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E-commerce Dissertation Topics

Published by Carmen Troy at January 10th, 2023 , Revised On August 18, 2023

Introduction

Studying e-commerce helps in understanding how online businesses work. As a student of e-commerce, you will be required to learn about the various electronic mediums that online businesses rely upon and how online operations and transactions are carried out.

Essentially, e-commerce is studying the different technologies involved in setting up an online business. These include automated data collection systems, artificial intelligence, user design, inventory management systems, electronic data interchange systems (EDI), online transactions processing, industry-specific user tools, internet marketing, supply chain management, news breaking, and electronic funds transfer, and mobile commerce.

To help you get started with brainstorming for e-commerce topic ideas, we have developed a list of the latest topics that can be used for writing your e-commerce dissertation.

PhD qualified writers of our team have developed these topics, so you can trust to use these topics for drafting your dissertation.

You may also want to start your dissertation by requesting  a brief research proposal  from our writers on any of these topics, which includes an  introduction  to the topic,  research question ,  aim and objectives ,  literature review  along with the proposed  methodology  of research to be conducted. Let us know if you need any help in getting started.

Check our  dissertation examples  to get an idea of  how to structure your dissertation .

Review the full list of  dissertation topics for 2022 here.

2022 E-commerce Dissertation Topics

Topic 1: an assessment of the geographical constraints impacting the business flow of e-commerce- a case study of amazon..

Research Aim: This study aims to find the impact of geographical constraints on the flow of e-commerce business focusing on Amazon. In this research, we will analyse how these geographical restrictions affect the flow of business. In many areas, e-commerce may drive the decline of small stores and may also affect the local producers and the global economy.

Topic 2: An investigation of the security controls and issues of e-commerce websites in the UK online environment.

Research Aim: With the development of the global economy and an increasing number of customers running their business largely through the internet or mobile has made e-commerce grow. Creating an effective strategy is the most integral part of a modern organization; however, a company must take care of the new security concerns and problems while maintaining their quality and high standard. This study will primarily focus on the security control and issues of e-commerce websites in the UK and how they cope with them to keep the data secured.

Topic 3: Google ads vs. Search ads in e-commerce- A comparative study

Research Aim: An organization may find it challenging to decide what kind of advertisement they should use for their online campaigns. This study will provide a comparative analysis of google ads and search ads and give us an understanding of both ads, focusing on which is better according to the budget of the organisation, which will help them gain a significant audience and grow the business.

Topic 4: An examination of consumer decision-making processes- A comparative study between e-commerce and m-commerce in the United Kingdom.

Research Aim: The growth of eCommerce is increasing day by day. This research aims to find the factors affecting the online purchase decision. This study will provide a comparative analysis of eCommerce and m-commerce in the UK, focusing on different factors and characteristics of both. This study will differentiate the features of eCommerce and m-commerce and identify the main factors which influence the long run of online marketing to provide better services for consumers and make them know about new business opportunities.

Topic 5: Gender Inequality in the Ecommerce Industry.

Research Aim: Women in industries are still facing substantial issues in their daily lives as well as in their professional lives; for example, salary gaps, discrimination, maternity leave are just simple examples that influence the everyday lives of thousands of individuals around the world. This study will focus on the gender inequality and biased behaviours individuals, especially women, face in the eCommerce industry.

Covid-19 E-commerce Research Topics

Topic 1: impacts of coronavirus on e-commerce.

Research Aim: The study will focus on identifying the effects of coronavirus on E-commerce.

Topic 2: Frequent E-commerce shopping during Coronavirus pandemic

Research Aim: Coronavirus has affected almost every business, including E-commerce. This study will investigate the reasons behind increasing online shopping, challenges faced by E-commerce industries, and measures taken to improve the business.

Topic 3: Contribution of E-commerce during COVID-19

Research Aim: This study will identify E-commerce industries’ contribution during the coronavirus pandemic. What safety measures have they taken to provide safe deliveries of the products? What kind of challenges they faced?

Topic 4: Offline and online shopping after COVID-19

Research Aim: This study will focus on reviewing the current positive and negative impacts on online shopping and shopping in stores and predict the future of shopping after COVID-19, listing the differences, challenges, benefits, and risks of both online and offline shopping.

E-commerce Dissertation Topics for 2021

Topic 1: impact of digital business on the economic growth of the country: a case study of xyz country.

Research Aim: This research will focus on the significance of digital business during the pandemic and its impacts, not the country’s economic growth. It is a detailed view of the future that needs to be digitalised.

Topic 2: Brand marketing through social media

Research Aim: This research aims to focus on the importance of Brand Marketing through social media by addressing various current strategies used in brand marketing.

Topic 3: Impacts of social media on customer behaviour

Research Aim: This research aims to measure social media’s impacts on customer behaviour and address various effective strategies to attract customers through social media.

Topic 4: What factors influence the consumer's buying decisions?

Research Aim: This research aims to identify factors that influence the consumer’s buying decisions

Topic 5: Black Friday sale strategy to drive sales

Research Aim: This research aims to identify how the Black Friday sale strategy is effective in driving sales. How can huge discounts benefit sellers?

Topic 6: The role of influencer marketing in increasing sale

Research Aim: Influencer Marketers impact the customer’s perception. This research aims to the role of influencer marketing in increasing sales.

Topic 7: Impact of E-marketing on consumer purchase decision: the case of the luxury industry in the UK

Research Aim: This research aims to measure E-marketing’s impact on consumer purchase decisions in the U.K luxury industry.

Topic 8: Analysis of the customer-centric marketing strategies in attaining competitive advantage for the firm and sustaining business success

Research Aim: This research focuses on attaining customer-centric marketing strategies in a competitive advantage for the firm and sustaining business success.

Topic 9: Traditional vs. digital marketing: a comparative study of the last ten years

Research Aim: This research aims to conduct a comparative study of traditional vs. digital marketing in the last ten years.

Topic 10: The impact of relationship marketing on customer loyalty: an analysis of the Honda motor

Research Aim: This research aims to assess the impact of relationship marketing on customer loyalty. An analysis of the Honda motor will be conducted as the basis of the research.

