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Heatmaps are a powerful way to understand what users do on your website pagesâwhere they click, how far they scroll, and what they look at or ignore.
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In this guide, youâll find an introduction to the different types of heatmaps and how to create and analyze them. Youâll also get real case studies and practical examples , so you can see for yourself just how valuable and useful heat maps are when it comes to improving and growing your website.
(Youâll even get a complete overview of Hotjarâs free forever Heatmaps tool if you read until the end.đ)
A heatmap (or heat map) is a graphical representation of data where values are depicted by color.Â
They are essential in detecting what does or doesn't work on a website or page, and which parts and elements of a page users engage with.Â
By experimenting with how certain buttons and elements are positioned on your website, heatmaps allow you to evaluate your productâs performance and increase user engagement and retention as you prioritize the jobs to be done that boost customer value.
Heatmaps make it easy to visualize complex data and understand it at a glance:
The practice we now call heatmaps is thought to have originated in the 19th century, where manual gray-scale shading was used to depict data patterns in matrices and tables.
The term heatmap was first trademarked in the early 1990s, when software designer Cormac Kinney created a tool to graphically display real-time financial market information.Â
Nowadays, heatmaps can still be created by hand, using Excel spreadsheets, or with digital experience insights tools like Hotjar.Â
Product and website heatmaps visualize the most popular (hot) and unpopular (cold) elements of your content using colors on a scale from red to blue.
But, who uses heatmaps and how do they work?Â
Heatmaps give product teams, marketers, digital and data analysts, user experience (UX) designers, social media specialistsâand anyone who sells anything onlineâdeep insights into peopleâs behavior on their site, helping them discover why users arenât adopting their product, using  call to action (CTA) buttons, or converting.Â
By aggregating user behavior , heatmaps facilitate data analysisâcombining quantitative and qualitative dataâand give a snapshot understanding of how your target audience interacts with an individual website or product page âwhat they click on, scroll through, or ignoreâwhich helps you identify trends and optimize your product and site to increase user engagement , conversions ( CRO ) and sales.
Heat maps also usually display the average fold, which is the portion of the page people see on their screen without scrolling as soon as they land on it.
Heatmaps help product managers and website owners understand how people interact with their website pages to find answers to critical business questions and goals such as âWhy are my users not converting?â or âHow do I get more visitors to take action?â Using heatmaps, you can determine if users are:Â Â
Reaching important content or failing to see it
Finding and using a pageâs main links, buttons, opt-ins, and CTAs
Getting distracted by non-clickable elements
Experiencing issues across devices
As a visual tool, heat maps help you make informed, data-based decisions for A/B testing , updating, or (re)designing your website . They're also useful on a wider business scale: heat maps let you show team members and stakeholders whatâs happening and get their buy-in more easily when changes are neededâitâs hard to argue with a heat map!
Hotjar Heatmaps continuously collect and let you filter data and create special heatmaps based on user attributes âlike the user's role or title, the date they created their account, whether they're on a trial version of your product, and moreâso you can quickly find targeted insights.Â
For example, product teams might use heatmaps to test how users are interacting with a new feature or prioritize bug fixes , whereas UX and UI designers will use heatmaps to measure the popularity or dislike of a page design, and implement changes that makes it easier for customers to navigate their website.
With Hotjarâs Highlights feature, you can âfavoriteâ and quickly share specific insights of a heatmap with other departments or individuals in your business, achieving successful cross-functional collaboration .
You can also create a âcollectionâ of heatmaps to highlight specific elements you want your business or team to prioritize.Â
For example, a digital marketer might create a heatmap collection to test a landing page and then decide to move a CTA button above the average fold, reducing churn and increasing sign-ups for their website or product.
Sign up for a free Hotjar account, add the tracking code to your website, and start using our free heatmap software today.
We used Hotjarâs insights to narrow down the possible causes of drop-off. It enabled us to focus on and test a few real solutions instead of chasing hypothetical solutions based on guesswork.
Heatmap is really an umbrella term for different heatmapping tools: scroll maps, click maps, and move maps. Knowing the difference is handy, as each type helps you investigate a slightly different aspect of your website and product performance.
Let's dive in!
Scroll maps show the exact percentage of people who scroll down to any point on the page: the redder the area, the more visitors see it.
Click maps show you an aggregate of where visitors click their mouse on desktop devices and tap their finger on mobile devices (in this case, they are known as touch heatmaps). The map is color-coded to show the elements that have been clicked and tapped the most (red, orange, yellow).
Move maps track where desktop users move their mouse as they navigate the page. The hot spots in a move map represent where users have moved their cursor on a page, and research suggests a correlation between where people are looking and where their mouse isâmeaning that a move map gives you an indication of where people might be looking as they go through your page.
