agrees that increasing my allowance will..."
- Research and Logos: These strategies involve using studies, data, charts, illustrations, and logic to back up her position and points. For example: "As you can see in the pie chart, at my age the average childâs allowance is..."
- Ethos: The ethos strategy of persuasion involves using language that shows that the writer is trustworthy and believable. For example: "As you may recall, Iâve always been willing to put ten percent of my allowance in my bank account, thus..."
- Kairos: This type of argument creates a sense of urgency about how this is the right moment to act. For example: "If I donât get an increase in my allowance today, I will miss out on the chance to..."
Phrases and Words to Use in Persuasive Writing
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Once your child has figured out the techniques she can use in her persuasive writing, she will need to find some words and phrases that help her to be convincing. Using phrases like "I think" or "It seems that" donât convey a sense of confidence in her position. Instead, she needs to use word combinations that show how much she believes in what she is writing.
- Phrases to Illustrate a Point: For instance, for example, specifically, in particular, namely, such as, like
- Phrases to Introduce an Example:Â For example, thus, as an example, in the instance of, in other words, to illustrate
- Phrases to Make Suggestions:Â To this end, keeping this in mind, for this purpose, therefore
- Phrases to Transition Between Information: Also, furthermore, additionally, besides that, equally as important, similarly, likewise, as a result, otherwise, however
- Phrases to Contrast Points: On the other hand, nevertheless, despite, in spite of, yet, conversely, instead, by the same token
- Phrases for Conclusions and Summarizing: With this in mind, as a result of, because of this, for this reason, so, due to, since, finally, in short, in conclusion
Other Handy Phrases for Persuasive Writing
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Some phrases donât easily fit into a category and are just good for general use in persuasive writing. Here are a few to remember:
- I am certain. . .
- Iâm sure that you can see that . . .
- What needs to be done/what we need to do. . .
- I ask you to think about . . .
- I am writing in order to . . .
- Nevertheless . . .
- On the other hand . . .
- It has come to my attention that . . .
- If you move forward with . . .
- Obviously. . .
- Surely . . .
- Regardless . . .
- If [ ] were to happen, then . . .
- This can be fixed by . . .
- Although it may seem...
- 5 Steps to Writing a Position Paper
- Convince Me: A Persuasive Writing Activity
- Ethos, Logos, Pathos for Persuasion
- Et Al. Meaning and How to Use It
- How to Write a Paper at the Last Minute
- When to Cite a Source in a Paper
- The Introductory Paragraph: Start Your Paper Off Right
- How to Use Verbs Effectively in Your Research Paper
- How to Write a News Article That's Effective
- Your Personal Essay Thesis Sentence
- How to Write a Solid Thesis Statement
- What Is an Autobiography?
- MLA Bibliography or Works Cited
- Finding Statistics and Data for Research Papers
- What Is a Bibliography?
- What Is a Senior Thesis?
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Public Speaking Tips & Speech Topics
How to Write an Outline for a Persuasive Speech, with Examples
![words to use for a persuasive speech Photo of author](https://www.myspeechclass.com/wp-content/uploads/jim-peterson-150x150.jpeg)
Jim Peterson has over 20 years experience on speech writing. He wrote over 300 free speech topic ideas and how-to guides for any kind of public speaking and speech writing assignments at My Speech Class.
![words to use for a persuasive speech How to Write an Outline for a Persuasive Speech, with Examples intro image](https://www.myspeechclass.com/wp-content/uploads/How-to-Write-an-Outline-for-a-Persuasive-Speech-with-Examples-intro-image.jpg)
Persuasive speeches are one of the three most used speeches in our daily lives. Persuasive speech is used when presenters decide to convince their presentation or ideas to their listeners. A compelling speech aims to persuade the listener to believe in a particular point of view. One of the most iconic examples is Martin Luther Kingâs ‘I had a dream’ speech on the 28th of August 1963.
In this article:
What is Persuasive Speech?
Here are some steps to follow:, persuasive speech outline, final thoughts.
![Man Touches the Word Persuasion on Screen Man Touches the Word Persuasion on Screen](https://www.myspeechclass.com/wp-content/uploads/Man-Touches-the-Word-Persuasion-on-Screen.jpg)
Persuasive speech is a written and delivered essay to convince people of the speaker’s viewpoint or ideas. Persuasive speaking is the type of speaking people engage in the most. This type of speech has a broad spectrum, from arguing about politics to talking about what to have for dinner. Persuasive speaking is highly connected to the audience, as in a sense, the speaker has to meet the audience halfway.
Persuasive Speech Preparation
Persuasive speech preparation doesn’t have to be difficult, as long as you select your topic wisely and prepare thoroughly.
1. Select a Topic and Angle
Come up with a controversial topic that will spark a heated debate, regardless of your position. This could be about anything. Choose a topic that you are passionate about. Select a particular angle to focus on to ensure that your topic isn’t too broad. Research the topic thoroughly, focussing on key facts, arguments for and against your angle, and background.
2. Define Your Persuasive Goal
Once you have chosen your topic, it’s time to decide what your goal is to persuade the audience. Are you trying to persuade them in favor of a certain position or issue? Are you hoping that they change their behavior or an opinion due to your speech? Do you want them to decide to purchase something or donate money to a cause? Knowing your goal will help you make wise decisions about approaching writing and presenting your speech.
3. Analyze the Audience
Understanding your audience’s perspective is critical anytime that you are writing a speech. This is even more important when it comes to a persuasive speech because not only are you wanting to get the audience to listen to you, but you are also hoping for them to take a particular action in response to your speech. First, consider who is in the audience. Consider how the audience members are likely to perceive the topic you are speaking on to better relate to them on the subject. Grasp the obstacles audience members face or have regarding the topic so you can build appropriate persuasive arguments to overcome these obstacles.
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4. Build an Effective Persuasive Argument
Once you have a clear goal, you are knowledgeable about the topic and, have insights regarding your audience, you will be ready to build an effective persuasive argument to deliver in the form of a persuasive speech.
Start by deciding what persuasive techniques are likely to help you persuade your audience. Would an emotional and psychological appeal to your audience help persuade them? Is there a good way to sway the audience with logic and reason? Is it possible that a bandwagon appeal might be effective?
5. Outline Your Speech
Once you know which persuasive strategies are most likely to be effective, your next step is to create a keyword outline to organize your main points and structure your persuasive speech for maximum impact on the audience.
Start strong, letting your audience know what your topic is, why it matters and, what you hope to achieve at the end of your speech. List your main points, thoroughly covering each point, being sure to build the argument for your position and overcome opposing perspectives. Conclude your speech by appealing to your audience to act in a way that will prove that you persuaded them successfully. Motivation is a big part of persuasion.
6. Deliver a Winning Speech
Select appropriate visual aids to share with your audiences, such as graphs, photos, or illustrations. Practice until you can deliver your speech confidently. Maintain eye contact, project your voice and, avoid using filler words or any form of vocal interference. Let your passion for the subject shine through. Your enthusiasm may be what sways the audience.
![Close-Up of Mans Hands Persuading Someone Close-Up of Mans Hands Persuading Someone](https://www.myspeechclass.com/wp-content/uploads/Close-Up-of-Mans-Hands-Persuading-Someone.jpg)
Topic: What topic are you trying to persuade your audience on?
Specific Purpose:
Central idea:
- Attention grabber – This is potentially the most crucial line. If the audience doesn’t like the opening line, they might be less inclined to listen to the rest of your speech.
- Thesis – This statement is used to inform the audience of the speaker’s mindset and try to get the audience to see the issue their way.
- Qualifications – Tell the audience why you are qualified to speak about the topic to persuade them.
After the introductory portion of the speech is over, the speaker starts presenting reasons to the audience to provide support for the statement. After each reason, the speaker will list examples to provide a factual argument to sway listeners’ opinions.
- Example 1 – Support for the reason given above.
- Example 2 – Support for the reason given above.
The most important part of a persuasive speech is the conclusion, second to the introduction and thesis statement. This is where the speaker must sum up and tie all of their arguments into an organized and solid point.
- Summary: Briefly remind the listeners why they should agree with your position.
- Memorable ending/ Audience challenge: End your speech with a powerful closing thought or recommend a course of action.
- Thank the audience for listening.
Persuasive Speech Outline Examples
![Male and Female Whispering into the Ear of Another Female Male and Female Whispering into the Ear of Another Female](https://www.myspeechclass.com/wp-content/uploads/Male-and-Female-Whispering-into-the-Ear-of-Another-Female.jpg)
Topic: Walking frequently can improve both your mental and physical health.
Specific Purpose: To persuade the audience to start walking to improve their health.
Central idea: Regular walking can improve your mental and physical health.
Life has become all about convenience and ease lately. We have dishwashers, so we don’t have to wash dishes by hand with electric scooters, so we don’t have to paddle while riding. I mean, isn’t it ridiculous?
Today’s luxuries have been welcomed by the masses. They have also been accused of turning us into passive, lethargic sloths. As a reformed sloth, I know how easy it can be to slip into the convenience of things and not want to move off the couch. I want to persuade you to start walking.
Americans lead a passive lifestyle at the expense of their own health.
- This means that we spend approximately 40% of our leisure time in front of the TV.
- Ironically, it is also reported that Americans don’t like many of the shows that they watch.
- Today’s studies indicate that people were experiencing higher bouts of depression than in the 18th and 19th centuries, when work and life were considered problematic.
- The article reports that 12.6% of Americans suffer from anxiety, and 9.5% suffer from severe depression.
- Present the opposition’s claim and refute an argument.
- Nutritionist Phyllis Hall stated that we tend to eat foods high in fat, which produces high levels of cholesterol in our blood, which leads to plaque build-up in our arteries.
- While modifying our diet can help us decrease our risk for heart disease, studies have indicated that people who don’t exercise are at an even greater risk.
In closing, I urge you to start walking more. Walking is a simple, easy activity. Park further away from stores and walk. Walk instead of driving to your nearest convenience store. Take 20 minutes and enjoy a walk around your neighborhood. Hide the TV remote, move off the couch and, walk. Do it for your heart.
Thank you for listening!
Topic: Less screen time can improve your sleep.
Specific Purpose: To persuade the audience to stop using their screens two hours before bed.
Central idea: Ceasing electronics before bed will help you achieve better sleep.
Who doesn’t love to sleep? I don’t think I have ever met anyone who doesn’t like getting a good night’s sleep. Sleep is essential for our bodies to rest and repair themselves.
I love sleeping and, there is no way that I would be able to miss out on a good night’s sleep.
As someone who has had trouble sleeping due to taking my phone into bed with me and laying in bed while entertaining myself on my phone till I fall asleep, I can say that it’s not the healthiest habit, and we should do whatever we can to change it.
- Our natural blue light source is the sun.
- Bluelight is designed to keep us awake.
- Bluelight makes our brain waves more active.
- We find it harder to sleep when our brain waves are more active.
- Having a good night’s rest will improve your mood.
- Being fully rested will increase your productivity.
Using electronics before bed will stimulate your brainwaves and make it more difficult for you to sleep. Bluelight tricks our brains into a false sense of daytime and, in turn, makes it more difficult for us to sleep. So, put down those screens if you love your sleep!
Thank the audience for listening
A persuasive speech is used to convince the audience of the speaker standing on a certain subject. To have a successful persuasive speech, doing the proper planning and executing your speech with confidence will help persuade the audience of your standing on the topic you chose. Persuasive speeches are used every day in the world around us, from planning what’s for dinner to arguing about politics. It is one of the most widely used forms of speech and, with proper planning and execution, you can sway any audience.
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How to Write a Persuasive Speech
Last Updated: December 10, 2023 Fact Checked
This article was co-authored by Patrick Muñoz . Patrick is an internationally recognized Voice & Speech Coach, focusing on public speaking, vocal power, accent and dialects, accent reduction, voiceover, acting and speech therapy. He has worked with clients such as Penelope Cruz, Eva Longoria, and Roselyn Sanchez. He was voted LA's Favorite Voice and Dialect Coach by BACKSTAGE, is the voice and speech coach for Disney and Turner Classic Movies, and is a member of Voice and Speech Trainers Association. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,532,671 times.
A persuasive speech is a speech intended to convince the audience to do something. Whether you want to get people to vote, stop littering, or change their minds about an important issue, persuasive speeches are an effective way to sway an audience. There are many elements that go into a successful persuasive speech. But, with some preparation and practice, you can deliver a powerful speech.
Preparing to Write
![words to use for a persuasive speech Step 1 Learn about your topic.](https://www.wikihow.com/images/thumb/f/f6/Write-a-Persuasive-Speech-Step-1-Version-4.jpg/v4-460px-Write-a-Persuasive-Speech-Step-1-Version-4.jpg)
- Especially if your topic is a controversial one, it's a good idea to know the arguments on all sides of the issue. [1] X Research source Whatever argument you are making, you'll be more persuasive if you can address the views of the opposing side.
- Spend some time reading books or articles about your topic. You can go to the library and ask a librarian for help finding books, or just go online and find some articles. Make sure to use reliable sources, like major news organizations, or academic books or articles.
- Opinion-oriented sources, like editorials, talk radio, or partisan cable news, can be valuable for finding out what other people think about your topic. But, don't rely on them as your only source of information. They can be very biased. If you use them at all, make sure to read a variety of viewpoints on the matter, not just one side.