Topic 11: The importance of search engines in e-commerce

Research Aim: This research aims to identify the importance of search engines in e-commerce.

Topic 12: E-commerce company's advertising strategy-critical analysis

Research Aim: This research aims to identify the importance of an E-commerce company’s advertising strategy.

Topic 13: Importance of customer retention in E-commerce

Research Aim: This research aims to measure the importance of customer retention in E-commerce.

Topic 14: Importance of brand loyalty in internet marketing

Research Aim: This research aims to identify the importance of brand loyalty in internet marketing.

E-commerce Dissertation Topics for 2020

Topic 1: analysing the impact of e-commerce strategies on building better relationships with customers: a case study of the uk fashion industry.

Research Aim: the UK fashion industry is a fragmented zone where a large number of famous brands have been competing to gain a competitive edge through better customer relationships. For the same purpose, effective e-commerce strategies can help in building better customer relationships. Thus, the main purpose of this research will be to analyse the impact of e-commerce strategies on building better relationships with customers of the UK Fashion industry.

Topic 2: Assessing the impact of unique website attributes on consumer buying pattern: A case study of Amazon and eBay

Research Aim: The rise of information technology has led famous brands to develop unique attributes for their websites to encourage their audience to buy. One of the most notable issues of the e-commerce industry is the ever-increasing competition amongst online retailers that offer user-friendly and unique website design and UX features to achieve favourable results. The purpose of this study will be to assess the impact of website attributes on consumer buying patterns with a focus on Amazon and e-bay.

Topic 3: How does e-commerce facilitate adding value to a business: A case study of service industry in China.

Research Aim: In today’s world with tech-savvy consumers, online purchases are much higher as compared to traditional, in-store purchases. This persuades the pioneers of the service industry to add value to their business by providing e-commerce facilities to consumers. Therefore, the main purpose of this research will be to analyse how e-commerce facilitates and adds value to a business with a focus on China service industry.

Topic 4: Critical analysis of security policies and vulnerabilities of an online banking website: Identifying the challenges and remedies to improvise risk management

Research Aim: The number of internet users around the world is increasing with each passing year, however, this has also posited various security problems for online banking websites. The main purpose of this study will be to critically analyse security policies and the vulnerabilities of online banking websites, along with the identification of challenges and remedies for improvising risk management.

Topic 5: Can e-commerce help organisations build a competitive advantage over their competitors?

Research Aim: This research will talk about the role of e-commerce in helping organisations build a competitive advantage against their competitors. This research will understand how e-commerce, through advanced technology, helps businesses attain their business objective and how it helps them facilitate their customers.

Topic 6: Exploring the regulations and guidelines set out for e-commerce companies

Research Aim: This research will understand the rules and regulations set out by the government and regulating authorities to implement safe and secure e-commerce. When offering online payment services to their customers, businesses have to make sure that they comply with the laws set out by the government so that customers’ payments are safe and secure.

Topic 7: Analyzing the best security mechanisms that should be implemented by e-commerce businesses

Research Aim: When implementing e-commerce models, it is necessary for businesses to make sure that the best security mechanisms are put in place. Customers trust companies which is why they make online payments. Thus the development of secure payment gateways is vitally important to keep the trust of customers. This research will analyse the various security mechanisms available for companies and how businesses should implement them.

Topic 8: Exploring the data privacy issues in e-commerce

Research Aim: This research will be focused on trust issues surrounding e-commerce. Customers make credit card payments trusting the company and the technology in use. However, there have been instances where companies failed to protect customer data, and their privacy is compromised. Such incidents can cause the company to lose its reputation and find itself having to deal with legal issues. This study explores the various privacy issues that customers come across when buying online.

Topic 9: E-Commerce and customer retention – What role does e-commerce play?

Research Aim: This research will explore an important aspect of businesses i.e. customer retention. The study will analyse whether or not e-commerce helps businesses in retaining customers. What are the various causes and reasons people trust e-commerce and stay loyal to a brand if it does? This research will investigate all the possibilities to conclude whether e-commerce plays a role in retaining customers or not.

Topic 10: Security limitations and challenges of implementing e-commerce.

Research Aim: This research will explore the challenges and security limitations businesses have to deal with when building an e-commerce business. The study will include the various security elements that companies have to consider when implementing e-commerce models, the challenges they encounter, and the steps that they take in order to ensure the security of customers’ data as well as their own systems.

E-commerce Marketing Dissertation Topics

Their marketing and advertising strategies largely influence e-businesses. Without having a well-rounded and educated marketing strategy, an e-business in today’s cut-throat online environment will surely struggle to succeed.

Web admins and online marketing experts employ various marketing strategies to engage potential customers on social networks, banner advertisements, and paid advertisements.

The internet has played a vital role in making data available to everyone, making it possible to target customers based on their demographics and social media profiles. Thus, from these intriguing and up-to-date e-commerce marketing topics, you can choose the most suitable one for your own dissertation project.

Topic 1: E-commerce and the importance of search engine rankings for businesses

Research Aim: This research will identify the importance of search engine ranking for e-commerce businesses.

Topic 2: Investigating internet marketing strategies employed by traditional retailers

Research Aim: This research will explore and evaluate the internet marketing strategies undertaken by businesses.

Topic 3: Retaining customers by employing e-commerce: A case study of the UK fashion industry

Research Aim: This research will explore the ways through which e-commerce businesses can retain their customers. A specific focus of this study will be the UK Fashion industry.

Topic 4: Wholly online or one foot in both worlds – The advantages and disadvantages of the two commonly employed marketing strategies - online and conventional models

Research Aim: This research will aim to understand the pros and cons of two main marketing strategies employed by companies. Also, this research will study businesses that run both online and traditional businesses.

Topic 5: To investigate internet marketing strategies employed by e-commerce retailers

Research Aim: This research will understand the internet marketing strategies undertaken by e-commerce retailers.

Topic 6: Understanding the effect of customer behaviour on internet marketing strategies

Research Aim: This research will understand how internet marketing strategies change consumer behaviour.