Engagement zones combine interaction data sets from click, scroll, and move heatmaps into one simple view.
Itâs a powerful data visualization tool that helps you analyze pages in seconds, so you can get a well-rounded view of user engagement with your product.
Rage click maps let you pinpoint exactly where users get frustrated on the page. Spot and address those pain points to reduce rage clicks and friction in your key flows to improve UX and boost conversions.
Desktop, tablet, and mobile heat maps help you compare the performance of your website on different devices. For example, content that is prominent on a desktop page might sit much further below the fold on a phoneâand you need to see if interaction differs, and how.
Heatmaps are easy to create and understand, and they let you discover actionable insights that help you improve the user journey and your product pages to increase retention and sign-ups on your website!
Use Hotjarâs free heatmap generator to understand what customers love (and hate) about your site and make empathy-driven improvements.
How do i create a website heatmap.
To create a website heatmap , you can use a heatmap tool  or software like Hotjar. Sign up for Hotjar, add the Hotjar tracking code (a JavaScript snippet) to your website, then navigate to the Hotjar Dashboard. Click âAdd Heatmapâ, select the page you wish to target, then click âCreate Heatmapâ.
Technically speaking, any  heatmap script you add to your website could potentially slow it down, but Hotjar has been designed to minimize the risk of slowing down your website as much as possible.
Hotjarâs tracking script loads asynchronously , meaning it loads alongside everything else on your website, and uses a CDN  (Content Delivery Network) and correct browser caching  to keep things loading fast. Check out this article to learn more.
The best free website heatmap tool  we know of is Hotjarâs âFree Foreverâ basic personal plan, which allows you to collect heatmap data from up to 1,050 website sessions per month.
You can set up a heatmap on Shopify  and see exactly where customers click on your pages by using the Hotjar-Shopify integration , installing the Hotjar Shopify app  or manually adding Hotjarâs tracking code to your Shopify theme .
You can use heatmaps on any self-hosted WordPress website  to find out where users click by by enabling the Hotjar-Wordpress integration , installing Hotjarâs WordPress heatmap plugin , or manually adding Hotjarâs tracking script to your WordPress site.
To comply with relevant privacy and GDPR regulations, you need to use a heatmap tool that allows you to responsibly manage any user data you collect. Hotjar has built-in compliance features that let you use the heatmap tool in a GDPR-compliant manner .
All personally identifiable information is automatically anonymized on the end user's side on all heatmaps, and you can also add additional form suppression filters to block any elements you require.
The primary purpose of heat maps is to visualize website user behavior . By looking at an aggregate of all user interactions on a web page, it becomes easier to spot issues and opportunities for improvement .
Heat maps are also a great first step for further user behavior  research, like viewing session recordings  and collecting survey feedback .
A website heat map  is an aggregated visualization of user mouse movement, scrolling, clicks, and taps. Heat maps are used by designers, UX specialists, and marketers to discover website usage patterns  and make data-informed optimizations to increase conversion rate and revenue.
A heat map shows a color-coded overlay  of mouse (and tap) movement on a single website page. The âpopularityâ of page elements is displayed using a color scale from red (the most popular parts of the page) to blue (the least-used parts of a page).
Hotjar Heatmaps work by creating a copy of your pageâs HTML code, then categorizing each element by their tag, parent elements, and IDs or classes where relevant. When visitors view the page, Hotjar collects usage behavior and maps all the elements users interact with to the master heatmap report. Heatmap data is sorted into three heat map categories for easier analysis : click map , scroll map , and move map.
You can read any website heatmap in two ways: by looking at the visualization  and by reviewing the raw data  points. You can spot click trends and issues at a glance thanks to the color-coded nature of heatmaps (red means the most interaction, blue the least). Raw heatmap data tables will reveal more specific insights, such as the HTML elements or pixel locations of clicks and views in order of popularity.
The term âheatmapâ was first used (and trademarked) by American software designer Cormac Kinney  in the early 1990s, after he developed software to graphically display real-time financial market information for traders.
For user experience purposes, eye-tracking  measures where people look when viewing a website, whereas mouse-tracking  measures where people move and click their cursors (or tap on mobile). Eye-tracking research can be costly, usually takes place in a lab, and requires research participants to wear specialist equipment, whereas mouse-tracking (also known as click-tracking ) is very affordableâeven freeâand can generate similar heatmaps.
Studies suggest that there is a positive correlation between eye tracking and move heatmaps , as people tend to look where their cursor is located.
Hotjar was founded on the premise that to truly understand your users, you need to combine qualitative and quantitative analysis. Insights from heat maps can be easily combined with those from Google Analytics (or other analytics tools) to get a more accurate picture of how people interact with your website pages. Take a look at our GA and Mixpanel integrations to get started.