![words to use for a persuasive speech Step 2 Know your goal.](https://www.wikihow.com/images/thumb/2/25/Write-a-Persuasive-Speech-Step-2-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-2-Version-3.jpg)
- For example, if your topic is recycling, it's important to know a lot about recycling. But, your speech will need to reflect exactly what you hope the audience will do. Are you trying to get people to vote in favor of a citywide recycling program? Or are you trying to convince them to sort out their glass and cans and put them in a separate bin? These will be different speeches, so having the goal spelled out early will help you craft your message.
![words to use for a persuasive speech Step 3 Understand your audience.](https://www.wikihow.com/images/thumb/0/01/Write-a-Persuasive-Speech-Step-3-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-3-Version-3.jpg)
- An audience that knows little about your topic will need more background information and simpler language. An audience made up of experts on the topic would likely find such a simple speech boring.
- Likewise, an audience that already supports your view on a topic will be easier to persuade to take some action. You won't need to convince them you are right, but only that they need to do something. By contrast, an audience that does not agree with you will need persuasion to even consider your point of view.
- For example, imagine you want to convince your audience to support a city-wide recycling program. If they already think recycling is important, you only need to convince them of the value of this specific program. But, if they don't care about recycling or oppose it, you will need to first convince them that recycling is worthwhile.
![words to use for a persuasive speech Step 4 Choose the right persuasive approach.](https://www.wikihow.com/images/thumb/1/14/Write-a-Persuasive-Speech-Step-4-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-4-Version-3.jpg)
- Ethos. These are appeals to the audience's ethics or morals. For example: "Recycling is the right thing to do. Wasting our limited resources steals from future generations, which is immoral."
- Pathos. These are appeals to the audience's emotions. For example: "Think of the animals that lose their homes every day because of trees being chopped down. If we recycled more, we could save these beautiful forests."
- Logos. These are appeals to the audiences logic or intellect. For example: "We know that there is a limited supply of natural resources. We can make this supply last longer by recycling."
- You can rely on any one or some combination.
![words to use for a persuasive speech Step 5 Outline your main points.](https://www.wikihow.com/images/thumb/e/e4/Write-a-Persuasive-Speech-Step-5-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-5-Version-3.jpg)
- The number of points you can make to support your position will be determined by how much time you have to speak.
- As a rule of thumb, three to four supporting points is usually a good number. [2] X Research source
- For example, in the speech about recycling, your three main points might be: 1. Recycling saves resources, 2. Recycling reduces the amount of garbage, and 3. Recycling is cost-effective.
Writing your Speech
![words to use for a persuasive speech Step 1 Write a strong opening.](https://www.wikihow.com/images/thumb/9/94/Write-a-Persuasive-Speech-Step-6-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-6-Version-3.jpg)
- An attention grabber. This could be a statement (or sometimes a visual) that gets your audience's attention. It can be a good idea to be a little startling or dramatic at the opening of your speech. For example, you might start with information (or pictures) showing how a nearby landfill is nearly full to capacity.
- A link to the audience. This is a means of showing that you have something in common with the audience. Show that you have a similar background or share an emotional connection of some kind. This will really depend on knowing your audience. For example, if you are a parent, speaking to other parents, you might emphasize the concern for your own children's future. If you share a common interest or ideological position with your audience, you can emphasize that.
- Your credentials. This is a means of showing that you are knowledgeable or an authority on the topic of the speech. Highlight the research you've done on your topic. If you have any personal or professional experience with the topic, be sure to emphasize that, too. In the recycling example, you might say "I've invested many hours studying the recycling issue and the types of programs available in other cities."
- Your goal. Explain to the audience what you hope the speech will accomplish. For example: "I hope by the end of my talk that you will agree that we need a city wide recycling program."
- A road map. Finally, tell the audience what the main points of the speech will be. For example, "I believe we must start a recycling program for these three reasons...."
![words to use for a persuasive speech Step 2 Offer persuasive evidence.](https://www.wikihow.com/images/thumb/f/fb/Write-a-Persuasive-Speech-Step-7-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-7-Version-3.jpg)
- Arrange these points logically. Don't jump from one point to the next, and then back again. Instead, complete an argument, then move on to another that flows logically from it. [4] X Research source
- Use credible sources from your research to back the points you are making. Even if your point is more emotional (pathos), introducing some factual information will make your argument stronger. For example "Each year, 40,000 acres of beautiful forests are destroyed to make paper, according to a study from the American Recycling Institute."
- Use real life examples that the audience can relate to. Even an argument based on facts and logic (logos) should relate to the audience's lives and interests. For example: "In these hard economic times, I know many of you are afraid that a recycling program will mean a costly increase in taxes. But, the city of Springfield started a program like this one three years ago. So far they've seen an increase in revenue as a result of the program. Many residents have seen a decrease in their taxes as a result."
![words to use for a persuasive speech Step 3 Address the counter-argument.](https://www.wikihow.com/images/thumb/e/ec/Write-a-Persuasive-Speech-Step-8-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-8-Version-3.jpg)
- Make sure that you describe opposing views fairly and objectively. Consider whether someone who actually holds that view would approve of the way you are describing their position. If you aren't sure, find someone who thinks that way and ask!
- For example, you would not want to say: "opponents of recycling just don't care if we waste our precious resources, or our money." That's not a fair description of their opinion.
- Instead, you might say: "opponents of recycling are concerned that the cost might be much higher than just using new materials," and then go on to offer an argument about why recycling might be the more cost-effective option.
![words to use for a persuasive speech Step 4 Conclude with a call to action.](https://www.wikihow.com/images/thumb/2/28/Write-a-Persuasive-Speech-Step-9-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-9-Version-3.jpg)
- Don't just restate, verbatim, what you've already said. Instead, use this as an opportunity to reinforce the way your main points support your call to action. For example: "To sum up, I've shown you (points a, b, and c). These three undeniable facts point to a city-wide recycling program as the most sensible and ethical step we can take in helping create a more sustainable future. Please, join me in voting 'yes' on this program in November."
Delivering your Speech
![words to use for a persuasive speech Step 1 Practice your speech.](https://www.wikihow.com/images/thumb/4/44/Write-a-Persuasive-Speech-Step-10-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-10-Version-3.jpg)
- Try practicing in front of a mirror, so that you can see how you are delivering the speech. This can help you notice your facial expressions and body language. These can help or hinder your ability to get your message across.
- For example, you might notice you are slouching, or that that you fidget with your collar. These actions suggest to an audience that you aren't confident.
- Better still, record yourself with a video camera and watch the tape afterwards. This can help you see (and hear) where your delivery needs improvement. [5] X Research source It has the benefit of providing audio, and also won't distract you as much as a mirror when you're speaking.
- Once you've practiced on your own a few times, try giving the speech to a small group of friends or family members. Ask for their feedback on your message and delivery.
![words to use for a persuasive speech Step 2 Dress appropriately.](https://www.wikihow.com/images/thumb/c/c4/Write-a-Persuasive-Speech-Step-11-Version-3.jpg/v4-460px-Write-a-Persuasive-Speech-Step-11-Version-3.jpg)
- Generally speaking, this will mean dressing professionally. But, the degree of formality will vary. A speech to a film club to convince them to show your film won't require the same degree of formality as speaking to the executives of a movie distribution company. For the executives, you would want to wear a suit. For the film club, that might be overdoing it.
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- Be friendly and make eye contact with the audience.
- Move around, where appropriate, but don't fidget or pick at your clothes or hair.
- Don't read the speech. It's okay to use a few notes to keep yourself on track, but your speech should be mostly memorized.
- Roll with the punches. If you make a mistake, don't let it derail your whole speech. This might be an opportunity to use a little humor. Then, move on.
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- For example, if you want them to contact the mayor, demanding a recycling program, don't just ask them to do it. Give them stamped, addressed envelopes to send a letter, or cards with the mayor's phone number and email address. If you do this, many more people are likely to follow through.
![words to use for a persuasive speech Patrick Muñoz](https://www.wikihow.com/images/thumb/8/89/Patrick_munoz.png/-crop-100-100-100px-Patrick_munoz.png)
Patrick Muñoz
Speak from your heart and connect with your audience. Look them in the eyes and really talk to them. Make sure you're comfortable delivering your speech and that you use a warm, confident tone.
Sample Template
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Community Q&A
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- Look around at the audience, making eye contact, especially during pauses in your speech. If you're feeling nervous about this, pick out a single person in the audience and pretend you are speaking only to them. After a little while, pick someone else, and repeat. [6] X Research source Thanks Helpful 0 Not Helpful 0
- Speak forward, projecting your voice toward the audience with confidence. Do not speak down toward the floor. Thanks Helpful 0 Not Helpful 0
- Try to cite sources for statistics and use credible, non-biased sources. Thanks Helpful 0 Not Helpful 0
Tips from our Readers
- If you have a nervous laugh, be careful to control it during your speech. Otherwise, your audience will likely think what you have to say isn't important.
![words to use for a persuasive speech words to use for a persuasive speech](https://www.wikihow.com/images/9/99/News_v01_0420x0250.jpg)
- Avoid being confrontational, when possible. Don't be sarcastic or mocking when discussing viewpoints other than your own. This can be alienating to your audience, even those who may agree with you. Thanks Helpful 55 Not Helpful 17
- Don't be pompous or arrogant during your speech. Be humble, and be open to questions, suggestions, and feedback. Thanks Helpful 1 Not Helpful 1
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About This Article
![words to use for a persuasive speech Patrick Muñoz](https://www.wikihow.com/images/thumb/8/89/Patrick_munoz.png/-crop-100-100-100px-Patrick_munoz.png)
To write a persuasive speech, start with a strong opening that will make your reader want to pay attention, including an attention grabber, your credentials, the essay's goal, and a road map for the essay. Next, offer persuasive evidence or reasons why the reader should support your viewpoint. Arrange these points logically, use credible sources, and employ some real life examples. Additionally, address counter-arguments to show that youâre looking at the topic from all sides. Finally, conclude by clearly letting the audience know how to put your ideas into action. To learn how to involve your audience when you deliver your speech, keep reading. Did this summary help you? Yes No
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37 Words and Phrases That Immediately Increase Your Credibility
Want your writing or speech to be more persuasive these words will help..
![words to use for a persuasive speech Arrow lodged in bull's-eye](https://images.inc.com/uploaded_files/image/1920x1080/getty_482140573_2000136620009280212_71344.jpg)
If you think choosing precisely the right words doesn't matter much, you're wrong. A single word can have amazing power to change human behavior, usually without our being aware of it. Which means those who know how to use powerful words convincingly have an advantage over everyone else.
Consider the following amazing experiment performed by social psychologist Ellen Langer , and recounted by Buffer's Kevan Lee as an intro to his Big List of 189 Words That Convert , which is very much worth a read.
Langer walked into a series of copy shops (this was before we all had printer/copiers on our desks) and asked the people waiting in line to make copies if she could cut ahead of them using three different specific phrases:
"Excuse me, I have five pages. May I use the Xerox machine?" When she asked it this way, 60 percent of the people in line agreed.
"Excuse me, I have five pages. May I use the Xerox machine because I'm in a rush?" This time, 94 percent of the people she asked agreed. Makes sense--we've all been in a hurry one time or another and the people around us are often kind enough to accommodate us at those moments, so we tend to give back by doing the same for others.
But here's where it gets interesting. In some cases she said, "Excuse me, I have five pages. May I use the Xerox machine because I have to make some copies?" That's completely meaningless--presumably every customer in a copy shop has to make copies. Nevertheless, 93 percent of those she asked agreed to let her go first. That's the power of a single word--the word "because." It's one of the most persuasive words you can use.
Here are 37 more.
The most powerful word you can use:
Like most humans, your readers and listeners are primarily focused on themselves. Yes, it's a good idea to speak or write about yourself and your experiences as a way to create a bond with your audience. But before you do that, you need to engage their attention, and the best way is to let them know right from the beginning how what you have to say will benefit them. That makes "you" the single most convincing word you can use when writing or speaking.
Words that convey urgency:
All of us are too busy, and constantly facing competing demands on our attention and time. Given this reality, why should anyone stop and read or listen to what you have to say? Because whatever it is is urgent, and requires their immediate action. These words to convey that notion.
5. Must not
6. Don't miss
9. Only (as in "only three days left" or "only five available")
11. Tomorrow
Words that create connection:
We spend more time connecting with others on social media than we ever have before and yet many of us are also lonely. The trend toward working at home--a wonderful thing in most ways--makes this problem even worse. Your readers and listeners are looking for a sense of connection and community; here are some words that will give it to them.
14. Discover
16. Come along
17. A good fit (as in "our product may be a good fit for your needs")
Words that help people trust you:
"Because" fits into this category, along with many other words and phrases that imply cause and effect. The reason, according to Darlene Price, author of Well Said! , is that cause-and-effect words and phrases make you seem objective and rational. This list of words includes some other good cause-and-effect words, as well as other words that imply you are both objective and trustworthy.
18. As a result
19. Consequently
20. Caused by
21. For this reason
23. Research
24. Results
Words that promise a reward for little effort:
In our busy lives we are constantly, often unconsciously, calculating how we can best spend our time to get the most useful result. That's why it's a powerful tactic to use words that suggest that a small amount of effort--such as the few minutes it will take someone to read your message or listen to what you have to say--will bring immediate benefits. One warning though: Do not use these words and then fail to deliver the goods, or you risk alienating your audience. And that's tough to recover from.
29. Instantly
30. Immediately
Words that promise a surprise:
In modern times we've all become a little jaded, and we're all on the lookout for anything truly unexpected, especially so we can share it with our friends and on social media. These words tell readers or listeners that what's coming next will surprise them in some way. Here again, do not use these words unless whatever follows truly lives up to that promise:
31. Surprising
32. Remarkable
33. Amazing
34. Astonishing
35. Startling
36. You won't believe
37. Unbelievable
This should give you a good start, but there are a lot of other powerfully convincing words and phrases out there. Share your own favorites in the comments. (And see how many of these you can spot in Inc.com headlines.)