Topic 7: Measuring the success of marketing strategy employed by new e-businesses – A case study of the UK retail industry

Research Aim: This research will aim to measure the success of marketing strategies adopted and employed by companies in the UK retail sector.

Topic 8: Measuring the success of internet marketing strategy employed by traditional businesses – A case study of the airline industry

Research Aim: This research will explore the success of internet marketing strategies employed by traditional businesses in the airline industry of the UK.

Topic 9: The role of original and plagiarism free content in today’s e-marketing strategies

Research Aim: This research will explore an important concept of internet marketing i.e. content marketing. The importance of content quality and authenticity will be evaluated in this study.

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E-commerce Strategy Dissertation Topics

The importance and the role of an effective e-commerce strategy should never be overlooked especially when promoting a product or service. In today’s highly “technology-oriented” world, having an internet presence is considered a requirement.

A well-rounded design can help e-businesses become leaders in their respective industries. Some related topics are listed below:

Topic 1: Evaluating internet marketing strategies employed by existing e-businesses

Research Aim: This research will aim to explore the various internet marketing strategies employed by various existing businesses. The dissertation will identify the most successful online marketing strategies for the last five years in the UK e-commerce industry.

Topic 2: The challenges and opportunities for organisations migrating to the internet

Research Aim: This research will explore the challenges and opportunities that companies come across when transitioning from a traditional to an e-commerce model.

Topic 3: Accident or Design – Do we really have an internet marketing mix model/strategy that is sure to work?

Research Aim: This research will aim to explore whether we really have an internet marketing mix model/strategy that is sure to work or do online marketing strategies become successful by accident.

Topic 4: Investigating the use of customer service in e-commerce to gain a competitive advantage

Research Aim: This research will investigate the role of friendly and efficient customer services in the success of e-commerce strategy

Topic 5: Exploring the most effective aspects of e-commerce strategy in today’s world

Research Aim: This research will outline the most important qualities of an e-commerce strategy to be successful in today’s fast-moving world.

Topic 6: Exploring the various internet business value creation strategies employed by e-businesses

Research Aim: This research will explore and investigate the different internet value creation strategies adopted by e-commerce businesses.

Topic 7: Measuring performance of an e-business marketing strategy

Research Aim: This research will aim to measure the success of an e-commerce strategy implemented by an e-commerce business. This topic can be customised to focus on a specific company or a specific strategy.

Topic 8: Investigating e-business strategies employed by educational institutes in the UK

Research Aim: The educational sector has adopted e-commerce to attract students from around the world. This study will aim to investigate the e-commerce strategies implemented by educational institutes to evaluate their success.

Topic 9: Reviewing the e-business strategies employed by the UK SME’s

Research Aim: This research will compare and analyse the best e-commerce strategy implemented by SMEs in the UK.

Topic 10: How effective e-commerce strategies can help companies in building their brand reputation

Research Aim: This research will understand the various strategies implemented by companies and will conclude whether implementing them helps companies build their brand reputation.

E-commerce Security and Trust Dissertation Topics

The importance of trust and security in e-commerce has greatly increased in recent times, thanks to the growing number of threats that exist on the internet. When companies decide to implement e-commerce models, they entrust their customers that their data and privacy will be protected.

On the other hand, customers also make e-commerce payments trusting the company with their information. Thus, exploring these two essentials of e-commerce will help understand how successful companies have been in assuring customers about their security systems. Here are some commerce trust and security topics for you to choose from.

1. E-Commerce Trust Dissertation Topics

Topic 1: trust in e-commerce – reality or myth.

Research Aim: This research will explore the trust aspect of e-commerce as to whether it really exists or is just a myth.

Topic 2: Investigating data privacy issues in e-commerce and how they affect businesses

Research Aim: This research will explore the data privacy issues in the e-commerce industry and how they affect businesses.

Topic 3: Data Protection Act: Does it help in building trust in e-commerce

Research Aim: This research will understand the data protection act. It will also analyze whether or not it helps businesses to build trust. The research will explore whether changes to this act are required or not.

Topic 4: How has anti-virus technology helped the e-commerce industry?

Research Aim: This research will explore the effectiveness of anti-virus software and whether it has helped protect the e-commerce industry.

Topic 5: Investigating strategies used by retailers to build up trust among potential and existing customers

Research Aim: This research will analyse the strategies utilised by retailers in the UK to build trust among customers.

2. E-commerce Security Dissertation Topics

Topic 1: to identifying the security limitations that led to third party attacks in the past.

Research Aim: This research will analyse the past third-party attacks and will explore the reasons as to why those happened.

Topic 2: An empirical study of e-commerce security, challenges, and solutions

Research Aim: This research will discuss the basics of e-commerce security, the challenges faced by the industry and its solutions.

Topic 3: Investigating strategies employed by e-commerce businesses to enhance the security of e-commerce transactions

Research Aim: This research will aim to understand the various strategies that are employed by e-commerce businesses to enhance the security of e-commerce transactions.

Topic 4: Exploring the effectiveness of encryption in the e-commerce industry

Research Aim: This research will investigate the effectiveness of encryption and the reason why the e-commerce industry adopted it.

Topic 5: Online reputation management: Exploring how e-commerce companies in the UK fashion industry practice it

Research Aim: This research will discuss a relatively new concept, online reputation, and will explore how the UK fashion industry practices it.

E-commerce Usability Dissertation Topics

Not many e-businesses pay enough attention to the usability of their e-commerce website. It should be noted that the complex ordering and navigation system leads to higher bounce rates, leaving companies with very little or no revenue.

Companies should build a user-friendly user interface, or else visitors will prematurely give up and abandon their shopping cart. To explore this aspect of e-commerce, here are some latest research topics:

Topic 1: A comparative analysis of the usability of the world’s leading travel websites

Research Aim: This research will compare the website user interface of leading airlines such as Emirates, Qatar Airways, Turkish Airlines, etc.

Topic 2: Evaluating the website design and structure of the leading UK retail stores

Research Aim: This research will evaluate the website design and structure of the leading retail stores in the UK.

Topic 3: Assessing the website usability and design interface of government websites in the U.A.E.