This page gives you examples of how to combine Hotjar with other analytics tools.
We love to show off examples of web and mobile applications that weâve developed for our clients. In addition to betting projects (in which we specialize), here you will also find applications from the financial, healthcare, IoT industries and additionally, some solutions for startups. Remember that not all of the software development case studies that weâve completed are available on this page, some of them are confidential. We encourage you to contact us if you have questions.
Below you will find all of our case studies. For a better navigation experience, use the filters by dividing them into industries, the scope of work, or the platform. Projects we have carried out in the past are still being developed. We put a lot of work into them and we are very proud of what we do. Weâd love to speak with you, so please contact us if you have questions about these projects. If you want to implement your own idea, CrustLab is the partner to help you do it!
Delve into the genesis of a standalone crypto casino platform infused with immersive gaming aspects and vibrant social interactions.
Innovative sportsbook UI that transforms betting on web and mobile platforms into an exceptional experience. Delivered for one of the top legal bookmakers in Poland.
Industry-acclaimed one-stop software for online casino operators, now expanded with even more attractive gaming options.
Uncover the intricacies of cutting-edge custom casino mobile apps. Confronting considerable technical challenges, rigorous timelines, and strict regulatory constraints, we redefined industry standards.
The genesis of custom mobile sportsbook apps reshaping the US and Canadian iGaming landscape through customization and cross-state functionality.
Discover how Fame Sport Club, a VIP-centric tennis and badminton hub in Krakow, harnessed cutting-edge technology to elevate player experiences and boost profitability.
Cross-platform Flutter mobile app created for professional soccer clubs. AI-boosted Duolingo for young adepts of soccer and a complete back office for professional coaches.
Creation of a next generation multi-tenant Horse Racing betting system hosted by one of the biggest players in the betting industry.
Expansion of an online currency exchange officeâs functionalities including dedicated panels for users, administrators, and traders.
Creation of a cross-platform mobile app for end-users and a custom web application for coaches and administrators. The system introduces the gaming experience into a professional medical treatment to start training pelvic floor muscles for women of all ages.
Development of the personal unit tracking system and native mobile applications to supervise and monitor their activity.
The transformation of a groundbreaking all-in-one platform designed to streamline restaurant management across Scandinavia.
Improvements and refreshments to a fixed-pool betting system. Fixed performance bottlenecks, implemented several new technical solutions and custom features, improved the user experience, and added more business conversion points to the web application.
Complete design project of the MVP version for an online sports betting platform intended for the US market.
Creation of the SDK for a mobile chat widget for Android, iOS, and Flutter.
Creation of the web app MVP version of a business as a service application for a Polish-Columbian startup in the early stages of growth.
Development of social betting iOS and Android mobile applications for simulated gambling.
A web application from the event and catering industry that connects event organizers and employees such as cooks, waiters, bartenders, and more.
An extended AWS-based web remote job board with an admin panel, Content Management System, and payment integrations.
Development of a Content Management System to manage the knowledge base and integration with the cdt.pl web portal.
Creation of an e-learning platform that targets two types of users: providers who offer services and audiences who want to learn.
Development of Android widget application which allows the user to follow the cryptocurrency rates in real-time.
An iOS mobile application supporting the maintenance of healthy eyesight.
An iOS application designed to optimize project management processes.
There is no better recommendation than the opinion of a satisfied customer. See what founders and managers have to say about their cooperation with CrustLab.
CrustLab consistently adds value to our organization in many ways. We’ve received very positively feedback on the system CrustLab has delivered. Our customers regard it as an excellent product. Our experience working with them has far exceeded those of other vendors.
The team provided professional services that added value to the core functions of the business. They were fast and felt like our internal IT department, working during the night when we were deploying important features. That was fantastic, and Iâm happy theyâve worked with me.
CrustLab’s implementation of our solutions has almost doubled our revenues. All aspects of cooperation were very good. I felt that we were treated as very important clients because we received a very high standard of service. The team delivered the results at the time and budget.
We finished an MVP in 3 weeks. It was very valuable that CrustLab was able to evaluate the feasibility of our solution and estimated the effort and cost that was required to request the funding. CrustLab can be a business partner in addition to an excellent software development agency.
CrustLab successfully delivered a product that was able to maintain its performance despite some sudden surges in the site’s traffic. Thanks to their experience and ability to predict problems, we found solutions and built the project on time.
We take advantage of CrustLab’s experience in the field of payments, new functionalities, and user-friendly design. The development process itself ran smoothly and according to plan. It was important for us to complete the project on time, so I cannot imagine a better partner for this project.