A refreshed look at leadership from the desk of CEO and chief content officer Stephanie Mehta
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A Comprehensive Guide to Writing a Persuasive Speech
Hrideep barot.
- Speech Writing
![words to use for a persuasive speech call of action- persuasion](https://franticallyspeaking.com/wp-content/uploads/2021/02/image-21.png)
The term Persuasion means the efforts to change the attitudes or opinions of others through various means.
It is present everywhere: election campaigns, salesmen trying to sell goods by giving offers, public health campaigns to quit smoking or to wear masks in the public spaces, or even at the workplace; when an employee tries to persuade others to agree to their point in a meeting.
How do they manage to convince us so subtly? You guessed it right! They engage in what is called Persuasive Speech.
Persuasive Speech is a category of speech that attempts to influence the listenerâs beliefs, attitudes, thoughts, and ultimately, behavior.
They are used in all contexts and situations . It can be informal , a teenager attempting to convince his or her parents for a sleepover at a friendâs house.
It can also be formal , President or Prime Minister urging the citizens to abide by the new norms.
But not to confuse these with informative speeches! These also aim to inform the audience about a particular topic or event, but they lack any attempt at persuasion.
The most typical setting where this kind of speech is practiced is in schools and colleges.
An effective speech combines both the features of an informative and persuasive speech for a better takeaway from an audienceâs point of view.
However, writing and giving a persuasive speech are different in the sense that you as a speaker have limited time to call people to action.
Also, according to the context or situation, you may not be able to meet your audience several times, unlike TV ads, which the audience sees repeatedly and hence believes the credibility of the product.
So, how to write and deliver an effective persuasive speech?
How to start a persuasive speech? What are the steps of writing a persuasive speech? What are some of the tricks and tips of persuasion?
Read along till the end to explore the different dimensions and avenues of the science of giving a persuasive speech.
THINGS TO KEEP IN MIND BEFORE WRITING A PERSUASIVE SPEECH
1. get your topic right, passion and genuine interest in your topic.
It is very important that you as a speaker are interested in the chosen topic and in the subsequent arguments you are about to put forward. If you are not interested in what you are saying, then how will the audience feel the same?
Passion towards the topic is one of the key requirements for a successful speech as your audience will see how passionate and concerned you are towards the issue and will infer you as a genuine and credible person.
The audience too will get in the mood and connect to you on an emotional level, empathizing with you; as a result of which will understand your point of view and are likely to agree to your argument.
Consider this example: your friend is overflowing with joy- is happy, smiling, and bubbling with enthusiasm.
Before even asking the reason behind being so happy, you âcatch the moodâ; i.e., you notice that your mood has been boosted as a result of seeing your friend happy.
Why does it happen so? The reason is that we are influenced by other peopleâs moods and emotions.
It also means that our mood affects people around us, which is the reason why speaking with emotions and passion is used by many successful public speakers.
Another reason is that otherâs emotions give an insight into how one should feel and react. We interpret otherâs reactions as a source of information about how we should feel.
So, if someone shows a lot of anxiety or excitement while speaking, we conclude that the issue is very important and we should do something about it, and end up feeling similar reactions.
Meaningful and thought-provoking
Choose a topic that is meaningful to you and your audience. It should be thought-provoking and leave the audience thinking about the points put forward in your speech.
Topics that are personally or nationally relevant and are in the talks at the moment are good subjects to start with.
If you choose a controversial topic like âshould euthanasia be legalized?â, orâ is our nation democratic?â, it will leave a dramatic impact on your audience.
However, be considerate in choosing a sensitive topic, since it can leave a negative impression on your listeners. But if worded in a neutral and unbiased manner, it can work wonders.
Also, refrain from choosing sensitive topics like the reality of religion, sexuality, etc.
2. Research your topic thoroughly
![words to use for a persuasive speech words to use for a persuasive speech](https://franticallyspeaking.com/old/wp-content/uploads/2021/02/image-22.png)
Research on persuasion conducted by Hovland, Janis, and Kelley states that credible communicators are more persuasive than those who are seen as lacking expertise.
Even if you are not an expert in the field of your topic, mentioning information that is backed by research or stating an expertâs opinion on the issue will make you appear as a knowledgeable and credible person.
How to go about researching? Many people think that just googling about a topic and inferring 2-3 articles will be enough. But this is not so.
For writing and giving an effective speech, thorough research is crucial for you as a speaker to be prepared and confident.
Try to find as many relevant points as possible, even if it is against your viewpoint. If you can explain why the opposite viewpoint is not correct, it will give the audience both sides to an argument and will make decision-making easier.
Also, give credit to the source of your points during your speech, by mentioning the original site, author, or expert, so the audience will know that these are reliable points and not just your opinion, and will be more ready to believe them since they come from an authority.
Other sources for obtaining data for research are libraries and bookstores, magazines, newspapers, google scholar, research journals, etc.
Analyze your audience
Know who comprises your audience so that you can alter your speech to meet their requirements.
Demographics like age group, gender ratio, the language with which they are comfortable, their knowledge about the topic, the region and community to which they belong; are all important factors to be considered before writing your speech.
Ask yourself these questions before sitting down to write:
Is the topic of argument significant to them? Why is it significant? Would it make sense to them? Is it even relevant to them?
In the end, the speech is about the audience and not you. Hence, make efforts to know your audience.
This can be done by surveying your audience way before the day of giving your speech. Short polls and registration forms are an effective way to know your audience.
They ensure confidentiality and maintain anonymity, eliminating social desirability bias on part of the audience, and will likely receive honest answers.
OUTLINE OF A PERSUASIVE SPEECH
Most speeches follow the pattern of Introduction, Body and Conclusion.
However, persuasive speeches have a slightly different pathway.
INTRODUCTION
BODY OR SUPPORTING STATEMENTS( ATLEAST 3 ARGUMENTS)
CONCLUSION OR A CALL TO ACTION
1. INTRODUCTION
Grab attention of your audience.
![words to use for a persuasive speech words to use for a persuasive speech](https://franticallyspeaking.com/old/wp-content/uploads/2021/02/image-23.png)
The first few lines spoken by a speaker are the deciding factor that can make or break a speech.
Hence, if you nail the introduction, half of the task has already been done, and you can rest assured.
No one likes to be silent unless you are an introvert. But the audience expects that the speaker will go on stage and speak. But what if the speaker just goes and remains silent?
Chances are high that the audience will be in anticipation of what you are about to speak and their sole focus will be on you.
This sets the stage.
Use quotes that are relevant and provocative to set the tone of your speech. It will determine the mood of your audience and get them ready to receive information.
An example can be âThe only impossible journey is the one you never beginâ and then state who gave it, in this case, Tony Robbins, an American author.
Use what-if scenarios
Another way to start your speech is by using what-if scenarios and phrases like âsuppose if your home submerges in water one day due to global warmingâŠâ.
This will make them the center of attention and at the same time grabbing their attention.
Use personal anecdotes
Same works with personal experiences and stories.
Everyone loves listening to first-hand experiences or a good and interesting story. If you are not a great storyteller, visual images and videos will come to your rescue.
After you have successfully grabbed and hooked your audience, the next and last step of the introduction is introducing your thesis statement.
What is a thesis statement?
It introduces the topic to your audience and is one of the central elements of any persuasive speech.
It is usually brief, not more than 3 sentences, and gives the crux of your speech outline.
How to make a thesis statement?
Firstly, research all possible opinions and views about your topic. See which opinion you connect with, and try to summarize them.
After you do this, you will get a clear idea of what side you are on and this will become your thesis statement.
However, the thesis should answer the question âwhyâ and âhowâ.
So, for instance, if you choose to speak on the topic of the necessity of higher education, your thesis statement could be something like this:
Although attending university and getting a degree is essential for overall development, not every student must be pushed to join immediately after graduating from school.
And then you can structure your speech containing the reasons why every student should not be rushed into joining a university.
3. BODY OF THE SPEECH
The body contains the actual reasons to support your thesis.
Ideally, the body should contain at least 3 reasons to support your argument.
So, for the above-mentioned thesis, you can support it with possible alternatives, which will become your supporting statements.
The option of a gap year to relax and decide future goals, gaining work experience and then joining the university for financial reasons, or even joining college after 25 or 35 years.
These become your supporting reasons and answers the question âwhyâ.
Each reason has to be resourcefully elaborated, with explaining why you support and why the other or anti-thesis is not practical.
At this point, you have the option of targeting your audienceâs ethos, pathos, or logos.
Ethos is the ethical side of the argument. It targets morals and puts forth the right thing or should be.
This technique is highly used in the advertising industry.
Ever wondered why celebrities, experts, and renowned personalities are usually cast as brand ambassadors.?
The reason: they are liked by the masses and exhibit credibility and trust.
Advertisers endorse their products via a celebrity to try to show that the product is reliable and ethical.
The same scenario is seen in persuasive speeches. If the speaker is well-informed and provides information that is backed by research, chances are high that the audience will follow it.
Pathos targets the emotional feelings of the audience.
This is usually done by narrating a tragic or horrifying anecdote and leaves the listener moved by using an emotional appeal to call people to action.
The common emotions targeted by the speaker include the feeling of joy, love, sadness, anger, pity, and loneliness.
All these emotions are best expressed in stories or personal experiences.
Stories give life to your argument, making the audience more involved in the matter and arousing sympathy and empathy.
Visuals and documentaries are other mediums through which a speaker can attract the audienceâs emotions.
What was your reaction after watching an emotional documentary? Did you not want to do something about the problem right away?
Emotions have the power to move people to action.
The last technique is using logos, i.e., logic. This includes giving facts and practical aspects of why this is to be done or why such a thing is the most practical.
It is also called the âlogical appealâ.
This can be done by giving inductive or deductive reasoning.
Inductive reasoning involves the speaker taking a specific example or case study and then generalizing or drawing conclusions from it.
For instance, a speaker tells a case study of a student who went into depression as the child wasnât able to cope with back-to-back stress.
This problem will be generalized and concluded that gap year is crucial for any child to cope with and be ready for the challenges in a university.
On the other hand, deductive reasoning involves analyzing general assumptions and theories and then arriving at a logical conclusion.
So, in this case, the speaker can give statistics of the percentage of university students feeling drained due to past exams and how many felt that they needed a break.
This general data will then be personalized to conclude how there is a need for every student to have a leisure break to refresh their mind and avoid having burned out.
Using any of these 3 techniques, coupled with elaborate anecdotes and supporting evidence, at the same time encountering counterarguments will make the body of your speech more effective.
4. CONCLUSION
Make sure to spend some time thinking through your conclusion, as this is the part that your audience will remember the most and is hence, the key takeaway of your entire speech.
Keep it brief, and avoid being too repetitive.
It should provide the audience with a summary of the points put across in the body, at the same time calling people to action or suggesting a possible solution and the next step to be taken.
Remember that this is your last chance to convince, hence make sure to make it impactful.
 Include one to two relevant power or motivational quotes, and end by thanking the audience for being patient and listening till the end.
Watch this clip for a better understanding.
TIPS AND TRICKS OF PERSUASION
Start strong.
A general pattern among influential speeches is this: all start with a powerful and impactful example, be it statistics about the issue, using influential and meaning statements and quotes, or asking a rhetorical question at the beginning of their speech.
Why do they do this? It demonstrates credibility and creates a good impression- increasing their chance of persuading the audience.
Hence, start in such a manner that will hook the audience to your speech and people would be curious to know what you are about to say or how will you end it.
Keep your introduction short
Keep your introduction short, and not more than 10-15% of your speech.
If your speech is 2000 words, then your introduction should be a maximum of 200-250 words.
Or if you are presenting for 10 minutes, your introduction should be a maximum of 2 minutes. This will give you time to state your main points and help you manage your time effectively.
Be clear and concise
Use the correct vocabulary to fit in, at the same time making sure to state them clearly, without beating around the bush.
This will make the message efficient and impactful.
Answer the question âwhyâ
Answer the question âwhyâ before giving solutions or âhowâ.
Tell them why is there a need to change. Then give them all sides of the point.
It is important to state what is wrong and not just what ought to be or what is right, in an unopinionated tone.
Unless and until people donât know the other side of things, they simply will not change.
Suggest solutions
Once you have stated the problem, you imply or hint at the solution.
Never state solutions, suggest them; leaving the decision up to the audience.
You can hint at solutions: âdonât you think it is a good idea toâŠ?â or âis it wrong to say thatâŠ?â, instead of just stating solutions.
Use power phrases
Certain power-phrases come in handy, which can make the audience take action.
Using the power phrase âbecauseâ is very impactful in winning and convincing others.
This phrase justifies the action associated with it and gives us an understanding of why is it correct.
For instance, the phrase âcan you give me a bite of your food?â does not imply attitude change.
But using âmay I have a bite of your food because I havenât eaten breakfast?â is more impactful and the person will likely end up sharing food if you use this power- phrase, because it is justifying your request.
Another power-phrase is âI understand, butâŠâ.
This involves you agreeing with the opposite side of the argument and then stating your side or your point of view.
This will encourage your audience to think from the other side of the spectrum and are likely to consider your argument put forth in the speech.
Use power words
Use power words like âincredibleâ, âfascinatingâ, âunquestionableâ, âmost importantâ, âstrongly recommendâ in your speech to provoke your audience into awe.