Research Aim: This research will analyse the websites user interface of government-run websites in the United Arab Emirates.

Topic 4: Reviewing user-friendly design options for an e-commerce website for an online clothing store

Research Aim: This research will explore the website UX design options that must be taken into consideration by companies to ensure user-friendliness and smooth flow.

Topic 5: An analysis of the usability of m-commerce applications

Research Aim: This research will discuss and analyse the m-commerce application of the web systems as to how they should be built, keeping user-friendliness in mind.

Topic 6: Customer preferences and behaviour: Should these be considered when building a website?

Research Aim: This research will consider two important aspects of website development – customer preferences and behaviour. The study will discuss the importance of being mindful of consumer behaviour and consumer preferences when building a brand new website.

Topic 7: The impact of poorly designed websites on a company’s revenues

Research Aim: This research will assess the effects of poorly designed websites on a company’s revenues.

Topic 8: Customer satisfaction and usability: Are they both related to the e-commerce?

Research Aim: This research will explore the most important factor related to business, i.e. customer satisfaction and how it relates to website UX designing.

Topic 9: Critically analysing the UX design technologies employed by e-commerce businesses.

Research Aim: This research will critically analyse the current technologies employed by e-commerce businesses.

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E-commerce Law Dissertation Topics

Governments across the globe have reacted slowly to technological advancements being made over the last fifty years. The lobby groups behind large profit-making organisations play a huge part in the e-commerce laws being made.

The Digital Millennium Copyright Act and the Copy Right Act are two classic examples of such laws created to protect the interests of those in power. Consequently, the benefits of the legislation are not being experienced by the general public. Thus, it is worth exploring this aspect of e-commerce. Some suggestions are provided below if you wish to base your e-commerce dissertation on law:

Topic 1: To compare the e-commerce regulations in the United States of America and the European Union for new and existing e-commerce businesses

Research Aim: This research will compare and analyse the e-commerce laws and regulations for new and existing businesses in the United States of America and the European Union,

Topic 2: The role of consumer protection laws in the development of e-commerce – The case of the UAE

Research Aim: This research will explore customer protection laws and their role in the development of e-commerce in the UAE.

Topic 3: Computer Misuse Act 1990: Is it relevant today in the e-commerce industry?

Research Aim: This research will explore the computer misuse act 1990 and whether or not it is relevant today in the e-commerce industry.

Topic 4: Exploring how Brexit will impact the e-commerce laws for companies in the UK

Research Aim: This research will explore the impact of Brexit on the e-commerce industry in the UK and whether or not there will be new laws.

Topic 5: The impact of the American Copyright Act extension on e-commerce

Research Aim: This research will explore the impact of the American Copyright Act extension on e-commerce.

Topic 6: Analysing the impact of international legislation on the e-commerce industry

Research Aim: This research will analyse the impact of international legislation on the e-commerce industry.

Topic 7: Investigating UK’s legislation concerning e-businesses and how it affects businesses

Research Aim: This research will understand how UK legislation has set out e-commerce rules and how it impacts businesses.

Topic 8: Exploring the effectiveness of e-commerce laws and legislation as a deterrent to cyber attacks.

Research Aim: This research will understand whether or not e-commerce laws and legislation act as a deterrent to computer attacks and how effective they have been.

Topic 9: The implications of the Data Protection Act 1988 for e-businesses

Research Aim: This research will aim to understand the implications of the Data Protection Act 1988 for e-commerce businesses of today.

Topic 10: An analysis of the lawfulness of the e-commerce industry

Research Aim: This research will explore in-depth the laws and legislation related to e-commerce and how well they are adopted and implemented by e-commerce businesses.

Mobile E-commerce Dissertation Topics

Studies performed on e-commerce by various researchers reveal that mobile e-commerce will be the next “big thing” in the e-commerce industry.

With smartphones being the emerging and driving force in technology, the use of the internet in today’s world is not limited only to desktops and laptops. All smartphones using android and IOS applications allow users to browse the internet.

Consequently, more and more retailers are upgrading their websites to make them responsive and friendlier to mobile visitors. In this regard, some savvy e-commerce retailers are developing delivery mechanisms that satisfy the new platform’s needs.

Thus, it will be interesting to explore this aspect of e-commerce as it will give an insight into the current e-commerce industry. Here are some interesting mobile e-commerce dissertation topics that you can choose from.:

Topic 1: Wireless security and its effectiveness in the e-commerce Industry

Research Aim: This research will explore the concept of wireless security and how it helps the e-commerce industry.

Topic 2: Analysing the use of m-commerce by customers today – Understanding their adoption pattern

Research Aim: This research will aim to understand the e-commerce adoption rate and what compels customers to move towards m-commerce.

Topic 3: Investigating m-commerce strategies employed airline sector in the UAE

Research Aim: This research will investigate the m-commerce strategies that are employed by the airline sector in the UAE.

Topic 4: Analysing m-commerce innovation in the travel sector of the UK

Research Aim: This research will analyse the quick adoption rate of m-commerce rate in the travel sector in the UK.

Topic 5: Combining the benefits of m-commerce with the benefits of traditional commerce and e-commerce – A study of any multi-national retailer

Research Aim: This research will present a comparative analysis of traditional commerce and e-commerce and how multinationals benefit from it. This topic can be customised to a country or company of your choosing.

Topic 6: The effects of m-commerce on economic development in Europe

Research Aim: There is no doubt that e-commerce and m-commerce have played a huge role in developing economies. This research will investigate the impact of m-commerce on Europe’s economic development.

Topic 7: Trust and security issues in m-commerce: How companies can overcome them

Research Aim: This research will present some major trust and security issues associated with m-commerce and explore how companies can overcome these challenges.

Topic 8: The impact of m-commerce user interface on companies’ revenues

Research Aim: This research will first understand the importance of user interface in m-commerce and will then assess its impact on the company’s profitability.

Topic 9: Understanding the role and importance of data security in m-commerce – How it can be ensured

Research Aim: Just like e-commerce, m-commerce also has its own data security issues. This research will understand the role of the importance of data security and discuss how it can be ensured.