We hired CrustLab to introduce several modifications to improve one of the Pocco Finance apps and integrate it with the new version of the SDK. The project was completed on time and in line with the planned budget. I strongly recommend CrustLab as a software partner.
This team is hungry, sharp, “on it” and very customer-focused. I had no idea that I could find such great help from the other side of the world – especially a firm that could understand our product requirements even though I’m not a tech product manager.
We are really satisfied with the cooperation with CrustLab. Very good technical skillset, good communication, and work done on time! After creating a customizable widget, we entrusted them with redefine of another application, and the results are splendid.
Our cooperation with CrustLab concerned body leasing. They offered us highly skilled and experienced Android developers. I am fully satisfied with the ease of contact, the speed of completing the formalities, but most of all of the man they recommended to us.
Systems leadership case study: workplanning using systems thinking.
Thomas Lim is the Vice-Dean of Centre for Systems Leadership at SIM Academy. He is an AI+Web3 practitioner & author of Think.Coach.Thrive!
Workplanning usually involves a confluence of top-down and bottom-up approaches in many organizations. Some broad annual guidance is given by the CEO, with Finance providing a budget forecast based on historical data and the strategic imperatives for the new fiscal year. The line divisions then prepare and present a list of initiatives that purportedly contribute to these imperatives and justify their budget-ask.
This generally works in stable environments where the workplanning objectives are incremental as part of a longer five-year duration, but it may be inadequate in managing transformation efforts with the need for new systemic structures due to the merging or dissolving of functional areas within the organization.
Systems thinking provides a holistic approach to understanding and managing complex systems from the current reality to a desired outcome, making it an ideal tool for recasting workplans to enhance efficiency and effectiveness.
In the case of Client X, they aimed to leverage systems leadership practices to transform internally and propagate these practices first across its internal divisions, with the goal of taking it to the ecosystem at large. This article outlines a high-level approach to recasting the workplan using systems thinking tools, which has helped Client X align its initiatives, identify gaps and overlaps and achieve strategic objectives.
âhit manâ dethroned in netflixâs top 10 list by a new movie, wwe raw results winners and grades as bray wyatt stable debuts, what is systems thinking.
Systems thinking is an approach to problem-solving that views "problems" as parts of a unified whole. It involves understanding how different parts of a system interact and influence each other within the system. Unlike traditional linear thinking, systems thinking considers the broader context and the interconnections within the system and provides a systems map wherein these interactions are perceived as system-to-system, subsystem-to-subsystem or component-to-component.
In the case of Client X, adopting systems thinking means moving away from siloed operations and toward a more integrated and cohesive approach whereby a divisionâs work is mapped against another for synergistic outcomes. This can help the organization address complex challenges, improve decision-making and foster innovation by removing duplication and identifying implementation gaps.
The workplan recasting effort begins with "taking apart" the current work streams, not along the divisionsâ lines of work but from an overall organizational lens. The leaders participating in this exercise have already been trained in the fundamentals of systems thinking tools. The three-day effort is about applying the systems concepts to model Client Xâs journey from its current reality to its desired outcome through its articulated theory of success. The three-day session revolves around these workpieces both at the organizational level and at each strategic level:
1. Align And Select Tools/Models: Select the appropriate systems models and frameworks to guide the recasting process.
2. Apply Systems Thinking Practices: Rework existing work streams of the workplan as layers of interaction across nested hierarchies for each strategy.
3. Identify Interconnectedness: Understand how various initiatives are interconnected and the causal loops that would guide the process.
4. Identify Gaps And Overlaps: Detect any gaps and overlaps in the initiatives to optimize efforts and budgetary choices.
The specific steps that the team undertook during the three-day process included the following.
Begin by clearly defining the vision and the current reality of the organization. This involves understanding the structural gap between where Client X is and where it wants to be. This step helps in identifying the key challenges and opportunities.
Recast the workplan as a nested hierarchy of choices to ensure that decisions at every level are aligned and relevant. This helps in clarifying the strategic intent and who is responsible for what and aids in surfacing gaps and duplications, enabling better resource allocation and prioritization.
Cluster the use cases, and prioritize the top three challenge statements that need to be addressed. This focuses the efforts on the most critical issues and ensures that resources are used effectively.
The selected challenge statements are put through using the levels of perspective "walk-up" framework to surface and test mental models for diagnosis. This helps in understanding the underlying assumptions and beliefs that drive current behaviors and outcomes.
Develop a theory of success that identifies the key levers at higher leverage for achieving the desired outcomes from key success factors. This provides a clear road map for action and helps in aligning efforts across the organization.