Watch this video of some of the common but effective words that can be used in a persuasive speech.
Give an emotional appeal
Like mentioned earlier as one of the techniques of persuasion called pathos, targeting emotions like joy, surprise, fear, anticipation, anger, sadness, or disgust gives your speech an emotional appeal, and more feel to your content, rather than just neutrally stating facts and reasons.
Hence, to keep your audience engaged and not get bored, use emotions while speaking.
Make use of the non=verbal elements
Actions speak louder than words, and they create a huge difference if used effectively.
There is so much else to a speech than just words.
Non-verbal elements include everything apart from your words.
Maintaining eye contact, matching your body language with your words for effective transmission of the message including how you express your emotions, making use of the visual signs and symbols via a PPT are all important parts of any speech.
Check your paralanguage i.e., your voice intonation, pitch, speed, effective pauses, stressing on certain words to create an impact.
Doing all of these will make your speech more real and effective, and will persuade your audience into taking action.
Give real-life examples
Speak facts and avoid giving opinions.
However, just mentioning hard statistical facts will take you nowhere, as there is a chance that people may not believe the data, based on the possibility of them recollecting exceptions. Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â
Hence, back up your statistics with real-life examples of situations.
Also, consider using precise numerical data.
For example, using â5487 people die due to road accidents every dayâ, instead of âapproximately 5500 peopleâ.
Have no personal stake
You can lose credibility if the audience feels that you have a personal stake in it.
Suppose that you are speaking for the idea of using reusable plastic products, and you say that you are from a company that sells those goods.
People are likely to perceive your argument as promoting self-interest and will not be ready to change their opinion about reusable plastic products.
Consequently, if you argue against your self-interest, your audience will see you as the most credible.Â
So, if you say that you are working in a plastics manufacturing company and have a statistical record of the pollution caused by it; and then promote reusable plastic as an alternative to stop pollution and save the environment, people are likely to accept your point of argument.
The you attitude
Shift your focus to the audience, and chances are high that they are likely to relate the issue to themselves and are most likely to change.
Hence, use the âyou attitudeâ i.e., shifting focus to the listener and giving them what they want to hear and then making subtle additions to what you want them to hear.
Make a good first impression
The first impression is indeed the last. This is the reason why image consultancy is such a growing sector.
A good first impression works wonders on the people around you, including the audience, and makes your work of convincing a lot easier.
Avoid appearing shabby, ill-mannered, and refrain from using uncourteous and biased language.
Doing these will reverse the effect you want from the audience and will drive them away from your opinion.
HOW TO MAKE A GOOD FIRST IMPRESSION?
If you are the type who gets nervous easily and have fear of public speaking, practice till you excel in your task.
I used to dread speaking in front of people, and partly still do.
Earlier, unless and until someone called my name to state my opinion or start with the presentation, I didnât even raise my hand to say that I have an opinion or I am left to present on the topic.
I had to do something about this problem. So, I made a plan.
2 weeks before the presentation, I wrote the script and read it over and over again.
After reading multiple times, I imagined my room to be the classroom and practiced in front of a mirror.
The main thing I was concerned about was keeping my head clear on the day of my presentation. And thatâs what happened.
Since my mind was clear and relaxed, and I had practiced my speech over and over again, presenting came more naturally and confidently.
You might ask what is the purpose of impression management?
Impressions are used for Ingratiation i.e., getting others to like us so that they will be more than willing to accept or agree to your point.
If you like someone, you are drawn towards them and are likely to agree on what they agree or say.
TIP- Try to come early to the venue, and dress appropriately to the needs of the occasion. And donât forget to smile!
PERSUASIVE SPEECH EXAMPLES
1. wendy troxel â why school should start later for teens.
Almost all the important elements of a persuasive speech are found in this TED talk by Wendy Troxel.
Take a closer look at how she starts her introduction in the form of a real-life personal story, and how she makes it relevant to the audience.
Humor is used to hook the audienceâs attention and in turn their interest.
She is also likely to be perceived as credible, as she introduces herself as a sleep researcher, and is speaking on the topic of sleep.
Thesis of how early school timings deprive teenagers of their sleep and its effects is introduced subtly.
The speaker supports her statements with facts, answers the question âwhyâ and most importantly, presents both sides of an argument; effects of less to lack of sleep and its consequences and the effects of appropriate and more sleep on teenagers.
The use of non-verbal elements throughout the speech adds value and richness to the speech, making it more engaging.
The use of Pathos as a persuasive technique appeals to the audienceâs emotions; at the same time backing the argument with Logos, by giving scientific reasons and research findings to support the argument.
Lastly, the speech is meaningful, relevant, and thought-provoking to the audience, who are mostly parents and teenagers.
2. Crystal Robello- Being an introvert is a good thing
In this example, Crystal Robello starts by giving personal experiences of being an introvert and the prejudices faced.
Notice how even without much statistics the speech is made persuasive by using Ethos as a technique; and how credibility is achieved by mentioning leaders who are introverts.
3. Greta Thunberg- School strike for climate
One of my favorite speeches is the above speech by Greta Thunberg.
She uses all the techniques; pathos, ethos and logos.
Also notice how the speaker speaks with emotions, and uses body and paralanguage efficiently to create a dramatic impact on the audience.
Her genuine interest is clearly reflected in the speech, which makes the audience listen with a level of concern towards the topic, climate change.
To sum up, we looked at the things to keep in mind before writing a speech and also became familiar with the general outline or the structure of a persuasive speech.
We also looked at some of the tips and tricks of persuasion, and lastly, got introduced to 3 amazing persuasive speech examples.
So, now that you know everything about persuasion, rest assured and keep the above-mentioned things in mind before starting your next speech!
Also, check out related posts:
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Less is More! Tips to Avoid Overwhelming Your AudienceÂ
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What does it mean to Resonate with the Audience- Agreement, Acceptance, Approval
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75 Persuasive Speech Topics and Ideas
October 4, 2018 - Gini Beqiri
To write a captivating and persuasive speech you must first decide on a topic that will engage, inform and also persuade the audience. We have discussed how to choose a topic and we have provided a list of speech ideas covering a wide range of categories.
What is persuasive speech?
The aim of a persuasive speech is to inform, educate and convince or motivate an audience to do something. You are essentially trying to sway the audience to adopt your own viewpoint.
The best persuasive speech topics are thought-provoking, daring and have a clear opinion. You should speak about something you are knowledgeable about and can argue your opinion for, as well as objectively discuss counter-arguments.
How to choose a topic for your speech
It’s not easy picking a topic for your speech as there are many options so consider the following factors when deciding.
Familiarity
Topics that you’re familiar with will make it easier to prepare for the speech.
It’s best if you decide on a topic in which you have a genuine interest in because you’ll be doing lots of research on it and if it’s something you enjoy the process will be significantly easier and more enjoyable. The audience will also see this enthusiasm when you’re presenting which will make the speech more persuasive.
The audience’s interest
The audience must care about the topic. You don’t want to lose their attention so choose something you think they’ll be interested in hearing about.
Consider choosing a topic that allows you to be more descriptive because this allows the audience to visualize which consequently helps persuade them.
Not overdone
When people have heard about a topic repeatedly they’re less likely to listen to you as it doesn’t interest them anymore. Avoid clichĂ© or overdone topics as it’s difficult to maintain your audience’s attention because they feel like they’ve heard it all before.
An exception to this would be if you had new viewpoints or new facts to share. If this is the case then ensure you clarify early in your speech that you have unique views or information on the topic.
Emotional topics
Emotions are motivators so the audience is more likely to be persuaded and act on your requests if you present an emotional topic.
People like hearing about issues that affect them or their community, country etc. They find these topics more relatable which means they find them more interesting. Look at local issues and news to discover these topics.
Desired outcome
What do you want your audience to do as a result of your speech? Use this as a guide to choosing your topic, for example, maybe you want people to recycle more so you present a speech on the effect of microplastics in the ocean.
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Persuasive speech topics
Lots of timely persuasive topics can be found using social media, the radio, TV and newspapers. We have compiled a list of 75 persuasive speech topic ideas covering a wide range of categories.
Some of the topics also fall into other categories and we have posed the topics as questions so they can be easily adapted into statements to suit your own viewpoint.
- Should pets be adopted rather than bought from a breeder?
- Should wild animals be tamed?
- Should people be allowed to own exotic animals like monkeys?
- Should all zoos and aquariums be closed?
Arts/Culture
- Should art and music therapy be covered by health insurance?
- Should graffiti be considered art?
- Should all students be required to learn an instrument in school?
- Should automobile drivers be required to take a test every three years?
- Are sports cars dangerous?
- Should bicycles share the roads with cars?
- Should bicycle riders be required by law to always wear helmets?
Business and economy
- Do introverts make great leaders?
- Does owning a business leave you feeling isolated?
- What is to blame for the rise in energy prices?
- Does hiring cheaper foreign employees hurt the economy?
- Should interns be paid for their work?
- Should employees receive bonuses for walking or biking to work?
- Should tipping in restaurants be mandatory?
- Should boys and girls should be taught in separate classrooms?
- Should schools include meditation breaks during the day?
- Should students be allowed to have their mobile phones with them during school?
- Should teachers have to pass a test every decade to renew their certifications?
- Should online teaching be given equal importance as the regular form of teaching?
- Is higher education over-rated?
- What are the best ways to stop bullying?
- Should people with more than one DUI lose their drivers’ licenses?
- Should prostitution be legalised?
- Should guns be illegal in the US?
- Should cannabis be legalised for medical reasons?
- Is equality a myth?
- Does what is “right” and “wrong” change from generation to generation?
- Is there never a good enough reason to declare war?
- Should governments tax sugary drinks and use the revenue for public health?
- Has cosmetic surgery risen to a level that exceeds good sense?
- Is the fast-food industry legally accountable for obesity?
- Should school cafeterias only offer healthy food options?
- Is acupuncture a valid medical technique?
- Should assisted suicide be legal?
- Does consuming meat affect health?
- Is dieting a good way to lose weight?
Law and politics
- Should voting be made compulsory?
- Should the President (or similar position) be allowed to serve more than two terms?
- Would poverty reduce by fixing housing?
- Should drug addicts be sent for treatment in hospitals instead of prisons?
- Would it be fair for the government to detain suspected terrorists without proper trial?
- Is torture acceptable when used for national security?
- Should celebrities who break the law receive stiffer penalties?
- Should the government completely ban all cigarettes and tobacco products
- Is it wrong for the media to promote a certain beauty standard?
- Is the media responsible for the moral degradation of teenagers?
- Should advertising be aimed at children?
- Has freedom of press gone too far?
- Should prayer be allowed in public schools?
- Does religion have a place in government?
- How do cults differ from religion?
Science and the environment
- Should recycling be mandatory?
- Should genetically modified foods be sold in supermarkets?
- Should parents be allowed to choose the sex of their unborn children?
- Should selling plastic bags be completely banned in shops?
- Should smoking in public places be banned?
- Should professional female athletes be paid the same as male athletes in the same sport?
- Should doping be allowed in professional sports?
- Should schools be required to teach all students how to swim?
- How does parental pressure affect young athletes?
- Will technology reduce or increase human employment opportunities?
- What age should children be allowed to have mobile phones?
- Should libraries be replaced with unlimited access to e-books?
- Should we recognize Bitcoin as a legal currency?
- Should bloggers and vloggers be treated as journalists and punished for indiscretions?
- Has technology helped connect people or isolate them?
- Should mobile phone use in public places be regulated?
- Do violent video games make people more violent?
World peace
- What is the safest country in the world?
- Is planetary nuclear disarmament possible?
- Is the idea of peace on earth naive?
These topics are just suggestions so you need to assess whether they would be suitable for your particular audience. You can easily adapt the topics to suit your interests and audience, for example, you could substitute “meat” in the topic “Does consuming meat affect health?” for many possibilities, such as “processed foods”, “mainly vegan food”, “dairy” and so on.
After choosing your topic
After youâve chosen your topic it’s important to do the following:
- Research thoroughly
- Think about all of the different viewpoints
- Tailor to your audience – discussing your topic with others is a helpful way to gain an understanding of your audience.
- How involved are you with this topic – are you a key character?
- Have you contributed to this area, perhaps through blogs, books, papers and products.
- How qualified are you to speak on this topic?
- Do you have personal experience in it? How many years?
- How long have you been interested in the area?
While it may be difficult to choose from such a variety of persuasive speech topics, think about which of the above you have the most knowledge of and can argue your opinion on.
For advice about how to deliver your persuasive speech, check out our blog Persuasive Speech Outline and Ideas .
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How to Write a Persuasive Speech: 7 Tips for Success
- The Speaker Lab
- June 12, 2024
Table of Contents
Mastering the art of a persuasive speech is about more than just making an argument. It’s about engaging your audience, tapping into their emotions, and guiding them to your point of view with precision.
In our dive into persuasive speaking, we’ll look at how selecting enthralling topics can captivate listeners from the get-go and ensure they hang on every word. By structuring your thoughts clearly, youâll convey messages that not only resonate but also inspire action. And as we venture further, expect practical insights on delivering these ideas with confidence.
This guide will equip you for impact whether you’re eyeing higher education debates or business pitches. Soâready to persuade? Letâs start building those skills!
Crafting the Essentials of Persuasive Speech
What makes a persuasive speech not just good, but great? It’s all about nailing the essentials. Letâs talk shop and get into what constitutes a persuasive speech.