Topic 10: Generating revenue through m-commerce – Challenges and opportunities

Research Aim: This research will understand the challenges and opportunities associated with revenue generation through m-commerce.

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Important Notes:

As a student of e-commerce looking to get good grades, it is essential to develop new ideas and experiment with existing e-commerce theories – i.e., to add value and interest in your research topic.

The field of e-commerce is vast and interrelated to so many other academic disciplines like business , marketing , management , and even project management . That is why it is imperative to create an e-commerce dissertation topic that is particular, sound, and actually solves a practical problem that may be rampant in the field.

We can’t stress how important it is to develop a logical research topic; it is the basis of your entire research. There are several significant downfalls to getting your topic wrong; your supervisor may not be interested in working on it, the topic has no academic creditability, the research may not make logical sense, and there is a possibility that the study is not viable.

This impacts your time and efforts in writing your dissertation as you may end up in the cycle of rejection at the very initial stage of the dissertation. That is why we recommend reviewing existing research to develop a topic, taking advice from your supervisor, and even asking for help in this particular stage of your dissertation.

While developing a research topic, keeping our advice in mind will allow you to pick one of the best e-commerce dissertation topics that fulfil your requirement of writing a research paper and add to the body of knowledge.

Therefore, it is recommended that when finalizing your dissertation topic, you read recently published literature to identify gaps in the research that you may help fill.

Remember- dissertation topics need to be unique, solve an identified problem, be logical, and can also be practically implemented. Take a look at some of our sample e-commerce dissertation topics to get an idea for your own dissertation.

How to Structure your E-commerce Dissertation

A well-structured dissertation can help students to achieve a high overall academic grade.

  • A Title Page
  • Acknowledgements
  • Declaration
  • Abstract: A summary of the research completed
  • Table of Contents
  • Introduction : This chapter includes the project rationale, research background, key research aims and objectives, and the research problems. An outline of the structure of a dissertation can also be added to this chapter.
  • Literature Review : This chapter presents relevant theories and frameworks by analyzing published and unpublished literature on the chosen research topic to address research questions . The purpose is to highlight and discuss the selected research area’s relative weaknesses and strengths while identifying any research gaps. Break down the topic and key terms that can positively impact your dissertation and your tutor.
  • Methodology : The data collection and analysis methods and techniques employed by the researcher are presented in the Methodology chapter, which usually includes research design , research philosophy, research limitations, code of conduct, ethical consideration, data collection methods, and data analysis strategy .
  • Findings and Analysis : Findings of the research are analyzed in detail under the Findings and Analysis chapter. All key findings/results are outlined in this chapter without interpreting the data or drawing any conclusions. It can be useful to include graphs, charts, and tables in this chapter to identify meaningful trends and relationships.
  • Discussion and Conclusion : The researcher presents his interpretation of the results in this chapter and states whether the research hypothesis has been verified or not. An essential aspect of this section is establishing the link between the results and evidence from the literature. Recommendations with regards to the implications of the findings and directions for the future may also be provided. Finally, a summary of the overall research, along with final judgments, opinions, and comments, must be included in the form of suggestions for improvement.
  • References : Make sure to complete this following your University’s requirements
  • Bibliography
  • Appendices : Any additional information, diagrams, and graphs used to complete the dissertation but not part of the dissertation should be included in the Appendices chapter. Essentially, the purpose is to expand the information/data.

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Frequently Asked Questions

How to find dissertation topics about e-commerce.

For E-commerce dissertation topics:

  • Examine emerging trends in online business.
  • Investigate consumer behavior and preferences.
  • Analyze impacts of technology on E-commerce.
  • Explore security and privacy concerns.
  • Study E-commerce strategies and marketing.
  • Choose a specific area aligning with your expertise and curiosity.

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Theses on e-commerce topics

As a professor at a University of Applied Sciences, Prof. Geibel regularly supervises theses on e-commerce topics in the Business Administration , Media Management , Logistics and Entrepreneurship degree programs. If you would like some non-binding advice on the topics suggested here, on how to find a topic and on how to write a thesis, just use the comment function at the end of this article or write an email. An overview of the supervision procedure can also be found at the end of the post.

Theses can also be written in cooperation with companies. The companies can propose their own topic and provide a company representative as second supervisor of the thesis. Prof. Geibel has had very good experience with this configuration and is happy to put companies and students in touch with each other.An overview of topics already worked on and suggested topics can be found in this article. Please send requests for theses to: geibel (at) ecommercinstitut.de .

E-commerce-theses

For students but also for companies who would like to have a topic worked on as part of a thesis, the following list of topics for future theses could be inspiring:

Suggested topics for theses:

  • The digitization of the stationary store
  • Competitive strategies in times of growing Amazon dominance
  • Algorithms in e-commerce logistics
  • Electronic commerce and the supply of the population
  • Use of voice control in electronic commerce
  • Success factors in mobile commerce
  • Programmatic advertising in e-commerce
  • Innovations in e-commerce
  • Customer centricity as a success factor in e-commerce
  • Data-driven marketing in e-commerce
  • Economies of scale as growth factors in e-commerce
  • Approaches to evaluating online stores
  • Automation in e-commerce logistics
  • An analysis of the business model and competitive strategies of … (e.g. amazon, Zalando, Zooplus, Media Markt/Saturn or others)
  • Industry potential analysis in e-commerce taking into account product, industry and value creation
  • E-commerce in the European internal market
  • Internationalization strategies in e-commerce
  • Cognitive-psychological basics of e-commerce
  • Approaches to reducing the returns rate in e-commerce
  • Approaches to increasing sustainability in e-commerce
  • Augmented reality and e-commerce
  • Success factors for the development of a same-day delivery service
  • eFood: Success factors for establishing online food retailing
  • eLearning: Potential analysis of eLearning platforms and online universities
  • Competition problems in e-commerce
  • Artificial intelligence – possible applications in e-commerce
  • The use of robotics in shipping logistics
  • Virtual reality – possible applications in e-commerce

The following thesis topics provide a brief overview of topics from previous semesters to help with the topic formulation.