Collaborate with stakeholders to create a walk-down of the levels of perspective. This step aligns the challenge statement and diagnosis with a related growth strategy, ensuring that all efforts are coherent and strategic.
By integrating systems thinking into the recasting of its workplan, Client X was able to achieve a more cohesive, efficient and effective approach to its initiatives. The workplan was still central in execution, but it is now reinforced and streamlined for internal alignment in a way that was not possible before overlaying the systems thinking perspectives.
This approach can be extrapolated to enable other organizations to address complex challenges, optimize resource allocation and drive strategic outcomes. A coaching reinforcement can additionally be put in place to ensure that these practices are deeply embedded within the organization, leading to sustained transformation and growth.
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Weâve gathered some relevant software engineering statistics, fresh industry reports, and expert insights to find out why this market is getting more competitive and what challenges software engineers are facing.
Software engineers and developers have quickly become some of the most sought-after professionals worldwide. But if software engineering is in demand, why is it so hard to get a job or even an internship in this field? If the market is so crowded, why is software engineering getting more expensive?
To answer these questions, we need to understand the current state of the software engineering market, how itâs changing, whatâs influencing it, and where itâs heading.
Software development is a subset of software engineering, an umbrella term that covers a variety of branches. The main software development market segments are:
In 2021, the global software market reached a whopping $565 billion. The largest segment is enterprise software, with projected revenue of $237 billion  in 2022.
The demand for software engineers  has doubled since 2020. The negative effect of the COVID-19 pandemic was rather short-lived, as the software market value is expected to continue growing at an annual rate of 6.5%. According to Statista, the top 5 software markets are the United States, Germany, Japan, the United Kingdom, and China.
Software is typically provided in one of two ways:
Many software engineers start their careers in SaaS companies. The industry is booming â in part because the recent pandemic made many companies go remote and increase their cloud spending  as a result.
The SaaS market is estimated to reach $208 billion  by 2023:
Cloud-based solutions are usually more scalable, affordable, and device-independent than on-premise software, which explains why almost 70% Â of tech and communications companies are hiring for cloud-related positions.
But when it comes to job opportunities, software engineersâ choices arenât limited to purely high-tech companies and IT providers. Many niche industries digitalize at breakneck speed and urgently need software architects, developers , analysts, machine learning engineers, cyber security professionals, and data scientists.
Some of the most popular industries for software engineer careers include:
Software engineer and developer roles make up more than half of Glassdoorâs list of best jobs in 2022 .
A software engineer usually earns a new title as their career advances. The job title hierarchy varies from company to company, but the standard software engineering career levels in order of seniority are:
Software engineering jobs may have more exotic-sounding or playful titles, like software artisan, software Jedi, or even full stack magician, but itâs a candidateâs skill sets thatâll define whoâs going to be a good fit for the company.
The tech industry is rapidly evolving, and this is reflected in the software engineering landscape. Many software engineers focus on a specific niche instead of becoming generalists to have a more definitive career ladder.
The field now has many promising subdisciplines and trends. For instance:
Now, weâre getting closer to answering the questions posed in our intro. Software engineering trends emerge and develop pretty fast, but tech universities canât always keep up with student demand . As a result, while tech enterprises need skilled professionals today, those lucky few graduates will need a few more years of experience to become hirable for big-name companies.
Software engineers have to know multiple web development languages , tools, frameworks, and platforms just to be able to compete for an open position, let alone be hired.
Letâs see what some of those are, starting with the most used programming languages :
However, the list of top-paying languages  looks rather different:
Itâs a similar story with the highest-paying databases  â the ones that are commonly used didnât make it to the top of the list:
The most used software development frameworks  are:
The highest-paying frameworks include Go, Ruby on Rails , Svelte , ASP.NET, Gatsby, and React.js, based on the software engineering statistics compiled by Stack Overflow.
Amazon Web Services  (AWS) is the most widely used cloud platform, followed by Google Cloud  and Microsoft Azure :
Other fundamental tools that software developers use include:
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To build the necessary software engineering fundamentals, freshman applicants usually choose one of the following bachelorâs programs:
Becoming a software engineer is also quite expensive â students can expect to pay between $37,000 and $91,000 Â in total tuition.
Almost 60% Â of software developers acknowledge that they learned how to code from online resources, so a relevant degree alone doesnât necessarily make one job-ready.
Software developers and engineers have some overlapping functions and responsibilities, but the latter focus on the bigger picture. A software developer can become a software engineer if they have the right educational background and are ready to develop or deepen the necessary skills for the job.
A software engineer is typically responsible for:
Staging environments help developers test and deploy code quickly and securely. Kinstaâs WordPress staging environments , in particular, give you granular control over your website content and updates.