Defining Persuasive Speech and Its Significance
A powerful tool in any speaker’s arsenal, a persuasive speech aims to convince your audience to adopt your point of view or take action. But why is this skill so crucial? In various contextsâfrom boardrooms to auditoriumsâmastering persuasion can be the key that unlocks doors, whether you’re advocating for human rights or pitching an innovative product. It’s not just about having facts at your fingertips; it’s also about striking chords with audience members on both logical and emotional levels.
In essence, successful persuasion hinges on blending ethos , pathos , and logos âthree rhetorical arguments that make different appeals in order to sway people without crossing ethical lines. Imagine stirring up the kind of passion Martin Luther King, Jr. did with his “I Have A Dream” speechâthatâs what weâre aiming for.
The Anatomy of Persuasive Speech
Diving deeper into crafting effective messages requires understanding key elements like thesis statementsâa concise summary of your argument. Your speech should also have main points bolstered by supporting evidence. An intriguing thesis acts as a magnet drawing listeners in while logically laid out arguments keep them hooked.
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Selecting Captivating Topics for Persuasive Speeches
Choosing the right topic is like picking the perfect outfit for an interview. It’s your first chance to impress and persuade. A good persuasive speech topic isn’t just interestingâit should also resonate with you personally, offer fresh insights, and be relevant to your audience. Your chosen topic should spark curiosity.
Criteria for Choosing Your Topic
Picking out a topic that resonates with you and hooks your audience starts with introspection. Think about what gets you fired up: Is it human rights or health insurance debates? Does discussing violent video games or tobacco products prohibition spark that inner debater in you? Now blend this passion with issues relevant to high school curriculums or hot topics from social media chatterâthis fusion ensures relevance and personal engagement.
Next, ensure alignment between your chosen subject matter and specific purposeâa mission statement of sorts for your talk. It should clarify why this issue matters here, now, to these listeners. For example, if organ donation rates are low locally yet awareness is highâan effective persuasive speech could pivot towards addressing myths rather than general advocacy.
Brainstorming Ideas That Spark Interest
To uncover gems among standard persuasive speech ideas requires creativity. Begin by listing down all potential subjects that fascinate youâmusic therapy’s role in mental health recovery perhaps, or how genetically modified foods affect nutrition security.
Dive deeper into each idea by considering its counter arguments, as well as how you might answer such counterarguments.
Structuring Your Persuasive Speech Outline
A persuasive speech outline is your battle plan. It’s where you lay out the strategies to sway your audience and anchor them to every word.
Main Points in a Persuasive Speech
Your outline should map the journey from opening gambit to final plea, with main points acting as guideposts. Your main points aren’t just there for show but also to convince and convert. These points should be clear, concise, and crafted to push the envelope on what your listeners consider possible.
As most successful persuaders will tell you, a well-structured outline doesnât simply support an argument; it elevates it. That’s why every point must be backed by evidence support strong enough to withstand counter arguments while remaining ethicalâno room for manipulation here.
The Blueprint of Your Argument
An effective persuasive speech starts with a thesis statement bold enough yet plausible enough that even skeptics pause for thought. You then need to connect each section back to this central claim.
The body of your argument should alternate between serving up hard-hitting facts (logos) and plucking at the audience’s heartstrings (pathos). And letâs not forget ethosâaudiences should be able to trust what you say because you know this topic inside and out due its personal resonance or professional relevance.
To hammer home your main points, make sure you reiterate them in your conclusion, along with your thesis. This method ensures that audiences don’t lose track of your argument in between points.
Mastering Persuasive Speaking Techniques
To effectively deliver a persuasive speech, it’s all about the blend of strategy and sincerity. Think of your speech as a three-course meal served to engage every sense; you need just the right ingredients mixed with skillful preparation.
The secret sauce? Ethos, pathos, logosâyour credibility, their emotions, and logic neatly tied together. Present facts illustrated with tales that tug at heartstrings while showcasing your expertise on the topic. These approaches have been used by great leaders throughout history.
Engaging the Audience’s Emotions in Your Persuasive Speech
A dash of emotion can transform your talk from mundane to memorable. When you speak, aim for the heart to build an emotional connection that lasts beyond those final applause. Tell a personal story or paint scenarios that resonate on an individual level. It makes audience members feel like they’re part of something larger than themselvesâa surefire way to keep them listening and ready to adopt your viewpoint.
Using Persuasive Speaking Techniques Effectively
An unforgettable opening ensures you grab attention immediately but remember: this is no time for fluff. Get straight into what matters with clear main points outlined upfront because if thereâs one thing we knowâitâs that nobody likes being lost in translation (or speeches). Counter arguments proactively so when doubts arise, theyâre already addressed head-on.
Your thesis statement isn’t just another sentence; it’s the rudder on your ship of an argument. As such it needs to be strong so that everyone knows why they should care about exotic animals or health insurance debates.
Crafting Messages That Resonate
Persuasion isnât merely about changing minds temporarilyâitâs making ideas stick long after curtains close. So layer stories atop statistics until suddenlyâthe world views genetically modified foods differently because youâve shown them both sides using evidence support wrapped in narratives too compelling to ignore.
Overcoming Public Speaking Challenges
Stage fright and nervousness can turn a spotlight into a glaring interrogation lamp. It’s common, but you don’t have to let it derail your speech . Deep breathing exercises before taking the stage can help steady those jitters. Remember, even the pros feel butterflies; they’ve just learned how to make them fly in formation.
Dealing with Stage Fright and Nervousness
Facing an audience can intimidating unless you’re prepared. Preparation is your armor against fear. Know your material inside out, because when you do, confidence isn’t far behind. And if that doesnât cut it? Picture success: visualize yourself crushing it on stage, leaving audiences hanging onto every word.
If sweaty palms still persist, focus on making connections rather than impressing peopleâthat shift in perspective might just be what keeps nerves from taking center stage.
Handling Difficult Audience Members During Your Speech
Sometimes audience members throw curveballs harder than a major league pitcher, but with tact and grace under pressure, you’ll turn that curveball into a homerun. If someone challenges or interrupts you mid-speech, stay calm. Thank them for their input and transition back to your main points swiftly yet respectfully.
A difficult question? Embrace it as an opportunity to showcase depth of knowledge or gracefully defer it until after the presentation so everyone stays engaged without going off track.
Remember: Persuasion begins where discomfort endsâand overcoming these hurdles will leave listeners remembering not just what was said but who said it with conviction.
Ethical Considerations in Persuasion
When you step onto the stage to deliver a persuasive speech, you’re not just sharing an opinion; you’re asking your audience to trust and follow your guidance. Balancing persuasion with honesty is no small feat, but it’s essential for maintaining credibility. You might be tempted to stretch the truth or hide inconvenient facts, but avoiding manipulation in speaking is crucial.
A successful persuasive speaker knows that ethical concerns in persuasive speaking form the bedrock of genuine connection with your audience members. Itâs easy to get lost in crafting arguments so compelling they border on coercive. But ask yourself if what youâre doing serves as a bridge between differing viewpoints or simply bulldozes over counter arguments without regard for their validity.
Steering Clear of Manipulative Tactics
Persuasive speeches should light fires under topics like human rights or health insuranceânot ignite controversy through deceitful tactics. Ethos, pathos, and logos can become tools for trickery when used improperly. As a responsible communicator aiming at engaging the audience’s emotions ethically, steer clear from creating emotional whirlwinds devoid of factual basis.
To stay true to ethical persuasion principles means ensuring every fact presented has been verified twice overâno exaggeration, deceit, or rumormongering allowed. Stick firmly within reality’s bounds while discussing controversial subjects such as tobacco products regulation or organ donation processes; this helps maintain an atmosphere where constructive debate thrives.
Maintaining Honesty Throughout Your Speech
Your thesis statement isn’t just there for showâitâs your pledge of integrity throughout your address on music therapy benefits or violent video games’ effects on youth behavior patterns. Weaving personal experience into narratives may bolster relatability yet must never wander off into fabrication territory even if spinning tales better suited for your argument seems tempting.
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Leveraging Online Platforms t0 Develop Your Skills
The savvy speakers among us know that to stay ahead of the game, sharpening your speaking chops online is not just smart; itâs essential. With an array of top-notch courses, you can fast-track your way to becoming a more persuasive and effective speaker.
Building Public Speaking Skills Online
The journey to mastering public speaking starts with one click. The internet bursts at the seams with resources like Toastmasters International tailored to help you build public speaking skills online. Whether it’s refining thesis statements or practicing eye contact through video feedback, their tools are designed for real-world success without leaving your desk.
In addition to Toastmasters International, the National Speakers Association and SpeakerHub also have a myriad of resources for speakers of all levels. And of course, there are our own resources here at The Speaker Lab , where we offer you speaker training that will get you booked and paid to speak.
Top-Notch Courses for Developing Your Skills
No need to spend hours in traditional classrooms when you can speed up learning on-the-go or from the comfort of home. Top-notch programs, such as this course from the University of Colorado Boulder, turn theory into action faster than ever before. Interactive classes like these engage learners like no other. Just remember thoughâthese resources aren’t magic wands; commitment still tops necessity lists if real growth is what you’re after.
FAQs on Persuasive Speeches
What is a persuasive speech example.
Persuasive speech aims to sway the crowd. Think MLK’s “I Have a Dream” pushing for civil rights.
What are the 5 elements of persuasive speech?
The five key slices: a solid intro, clear message, credible evidence, emotional appeal, and a killer conclusion.
How do I start a persuasive speech?
Kick off with an attention grabberâquote, question or startling statâto hook your listeners right away.
What is a persuasive way of speaking?
Surefire persuasion speaks directly to interests while mixing logic and emotion to shift opinions.
Mastering a persuasive speech is about connection, clarity, and conviction. Remember the essentials: a well-structured argument supports your message and engaging topics capture attention.
Outline each argument with care, making it easy for listeners to follow, then balance facts with stories that stir emotions.
Hone your delivery like great leaders do. Practice making eye contact; refine those public speaking skills online or in personâit’s how you keep an audience listening.
Ethics matter as much as eloquence does. Persuade honestly without manipulating minds or exploiting fearsâthatâs true success in persuasion.
In every good persuasive speech lies the power to change views, inspire action, even alter history itself. So take these insights and go forthâpersuade ethically, speak confidently!
- Last Updated: June 4, 2024
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Get Others to Take Action: Why and How to Write a Persuasive Speech
Has someone ever persuaded you to do something?
Maybe a commercial on TV convinced you that you had to have this certain type of shampoo. Perhaps a guidance counselor talked you into pursuing a certain degree path in college.
Or maybe you heard a speech that persuaded you to shift your viewpoint on an important subject.
We all have had moments where weâve been persuaded to do something. But what would it look like if you flipped the script?
Imagine yourself in front of an audience. Theyâre hanging on your every word as you speak confidently and passionately about a key topic.
And by the time your speech is over, the majority of the audience has been persuaded to adopt your point of view.
Persuasive speaking is powerful. It gives you a way to achieve greater personal power and faster success â but only if you know how to do it correctly.
If youâve ever wondered how to write persuasive speeches that will actually make people come over to your point of view, this blog post will walk you through the steps needed to create and deliver a powerful persuasive speech .
The Power of Persuasive Speaking
Persuasive speaking has a variety of applications. Persuasive speech is used in the workplace to help you accomplish a goal or prove your point.
Itâs used in your personal life with family or your kids â you might make a persuasive speech before dinner if youâre trying to convince your partner to go to the restaurant youâre craving.
And itâs used in relationships to help you see eye-to-eye with another person.
Chances are, youâre probably already doing a lot of persuasive speaking in your everyday life, even if you donât realize it. And honing your persuasive speaking skills can go a long way in helping you be successful.
If you can persuade and influence people , you will be able to achieve greater personal power. Youâll become more successful, at a faster rate. And you will be an important person in your community.
How to Write A Persuasive Speech in Seven Steps
Sometimes, persuasive speaking is used in your everyday life and the natural interactions you have throughout the day.
Other times, you may need to give a more formal persuasive speech. In these cases, you might feel at a loss when it comes to how to write a persuasive speech.
As you begin working on your persuasive speech outline and the speech itself, think about what you want to persuade others to do and why you want them to do this. This is the best place to start. Donât try to cram your âwhyâ in later â your speech should naturally grow out of your end goal.
You can also work on your presentation skills , helping you come across more confidently. Practice using visual aids to help get your message across.
Remember to speak slowly and to keep a glass of water nearby in case your throat dries up. You should also tailor your presentation to your target audience, being personable and relatable to keep them engaged.
Finally, using an outline as you craft your talk is a great way to stay organized. If youâre going to persuade someone to do something, you need to sound like you know what youâre talking about. Writing your speech based on an outline will help you follow a logical sequence of thoughts and arrive at an impactful conclusion.
After you graft your persuasive speech outline, follow these other persuasive speech tips to start getting your audience to see your side!
#1. Identify the Motivation
The key to becoming a master of persuasion ? Motivation.
If you want to persuade someone to do something, or even to simply believe what youâre saying, you need to find out what would motivate them to take that action or adopt that belief. Every human action is motivated by something.
Your job is to find out what motivates other people and then to provide that motivation.
People have two major motivations: the desire for gain, and the fear of loss. The desire for gain motivates people to want more of the things they value in life.
They want more money, more success, more health, more influence, more respect, more love, and more happiness. The fear of loss is often even stronger than the desire for gain as people are afraid of change, risk, and uncertainty.
You can take these underlying motivations and define them more specifically for your target audience. For example, maybe youâre trying to convince someone to sign up for your diet program.
To accomplish this goal, you need to think about their motivations. Why does your target audience want to go on a diet? Do they want to feel healthier, lose weight, or build muscle?