Elaborated topics of final theses:

  • Online food retailing in Germany – a comparative market and competition analysis for Rewe Digital and Amazon Fresh.
  • The Digitization of Stationary Food Retailing – Potential Analysis for the Use of Digital Technologies
  • State of Online Marketing in the Italian Tourism Industry: Empirical Analysis and Case Study
  • An Analysis of Amazon’s Business Model and Customer Loyalty Strategies
  • Benchmarking Study on the Optimization Level of Mobile Shopping Sites of Zalando and About You
  • Chances and Challenges in the Area of E-Health due to Digital Transformation
  • Transformation from car manufacturer to mobility provider – opportunities and challenges in the development of mobility platforms
  • Online marketing organization in transition – how do dynamic advertising technologies influence the marketing culture in the company?
  • The importance of brand communities for (online) brand management. The benefits of Facebook Fan Pages using selected examples.
  • Potential analysis of social media channels in relation to the success of customer retention.
  • A current analysis of online furniture retailing in Germany
  • External effects in e-commerce
  • The digital future of stationary trade – potentials and advantage strategies in competition with online trade using the example of the textile industry
  • Social Media as a Marketing Platform – Opportunities and Strategies for Self-Marketing on Instagram Using the Example of Fashion Bloggers
  • Adblockers: An analysis of the increasing popularity of ad blockers and their impact on traditional online marketing
  • Market segmentation in e-commerce: An A/B impact study of different newsletter contents
  • Gender Commerce – Gender-specific differences in online purchasing
  • Analysis of the online trade with drugstore articles in Germany with special consideration of logistical aspects
  • Target group segmentation in e-commerce
  • Social media and e-commerce
  • Sales financing in e-commerce
  • Competitive strategies in e-commerce
  • Rise and decline of social networks
  • Acceptance problems in mobile payment
  • Key figure systems in e-commerce
  • Comparison & requirement-oriented evaluation of modern online store systems
  • Design of financial transactions as a success factor in e-commerce
  • The battle for the mobile Internet – an industrial economic analysis of the competitive strategies of Google, Microsoft and Apple
  • Success potentials of mobile marketing
  • Success factors of social media for non-governmental organizations
  • Success potentials of mobile payment systems in the German market
  • Storytelling in brand communication – strategies and recommendations for action depending on customer involvement
  • Augmented reality as a success factor in mobile commerce? Opportunities, limits and risks
  • Targeted customer relationships in social media touchpoints – opportunities and limits of attribution modeling
  • Creation of a concept for the implementation of location-based services in the marketing strategy in the hospitality industry
  • Content marketing in long-tail e-commerce – creation of a marketing and communication concept for an online store

Published theses:

Learn more about these successful theses from our alumni:

  • The importance of AI in online marketing – a critical examination of the opportunities and challenges for promotion
  • Blockchain and alternative technologies in autonomous driving passenger cars
  • Influence of digitalization in the real estate industry – challenges and opportunities for improving the UX
  • The Impact of Digital Transformation on Change Management – A Critical Analysis of Current Concepts in the Consulting Industry
  • Evaluating intrapreneurship in corporate innovations – an analysis between scale-ups and large corporations
  • Future Mobility Concepts – A Critical Analysis of the Impact of Digitalization on the Automotive Industry
  • Sustainability in online retail using the example of Amazon
  • Critical examination of a digital sales platform – opportunities and risks for CRM

Procedure of supervision for final theses

Based on the experience of many successful theses, the following procedure has been established for the supervision of theses:

  • Initial contact and consultation to narrow down the topic
  • Selection of the topic
  • Overview of literature or empirical content
  • Linkage with academic and professional goals
  • Selection of first and second supervisors
  • Registration of the thesis by the student
  • Preparation and discussion of the outline
  • Independent preparation of the thesis by the students
  • Submission of the thesis by the students
  • Evaluation of the thesis by the examiners
  • Possible publication of results of the thesis

Beyond the topics suggested here, both students and companies can make their own suggestions, for which Prof. Geibel will be happy to consider realization. Suggestions are best sent to info (at) ecommerceinstitut.de .

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  • St. Mary's University Institutional Repository
  • Thesis and Dissertation
  • Masters Program
  • Business Administration
Title: E-Commerce Challenge and Opportunity in Ethiopia
Authors: 
Keywords: Internet-based economic structures and information groups
Issue Date: Jan-2017
Publisher: St.Mary's University
Abstract: The rapid proliferation of the Internet gave rise to the concept and practice of electronic, which has become a common phenomenon in the world today. Internet-based economic structures and information groups are the new business reality, as organizations and individuals revel in the ease of purchasing commodities and services from foreign shores. Most developing countries, however, are far from experiencing this reality due to many factors which act as obstacles for e-commerce to flourish. This thesis aims to examine opportunities and challenges in Ethiopia with respect to the barriers which can influence a county from taking advantage of E-commerce system and expected benefits derived by adopting the system. A research framework developed based on technology organization environment framework and Technology acceptance model to guide the study. The result of the study indicated that, the major challenge Ethiopian ecommerce industry faces in the adoption of Electronic commerce are, security risk, lack of trust, lack of legal and regulatory frame work, Lack of ICT infrastructure and absence of competition. The study also identified perceived ease of use and perceived usefulness as a driver of adopting E-ecommerce system. The study suggests a series of measures which could be taken by the private industry and by government to address various challenges identified in the thesis. These measures include: Establishing a clear set of legal frame work on the use of technology in ecommerce, supporting ecommerce industry by investing on ICT infrastructure needs to be focused on technological innovation competition rather than traditional bases of retail commerce competition
URI: 
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Elektrostal

Elektrostal

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electronic commerce thesis

Elektrostal , city, Moscow oblast (province), western Russia . It lies 36 miles (58 km) east of Moscow city. The name, meaning “electric steel,” derives from the high-quality-steel industry established there soon after the October Revolution in 1917. During World War II , parts of the heavy-machine-building industry were relocated there from Ukraine, and Elektrostal is now a centre for the production of metallurgical equipment. Pop. (2006 est.) 146,189.