Software engineers work on a bigger scale than software developers and typically take on higher-level responsibilities. The following soft skills are mandatory for software engineers, especially for senior positions:
A highly skilled software engineer can land a top-paying role , such as enterprise cloud architect, security architect, or data architect.
In 2021, the average annual salary for software engineers was $155,000. Remote wages for software engineers are increasing as foreign companies expand their reach and start to compete with the US market.
The average salaries for software development and engineering roles are:
Itâs common practice  to build project teams that include at least one senior developer and one to two junior developers to reduce expenses while preserving quality. Seasoned software engineers often charge $400 an hour or more.
Small and medium-sized businesses can get away with paying between $110 and $220 Â an hour for projects ranging in size from $50,000 to $5 million. Offshore and nearshore developers will most likely charge you less, but in that case, things like code quality, language barriers, and time differences come into question.
Interestingly, part of the reason why software engineering costs are so high is that small companies offer software engineers attractive pay. Enterprises often have to compete with startups when it comes to hiring tech talent.
Companies can cut their software engineering costs by ensuring their teamâs productivity and uninterrupted workflow. Here are the biggest areas of time loss for software engineers:
38% Â of engineers say that waiting (e.g., large-scale migrations or waiting for code review) eats up a lot of their time. And 30% of developers say theyâd prefer to spend less time recruiting and interviewing.
As the global tech industryâs growth accelerates, more developers are choosing non-traditional education pathways, such as bootcamps and self-paced learning. Nevertheless, 41% Â of software developers in the US have a bachelorâs degree, and 21% have a masterâs degree.
There were 24.3 Â million active software developers worldwide at the end of 2021. The median age for software engineers is 43 Â years old, and 61% of developers are younger than 35 years. These figures have gradually decreased with the entry of more young professionals into the workforce.
Here are the top motivation drivers for software engineers and developers:
Itâs not the exorbitant salaries that make students decide to obtain a computer science degree â or, at least, itâs not just them. Software engineering can be an extremely thrilling and rewarding job.
However, high demands also mean high pressure. Two out of every five  people working in tech are at a high risk of burnout, and stress seems to affect women especially. Even senior professionals openly speak about their personal burnout stories:
43% of the population at high burnout risk struggle to find satisfaction in finishing their everyday tasks. The tech industry has some of the highest resignation rates  across industries.
However, 83% Â of software engineers and developers say that they prioritize their mental and physical well-being. And many tech professionals are happy at work.
Today, tech professionals expect their employers to encourage their happiness  at work through:
Many tech companies are addressing diversity and inclusion, but the real changes are occurring rather slowly. The software development field is still pretty homogeneous â only 20% of all people working in it are women, according to Developer Nation. Other sources show even lower figures.
The same goes for race and ethnicity. However, we expect to see a new, more diverse group of developers enter the workforce, thanks to the gradual democratization of tech education.
As of now, 39% Â of software developers identify as White. Some sources suggest that this number may be even higher â as high as 52% . Comparatively, 33% of developers are of Asian ethnicity, and 6.9% are of Hispanic or Latino ethnicity. These figures vary depending on the respondentsâ proficiency.
According to surveys on LinkedIn, over 50% Â of software developers work remotely, and 85%Â say their organizations are at least partially remote.
A 2022 survey conducted by Stack Overflow shows the following remote software engineering statistics:
Software engineers who are ready to work remotely  find themselves in a better position â they receive 20% more interview requests compared to their counterparts who prefer in-person work.
74%  of engineers would like to be remote 3 days a week or more. Surprisingly, smaller organizations are more likely to have in-person engineers, whereas larger organizations with 10k+ employees usually offer a hybrid work model. There are two reasons behind this:
Software engineers have different takes on location-based salaries:
68% Â of engineers say that working from home improves their productivity and reduces their stress levels. Contrary to popular belief, older generations of engineers prefer flexible working arrangements , while younger professionals donât mind working in an office setting.
Pay transparency is especially critical for engineers who work remotely. According to Terminalâs report, 89%Â of remote software engineers think that tech companies should offer equity compensation.
Moving to Silicon Valley for a software engineering job isnât as desirable as it used to be. The highest software engineer salary increase, 9%, happened in 2021 in Austin, Texas. The balance is shifting because tech talent is gradually relocating to smaller, less trendy areas with a lower cost of living.
The global IT outsourcing market was valued at $526.6 billion  in 2021. Some analysts expect it to reach $806.63 billion  by 2025, while others make more modest forecasts, valuing it at $682.3 billion by 2027.
The IT outsourcing market can be broken down into three categories:
Businesses tend to outsource their software development and engineering projects for multiple reasons:
When looking at software engineering statistics, IT sourcing is cheaper in 31%Â of cases:
Outsourcing accounted for 13.6%Â of the total IT budget, on average, in 2021. About 60% of companies now outsource at least some of their application development processes.