If youâre speaking to an audience of moms, talk about how your diet would give them more energy to play with their active kids. For an audience of athletes, you might focus on the results theyâll see on the field or on the court by following your diet.
If your goal is to write a successful persuasive speech, make sure you know your target audience well enough to identify their motivations. Then use those motivations as much as possible in your speech, thinking about what your audience wants and telling them how you can help them get it.
#2. Establish Credibility
If you want to persuade somebody to do something, you need to convince them that you know what youâre talking about and that you wonât lead them astray.
Demonstrate to your audience that you have their best interests at heart â and show them your knowledge and evidence to prove your point.
One way to establish credibility is to explain your education, your experience, or anything else that proves why youâre qualified to hold your viewpoint. Talk about your personal experience or any relevant research youâve done.
You should also work on establishing common ground with your audience. Show them that you can identify and relate with them. At the end of the day, you and your audience want the same thing.
Finally, speaking with confidence is another way to help you seem more authoritative. People will automatically perceive you as successful and knowledgeable if you speak about your topic with confidence.
Sharing these things will help establish your authority. And that will help you persuade others to think or do what you want them to do.
#3. Explain Your Stance
Make your stance extremely clear from the beginning of your speech.
Whether you work it into your thesis statement or the opening paragraphs, when youâre trying to convince people to believe in what you believe, you need to be strong in your stance.
And this also means you need to believe in yourself first.
If youâre struggling to feel self-confident, focus on changing your mindset. Believing in yourself starts with thinking positively and vocalizing positive statements to yourself to build your self-esteem.
Each morning in the mirror, look at yourself and confidently say, âI believe in myself.â Over time, this will help you feel more and more confident in yourself and in the stance youâre going to present on stage.
People can sense when a speaker is being fake or doesnât seem authentic. If you want your audience members to believe in you, let your genuine passion come through.
#4. Address Objections
One of the biggest things to know and prepare for when writing a persuasive speech is that there will always be objections or reasons why your audience members donât believe you. If people are skeptical of what youâre trying to share, donât dance around their potential questions your entire speechâ the best approach is to go ahead and address these issues.
Get ahead of the game and preempt those objections by addressing them before they ever come up. Donât give your audience a chance to start wondering.
State the most common objections you hear and address them head-on, explaining why theyâre untrue or irrelevant. This frees up your audience to focus on the remainder of your speech.
#5. Understand the Other Side
When it comes to any persuasive conversation, there will always be more than one side to address. Donât dismiss, ignore, or speak poorly of something that would be your counter-argument. Instead of being combative, embrace the opposition. This will ensure you don’t accidentally hurt your audience’s emotions, will make them feel heard, and will help them feel better about trusting and believing in you. Then craft creative points in your favor.
Begin by addressing any opposing viewpoints. Donât bash the other side â be respectful, simply stating the facts of what others believe. Next, use words such as âalthoughâ or âhoweverâ to transition into your counterargument, showing listeners why your side is more correct. In practice, this might sound like:
âMany people think getting a masterâs degree is essential to achieve success in this field. However, I have successfully scaled my business although I only have a bachelorâs degree.â
Being empathetic instead of combative will go a long way in winning your audience over to your side.
#6. Connect With the Audience
When you give a speech, itâs essential to get your audience’s attention from the get-go and connect with them however you can. A persuasive speech is no different.
Use examples and stories your audience would understand. If youâre a manager speaking to an audience of other managers, share stories from the workplace that only a manager would truly âget.â
Storytelling is a tried-and-true way to make sure people are listening. Using personal stories your audience can relate to will keep them more engaged. Theyâll be able to see their own lives and stories in the points youâre trying to make.
Other ways to connect with your audience might include using visual aids; making a joke, if appropriate; or mentioning something about the setting around you.
#7. Speak With Confidence
If youâre new to public speaking, you may not feel as if you know how to speak with confidence. But believing in yourself and your points is absolutely essential to help you persuade your audience over the hump.
If you arenât feeling very confident, itâs okay to fake it until you make it. Speak more confidently by visualizing your speech before getting in front of your audience. Walk through your speech in your head, and imagine your audience giving you a round of applause.
Some people arenât sure where to look once they get on stage. For a larger crowd, look over the crowdâs eye line. If your audience is smaller, you can make direct eye contact with people. Use positive body language and dress appropriately to boost your confidence.
Finally, the best way to speak with confidence is to practice. Give your speech in the mirror, ask a friend to listen, or video yourself speaking so you can watch it back. Over time, you will become more confident and be better able to persuade an audience.
Write an Effective Persuasive Speech
The idea of getting up in front of an audience and winning them over to your point of view may seem stressful. But by following these seven steps, youâll be able to write and deliver a speech that will successfully persuade your audience to do whatever you want them to do.
And after youâve done it once, youâll be able to create and give a strong persuasive speech again and again and again.
Looking for more ways to become a better public speaker? Use my list of 44 ways to improve your public speaking skills to help.
Youâll find nine techniques to help overcome your fear of public speaking; tips to create a speech that will captivate and inspire your audience; and information on how you can transform your public speaking into a profitable career.
Click here to download my Ultimate List of Public Speaking Tips and get started today!
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How to Write a Persuasive Speech | Tips for Crafting an Effective One in 2024
Leah Nguyen âą 08 April, 2024 âą 8 min read
A persuasive speech doesn't make you talk till your throat's dry.
In today's discussion, we'll break down the proven formula successful orators use to move minds and hearts.
Whether you're running for office, pitching new product, or advocating for an important cause, let's check out how to write a persuasive speech .
Table of Contents
What is a persuasive speech, #1. research the subject, #2. cut down the fluff, #3. craft a persuasive speech structure, #4. tell a story, short persuasive speech examples, persuasive speech topics, bottom line, frequently asked questions, tips for audience engagement.
- Eye Contact in Communication
- Persuasive Speech Outline
- Use live word clouds or live Q&A to survey your audience easier!
- Use brainstorming tool effectively by AhaSlides idea board
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Have you ever been truly moved by a speaker who had you hanging on their every word? Who took you on such an inspiring journey that you left wanting to take action? Those are the hallmarks of a master persuader at work.
A persuasive speech is a type of public speaking designed to literally change minds and motivate behaviour. It's part communication magic, part psychology hack - and with the right tools, anyone can learn to do it.
At its core, a persuasive speech aims to convince an audience of a specific idea or course of action by appealing to both logic and emotion. It lays out clear arguments while also tapping into passions and values.
![words to use for a persuasive speech How to write a persuasive speech](https://assets.myperfectwords.com/blog/persuasive-speech/Persuasive-Speech-mpw-4054.jpg)
A successful persuasive structure will introduce the topic, outline key points, address counterarguments, and conclude with a memorable call to action. Visual aids, stories, rhetorical devices and enthusiastic delivery all enhance the experience.
Although meant to be convincing, quality persuaders never resort to manipulation. Rather, they present solid facts with empathy and honour other perspectives along the journey.
From campaign speeches to PTA fundraisers , the ability to strategically rally support around a viewpoint through oration alone is a talent worth cultivating. So whether you aspire to inspire social change or simply motivate mindsets in your circle, adding persuasion to your public speaking playbook is sure to magnify your impact.
How to Write a Persuasive Speech
Crafting the perfect persuasive address requires thoughtful planning. But fear not, with the right framework you'll be well on your way to masterfully motivating any audience.
![words to use for a persuasive speech How to write a persuasive speech](https://www.theforage.com/blog/wp-content/uploads/2023/04/what-is-research-1.jpg)
They say knowing is half the battle. When you're doing research on the topic, you'll unconsciously remember every detail and information along the way. And because of that, smooth information will flow out of your mouth before you know it.
Get familiarised with reputational research papers, peer-reviewed journals and expert opinions to craft a concrete foundation for your speech. They also present different views and counterarguments so you can address them on the day.
You can map each point with a respective counterargument using a mind-mapping tool for a structured and more organised approach.
đ Check out: 2024 Updated | Online Quiz Makers | Top 5 Free Options to Energise your Crowd
This is no time to flex your wealth of ultra-complicated technical words. The idea of a persuasive speech is to get your point across verbally.
Make it sound natural so that you have no trouble spewing it out loud and your tongue doesn't linger trying to pronounce something like anthropomorphism.
Avoid lengthy constructions that cause you to stumble. Chop the sentences down to short and concise pieces of information.
See this example:
- It could be said that in light of the presently existing circumstances which are currently surrounding us at this moment in time, there may potentially exist certain conditions that might feasibly be conducive toward potentially providing an optimum environment for potentially achieving desired outcomes.
Sounds unnecessarily long and complex, isn't it? You can just bring this down to something like this:
- The current circumstances could create conditions conducive to achieving desired outcomes.
The clearer version gets the same point across in a more direct and succinct way by removing extra words, simplifying the phrasing and structure, and using more active rather than passive construction.
![words to use for a persuasive speech How to write a persuasive speech](https://shaungroves.com/wp-content/uploads/2014/05/The-Anatomy-Of-A-Persuasive-Speech.jpg)
The general outline for a speech needs to be clear and logical. Here are some tips on how to craft one:
- Start with a compelling hook. Capture attention instantly with a surprising stat, intriguing anecdote or open question. Pique curiosity about the issue.
- Clearly state your thesis up front. Distil your central argument and goal into a concise, memorable statement. Paint the picture of what you aim to achieve.
- Support your thesis with well-chosen facts. Cite respected sources and data-driven evidence to rationally reinforce key talking points. Appeal to logic as well as emotion.
- Anticipate objections and address counterarguments respectfully. Show you understand opposing viewpoints yet position why yours is most sound.
- Weave in illustrative stories and examples. Relate concepts to people's lives through a compelling narrative. Paint a vivid mental image they'll never forget.
- Close powerfully with a call to action. Inspire audiences to take a specific next step that furthers your cause. Motivate minds and spark an enduring commitment to your vision.
đ Persuasive speech tips: Survey and feedback better with the write tools, to make sure that your structure is appealing to the participants!
![words to use for a persuasive speech How to write a persuasive speech](https://aelaschool.com/wp-content/uploads/2022/09/storytelling-cover_a0af515c8f6f6faed818c775e7075eee_2000-995x520.png)
While logic and facts are important, truly moving an audience to act requires connecting on a deeper human level through emotion.
Persuasive speeches that only present dry statistics and reasoning, no matter how sound, will fail to inspire.
To craft a speech that sways hearts as well as minds, strategically incorporate stories, anecdotes and value-based language tailored to your listeners.
Describe how the issue personally impacts real people in a way the audience can relate to and feel empathetic towards. Share a short, engaging narrative that puts a vivid face to the topic.
Appeal to your crowdâs core beliefs and priorities by framing your argument in terms of principles they cherish such as justice, empathy or progress.
Tap into emotions like pride, hope or outrage to energise their conviction to support your solution. With targeted emotional insights paired with rational appeals, youâll guide your audience along a far more persuasive journey of the heart and soul.
![words to use for a persuasive speech How to write a persuasive speech](https://images.squarespace-cdn.com/content/v1/5269fbd3e4b0eb2b76ccc1db/e2adf958-a5e4-4c82-80b8-d88df1acd4fa/persuasive-speech-topics_REV_optimized.jpg)
Here are examples of short persuasive speeches. A convincing one should have a specific purpose, as well as central arguments built on it.
Persuasive Speech Example 1: Title: Why Recycling Should Be Mandatory Specific Purpose: To persuade my audience that recycling should be required by law in all communities. Central Idea: Recycling helps the environment, conserves natural resources and saves money; therefore, all communities should pass laws to mandate recycling programs.
Persuasive Speech Example 2: Title: Why Social Media Is Detrimental to Teen Mental Health Specific Purpose: To persuade parents to monitor and limit their teen's social media usage. Central Idea: Excessive social media use has been linked to increased anxiety, depression and loneliness in teens by promoting social comparison and FOMO. Implementing reasonable limits can help protect mental well-being.
Persuasive Speech Example 3: Title: Why School Lunches Need Improvement Specific Purpose: To persuade the PTA to lobby for healthier cafeteria food options. Central Idea: The current lunch offerings at our school are often overly processed and lack nutrients, leading to obesity risks. Upgrading to fresher, whole foods will boost student health and focus.
![words to use for a persuasive speech How to write a persuasive speech](https://essaymin.com/wp-content/uploads/2019/06/image_01-1-1080x675.png)
Practising a chosen speech topic can increase your persuasion skills tremendously. Here are some topics to kickstart:
- Year-round schooling, later start times, homework policies, funding for arts/sports, dress codes
- Immigration reform, gun control laws, LGBTQ+ rights, abortion, marijuana legalisation
- Sugar/food taxes, banning plastic straws, GMO labelling, smoking bans, green energy initiatives
- Social media regulations, driverless cars, surveillance laws, video game restrictions
- Minimum wage increases, universal basic income, trade policies, taxes
- Prison/sentencing reform, police use of force, drug decriminalisation, private prisons
- Foreign aid, refugees/asylum, trade agreements, military budget
- Gender roles, body positivity, social media/TV influence, work-life balance
- Free will vs. determinism, ethical consumption, technology's impact, social justice
- Ratings systems, content restrictions, media bias, streaming vs. cable
In closing, an effective persuasive speech has the power to inspire change and bring people together behind important causes. If you understand audience psychology and craft your message strategically with passion and precision, you too can sway minds on issues you care about.
How do I start a persuasive speech?
Start your persuasive speech with a startling statistic, fact or emotional story to hook the audience instantly.
What makes a good persuasive speech?