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  • Eastern Europe
  • Moscow Oblast

Elektrostal

Elektrostal Localisation : Country Russia , Oblast Moscow Oblast . Available Information : Geographical coordinates , Population, Altitude, Area, Weather and Hotel . Nearby cities and villages : Noginsk , Pavlovsky Posad and Staraya Kupavna .

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Country
Oblast

Elektrostal Demography

Information on the people and the population of Elektrostal.

Elektrostal Population157,409 inhabitants
Elektrostal Population Density3,179.3 /km² (8,234.4 /sq mi)

Elektrostal Geography

Geographic Information regarding City of Elektrostal .

Elektrostal Geographical coordinatesLatitude: , Longitude:
55° 48′ 0″ North, 38° 27′ 0″ East
Elektrostal Area4,951 hectares
49.51 km² (19.12 sq mi)
Elektrostal Altitude164 m (538 ft)
Elektrostal ClimateHumid continental climate (Köppen climate classification: Dfb)

Elektrostal Distance

Distance (in kilometers) between Elektrostal and the biggest cities of Russia.

Elektrostal Map

Locate simply the city of Elektrostal through the card, map and satellite image of the city.

Elektrostal Nearby cities and villages

Elektrostal Weather

Weather forecast for the next coming days and current time of Elektrostal.

Elektrostal Sunrise and sunset

Find below the times of sunrise and sunset calculated 7 days to Elektrostal.

DaySunrise and sunsetTwilightNautical twilightAstronomical twilight
8 June02:43 - 11:25 - 20:0701:43 - 21:0701:00 - 01:00 01:00 - 01:00
9 June02:42 - 11:25 - 20:0801:42 - 21:0801:00 - 01:00 01:00 - 01:00
10 June02:42 - 11:25 - 20:0901:41 - 21:0901:00 - 01:00 01:00 - 01:00
11 June02:41 - 11:25 - 20:1001:41 - 21:1001:00 - 01:00 01:00 - 01:00
12 June02:41 - 11:26 - 20:1101:40 - 21:1101:00 - 01:00 01:00 - 01:00
13 June02:40 - 11:26 - 20:1101:40 - 21:1201:00 - 01:00 01:00 - 01:00
14 June02:40 - 11:26 - 20:1201:39 - 21:1301:00 - 01:00 01:00 - 01:00

Elektrostal Hotel

Our team has selected for you a list of hotel in Elektrostal classified by value for money. Book your hotel room at the best price.



Located next to Noginskoye Highway in Electrostal, Apelsin Hotel offers comfortable rooms with free Wi-Fi. Free parking is available. The elegant rooms are air conditioned and feature a flat-screen satellite TV and fridge...
from


Located in the green area Yamskiye Woods, 5 km from Elektrostal city centre, this hotel features a sauna and a restaurant. It offers rooms with a kitchen...
from


Ekotel Bogorodsk Hotel is located in a picturesque park near Chernogolovsky Pond. It features an indoor swimming pool and a wellness centre. Free Wi-Fi and private parking are provided...
from


Surrounded by 420,000 m² of parkland and overlooking Kovershi Lake, this hotel outside Moscow offers spa and fitness facilities, and a private beach area with volleyball court and loungers...
from


Surrounded by green parklands, this hotel in the Moscow region features 2 restaurants, a bowling alley with bar, and several spa and fitness facilities. Moscow Ring Road is 17 km away...
from

Elektrostal Nearby

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Elektrostal Page

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DB-City.comElektrostal /5 (2021-10-07 13:22:50)

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IMAGES

  1. (PDF) Case Based Reasoning in E-Commerce: A Ph.D. Thesis

    electronic commerce thesis

  2. Chapter 9 Electronic Commerce

    electronic commerce thesis

  3. THESIS topic.docx

    electronic commerce thesis

  4. Electronic Commerce or E-Commerce Companies

    electronic commerce thesis

  5. Introduction to E-commerce

    electronic commerce thesis

  6. (PDF) Electronic Commerce Use in Small and Medium-Sized Enterprises

    electronic commerce thesis

VIDEO

  1. Thesis Writing: Outlining Part III

  2. Electronic Thesis and Dissertation Submission Tutorial

  3. UCF ETD Tutorial: Normal Style

  4. 𝐂𝐨𝐮𝐫𝐬𝐞: 𝐇𝐨𝐰 𝐭𝐨 𝐖𝐫𝐢𝐭𝐞 𝐚𝐧𝐝 𝐏𝐮𝐛𝐥𝐢𝐬𝐡 𝐚 𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐩𝐚𝐩𝐞𝐫 (𝐀𝐫𝐭𝐢𝐜𝐥𝐞)

  5. Electronic Thesis and Dissertation 2015: Generating an Automatic Table of Contents

  6. Thesis Writing: Outlining Part II

COMMENTS

  1. PDF AMAZON, E-COMMERCE, AND THE NEW BRAND WORLD

    This thesis evaluates the impact of e-commerce on brands by analyzing Amazon, the largest e-commerce company in the world. Amazon's success is dependent on the existence of the brands it carries, yet its business model does not support its longevity. This research covers the history of retail and a description of e-commerce in

  2. Improving e-Commerce sales using machine learning

    The thesis aims to understand and illustrate the applications of Machine Learning to digital sales and marketing ecosystem for the e- Commerce industry. It first understands the e-Commerce touchpoints using which customers interact with the brands and delves deeper into the underlying technologies powering these touchpoints.

  3. E-commerce Dissertation Topics and Titles

    E-commerce Dissertation Topics for 2020. Topic 1: Analysing the impact of e-commerce strategies on building better relationships with customers: A case study of the UK fashion industry. Topic 2: Assessing the impact of unique website attributes on consumer buying pattern: A case study of Amazon and eBay.

  4. PDF THE DESIGN AND DEVELOPMENT OF AN E-COMMERCE WEB APPLICATION

    The goal of the thesis is to develop a functional responsive e-commerce web application using React for an online fashion store. This thesis consists of eight chapters. The first one contains the background of the project, thesis goal and structure. The second chapter describes the technology used to develop the website.