India dominates the global IT outsourcing market. However, King White, CEO of Site Selection Group, a global location advisor, is convinced that China will soon outpace India to become one of the most lucrative outsourcing markets in the world.
Among other lucrative markets for IT outsourcing are Israel, Pakistan, Armenia, Malaysia, Vietnam, and Eastern Europe.
Hereâs what weâve learned from these software engineering statistics:
Now you can see why itâs tricky to find a software engineering job or internship â itâs the top talent that HR is after. Enterprises donât always have the time or patience to nurture their own professionals, which perpetuates the current imbalance in labor supply and demand.
Thankfully, the situation is bound to change. The new generation of developers is entering the job market, and the variety of coding schools and bootcamps makes software engineering education more available to more people.
Check out our current openings  if youâre looking for an exciting and challenging remote job as an engineer or developer. Kinsta offers a flexible work environment and a positive culture. We help you stay connected with your team members while also making sure that everyone has enough time to rest and recharge. If youâre willing to learn and grow with us, apply now!
Nidec Drives is pleased to announce the appointment of Miles Ackerman as Interim President.
Miles, who has been with the company for 25 years, previously served as Chief Financial Officer of Nidec Drives. His extensive experience, both in the UK and internationally, uniquely positions him to guide Nidec Drives into its next phase of growth and development.
The unification under the Nidec brand strengthens our position in the market, and under Miles’ leadership, Nidec Drives is committed to fostering innovation, supporting employee development, and enhancing our sustainability efforts.
“After 25 years of growth and success with this incredible company, I am excited to embark on this next chapter. Together, we will continue to prioritise our customers and drive forward with purpose and passion,” said Miles.
Miles’ promotion marks a significant milestone for Nidec Drives. With a deep understanding of the company’s operations and his dedication to our core values, Miles will lead the company in achieving its strategic goals and continuing its legacy of excellence.
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HubSpot offers a combination of sales and marketing tools. Their case study demonstrates the effectiveness of its all-in-one solutions. These typically focus on a particular client's journey and how HubSpot helped them achieve significant results. Types of case studies. There are two different types of case studies that businesses might utilize:
3. Browse our selection of case study templates and click "create" to get started. 4. Use the drag-and-drop editor, along with royalty-free photos, illustrations, icons and more to customize your design. 5. Download your completed case study design as a PDF or share it using a shareable link. CREATE A CASE STUDY.
Adobe InDesign for Layout Design. Great Case Studies need great design. Adobe InDesign is a robust desktop publishing and typesetting program used frequently for creating professional layouts for both print and the web. Using this industry-standard software means it'll be easier to share the files and collaborate with others.
Sales Case Study Examples. 1. Georgia Tech Athletics Increase Season Ticket Sales by 80%. Georgia Tech Athletics, with its 8,000 football season ticket holders, sought for a way to increase efficiency and customer engagement.
Each study begins with key stats that draw the reader in. Then it's organized by highlighting a problem or goal in the introduction, the process the company took to reach its goals, and the results. Then, in the end, Facebook notes the tools used in the case study. Showcasing Your Work. You work hard at what you do.
Computer-aided software engineering (CASE) is the implementation of computer-facilitated tools and methods in software development. CASE is used to ensure high-quality and defect-free software. CASE ensures a check-pointed and disciplined approach and helps designers, developers, testers, managers, and others to see the project milestones during development.
Software programs known as computer-aided software engineering (CASE) tools are created to support different stages of the software development lifecycle (SDLC). In activities like requirements analysis, design, coding, testing, maintenance, and project management, they support developers and teams. CASE tools are designed to enhance the ...
Case study examples. While templates are helpful, seeing a case study in action can also be a great way to learn. Here are some examples of how Adobe customers have experienced success. Juniper Networks. One example is the Adobe and Juniper Networks case study, which puts the reader in the customer's shoes.
Use it to Generate case studies. More than 143,000 customers revolutionize their work with ClickUp AI Brain. Boost your team's productivity by 30%, improve alignment across teams, and cut costs by up to 75%. Teams can save time and stay focused with fewer meetings, quick summaries, and automated tasks. In fact, we find mid-market companies save ...
For example, the case study quotes the social media manager and project manager's insights regarding team-wide communication and access before explaining in greater detail. Takeaway: Highlight pain points your business solves for its client, and explore that influence in greater detail. 3. EndeavourX and Figma.
UX Case Study Usage. There are 4 main ways we recommend applying these generator prompts and challenges based on your goals: Option 1: Self-Practice - Use these as practice for yourself to develop your problem-solving skills, thinking on your toes, learning to manage your time and refining your workflow.