A good persuasive speech often comprises logic, emotion and credibility. Satisfying all three criteria will enhance your argument.
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Leah Nguyen
Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.
Tips to Engage with Polls & Trivia
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Persuasive Speech Examples: Taking A Stand In Speech
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Persuasive speeches have been used throughout history to shape public opinion and shape behavior, and examples abound. Persuasive speech examples include virtually any topic – voting, racism, school uniforms, safety, organ donation, recycling, and so on.
From a teenager asking his parents to go out with friends to an aspiring politician convincing voters to choose him, many people use a persuasive speech to convince their audience members to do something. A successful persuasive speech entails getting someone to take action and be swayed to the speakerâs side.
Table of Contents
What Is A Persuasive Speech?
While an informative speech aims to enlighten the audience about a particular subject, a persuasive speech aims to influence the audience â and convince them to accept a particular point of view.
The central idea is to persuade, whether discussing a persuasive essay or âpublic speaking. This form of communication is a call to action for people to believe in and take action upon something.
Throughout history, persuasive speech ideas and their communicators have played a vital role in driving change, whether on a personal, community, societal, national, or even global level.
Weâve seen leaders and important figures sway public opinions and spark movements. Persuasive speech has been there to raise awareness about a specific issue (e.g., labor rights, gender equality). People have been using such speeches to establish authority, negotiate, and, ultimately, urge the audience to join their side.
![words to use for a persuasive speech Persusaisve speech example as speaker passes enthusiasm to audience](https://rhetoriclab.com/wp-content/uploads/2023/06/Persuasive-speech-examples-motivation-colleagues-1024x683.jpg)
What Are Some Examples Of A Persuasive Speech Topic?
Thereâs a wide range of good persuasive speech topics . To give you an idea, hereâs a list of persuasive speech topics:
- Social media is taking a toll on young peopleâs mental health
- Cell phones and too much screen time are making people lazier
- Violent video games make people more aggressive
- Why authorities must ban fast food for children
- Schools and workplaces should take more action to curb obesity rates
- Why public schools are better than private ones
- College athletes should undergo steroid tests
- Thereâs more to high school and college students than their GPAs
- Should award-giving bodies rely on the popular vote or the judgesâ vote?
- There’s a need to regulate the use of painkillers more heavily
- Cloning must not be legalized
- More government budget should be allocated to health care
- Why businesses must invest in renewable energy
- Should military units be allowed to use drones in warfare?
- How freedom of religion is affecting society
- Libraries are becoming obsolete: A step-by-step guide on keeping them alive
- Should euthanasia be allowed in hospitals, clinical settings, and zoos?
- Developing countries must increase their minimum wage
- Global warming is getting more intense
- The death penalty must be abolished
What Is An Example Of How Start Of A Persuasive Speech?
Persuasion is an art. And when youâre given the chance to make a persuasive speech, one of the first things you must do is to settle down with a thesis statement. Then, you must identify at least two main points, pre-empt counterarguments, and organize your thoughts with a âpersuasive speech outline.
Remember that your opening (and closing) statements should be strong. Right at the start, you must captivate your audienceâs attention. You can give an impactful factual statement or pose a question that challenges conventional views.
The success of a speech doesnât only end with writing a persuasive one. You must also deliver it with impact. This means maintaining eye contact, keeping your posture open, and using a clear voice and an appropriate facial expression.
What Are The 3 Points To Persuasive Speech?
There are three pillars of a persuasive speech. First is ethos, which taps into the audienceâs ethical beliefs. To convince them and establish your credibility, you must resonate with the morals they uphold.
The second one is pathos, which refers to the emotional appeal of your narrative. One approach is to share an anecdote that your audience can relate to. To effectively appeal to your audienceâs emotions, you must also use language, tone, diction, and images to paint a better picture of your main point.
On other other hand, logos appeals to logic. This is why itâs important to pepper your speech with facts.
How Are Persuasive Speeches Used?
You may know persuasive speeches as those stirring speeches delivered by politicians and civil rights and business leaders. In reality, you yourself could be using it in everyday life.
There are different types of persuasive speeches. While some mobilize bigger movements, others only persuade a smaller audience or even just one person.
You can use it in a personal context . For example, youâre convincing your parent to extend your curfew or eat at a certain restaurant. In grander ways, you can also use it to advocate for social and political movements. If youâre in business, marketing, or sales, you can use persuasive speech to promote your brand and convince others to buy your product or service.
For example, a teen might try to persuade a parent to let them stay out beyond curfew, while a civil rights leader might use persuasion to encourage listeners to fight racism.
No matter the context of your speech, an effective persuasive speech can compel someone or a group of people to adopt a viewpoint, take a particular action, and change a behavior or belief.
![words to use for a persuasive speech Persuasive speech examples - persuade elderly parent](https://rhetoriclab.com/wp-content/uploads/2023/06/Persuade-mother-shutterstock_2147622025-1024x684.jpg)
What Are Persuasive Speech Examples?
This AI-created speech about walking shows how a persuasive speech is laid out, using Monroe’s Motivated Sequence (i.e., attention, need, satisfaction, visualization, and call to action) to convey the message that walking can overcome the risks of modern life
The introduction sets up the speech:
âLet’s be honest, we lead an easy life: automatic dishwashers, riding lawnmowers, T.V. remote controls, automatic garage door openers, power screwdrivers, bread machines, electric pencil sharpeners⊠We live in a time-saving, energy-saving, convenient society. It’s a wonderful life. Or is it?â
Unfortunately, lack of exercise leads to health problems. Walking can overcome the effects of lack of exercise, lethargy, and poor diet. The body of the speech delves into this concept in detail and then concludes with a call to the audience to walk more.
AI pick up the pattern that many living persons have perfected over the year.
Maya Angelou, an American poet and civil rights activist, delivered this compelling poem as a persuasive speech . The performance concludes with this inspiring message about overcoming hardship and discrimination: âLeaving behind nights of terror and fear, I rise/ Into a daybreak thatâs wondrously clear, I rise/ Bringing the gifts that my ancestors gave/ I am the dream and the hope of the slave/ I rise, I rise, I rise.â
![words to use for a persuasive speech Maya Angelou inspired this sign](https://rhetoriclab.com/wp-content/uploads/2023/06/Trump-WomensMarch_2017-1060264_31606471464-1024x683.jpg)
What Are Some Historical Examples Of Persuasive Speech?
Maya Angelou is just one of the important figures who have delivered powerful speeches etched in history. These individuals have risen and relayed impactful messages, championing advocacies that would resonate with people during their time â and beyond.
Below are more moving examples of a persuasive speech:
The Gettysburg Address by Abraham Lincoln
Context: In November 1863, during the American Civil War, US President Abraham Lincoln delivered this speech in commemoration of the dedication of the Gettysburg National Ceremony (also known as the Soldiersâ National Ceremony).
Snippet: âNow we are engaged in a great civil war, testing whether that nation or any nation so conceived and so dedicated, can long endure. We are met on a great battlefield of that war. We come to dedicate a portion of it as a final resting place for those who died here, that the nation might live. This we may, in all propriety, do.
“ But, in a larger sense, we can not dedicate, we can not consecrate, we can not hallow, this ground, The brave men, living and dead, who struggled here, have hallowed it, far above our poor power to add or detract. The world will little note nor long remember what we say here; while it can never forget what they did here.
“ It is rather for us, the living, we here be dedicated to the great task remaining before us that, from these honored dead, we take increased devotion to that cause for which they here, gave the last full measure of devotion that we here highly resolve these dead shall not have died in vain; that the nation, shall have a new birth of freedom, and that government of the people, by the people, for the people, shall not perish from the earth.â
The Finest Hour by Winston Churchill
Context: In his nearly 40-minute long speech in June 1940, over a month since Winston Churchill became the British Prime Minister, he sparked hope that they could win the impending Battle of Britain during the Second World War.
Snippet: âWhat General Weygand called the Battle of France is over. I expect that the Battle of Britain is about to begin. Upon this battle depends the survival of Christian civilization. Upon it depends our own British life, and the long continuity of our institutions and our Empire. The whole fury and might of the enemy must very soon be turned on us. Hitler knows that he will have to break us in this Island or lose the war.
If we can stand up to him, all Europe may be free, and the life of the world may move forward into broad, sunlit uplands. But if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new Dark Age made more sinister, and perhaps more protracted, by the lights of perverted science. Let us, therefore, brace ourselves to our duties, and so bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say, âThis was their finest hour.ââ
I Have a Dream by Mary Wollstonecraft
Context: In her 1792 speech, the British writer and womenâs rights advocate shared her dream â that a day will come when women will be treated as rational human beings.
Snippet: âThese may be termed utopian dreams. â Thanks to that Being who impressed them on my soul, and gave me sufficient strength of mind to dare to exert my own reason, till, becoming dependent only on him for the support of my virtue, I view, with indignation, the mistaken notions that enslave my sex.
“ I love man as my fellow; but his scepter, real or usurped, extends not to me unless the reason of an individual demands my homage; and even then, the submission is to reason and not to man. In fact, the conduct of an accountable being must be regulated by the operations of its own reason; or on what foundation rests the throne of God?â
These snippets of their persuasive speech capture the very essence of this form of communication: to convince the audience through compelling and valid reasoning, evoking their feelings and moral principles, and motivating them to act and join a movement, big or small.
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105 Interesting Persuasive Speech Topics for Any Project
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Are you struggling to find good persuasive speech topics? It can be hard to find a topic that interests both you and your audience, but in this guide we've done the hard work and created a list of 105 great persuasive speech ideas. They're organized into ten categories and cover a variety of topics, so you're sure to find one that interests you.
In addition to our list, we also go over which factors make good persuasive speech topics and three tips you should follow when researching and writing your persuasive speech.
What Makes a Good Persuasive Speech Topic?
What makes certain persuasive speech topics better than others? There are numerous reasons, but in this section we discuss three of the most important factors of great topics for a persuasive speech.
It's Something You Know About or Are Interested in Learning About
The most important factor in choosing and creating a great persuasive speech is picking a topic you care about and are interested in. You'll need to do a lot of research on this topic, and if it's something you like learning about, that'll make the process much easier and more enjoyable. It'll also help you sound passionate and informed when you talk, both important factors in giving an excellent persuasive speech.
It's a Topic People Care About
In fourth grade, after being told I could give a persuasive speech on any topic I wanted to , I chose to discuss why the Saguaro cactus should be the United State's national plant. Even though I gave an impassioned talk and drew a life-size Saguaro cactus on butcher paper to hang behind me, I doubt anyone enjoyed the speech much.
I'd recently returned from a family vacation to Arizona where I'd seen Saguaro cacti for the first time and decided they were the coolest thing ever. However, most people don't care that much about Saguaro cacti, and most people don't care what our national plant is or if we even have one (for the record, the US has a national flower, and it's the rose).
Spare yourself the smattering of bored applause my nine-old self got at the end of my speech and choose something you think people will be interested in hearing about. This also ties into knowing your audience, which we discuss more in the final section.
It Isn't Overdone
When I was in high school, nearly every persuasive speech my classmates and I were assigned was the exact same topic: should the drinking age be lowered to 18? I got this prompt in English class, on standardized tests, in speech and debate class, etc. I've written and presented about it so often I could probably still rattle off all the main points of my old speeches word-for-word.
You can imagine that everyone's eyes glazed over whenever classmates gave their speeches on this topic. We'd heard about it so many times that, even if it was a topic we cared about, speeches on it just didn't interest us anymore.
The are many potential topics for a persuasive speech. Be wary of choosing one that's cliche or overdone. Even if you give a great speech, it'll be harder to keep your audience interested if they feel like they already know what you're going to say.
An exception to this rule is that if you feel you have a new viewpoint or facts about the topic that currently aren't common knowledge. Including them can make an overdone topic interesting. If you do this, be sure to make it clear early on in your speech that you have unique info or opinions on the topic so your audience knows to expect something new.
![words to use for a persuasive speech body_presentation-1.jpg](https://blog.prepscholar.com/hs-fs/hubfs/body_presentation-1.jpg?width=432&name=body_presentation-1.jpg)
105 Topics for a Persuasive Speech
Here's our list of 105 great persuasive speech ideas. We made sure to choose topics that aren't overdone, yet that many people will have an interest in, and we also made a point of choosing topics with multiple viewpoints rather than simplistic topics that have a more obvious right answer (i.e. Is bullying bad?). The topics are organized into ten categories.
Arts/Culture
- Should art and music therapy be covered by health insurance?
- Should all students be required to learn an instrument in school?
- Should all national museums be free to citizens?
- Should graffiti be considered art?
- Should offensive language be removed from works of classic literature?
- Are paper books better than e-books?
- Should all interns be paid for their work?
- Should employees receive bonuses for walking or biking to work?
- Will Brexit hurt or help the UK's economy?
- Should all people over the age of 65 be able to ride the bus for free?
- Should the federal minimum wage be increased?
- Should tipping in restaurants be mandatory?
- Should Black Friday sales be allowed to start on Thanksgiving?
- Should students who bully others be expelled?
- Should all schools require students wear uniforms?
- Should boys and girls be taught in separate classrooms?
- Should students be allowed to listen to music during study hall?
- Should all elementary schools be required to teach a foreign language?
- Should schools include meditation or relaxation breaks during the day?
- Should grades in gym class affect students' GPAs?
- Should teachers get a bonus when their students score well on standardized tests?
- Should children of undocumented immigrants be allowed to attend public schools?
- Should students get paid for getting a certain GPA?
- Should students be allowed to have their cell phones with them during school?