  5. Project Management for E-Commerce Businesses

    managing an e-commerce business. In order to clear all such hurdles, a project manager has to. keep a cool mind and prioritize the items based on their necessity and severity. As we move. ahead, we would discuss the different ways any e-commerce business should be handled and. the deliveries planned.

  6. PDF The Design and Implementation of An E-commerce Site for Online Book

    The increasing importance of e-commerce is apparent in the study conducted by researches at the GVU (Graphics, Visualization, and Usability) Center at the Georgia Institute of Technology. In their summary of the findings from the eighth survey, the researchers report that "e-commerce is taking off both in terms of the number of users

  7. PDF Master Thesis E-Commerce Adoption and Implementation Strategy

    1.6 Outline of the thesis. This paper proceeds as following. First, a literature review (chapter 2) discusses important aspects in the domain of e-commerce which are relevant for the case of STS. In the end of chapter 2 a theoretical framework is presented which builds upon the review of the literature.

  8. PDF Developing an E-commerce Application Prototype with ReactJS ...

    E-commerce web applications for businesses, especially small ones, are the focus of th e thesis. The outcome is to build the prototype of an e-commerce web application. It's possible to create dynamic websites with JavaScript, which responds to user requests and improves the user experience. React, a free-to-

  9. PDF The impact of e-commerce on international business

    Title of thesis: The impact of e-commerce on international business: A comparative study of traditional and online business model. Supervisor: Harrison Okuogume. Year: 2023 Number of pages: 64. Number of appendices: 2. This thesis discusses about the transformative impact of e-commerce on international business.

  10. PDF E-commerce Growth and Mobile Devices

    This thesis would not be complete without his continuous support. I also wish to thank Dr. Benny Mantin and Dr. Qiming-He, the readers of this thesis, ... Electronic commerce, commonly known as e-commerce, is the trade in products or services using computer networks, such as the Internet. In recent years, e-commerce has experienced ...

  11. Design and Implementation of E-Commerce Site for Online Shopping

    In order to develop an e-commerce website, a number of Technologies must be studied and understood. These include multi-tiered architecture, server and client side scripting techniques, implementation technologies such as ASP.NET, programming language (such as C#) and relational databases.

  12. Theses on e-commerce topics

    Suggested topics for theses: The digitization of the stationary store. Competitive strategies in times of growing Amazon dominance. Algorithms in e-commerce logistics. Electronic commerce and the supply of the population. Use of voice control in electronic commerce. Success factors in mobile commerce.

  13. A qualitative study of an E-commerce organization in transition

    Traver (2008) describe five types of E-Commerce: Business to Consumer (B2C), Business to Business (B2B), Consumer to Consumer (C2C), Peer to Peer (P2P), and. Mobile Commerce (M-Commerce). Each of these categories represents a distinct way. that a company can operate as an E-Commerce organization. SecurityEnsure is an.

  14. PDF Master Thesis

    The thesis covers the dimensions of e-commerce in a legal context as follows: Section 1 deals with the background issues of e-commerce and UNCITRAL and OECD efforts; Section 2 addresses e-commerce legislative landscape of Egypt including E-signature Law, Draft E-commerce Law and challenges associated with electronic contracts; Section ...

  15. Electronic Theses & Dissertations

    The Electronic Theses & Dissertations (ETDs) collection contains links to the final, digitized papers submitted to the Graduate School for completion of a master's or doctoral program. The current collection consists of ETDs from 2013 to present that are available in the ProQuest Dissertations & Theses database. Legacy theses and dissertations are added as they are digitized.</p>

  16. PDF ANALYSIS ON ONLINE PAYMENT SYSTEMS OF E-COMMERCE

    (e-commerce) has become a routine part of human life because it is convenient for customers, particularly in Business to Customer (B2C) commerce. ... The purpose of this thesis is to introduce current state, the challenges and future expectations of online payment systems in China and Europe and especially in Finland. The theoretical

  17. St. Mary's University Institutional Repository: E-Commerce Challenge

    This thesis aims to examine opportunities and challenges in Ethiopia with respect to the barriers which can influence a county from taking advantage of E-commerce system and expected benefits derived by adopting the system. A research framework developed based on technology organization environment framework and Technology acceptance model to ...

  18. Elektrostal

    Elektrostal, city, Moscow oblast (province), western Russia.It lies 36 miles (58 km) east of Moscow city. The name, meaning "electric steel," derives from the high-quality-steel industry established there soon after the October Revolution in 1917. During World War II, parts of the heavy-machine-building industry were relocated there from Ukraine, and Elektrostal is now a centre for the ...

  19. Elektrostal

    In 1938, it was granted town status. [citation needed]Administrative and municipal status. Within the framework of administrative divisions, it is incorporated as Elektrostal City Under Oblast Jurisdiction—an administrative unit with the status equal to that of the districts. As a municipal division, Elektrostal City Under Oblast Jurisdiction is incorporated as Elektrostal Urban Okrug.

  20. PDF OPPORTUNITIES AND CHALLENGES OF E-COMMERCE TO CUSTOMERS

    E-commerce has brought benefits for the customers, which was lack with the traditional way of shopping goods and services. Moreover, the findings help to understand different drawbacks people are experiencing while buying digitally. E-commerce has made it easier for people to shop for the items they need and has some dark sides.

  21. Elektrostal, Moscow Oblast, Russia

    Elektrostal Geography. Geographic Information regarding City of Elektrostal. Elektrostal Geographical coordinates. Latitude: 55.8, Longitude: 38.45. 55° 48′ 0″ North, 38° 27′ 0″ East. Elektrostal Area. 4,951 hectares. 49.51 km² (19.12 sq mi) Elektrostal Altitude.

  22. PDF The growth of e-commerce and its impact on the fast

    2.5.2. E-commerce business in the digital transformation era. The fast fashion industry, in the range of global affordable retailers, drives a significant part of the global economy. Fashion is one of the most challenging areas which easily impacted by the changing of the global economy as well as the distinct trends.

  23. Elektrostal

    Elektrostal , lit: Electric and Сталь , lit: Steel) is a city in Moscow Oblast, Russia, located 58 kilometers east of Moscow. Population: 155,196 ; 146,294 ...