Although case studies have been discussed extensively in the literature, little has been written about the specific steps one may use to conduct case study research effectively (Gagnon, 2010; Hancock & Algozzine, 2016).Baskarada (2014) also emphasized the need to have a succinct guideline that can be practically followed as it is actually tough to execute a case study well in practice.
A free case study generator is a tool or system designed to automatically create detailed case studies. It typically uses predefined templates and may incorporate artificial intelligence (AI) to generate comprehensive analyses of specific situations, events, or individuals. This tool streamlines the process of crafting informative case studies ...
đSubscribe to our new channel:https://www.youtube.com/@varunainashots Software Engineering (Complete Playlist):https://www.youtube.com/playlist?list=PLxCzCO...
All of HubSpot's marketing, sales, and customer service software on one platform. Free HubSpot CRM. Overview of all products. Marketing Hub ... Powerful AI tools throughout the platform. Learn more. App Marketplace. ... Case Studies Companies all over the world use HubSpot to unite their teams, empower their business, and grow better. ...
CASE tools are set of software application programs, which are used to automate SDLC activities. CASE tools are used by software project managers, analysts and engineers to develop software system. There are number of CASE tools available to simplify various stages of Software Development Life Cycle such as Analysis tools, Design tools, Project ...
Template 5: Case Study for Software Technical Development Services Presentation Use this PowerPoint layout to highlight the work of your technical software team in an elegant manner. This stunning PPT design helps you provide a brief project history to boost the chances of winning the project, and retaining the client.
Case Studies. Software Testing Help From the Experts. Gain insights from Parasoft's team of software quality experts with our industry viewpoints, technical guidance, and useful product resources. With over 30 years of automated testing tool development history, we help you improve software quality across every testing need and industry ...
Agile Case Study Examples. 1. Moving towards Agile: Managing Loxon Solutions. Following is an Agile case study in banking: Problem: Loxon Solutions, a Hungarian technology startup in the banking software industry, faced several challenges in its journey towards becoming an agile organization.
Rated 1 stars out of 1. 5 from 1 rating. This page provides an overview of the various case studies available from Scrum.org. These case studies demonstrate successful transforming organizations, uses of Scrum, Nexus, Evidence-Based Management and more. Read them to understand where people and teams have struggled and how they have overcome ...
Software Engineering. A CASE (Computer Aided Software Engineering) tools mean any tool used to automate some activity associated with software development. Some of these CASE tools assist in phase-related tasks such as specification, structured analysis, design, coding, testing, etc; and others to non-phase activities such as project management ...
In this guide, you'll find an introduction to the different types of heatmaps and how to create and analyze them. You'll also get real case studies and practical examples, so you can see for yourself just how valuable and useful heat maps are when it comes to improving and growing your website. (You'll even get a complete overview of Hotjar's free forever Heatmaps tool if you read ...
Software development case studies . We love to show off examples of web and mobile applications that we've developed for our clients. In addition to betting projects (in which we specialize), here you will also find applications from the financial, healthcare, IoT industries and additionally, some solutions for startups.
Catalyst software subscriptions can help your IT team keep pace with your network's expanding demands. Purchase subscriptions individually or through a Cisco Enterprise Agreement (EA). Automate with confidence Provide access to users, devices, and applications, without shortchanging security.
Share, organize, and discover information with Microsoft SharePoint. Learn about SharePoint Online, OneDrive for Business, and Apps for SharePoint.
In either case, the wisest action you can take in response will become clearer once you've discovered, recorded and analyzed as many factors as you can. ... And use your SWOT analysis alongside other strategy tools (for example, Core Competencies Analysis), so that you get a comprehensive picture of the situation you're dealing with. Download ...
In the case of Client X, adopting systems thinking means moving away from siloed operations and toward a more integrated and cohesive approach whereby a division's work is mapped against another ...
Software is typically provided in one of two ways: Software-as-a-Service (SaaS): This cloud-based model allows end users to access software online without having to download or update it â the provider is responsible for its hosting and maintenance. SaaS companies often utilize subscription-based, pay-as-you-go, or one-time-use revenue models ...
Miles, who has been with the company for 25 years, previously served as Chief Financial Officer of Nidec Drives. His extensive experience, both in the UK and internationally, uniquely positions him to guide Nidec Drives into its next phase of growth and development.
Suite of tools to assist you in the day to day operations of your Collaboration infrastructure. Cisco CLI Analyzer. The Cisco CLI Analyzer (formerly ASA CLI Analyzer) is a smart SSH client with internal TAC tools and knowledge integrated. It is designed to help troubleshoot and check the overall health of your Cisco supported software. My ...