- Should high school students be allowed to leave school during lunch breaks?
- Should Greek life at colleges be abolished?
- Should high school students be required to volunteer a certain number of hours before they can graduate?
- Should schools still teach cursive handwriting?
- What are the best ways for schools to stop bullying?
- Should prostitution be legalized?
- Should people with more than one DUI lose their driver's license?
- Should people be required to shovel snow from the sidewalks in front of their house?
- Should minors be able to drink alcohol in their home if they have their parent's consent?
- Should guns be allowed on college campuses?
- Should flag burning as a form of protest be illegal?
- Should welfare recipients be required to pass a drug test?
- Should white supremacist groups be allowed to hold rallies in public places?
- Should assault weapons be illegal?
- Should the death penalty be abolished?
- Should beauty pageants for children be banned?
- Is it OK to refuse to serve same-sex couples based on religious beliefs?
- Should transgender people be allowed to serve in the military?
- Is it better to live together before marriage or to wait?
- Should affirmative action be allowed?
- Should prisoners be allowed to vote?
- Should Columbus Day be replaced with Indigenous Peoples' Day?
Government/Politics
- Should the government spend more money on developing high-speed rail lines and less on building new roads?
- Should the government be allowed to censor internet content deemed inappropriate?
- Should Puerto Rico become the 51st state?
- Should Scotland declare independence from the United Kingdom?
- Whose face should be on the next new currency printed by the US?
- Should people convicted of drug possession be sent to recovery programs instead of jail?
- Should voting be made compulsory?
- Who was the best American president?
- Should the military budget be reduced?
- Should the President be allowed to serve more than two terms?
- Should a border fence be built between the United States and Mexico?
- Should countries pay ransom to terrorist groups in order to free hostages?
- Should minors be able to purchase birth control without their parent's consent?
- Should hiding or lying about your HIV status with someone you're sleeping with be illegal?
- Should governments tax soda and other sugary drinks and use the revenue for public health?
- Should high schools provide free condoms to students?
- Should the US switch to single-payer health care?
- Should healthy people be required to regularly donate blood?
- Should assisted suicide be legal?
- Should religious organizations be required to pay taxes?
- Should priests be allowed to get married?
- Should the religious slaughter of animals be banned?
- Should the Church of Scientology be exempt from paying taxes?
- Should women be allowed to be priests?
- Should countries be allowed to only accept refugees with certain religious beliefs?
- Should public prayer be allowed in schools?
Science/Environment
- Should human cloning be allowed?
- Should people be allowed to own exotic animals like tigers and monkeys?
- Should "animal selfies" in tourist locations with well-known animal species (like koalas and tigers) be allowed?
- Should genetically modified foods be sold in grocery stores?
- Should people be allowed to own pit bulls?
- Should parents be allowed to choose the sex of their unborn children?
- Should vaccinations be required for students to attend public school?
- What is the best type of renewable energy?
- Should plastic bags be banned in grocery stores?
- Should the United States rejoin the Paris Agreement?
- Should puppy mills be banned?
- Should fracking be legal?
- Should animal testing be illegal?
- Should offshore drilling be allowed in protected marine areas?
- Should the US government increase NASA's budget?
- Should Pluto still be considered a planet?
- Should college athletes be paid for being on a sports team?
- Should all athletes be required to pass regular drug tests?
- Should professional female athletes be paid the same as male athletes in the same sport?
- Are there any cases when athletes should be allowed to use steroids?
- Should college sports teams receive less funding?
- Should boxing be illegal?
- Should schools be required to teach all students how to swim?
- Should cheerleading be considered a sport?
- Should parents let their children play tackle football?
- Will robots reduce or increase human employment opportunities?
- What age should children be allowed to have a cell phone?
- Should libraries be replaced with unlimited access to e-books?
- Overall, has technology helped connect people or isolate them?
- Should self-driving cars be legal?
- Should all new buildings be energy efficient?
- Is Net Neutrality a good thing or a bad thing?
- Do violent video games encourage players to become violent in real life?
![words to use for a persuasive speech body_speechwinner.jpg](https://blog.prepscholar.com/hubfs/body_speechwinner.jpg)
3 Bonus Tips for Crafting Your Persuasive Speech
Of course, giving a great persuasive speech requires more than just choosing a good topic. Follow the three tips below to create an outstanding speech that'll interest and impress your audience.
Do Your Research
For a persuasive speech, there's nothing worse than getting an audience question that shows you misunderstood the issue or left an important piece out. It makes your entire speech look weak and unconvincing.
Before you start writing a single word of your speech, be sure to do lots of research on all sides of the topic. Look at different sources and points of view to be sure you're getting the full picture, and if you know any experts on the topic, be sure to ask their opinion too.
Consider All the Angles
Persuasive speech topics are rarely black and white, which means there will be multiple sides and viewpoints on the topic. For example, for the topic "Should people be allowed to own pit bulls?" there are two obvious viewpoints: everyone should be allowed to own a pit bull if they want to, and no one should be allowed to own a pit bull. But there are other options you should also consider: people should only own a pit bull if they pass a dog training class, people should be able to own pit bulls, but only if it's the only dog they own, people should be able to own pi tbulls but only if they live a certain distance from schools, people should be able to own pit bulls only if the dog passes an obedience class, etc.
Thinking about all these angles and including them in your speech will make you seem well-informed on the topic, and it'll increase the quality of your speech by looking at difference nuances of the issue.
Know Your Audience
Whenever you give a speech, it's important to consider your audience, and this is especially true for persuasive speeches when you're trying to convince people to believe a certain viewpoint. When writing your speech, think about what your audience likely already knows about the topic, what they probably need explained, and what aspects of the topic they care about most. Also consider what the audience will be most concerned about for a certain topic, and be sure to address those concerns.
For example, if you're giving a speech to a Catholic organization on why you think priests should be allowed to marry, you don't need to go over the history of Catholicism or its core beliefs (which they probably already know), but you should mention any research or prominent opinions that support your view (which they likely don't know about). They may be concerned that priests who marry won't be as committed to God or their congregations, so be sure to address those concerns and why they shouldn't worry about them as much as they may think. Discussing your topic with people (ideally those with viewpoints similar to those of your future audience) before you give your speech is a good way to get a better understanding of how your audience thinks.
More Resources for Writing Persuasive Speeches
If you need more guidance or just want to check out some examples of great persuasive writing, consider checking out the following books:
- Lend Me Your Ears: Great Speeches in History by William SafireâThis collection of great speeches throughout history will help you decide how to style your own argument.
- The Essentials of Persuasive Public Speaking by Sims WyethâFor quick direct tips on public speaking, try this all-purpose guide.
- Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds by Carmine GalloâThis popular book breaks down what makes TED talks work and how you can employ those skills in your own presentations.
- We Should All Be Feminists by Chimamanda Ngozi Adichie and Make Good Art by Neil GaimanâThese two recent speeches by contemporary writers offer stellar examples of how to craft a compelling (and engaging) argument.
Conclusion: Persuasive Speech Ideas
Good persuasive speech topics can be difficult to think of, but in this guide we've compiled a list of 105 interesting persuasive speech topics for you to look through.
The best persuasive speech ideas will be on a topic you're interested in, aren't overdone, and will be about something your audience cares about.
After you've chosen your topic, keep these three tips in mind when writing your persuasive speech:
- Do your research
- Consider all the angles
- Know your audience
What's Next?
Now that you have persuasive speech topics, it's time to hone your persuasive speech techniques. Find out what ethos, pathos, logos, and kairos are and how to use them here .
Looking to take your persuasive technique from speech to sheets (of paper)? Get our three key tips on how to write an argumentative essay , or learn by reading through our thorough breakdown of how to build an essay, step by step .
Want a great GPA? Check out our step-by-step guide to getting good grades in high school so you can have a stellar transcript.
Interested in learning about other great extracurricular opportunities? Learn more about job shadowing , community service , and volunteer abroad programs.
Still trying to figure out your courses? Check out our expert guide on which classes you should take in high school.
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COMMENTS
Of the 12,758 words in the 62 failed ads, 24.1% were adjectives. By direct comparison, Lincoln's Gettysburg Address contains only 35 adjectives out of 268 immortal words - only 13.1% adjective-to-total-word ratio. Winston Churchill's famous "Blood, Sweat and Tears" speech rates even lower and has a 12.1% adjective ratio (81 adjectives ...
The purpose of a persuasive speech is to convince your audience to agree with an idea or opinion that you present. First, you'll need to choose a side on a controversial topic, then you will write a speech to explain your position, and convince the audience to agree with you. You can produce an effective persuasive speech if you structure your ...
Step 2: After the Story, Now, Give Your Advice. When most people write a persuasive presentation, they start with their opinion. Again, this makes the listener want to play Devil's advocate. By starting with the example, we give the listener a simple way to agree with us.
Add emotional connections with your audience. Make your argument more powerful by appealing to your audience's sense of nostalgia and common beliefs. Another tactic (which marketers use all the time) is to appeal to your listeners' fears and rely on their instincts for self-preservation. Address counterarguments.
Incorporate the following steps when writing a persuasive speech: Step 1 - Identify the type of persuasive speech (factual, value, or policy) that will help accomplish the goal of the presentation. Step 2 - Select a good persuasive speech topic to accomplish the goal and choose a position. How to write a persuasive speech.
112 Engaging Persuasive Speech Topics. Tips for Preparing Your Persuasive Speech. Writing a stellar persuasive speech requires a carefully crafted argument that will resonate with your audience to sway them to your side. This feat can be challenging to accomplish, but an engaging, thought-provoking speech topic is an excellent place to start.
Persuasive Speech Outline, with Examples. A persuasive speech is a speech that is given with the intention of convincing the audience to believe or do something. This could be virtually anything - voting, organ donation, recycling, and so on. A successful persuasive speech effectively convinces the audience to your point of view, providing ...
The five common persuasive strategies are: Pathos: Pathos involves using emotional language that is designed to draw the reader in and make them feel for you. For example: "If my allowance isn't increased, I won't be able to go out with my friends and do everything they do."
Reason 3 ( Provide one reason as to why listeners should act or think the way your thesis suggests.) Example 1 - Support for the reason given above. Example 2 - Support for the reason given above. The most important part of a persuasive speech is the conclusion, second to the introduction and thesis statement.
Move around, where appropriate, but don't fidget or pick at your clothes or hair. Don't read the speech. It's okay to use a few notes to keep yourself on track, but your speech should be mostly memorized. Roll with the punches. If you make a mistake, don't let it derail your whole speech.
Discover. 15. Create. 16. Come along. 17. A good fit (as in "our product may be a good fit for your needs") Words that help people trust you: "Because" fits into this category, along with many ...
The use of non-verbal elements throughout the speech adds value and richness to the speech, making it more engaging. The use of Pathos as a persuasive technique appeals to the audience's emotions; at the same time backing the argument with Logos, by giving scientific reasons and research findings to support the argument.
The aim of a persuasive speech is to inform, educate and convince or motivate an audience to do something. You are essentially trying to sway the audience to adopt your own viewpoint. The best persuasive speech topics are thought-provoking, daring and have a clear opinion. You should speak about something you are knowledgeable about and can ...
Another great example of an environmental persuasive speech is Severn Suzuki's address to the UN Earth Summit in 1992. At just 12 years old, Suzuki delivered a heartfelt plea for action on behalf of her generation, arguing that adults were stealing children's future by destroying the planet.
Not sure where to start with writing a persuasive speech? With these six steps, learn how to write a persuasive speech easily and captivate your audience. Dictionary Thesaurus Sentences Grammar Vocabulary Usage Reading & Writing ...
Conclusion. Mastering a persuasive speech is about connection, clarity, and conviction. Remember the essentials: a well-structured argument supports your message and engaging topics capture attention. Outline each argument with care, making it easy for listeners to follow, then balance facts with stories that stir emotions.
If your goal is to write a successful persuasive speech, make sure you know your target audience well enough to identify their motivations. Then use those motivations as much as possible in your speech, thinking about what your audience wants and telling them how you can help them get it. #2. Establish Credibility.
Close powerfully with a call to action. Inspire audiences to take a specific next step that furthers your cause. Motivate minds and spark an enduring commitment to your vision. đ Persuasive speech tips: Survey and feedback better with the write tools, to make sure that your structure is appealing to the participants! #4.
Atrocious, Confusing, Cruel, Harmful, Inferior Dreadful, Outrageous, Shocking, Shameful, Offensive, Horrible, Unstable, Severe, No: - These negative words can be used to great effect when pulling apart the opposition. Persuasion is a useful tool in the business world, the educational sector, and in everyday life.
To help you through the process of writing a persuasive speech from beginning to end, here's a 7 step checklist. To get the most from it move through it sequentially - point by point. You'll find links to topic suggestion pages, explanations about how to structure your speech and the importance of audience analysis with examples and more.
Persuasive speeches have been used throughout history to shape public opinion and shape behavior, and examples abound. Persuasive speech examples include virtually any topic - voting, racism, school uniforms, safety, organ donation, recycling, and so on. From a teenager asking his parents to go out with friends to an aspiring politician ...
105 Topics for a Persuasive Speech. Here's our list of 105 great persuasive speech ideas. We made sure to choose topics that aren't overdone, yet that many people will have an interest in, and we also made a point of choosing topics with multiple viewpoints rather than simplistic topics that have a more obvious right answer (i.e.
7. Call to Action: End with powerful action-oriented words, urging the reader to take the desired step. Balancing emotional and logical appeal in sentence construction is key. Too much emotion can undermine the credibility of your argument, while too much logic can fail to connect on a human level.